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E-commerce: business aspects

Results 217 - 221 of 221

E-commerce: business aspects

Paperback. Learn to take full advantage of search and social media for B2B marketing Business-to-business marketers have been slow to enter the online marketing arena, but now that the impact of search and social media marketing in the consumer marketplace is clearly documented, B2B marketers are ready for a complete guide to making the most of the medium. Num Pages: 288 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 190 x 232 x 16. Weight in Grams: 442.
Format
Paperback
Publication date
2012
Publisher
John Wiley & Sons Inc
Edition
1st Edition
Number of pages
288
Condition
New
SKU
V9781118147849
ISBN
9781118147849
Paperback
Condition: New

€ 41.99
€ 32.33

Hardcover. This book bridges the gap between researchers in statistics and e-commerce, exposing both communities to the opportunities in this evolving area. Statistical Methods in eCommerce Research enables statisticians to better understand the challenges of empirical e-commerce research and to develop new methods for their analyses. Series: Statistics in Practice. Num Pages: 430 pages, Illustrations. BIC Classification: KJE; PBT. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 241 x 164 x 23. Weight in Grams: 746.
Format
Hardback
Publication date
2008
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
430
Condition
New
SKU
V9780470120125
ISBN
9780470120125
Hardback
Condition: New

€ 156.37

Paperback. The first in a series of books from Wharton's prestigious SEI Center, managed by Professor Jerry Wind, this reference focuses on marketing strategies, methods, and cases used specifically for e-commerce businesses operating globally. It includes contributed chapters from leading thinkers from top U.S. Num Pages: 432 pages, Illustrations. BIC Classification: KJE; KJS; UDB; UT; UY. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 154 x 27. Weight in Grams: 672.
Format
Paperback
Publication date
2001
Publisher
John Wiley & Sons, Inc. New York
Number of pages
432
Condition
New
SKU
V9780471361220
ISBN
9780471361220
Paperback
Condition: New

€ 49.99
€ 38.93

Hardcover. The amazing rise and expansion of JD.com, one of China's most successful modern-day companies. As China's influence grows on the global economy, this book provides unique insights into the Chinese corporate world. E-commerce/online retail is the fastest growing sector in China - with JD.com and Alibaba battling for dominance. Num Pages: 296 pages. BIC Classification: 1FPC; KJE; KNPR. Category: (G) General (US: Trade). Dimension: 247 x 195 x 36. Weight in Grams: 704.
Publisher
Lid Publishing
Format
Hardback
Publication date
2016
Condition
New
SKU
V9781910649718
ISBN
9781910649718
Hardback
Condition: New

€ 33.99
€ 24.49

Hardcover. Editor(s): Yuansheng, Zhong; Deren, Chen; Yong, Lin; Paprzycki, Marcin. Num Pages: 238 pages, tables & charts. BIC Classification: KCCD; KJE. Category: (P) Professional & Vocational. Dimension: 264 x 188 x 20. Weight in Grams: 698.
Format
Hardback
Publication date
2006
Publisher
Nova Science Publishers Inc United States
Number of pages
238
Condition
New
SKU
V9781600213243
ISBN
9781600213243
Hardback
Condition: New

€ 277.01
€ 188.20

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