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E-commerce: business aspects

Results 121 - 144 of 184

E-commerce: business aspects

Paperback. A practical and engaging guide offering cutting-edge strategies for how to control, curate and optimise your digital reputation to improve professional, financial and social prospects Num Pages: 256 pages. BIC Classification: KJC; KJE. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 153 x 235 x 17. Weight in Grams: 340.
Publisher
Little, Brown Book Group
Format
Paperback
Publication date
2015
Condition
New
SKU
V9780349406831
ISBN
9780349406831
Paperback
Condition: New

€ 18.99
€ 14.17

Paperback. While online marketing is increasingly visible in our daily lives, it is still a young medium: it is still in its experimental stage. Online marketing is changing form rapidly. This book considers the major online trends that may continue in one form or another for some time. It also highlights big marketing ideas and case studies. Series: Basics Marketing. Num Pages: 184 pages, 50 colour illustrations. BIC Classification: KJE; KJS. Category: (UU) Undergraduate. Dimension: 229 x 162 x 16. Weight in Grams: 548.
Publisher
AVA Publishing
Number of pages
184
Format
Paperback
Publication date
2010
Edition
0th Edition
Condition
New
SKU
V9782940411337
ISBN
9782940411337
Paperback
Condition: New

€ 33.99
€ 28.86

Paperback. Attract, engage, and delight customers online Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online is a comprehensive guide to increasing online visibility and engagement. Num Pages: 224 pages, illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 154 x 230 x 15. Weight in Grams: 284.
Publisher
John Wiley & Sons Inc
Format
Paperback
Publication date
2014
Edition
2nd Edition
Condition
New
SKU
V9781118896655
ISBN
9781118896655
Paperback
Condition: New

€ 25.99
€ 19.44

Hardback. The first book to explain how you can measure social media ROI across multiple departments, for internal/external social media based activities, as well as for new business models (product/services). Num Pages: 156 pages. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 162 x 228 x 18. Weight in Grams: 388.
Publisher
John Wiley & Sons Inc United States
Number of pages
224
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118844397
ISBN
9781118844397
Hardback
Condition: New

€ 26.99
€ 22.12

Paperback. Shows you how to grab attention and drive sales with customer-focused, results-based Web copy. This book applies persuasive techniques to the interactive capabilities and unique possibilities of the Web. It includes insider tips on how to write a copy for: Websites; Home pages; Internet direct mail; Banner ads; Landing pages; and E-zines. Num Pages: 336 pages, Illustrations. BIC Classification: KJE; KJSA; UDB. Category: (P) Professional & Vocational. Dimension: 229 x 153 x 20. Weight in Grams: 550.
Publisher
NTC Publishing Group,U.S. United States
Number of pages
336
Format
Paperback
Publication date
2003
Edition
2nd Edition
Condition
New
SKU
V9780658020995
ISBN
9780658020995
Paperback
Condition: New

€ 31.99
€ 22.80

Paperback. .
Publisher
Cengage Learning, Inc
Format
Paperback
Publication date
2014
Edition
11th Edition
Condition
New
SKU
V9781285425436
ISBN
9781285425436
Paperback
Condition: New

€ 102.24

Paperback. Exploring the full spectrum of Internet infringement, monitoring and enforcement, this book gives readers an overview of the threats most commonly faced by brands today. Num Pages: 280 pages, black & white illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 158 x 25. Weight in Grams: 444.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9780749478698
ISBN
9780749478698
Paperback
Condition: New

€ 46.99
€ 42.03

Hardcover. Num Pages: 240 pages. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Weight in Grams: 666.
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781119183174
ISBN
9781119183174
Hardback
Condition: New

€ 30.99
€ 24.10

Hardback. Practical advice for managers on how the Web and social media can help them to do their jobs better Today's managers are faced with an increasing use of the Web and social platforms by their staff, their customers, and their competitors, but most aren't sure quite what to do about it or how it all relates to them. Num Pages: 296 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 223 x 167 x 22. Weight in Grams: 478.
Publisher
John Wiley & Sons Inc
Number of pages
296
Format
Hardback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9781119950554
ISBN
9781119950554
Hardback
Condition: New

€ 24.99
€ 18.58

Paperback. The best-selling author of Naked Statistics takes us on a romp through the colourful world of monetary policy and history. Num Pages: 368 pages, 15 illustrations. BIC Classification: KCBM; KCP; KFFK; KJE. Category: (G) General (US: Trade). Dimension: 211 x 140 x 25. Weight in Grams: 290.
Publisher
WW Norton & Co
Format
Paperback
Publication date
2017
Edition
1st Edition
Condition
New
SKU
V9780393353730
ISBN
9780393353730
Paperback
Condition: New

€ 19.99
€ 18.50

Paperback. Num Pages: 304 pages. BIC Classification: 1FPC; BGB; KJE; KJZ. Category: (G) General (US: Trade). Dimension: 203 x 135 x 17. Weight in Grams: 294.
Publisher
HarperCollins Publishers Inc
Format
Paperback
Publication date
2018
Edition
Reprint
Condition
New
SKU
V9780062413413
ISBN
9780062413413
Paperback
Condition: New

€ 15.99
€ 11.42

Paperback. Num Pages: 320 pages. BIC Classification: 1FPC; KJE. Category: (G) General (US: Trade). Dimension: 197 x 130. .
Publisher
Pan Macmillan
Format
Paperback
Publication date
2016
Edition
Main Market Ed.
Condition
New
SKU
V9781447290667
ISBN
9781447290667
Paperback
Condition: New

€ 15.99
€ 11.78

Hardback. .
Publisher
Taylor & Francis Ltd
Format
Hardback
Publication date
2017
Edition
1st Edition
Condition
New
SKU
V9781472480248
ISBN
9781472480248
Hardback
Condition: New

€ 48.63

Hardback. When managers and marketers outline their social media strategies, they often plan for the right hook - their next highly anticipated sale or campaign that's going to put the competition out for the count. Right hooks, after all, convert traffic to sales. This book offers a blueprint to social media marketing strategies that really works. Num Pages: 224 pages, Illustrations. BIC Classification: KJE; KJS. Category: (G) General (US: Trade). Dimension: 239 x 197 x 21. Weight in Grams: 762.
Publisher
HarperCollins Publishers Inc
Format
Hardback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9780062273062
ISBN
9780062273062
Hardback
Condition: New

€ 26.99
€ 22.02

Paperback. Num Pages: 272 pages, 200 colour illus. BIC Classification: KJE; KJS; KNSX. Category: (U) Tertiary Education (US: College). Dimension: 213 x 291 x 2. Weight in Grams: 1022.
Publisher
Bloomsbury Publishing PLC
Format
Paperback
Publication date
2017
Condition
New
SKU
V9781474233323
ISBN
9781474233323
Paperback
Condition: New

€ 52.99
€ 44.42

Paperback. A practical guide for understanding the opportunities, challenges and overlooked potential that SEO can bring to any webpage or website. Understand the why behind the how of search marketing. Num Pages: 200 pages, black & white illustrations. BIC Classification: KJE; UMW. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 233 x 14. Weight in Grams: 324.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9780749477998
ISBN
9780749477998
Paperback
Condition: New

€ 28.35

Paperback. Presents an international showcase of the most successful digital marketing campaigns in recent history. This title explores how businesses and agencies large and small have harnessed social media, blogs, video, email, mobile and search to boost their brand and attract customers. Num Pages: 272 pages, black & white illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 156 x 15. Weight in Grams: 410.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2014
Edition
Second Edition
Condition
New
SKU
V9780749469689
ISBN
9780749469689
Paperback
Condition: New

€ 35.99
€ 33.15

Paperback. Amazon's business model is deceptively simple: make online shopping so easy and convenient that customers won't think twice. Yet Amazon's success is largely down to CEO and founder Jeff Bezos, a man described as both a happy-go-lucky mogul and a notorious micromanager. This title explores what makes Bezos Bezos. Num Pages: 224 pages. BIC Classification: KJC; KJE; KNTX1. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 197 x 127 x 15. Weight in Grams: 162.
Publisher
Crimson Publishing
Number of pages
224
Format
Paperback
Publication date
2012
Condition
New
SKU
V9780670920679
ISBN
9780670920679
Paperback
Condition: New

€ 15.99
€ 11.85

Paperback. .
Publisher
IBM Press
Format
Paperback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9780133375565
ISBN
9780133375565
Paperback
Condition: New

€ 24.99
€ 10.47

Paperback. .
Publisher
Financial Times/ Prentice Hall
Format
Paperback
Publication date
2003
Condition
New
SKU
V9780273684763
ISBN
9780273684763
Paperback
Condition: New

€ 59.19
€ 38.74

Paperback. The 'what', 'why' and 'how'. 384 pages, Illustrations. This book looks into the "what" is electronically-enabled agribusiness? "Why"would an agribusiness want to embrace it?. Cateogry: (P) Professional & Vocational. BIC Classification: KJE; KJP; KNAC. Dimension: 242 x 173 x 23. Weight: 864.
Publisher
CABI Publishing
Number of pages
384
Format
Paperback
Publication date
2006
Edition
First
Condition
New
SKU
V9781845930714
ISBN
9781845930714
Paperback
Condition: New

€ 54.99
€ 52.76

paperback. If you've been tasked with building a team to handle risk management for online payments (RMP), this practical introduction provides a framework for choosing the technologies and personnel you need. Num Pages: 84 pages, black & white illustrations. BIC Classification: KJE. Category: (P) Professional & Vocational. Dimension: 233 x 178 x 4. Weight in Grams: 122.
Publisher
O´Reilly Media
Number of pages
84
Format
Paperback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9781449370671
ISBN
9781449370671
Paperback
Condition: New

€ 19.20

Hardback. Reveals the proven, time-tested trading system he used to achieve triple-digit returns for five consecutive years, averaging 220 per cent per year for a 33,500 per cent compounded total return. This title teaches you: how to find the best stocks before they make big price gains; and how to avoid costly mistakes made by most investors. Num Pages: 352 pages, Illustrations. BIC Classification: KFFM; KJE. Category: (G) General (US: Trade). Dimension: 163 x 230 x 35. Weight in Grams: 580.
Publisher
McGraw-Hill Education - Europe United States
Number of pages
336
Format
Hardback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9780071807227
ISBN
9780071807227
Hardback
Condition: New

€ 31.99
€ 22.80

Hardcover. Share This is a practical handbook to the biggest changes taking place in the media and its professions by the Chartered Institute of Public Relations (CIPR) Social Media Panel. Num Pages: 260 pages, Illustrations. BIC Classification: KJE; KJSP. Category: (P) Professional & Vocational. Dimension: 230 x 164 x 26. Weight in Grams: 528.
Publisher
Wiley
Number of pages
264
Format
Hardback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9781118404843
ISBN
9781118404843
Hardback
Condition: New

€ 24.99
€ 18.46

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