E-commerce: business aspects
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E-commerce: business aspects
Paperback. What happens when there is almost unlimited choice? When everything becomes available to everyone? This book shows that the future of business does not lie in hits - the high-volume end of a traditional demand curve - but in what used to be regarded as misses - the endlessly long tail of that same curve. Num Pages: 288 pages, Illustrations. BIC Classification: JFFT; KJE; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 197 x 131 x 20. Weight in Grams: 210.
- Publisher
- Cornerstone
- Number of pages
- 288
- Format
- Paperback
- Publication date
- 2009
- Condition
- New
- SKU
- V9781847940360
- ISBN
- 9781847940360
Paperback
Condition: New
€ 16.99€ 12.56
€ 16.99
€ 12.56
Hardcover. Proven methods for building an online income stream
You don't have to quit your current job, or already have piles of money, or be 24 years old, or riding a booming economy, in order to start a successful online business. Num Pages: 242 pages, Illustrations, map. BIC Classification: KJE. Category: (P) Professional & Vocational. Dimension: 235 x 162 x 23. Weight in Grams: 452.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 242
- Format
- Hardback
- Publication date
- 2010
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470633953
- ISBN
- 9780470633953
Hardback
Condition: New
€ 27.99€ 21.12
€ 27.99
€ 21.12
Hardcover. Keywords: "Business, Finance & Law, Computers & Internet,Business, Finance & Law"
- Condition
- Used, Like New
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 256
- Format
- Hardback
- Publication date
- 2001
- Edition
- 1st
- SKU
- KT00000932
- ISBN
- 9780471415190
Hardback
Condition: Used, Like New
€ 17.95
€ 17.95
Hardback. Compete in the digital world with pragmatic strategies for success Digital Sense provides a complete playbook for organizations seeking a more engaged customer experience strategy. Num Pages: 304 pages. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 162 x 236 x 30. Weight in Grams: 488.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119291701
- ISBN
- 9781119291701
Hardback
Condition: New
€ 26.99€ 20.23
€ 26.99
€ 20.23
Hardback. Num Pages: 256 pages. BIC Classification: KJC; KJE; KJM. Category: (G) General (US: Trade). Dimension: 245 x 166 x 30. Weight in Grams: 474.
- Publisher
- Harvard Business Review Press
- Format
- Hardback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781633692053
- ISBN
- 9781633692053
Hardback
Condition: New
€ 33.99€ 28.90
€ 33.99
€ 28.90
Hardback. Develop the skills and capabilities quickly becoming essential in the new marketing paradigm The Rise of the Platform Marketer helps you leverage the "always-on" consumer to deliver more personalized engagements across media, channels, and devices. Num Pages: 240 pages, illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 165 x 238 x 25. Weight in Grams: 422.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119059721
- ISBN
- 9781119059721
Hardback
Condition: New
€ 37.99€ 29.71
€ 37.99
€ 29.71
Paperback. Num Pages: 180 pages, Includes 11 b&w illustrations. BIC Classification: KJE; KJWX; PDR. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 244 x 173 x 16. Weight in Grams: 532.
- Publisher
- Taylor & Francis Ltd
- Format
- Paperback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781472437204
- ISBN
- 9781472437204
Paperback
Condition: New
€ 49.78
€ 49.78
Paperback. A practical guide to the new economy that is transforming the way we live, work, and play. Num Pages: 352 pages. BIC Classification: KJE; KJH; KJV. Category: (G) General (US: Trade). Dimension: 210 x 140. .
- Publisher
- WW Norton & Co
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780393354355
- ISBN
- 9780393354355
Paperback
Condition: New
€ 19.99€ 18.26
€ 19.99
€ 18.26
Paperback. Your fast track to successful SEO and search marketing Learn in a week, what the experts learn about SEO and search marketing in a lifetime. Written by Nick Smith, a digital marketing expert, SEO and Search Marketing In A Week quickly teaches you what you really need to know to increase your online presence. Num Pages: 128 pages. BIC Classification: KJE; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
- Publisher
- Hodder & Stoughton General Division United Kingdom
- Number of pages
- 128
- Format
- Paperback
- Publication date
- 2016
- Edition
- Revised, Updated
- Condition
- New
- SKU
- V9781473610323
- ISBN
- 9781473610323
Paperback
Condition: New
€ 14.99€ 11.88
€ 14.99
€ 11.88
Hardcover. .
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 318
- Format
- Hardback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118524541
- ISBN
- 9781118524541
Hardback
Condition: New
€ 27.37
€ 27.37
Hardback.
Harness "Code Halos" to gain competitive advantage in the digital era
Amazon beating Borders, Netflix beating Blockbuster, Apple beating Kodak, and the rise of companies like Google, LinkedIn, and Pandora are not isolated or random events. Num Pages: 256 pages, illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 243 x 167 x 22. Weight in Grams: 448.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118862070
- ISBN
- 9781118862070
Hardback
Condition: New
€ 29.99€ 24.01
€ 29.99
€ 24.01
Hardback. An illuminating investigation into a class of enterprising women aspiring to "make it" in the social media economy but often finding only unpaid work Num Pages: 320 pages, 8 b/w illus. BIC Classification: JFCA; JFD; KCF; KJE; KJS; UDB. Category: (G) General (US: Trade). Dimension: 210 x 140. .
- Publisher
- Yale University Press
- Format
- Hardback
- Publication date
- 2017
- Condition
- New
- SKU
- V9780300218176
- ISBN
- 9780300218176
Hardback
Condition: New
€ 47.48
€ 47.48
Paperback. Turn website visitors into customers with Conversion Optimization. This book offers practical advice on how to give your visitors the material they need to make a quick buying decision -- without driving them away through navigation or information overload. Num Pages: 272 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 232 x 178 x 14. Weight in Grams: 446.
- Publisher
- O´Reilly Media United States
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 2010
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781449377564
- ISBN
- 9781449377564
Paperback
Condition: New
€ 36.30
€ 36.30
Paperback. This series incorporates business books that aim to provide a sound commercial analysis of the opportunities and pitfalls of the e-business environment. This text is focused on helping senior managers create and sustain competitive advantage using the Internet. Series: E-Business Excellence. Num Pages: 272 pages, Illustrations. BIC Classification: KJC; KJE; UDB. Category: (G) General (US: Trade). Dimension: 215 x 138 x 15. Weight in Grams: 334. "Includes bibliographical references (p. [249]-251) and index. Commissioning organisation: Jeremy Kourdi. xiv, 258 p. ill. 22 cm. Paperback. As new." Keywords: "Business, Finance & Law - E-Commerce - E-business,Business, Finance & Law - E-Commerce - E-commerce,Busi"
- Condition
- Used, Like New
- Publisher
- John Wiley and Sons Ltd Dublin, Ireland
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 2001
- Edition
- 1st Edition
- SKU
- KEX0161812
- ISBN
- 9780471498445
Paperback
Condition: Used, Like New
€ 26.99€ 4.99
€ 26.99
€ 4.99
Paperback. Explains how to develop a profitable business buying and selling inventory through the world's largest online auction house, drawing on personal experience and sharing helpful advice and insider secrets with readers looking to make money on eBay. Original. 15,000 first printing. Num Pages: 336 pages, black & white illustrations. BIC Classification: KJE; UDB. Category: (G) General (US: Trade). Dimension: 203 x 136 x 22. Weight in Grams: 272.
- Publisher
- William Morrow Paperbacks
- Number of pages
- 288
- Format
- Paperback
- Publication date
- 2005
- Edition
- Illustrated
- Condition
- New
- SKU
- V9780060762872
- ISBN
- 9780060762872
Paperback
Condition: New
€ 15.99€ 14.62
€ 15.99
€ 14.62
Hardback. Digital Relevance teaches readers the knowledge, strategies, and skills need to create content, instantly engage customers, and compel them to action by sharing ideas so seamlessly matched to each audience's context that they can't help but take next steps toward purchase. Num Pages: 256 pages, 6 black & white tables, 6 figures, 1 graphs. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 243 x 160 x 23. Weight in Grams: 414.
- Publisher
- Palgrave Macmillan
- Format
- Hardback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781137452801
- ISBN
- 9781137452801
Hardback
Condition: New
€ 50.99€ 42.46
€ 50.99
€ 42.46
Paperback. Num Pages: 425 pages, 4 black & white illustrations, 253 colour illustrations, biography. BIC Classification: KJE; UL; UMZ. Category: (P) Professional & Vocational. Dimension: 254 x 178 x 23. Weight in Grams: 854.
- Publisher
- Apress
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st ed.
- Condition
- New
- SKU
- V9781484222911
- ISBN
- 9781484222911
Paperback
Condition: New
€ 81.93
€ 81.93
Hardback. Measuring the Success of Digital Marketing explains how to determine the success of a digital marketing campaign by demonstrating what digital marketing metrics are as well as how to measure and use them. Including real life case studies and experts viewpoints that help marketers navigate the digital world. Num Pages: 272 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJE; KJS. Category: (G) General (US: Trade). Dimension: 144 x 217 x 22. Weight in Grams: 472.
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 256
- Format
- Hardback
- Publication date
- 2013
- Edition
- 2014th Edition
- Condition
- New
- SKU
- V9781137340689
- ISBN
- 9781137340689
Hardback
Condition: New
€ 74.63
€ 74.63
Paperback. Powering Content is a playbook for both independent and corporate content hackers that walks you through the entire content production process-from discovery to distribution to reporting. You'll learn the hacks that enable content powerhouses to thrive. Num Pages: 250 pages. BIC Classification: KJE. Category: (P) Professional & Vocational. Dimension: 250 x 150 x 15. Weight in Grams: 666.
- Publisher
- O´Reilly Media
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781491963746
- ISBN
- 9781491963746
Paperback
Condition: New
€ 36.22
€ 36.22
Hardback. This new book focuses on the analysis of the online strategy and development of the luxury industry, tracing the evolution of the Internet from a means of communication to a trade and distribution channel. The author provides a comprehensive evaluation and a critical assessment of the tactics required for the management of luxury brands online. Num Pages: 384 pages, 221 colour illustrations. BIC Classification: KJE. Category: (P) Professional & Vocational. Dimension: 240 x 164 x 23. Weight in Grams: 828.
- Publisher
- Palgrave Macmillan
- Number of pages
- 384
- Format
- Hardback
- Publication date
- 2010
- Edition
- 2010 ed.
- Condition
- New
- SKU
- V9780230555365
- ISBN
- 9780230555365
Hardback
Condition: New
€ 81.71
€ 81.71
Hardcover. "Includes bibliographical references and index. Commissioning organisation: J. Neil Weintraut, Christopher Barr. xvi, 272 p. ill. 24 cm. Associated Names: Barr, Christopher. Publishers cloth. As new." Keywords: "Business, Finance & Law - Careers - Entrepreneurship,Business, Finance & Law - E-Commerce - E-business,B"
- Condition
- Used, Like New
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 288
- Format
- Hardback
- Publication date
- 2001
- Edition
- 1st Edition
- SKU
- KEX0165906
- ISBN
- 9780471419723
Hardback
Condition: Used, Like New
€ 4.99
€ 4.99
Paperback. Series: Ultimate Series. Num Pages: 240 pages, black & white illustrations, figures. BIC Classification: KJE; KJS; KJVS; UDBR. Category: (G) General (US: Trade). Dimension: 253 x 203 x 17. Weight in Grams: 618.
- Publisher
- Entrepreneur Press
- Format
- Paperback
- Publication date
- 2014
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781599185347
- ISBN
- 9781599185347
Paperback
Condition: New
€ 23.99€ 22.54
€ 23.99
€ 22.54
Hardback.
In a world of fierce global competition and rapid technological change, traditional strategies for gaining market share and achieving efficiencies no longer yield the returns they once did. Num Pages: 256 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 162 x 236 x 24. Weight in Grams: 448.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118858202
- ISBN
- 9781118858202
Hardback
Condition: New
€ 32.99€ 23.55
€ 32.99
€ 23.55
Paperback. Your fast track to successful mobile marketing Learn in a week, what the experts learn about mobile marketing in a lifetime. Written by Nick Smith, a digital marketing expert, Mobile Marketing In A Week gives you everything you need to know to run successful mobile marketing campaigns. Learn in a week, remember for a lifetime. Num Pages: 128 pages. BIC Classification: KJE; KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
- Publisher
- John Murray Press United Kingdom
- Number of pages
- 128
- Format
- Paperback
- Publication date
- 2019
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781473607507
- ISBN
- 9781473607507
Paperback
Condition: New
€ 11.99€ 10.23
€ 11.99
€ 10.23