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Management & management techniques

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Management & management techniques

Hardback. The practical, expert guide to reaching the new consumer

Customer-Centric Marketing is a comprehensive game plan on succeeding in the new marketing landscape by focusing on the customer. Num Pages: 176 pages. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 238 x 161 x 21. Weight in Grams: 348.

Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9781119092896
ISBN
9781119092896
Hardback
Condition: New

€ 25.99
€ 16.77

Paperback / so. Editor(s): Teichmann, Rene. Num Pages: 280 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJMV3; KJS; UF; UY. Category: (G) General (US: Trade). Dimension: 234 x 156 x 15. Weight in Grams: 413.
Format
Paperback
Publication date
2012
Publisher
Springer United States
Number of pages
280
Condition
New
SKU
V9783642628290
ISBN
9783642628290
Paperback
Condition: New

€ 77.97

Paperback. Series: Unternehmenskooperation und Netzwerkmanagement. Num Pages: 359 pages, 39 black & white illustrations, 19 black & white tables. BIC Classification: KJMV7. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 473.
Format
Paperback
Publication date
2003
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
359
Condition
New
SKU
V9783824477661
ISBN
9783824477661
Paperback
Condition: New

€ 94.76

Hardcover. Your business success is now forever linked to the success of your customers Customer Success is the groundbreaking guide to the exciting new model of customer management. Business relationships are fundamentally changing. In the world B.C. Num Pages: 288 pages. BIC Classification: KJMV1. Category: (P) Professional & Vocational. Weight in Grams: 666.
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781119167969
ISBN
9781119167969
Hardback
Condition: New

€ 32.99
€ 23.81

Paperback. The new, 3rd edition of the Customer Service Pocketbook will be published in October 2013. The book is for everyone who contributes, directly or indirectly, to giving the customer excellent service. It has been fully revised to reflect the challenges of responding to customers' needs via a variety of different channels including social media. Num Pages: 112 pages, illustrations. BIC Classification: KJM; KJSU. Category: (P) Professional & Vocational. Dimension: 109 x 180 x 6. Weight in Grams: 114.
Publisher
Management Pocketbooks
Number of pages
112
Format
Paperback
Publication date
2013
Edition
3rd Revised edition
Condition
New
SKU
V9781906610555
ISBN
9781906610555
Paperback
Condition: New

€ 16.99
€ 16.53

Paperback. An insightful look at how touch, taste, smell, sound, and appearance effect how customers relate to products on a sensory level, and how small sensory changes can make a huge impact. Customer Sense describes how managers can use this knowledge to improve packaging, branding, and advertising to captivate the consumer's senses. Num Pages: 198 pages, 1 black & white illustrations, 7 colour illustrations, biography. BIC Classification: KC; KJC; KJM; KJMV6; KJS; KJT. Category: (G) General (US: Trade). Dimension: 158 x 235 x 17. Weight in Grams: 322.
Publisher
Palgrave Macmillan
Format
Paperback
Publication date
2015
Edition
1st ed. 2013
Condition
New
SKU
V9781349344420
ISBN
9781349344420
Paperback
Condition: New

€ 52.90
€ 47.17

Paperback. This important new work provides a comprehensive discussion of the customer satisfaction evaluation problem. It presents an overview of the existing methodologies as well as the development and implementation of an original multicriteria method dubbed MUSA. Series: International Series in Operations Research & Management Science. Num Pages: 308 pages, 129 black & white illustrations, 57 black & white tables, biography. BIC Classification: KJM; PBUH; PD. Category: (G) General (US: Trade). Dimension: 235 x 155 x 17. Weight in Grams: 504.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag New York Inc. United States
Number of pages
308
Condition
New
SKU
V9781461425021
ISBN
9781461425021
Paperback
Condition: New

€ 249.76

Paperback. Series: Betriebswirtschaftslehre Fur Technologie Und Innovation. Num Pages: 372 pages, 10 black & white illustrations, 58 black & white tables. BIC Classification: KJMV6; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 20. Weight in Grams: 470.
Format
Paperback
Publication date
2005
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
372
Condition
New
SKU
V9783835001510
ISBN
9783835001510
Paperback
Condition: New

€ 94.85

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 18. Weight in Grams: 485.
Format
Paperback
Publication date
2012
Publisher
Springer United States
Condition
New
SKU
V9783642620560
ISBN
9783642620560
Paperback
Condition: New

€ 95.11

Paperback / so. Editor(s): Bach, Volker; Osterle, Hubert. Series: Business Engineering. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV3; KJS; UB; UF; UY. Category: (G) General (US: Trade). Dimension: 234 x 156 x 14. Weight in Grams: 363.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Condition
New
SKU
V9783642635496
ISBN
9783642635496
Paperback
Condition: New

€ 50.01

Paperback / so. Mit einem Geleitwort von Univ.-Prof. Dr. Michael Lingenfelder Series: Marktorientiertes Management. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS; MBPM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 24. Weight in Grams: 562.
Format
Paperback
Publication date
2011
Publisher
Springer Fachmedien Wiesbaden Germany
Condition
New
SKU
V9783834927781
ISBN
9783834927781
Paperback
Condition: New

€ 96.07

Paperback / so. Editor(s): Ahlert, Dieter; Becker, Jorg; Knackstedt, Ralf; Wunderlich, Maren. Series: Roland Berger-Reihe: Strategisches Management F R Konsumg Te. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KCCD; KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 24. Weight in Grams: 653.
Format
Paperback
Publication date
2012
Publisher
Springer United States
Condition
New
SKU
V9783642627446
ISBN
9783642627446
Paperback
Condition: New

€ 90.78

Paperback / so. Editor(s): Link, Jorg. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJMV3; KJS; UF. Category: (G) General (US: Trade). Dimension: 234 x 156 x 18. Weight in Grams: 476.
Format
Paperback
Publication date
2012
Publisher
Springer United States
Condition
New
SKU
V9783642627002
ISBN
9783642627002
Paperback
Condition: New

€ 89.50

Paperback. .
Publisher
Pearson Education Limited United Kingdom
Number of pages
440
Format
Paperback
Publication date
2013
Edition
2nd Edition
Condition
New
SKU
V9780273774952
ISBN
9780273774952
Paperback
Condition: New

€ 111.23

Hardback. .
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2016
Condition
New
SKU
V9781119326038
ISBN
9781119326038
Hardback
Condition: New

€ 27.99
€ 21.22

Hardcover. CRM today is much like BPR in the 1990s. It is the strategy of the 21st century. Everyone is jumping on the bandwagon, but few are doing it in a way that will reap long--term benefits. And while billions are being spent worldwide, as yet there is not one case study of a true CRM focused company that is achieving major business success. Num Pages: 224 pages, glossary, index. BIC Classification: KJM; KJSU. Category: (P) Professional & Vocational. Dimension: 235 x 151 x 22. Weight in Grams: 478.
Format
Hardback
Publication date
2002
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
224
Condition
New
SKU
V9780470848531
ISBN
9780470848531
Hardback
Condition: New

€ 63.03

Paperback. Challenged by competition and globalization, third party logistics service providers (3PLs) can become more successful by focusing on customer loyalty. This book addresses issues on 3PLs. It develops a model of customer loyalty and its determinants, which is validated using empirical data from nearly 800 logistics managers in Germany and the USA. Series: Contributions to Management Science. Num Pages: 309 pages, 114 black & white tables, biography. BIC Classification: KJMV5; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 18. Weight in Grams: 498.
Format
Paperback
Publication date
2006
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
309
Condition
New
SKU
V9783790819038
ISBN
9783790819038
Paperback
Condition: New

€ 128.03

Paperback. Num Pages: 292 pages, biography. BIC Classification: KJC; KJM; KJS; KJSU. Category: (G) General (US: Trade). Dimension: 216 x 140 x 18. Weight in Grams: 394.
Format
Paperback
Publication date
1995
Publisher
Palgrave Macmillan United Kingdom
Edition
1st ed. 1995
Number of pages
292
Condition
New
SKU
V9781349395125
ISBN
9781349395125
Paperback
Condition: New

€ 127.34

hardcover. Focuses upon customer care in relation to human resource management issues and strategic planning. The text addresses the objective of customer loyalty and retention in relation to business success and how this can integrate a company's strategy. Num Pages: 306 pages, biography. BIC Classification: KJC; KJMV7; KJSU. Category: (P) Professional & Vocational. Dimension: 216 x 140 x 28. Weight in Grams: 540.
Format
Hardback
Publication date
1995
Publisher
Palgrave Macmillan United Kingdom
Number of pages
306
Condition
New
Edition
1995th Edition
SKU
V9780333639108
ISBN
9780333639108
Hardback
Condition: New

€ 128.31

Paperback / so. Editor(s): Kolbe, Lutz M; Osterle, Hubert; Brenner, Walter. Series: Business Engineering. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV3; KJS; UB; UF; UY. Category: (G) General (US: Trade). Dimension: 234 x 156 x 17. Weight in Grams: 445.
Format
Paperback
Publication date
2013
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Condition
New
SKU
V9783642624520
ISBN
9783642624520
Paperback
Condition: New

€ 61.63

Paperback. This book focuses on theoretical and practical applications of Knowledge Management and Customer Relationship Management, including a case study that investigates knowledge management in both the administrative and the operational area of a concrete company. Num Pages: 159 pages, 15 black & white tables, biography. BIC Classification: KJM. Category: (G) General (US: Trade). Dimension: 235 x 155 x 9. Weight in Grams: 256.
Format
Paperback
Publication date
2014
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
159
Condition
New
SKU
V9783642423666
ISBN
9783642423666
Paperback
Condition: New

€ 66.95

Hardback. This book focuses on theoretical and practical applications of Knowledge Management and Customer Relationship Management, including a case study that investigates knowledge management in both the administrative and the operational area of a concrete company. Num Pages: 143 pages, 15 black & white tables, biography. BIC Classification: KJMV3. Category: (P) Professional & Vocational. Dimension: 245 x 163 x 15. Weight in Grams: 374.
Format
Hardback
Publication date
2011
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
143
Condition
New
SKU
V9783642164743
ISBN
9783642164743
Hardback
Condition: New

€ 66.95

Paperback. This book presents the interrelationship between customer knowledge management, customer focus and soft skills. It also provides concrete advice on how the management of customer knowledge can be optimized. Series: Management for Professionals. Num Pages: 225 pages, 33 black & white illustrations, 2 colour illustrations, biography. BIC Classification: JMJ; KJMB; KJMV3; KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 12. Weight in Grams: 355.
Format
Paperback
Publication date
2016
Publisher
Springer International Publishing AG Switzerland
Edition
Softcover reprint of the original 1st ed. 2014
Number of pages
225
Condition
New
SKU
V9783319381404
ISBN
9783319381404
Paperback
Condition: New

€ 66.10

Paperback. Num Pages: 268 pages, 29 black & white tables, biography. BIC Classification: KJMV6. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 15. Weight in Grams: 384.
Format
Paperback
Publication date
2008
Publisher
Springer Fachmedien Wiesbaden Germany
Number of pages
268
Condition
New
SKU
V9783834910356
ISBN
9783834910356
Paperback
Condition: New

€ 66.95

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