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Sales & marketing
Results 1849 - 1872 of 3917
Sales & marketing
Paperback. Num Pages: 249 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 13. Weight in Grams: 330.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 249
- Condition
- New
- SKU
- V9783824482290
- ISBN
- 9783824482290
Paperback
Condition: New
€ 88.31
€ 88.31
Hardback. The practice of city branding is being adopted by increasing numbers of city authorities around the world and it is having a direct impact on public and private sector practice. The author captures this emerging phenomenon in a way that blends a solid theoretical and conceptual underpinning together with relevant real life cases. Num Pages: 272 pages, 2 black & white halftones, 9 figures, 2 black & white tables. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 243 x 165 x 18. Weight in Grams: 552.
- Publisher
- Palgrave Macmillan
- Number of pages
- 272
- Format
- Hardback
- Publication date
- 2010
- Edition
- 2011th Edition
- Condition
- New
- SKU
- V9780230241855
- ISBN
- 9780230241855
Hardback
Condition: New
€ 183.83
€ 183.83
Paperback. Series: SpringerBriefs in Business. Num Pages: 97 pages, 20 black & white illustrations, 8 colour tables, biography. BIC Classification: KJC; KJMV6; KJS; KJU. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 6. Weight in Grams: 185.
- Format
- Paperback
- Publication date
- 2017
- Publisher
- Springer, India, Private Ltd India
- Edition
- 1st ed. 2017
- Number of pages
- 97
- Condition
- New
- SKU
- V9788132236771
- ISBN
- 9788132236771
Paperback
Condition: New
€ 81.53
€ 81.53
Paperback. Editor(s): Narayanan, K. Series: India Studies in Business and Economics. Num Pages: 210 pages, 15 colour illustrations, 80 black & white tables, 12 colour tables, biography. BIC Classification: KCD; KJMV6; KJSM. Category: (G) General (US: Trade). Dimension: 235 x 155. Weight in Grams: 496.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Verlag, Singapore Singapore
- Number of pages
- 210
- Condition
- New
- SKU
- V9789811007040
- ISBN
- 9789811007040
Paperback
Condition: New
€ 128.05
€ 128.05
Paperback. Editor(s): Grant, K. Series: Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Num Pages: 565 pages, biography. BIC Classification: 3JJPR; KJC; KJK; KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 279 x 210 x 29. Weight in Grams: 1383.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer International Publishing AG Switzerland
- Number of pages
- 565
- Condition
- New
- SKU
- V9783319386928
- ISBN
- 9783319386928
Paperback
Condition: New
€ 199.39
€ 199.39
Paperback / so. Series: Forschungsgruppe Konsum Und Verhalten. Num Pages: 302 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 17. Weight in Grams: 386.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag United States
- Number of pages
- 302
- Condition
- New
- SKU
- V9783834912404
- ISBN
- 9783834912404
Paperback
Condition: New
€ 88.91
€ 88.91
Hardcover. Series: Management for Professionals. Num Pages: 270 pages, 23 black & white illustrations, 39 colour illustrations, 19 black & white tables, biograp. BIC Classification: KJC; KJMV2; KJMV6; KJS. Category: (P) Professional & Vocational. Dimension: 244 x 153 x 20. Weight in Grams: 550.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- Springer
- Edition
- 2014th Edition
- Condition
- New
- SKU
- V9788132219453
- ISBN
- 9788132219453
Hardback
Condition: New
€ 106.32
€ 106.32
Differential Games in Marketing (International Series in Quantitative ...
Jørgensen, Steffen, Zaccour, Georges
Hardcover. Game theory has proven useful to represent and conceptualize problems of conflict and cooperation in a formal way, and to predict the outcome of such situations. This book deals with differential games in advertising, pricing, and marketing channels, as well as with marketing-production and pricing-advertising interfaces. Series: International Series in Quantitative Marketing. Num Pages: 176 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 164 x 17. Weight in Grams: 464.
- Format
- Hardback
- Publication date
- 2003
- Publisher
- Springer
- Edition
- 2004th Edition
- Condition
- New
- SKU
- V9781402076138
- ISBN
- 9781402076138
Hardback
Condition: New
€ 197.64
€ 197.64
Paperback. Num Pages: 388 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 21. Weight in Grams: 502.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 388
- Condition
- New
- SKU
- V9783824477784
- ISBN
- 9783824477784
Paperback
Condition: New
€ 106.06
€ 106.06
paperback. Num Pages: 196 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 12. Weight in Grams: 263.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universitatsverlag United States
- Edition
- 2007th Edition
- Number of pages
- 196
- Condition
- New
- SKU
- V9783835008564
- ISBN
- 9783835008564
Paperback
Condition: New
€ 82.71
€ 82.71
Paperback. Series: Neue Betriebswirtschaftliche Forschung (NBF). Num Pages: 341 pages, 25 black & white illustrations, 22 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 450.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 341
- Condition
- New
- SKU
- V9783824491391
- ISBN
- 9783824491391
Paperback
Condition: New
€ 100.24
€ 100.24
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV5; KJS; TB. Category: (G) General (US: Trade). Dimension: 234 x 156 x 21. Weight in Grams: 549.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- 3
- Condition
- New
- SKU
- V9783642251726
- ISBN
- 9783642251726
Paperback
Condition: New
€ 117.68
€ 117.68
Paperback / so. Series: Schriftenreihe "Das Bankrecht". Num Pages: 299 pages, black & white illustrations, bibliography. BIC Classification: KFCM; KFF; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 16. Weight in Grams: 520.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Gabler Verlag United Kingdom
- Number of pages
- 299
- Condition
- New
- SKU
- V9783663052142
- ISBN
- 9783663052142
Paperback
Condition: New
€ 89.54
€ 89.54
Paperback / so. Series: Basler Schriften Zum Marketing. Num Pages: 344 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 213 x 149 x 19. Weight in Grams: 463.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer Gabler United Kingdom
- Number of pages
- 344
- Condition
- New
- SKU
- V9783658002787
- ISBN
- 9783658002787
Paperback
Condition: New
€ 89.23
€ 89.23
Paperback / so. Series: Beitrage Zur Betriebswirtschaftlichen Forschung. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 15. Weight in Grams: 445.
- Format
- Paperback
- Publication date
- 1986
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783409136129
- ISBN
- 9783409136129
Paperback
Condition: New
€ 83.74
€ 83.74
Paperback / so. Series: Essentials. Num Pages: 28 pages, black & white illustrations, bibliography. BIC Classification: KJMV5; KJSP. Category: (G) General (US: Trade). Dimension: 210 x 148 x 2. Weight in Grams: 59.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer Gabler United States
- Number of pages
- 28
- Condition
- New
- SKU
- V9783658044077
- ISBN
- 9783658044077
Paperback
Condition: New
€ 23.53
€ 23.53
paperback. Jurgen Betz untersucht, wie die Akzeptanz des E-Commerce zu konzeptualisieren ist, wie sie sich auf Kundenzufriedenheit und Kundenbindung auswirkt und inwieweit vorgelagerte Grossen das Ausmass der Akzeptanz erhohen oder senken. " Series: Kundenmanagement and Electronic Commerce. Num Pages: 417 pages, 156 black & white illustrations, 108 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 22. Weight in Grams: 545.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Edition
- 2003rd Edition
- Number of pages
- 417
- Condition
- New
- SKU
- V9783824477739
- ISBN
- 9783824477739
Paperback
Condition: New
€ 84.15
€ 84.15
Paperback. Num Pages: 184 pages, biography. BIC Classification: KCK; KCP; KJG; KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 11. Weight in Grams: 270.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 184
- Condition
- New
- SKU
- V9781349481835
- ISBN
- 9781349481835
Paperback
Condition: New
€ 126.34
€ 126.34
Paperback. Editor(s): Schor, Juliet B.; Holt, Douglas B. Num Pages: 528 pages, 19 illustrations. BIC Classification: KJSM. Category: (G) General (US: Trade). Dimension: 235 x 156 x 30. Weight in Grams: 734.
- Publisher
- The New Press United States
- Number of pages
- 528
- Format
- Paperback
- Publication date
- 2000
- Edition
- 0th Edition
- Condition
- New
- SKU
- V9781565845985
- ISBN
- 9781565845985
Paperback
Condition: New
€ 39.41
€ 39.41
Paperback. Are your sales presentations stuck in the 20th century? Sales Presentations For Dummies rises to the challenge of guiding you through the process of engaging and persuading busy buyers in a world that's constantly bombarding them with sales pitches. Num Pages: 384 pages. BIC Classification: KJP; KJS. Category: (P) Professional & Vocational. Dimension: 190 x 235 x 33. Weight in Grams: 516.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119104025
- ISBN
- 9781119104025
Paperback
Condition: New
€ 24.99€ 18.64
€ 24.99
€ 18.64
Paperback. Standing out in today's crowded markets is a huge challenge for entrepreneurs, small businesses and non-profits vying for attention from consumers, clients and donors who are bombarded by thousands of messages every day. Don't waste another minute on "me-too" marketing until you read this book and build your own TWIST. Num Pages: 160 pages, black & white illustrations. BIC Classification: KJD; KJH; KJS. Category: (G) General (US: Trade). Dimension: 130 x 203 x 15. Weight in Grams: 182.
- Publisher
- Panoma Press
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781784520847
- ISBN
- 9781784520847
Paperback
Condition: New
€ 17.99€ 13.91
€ 17.99
€ 13.91
Paperback / so. Series: Innovatives Markenmanagement. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 349.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer Gabler United Kingdom
- Condition
- New
- SKU
- V9783658016470
- ISBN
- 9783658016470
Paperback
Condition: New
€ 72.46
€ 72.46
Paperback. Series: Lecture Notes in Computer Science / Lecture Notes in Artificial Intelligence. Num Pages: 346 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 19. Weight in Grams: 511.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 346
- Condition
- New
- SKU
- V9783540003274
- ISBN
- 9783540003274
Paperback
Condition: New
€ 71.41
€ 71.41
Paperback. .
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 411
- Format
- Paperback
- Publication date
- 1998
- Edition
- 1st ed. 1998
- Condition
- New
- SKU
- V9781349264698
- ISBN
- 9781349264698
Paperback
Condition: New
€ 155.77€ 55.32
€ 155.77
€ 55.32