Sales & marketing
Results 2401 - 2424 of 2512
Sales & marketing
Hardback. Emphasizes the various developments in Bayesian decision analysis, multivariate analysis, multidimensional scaling, conjoint analysis, applications of conjoint and MDS technique, data mining, cluster analysis, and neural networks. Editor(s): Wind, Yoram; Green, Paul E. Series: International Series in Quantitative Marketing. Num Pages: 346 pages, biography. BIC Classification: KJSM. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 156 x 20. Weight in Grams: 720.
- Format
- Hardback
- Publication date
- 2003
- Publisher
- Kluwer Academic Publishers United States
- Number of pages
- 346
- Condition
- New
- SKU
- V9781402075964
- ISBN
- 9781402075964
Hardback
Condition: New
€ 279.50
€ 279.50
Agricultural Marketing and Consumer Behavior in a Changing World
. Ed(S): Wierenga, Berend; Van Tilburg, Aad; ...
Hardback. This volume describes and interprets changes in the domain of agriculture and food. It takes an interdisciplinary approach to these changes, using concepts and methods developed in general marketing, which are adapted to apply to the particular characteristics of the food and agriculture sector. Editor(s): Wierenga, Berend; van Tilburg, Aad; Grunert, Klaus G.; Steenkamp, Jan-Benedict E. M.; Wedel, Michel. Num Pages: 315 pages, biography. BIC Classification: KJSM; KNAC. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 19. Weight in Grams: 642.
- Format
- Hardback
- Publication date
- 1997
- Publisher
- Kluwer Academic Publishers United States
- Number of pages
- 315
- Condition
- New
- SKU
- V9780792398561
- ISBN
- 9780792398561
Hardback
Condition: New
€ 193.54
€ 193.54
Ertragsorientiertes Zielkundenmanagement Fur Finanzdienstleister
. Ed(S): Wiedmann, Klaus-Peter; Klee, Alexand...
Paperback / so. Editor(s): Wiedmann, Klaus-Peter; Klee, Alexander; Buxel, Holger; Buckler, Frank. Num Pages: black & white illustrations, bibliography. BIC Classification: KFC; KFF; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 28. Weight in Grams: 857.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783322890474
- ISBN
- 9783322890474
Paperback
Condition: New
€ 93.37
€ 93.37
Paperback / so. Editor(s): Wiedmann, Klaus-Peter; Buxel, Holger; Frenzel, Tobias; Walsh, Gianfranco. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 30. Weight in Grams: 930.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783409125765
- ISBN
- 9783409125765
Paperback
Condition: New
€ 105.45
€ 105.45
Das Internet Der Zukunft. Bewahrte Erfolgstreiber Und Neue Chancen.
. Ed(S): Wagner, Udo; Wiedmann, Klaus-Peter; ...
Hardback. Editor(s): Wagner, Udo; Wiedmann, Klaus-Peter; Von Der Oelsnitz, Dietrich. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 25. Weight in Grams: 903.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783834929280
- ISBN
- 9783834929280
Hardback
Condition: New
€ 89.42
€ 89.42
Paperback. Interaktivitat, Books on demand, digitales Buch - die Medienbranche steht vor grossen Herausforderungen. Hier analysieren erstmals Berater die Hintergrunde und zukunftsweisende Entwicklungen, und Branchenexperten zeigen auf, welche Trends das Geschaft revolutionieren." Editor(s): Vizjak, Andrej; Ringlstetter, Max Josef. Num Pages: 214 pages, black & white illustrations, bibliography. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 12. Weight in Grams: 444.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Gabler Germany
- Number of pages
- 214
- Condition
- New
- SKU
- V9783409119047
- ISBN
- 9783409119047
Paperback
Condition: New
€ 59.32
€ 59.32
Paperback / so. Editor(s): Tscheulin, Dieter K; Helmig, Bernd. Num Pages: black & white illustrations, bibliography. BIC Classification: KC; KJM; KJSM. Category: (G) General (US: Trade). Dimension: 234 x 156 x 30. Weight in Grams: 807.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783322946362
- ISBN
- 9783322946362
Paperback
Condition: New
€ 136.63
€ 136.63
Paperback / so. Editor(s): Suchting, Joachim; Heitmuller, Hans-Michael. Num Pages: 661 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 34. Weight in Grams: 1048.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Edition
- 3
- Number of pages
- 661
- Condition
- New
- SKU
- V9783322931801
- ISBN
- 9783322931801
Paperback
Condition: New
€ 95.60
€ 95.60
Paperback. Customer services is at the centre of many recent changes in work and organizations and is often celebrated as being of benefit to all. This book explores the real nature of customer service from different critical perspectives drawing on a wide range of sectors internationally. Editor(s): Sturdy, Andrew; Grugulis, Irena; Willmott, Hugh. Series: Critical Perspectives on Work and Organisations. Num Pages: 240 pages, biography. BIC Classification: KJSU. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 233 x 157 x 13. Weight in Grams: 362.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 240
- Condition
- New
- Edition
- 2001st Edition
- SKU
- V9780333946077
- ISBN
- 9780333946077
Paperback
Condition: New
€ 71.29€ 64.35
€ 71.29
€ 64.35
paperback. Editor(s): Stucky, Wolffried; Schiefer, Gunther. Series: Wirtschaftsinformatik. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS; UY. Category: (G) General (US: Trade). Dimension: 210 x 148 x 9. Weight in Grams: 218.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Edition
- 2005th Edition
- Condition
- New
- SKU
- V9783835000810
- ISBN
- 9783835000810
Paperback
Condition: New
€ 80.61
€ 80.61
Paperback / so. Editor(s): Strothmann, Karl-Heinz; Busche, Manfred. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 35. Weight in Grams: 1089.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783663121633
- ISBN
- 9783663121633
Paperback
Condition: New
€ 80.01
€ 80.01
Paperback. Editor(s): Sroka, Wlodzimierz; Hittmar, Stefan. Num Pages: 276 pages, 51 black & white illustrations, 11 colour illustrations, biography. BIC Classification: KJC; KJSM; KJU. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 15. Weight in Grams: 427.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer International Publishing AG Switzerland
- Number of pages
- 276
- Condition
- New
- SKU
- V9783319365596
- ISBN
- 9783319365596
Paperback
Condition: New
€ 121.75
€ 121.75
Paperback. Renommierte Experten prasentieren aktuelle Systeme und technische Trends, konkrete Einsatzfelder, sowie praxisorientierte Hinweise zu Controlling und Kalkulation von multimedialen Kiosksystemen." Editor(s): Silberer, Gunter; Fischer, Lars. Num Pages: 312 pages, 8 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 17. Weight in Grams: 550.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- Gabler Germany
- Number of pages
- 312
- Condition
- New
- SKU
- V9783409116671
- ISBN
- 9783409116671
Paperback
Condition: New
€ 81.31
€ 81.31
Explores in detail and theoretical depth the relationships that the consumer has developed both with goods and services and with the stakeholders that animate markets. Beginning with an examination of the underpinnings of cultural inquiry, this book focuses on specific consumption venues. Editor(s): Sherry, John F., Jr.; Fischer, Eileen. Series: Routledge Interpretive Marketing Research. Num Pages: 240 pages, 10 black & white illustrations, 1 black & white tables, 5 black & white halftones, 5 blac. BIC Classification: KJS. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 162 x 241 x 19. Weight in Grams: 514.
- Publication date
- 2008
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 240
- Condition
- New
- SKU
- V9780415776400
- ISBN
- 9780415776400
Paperback
Condition: New
€ 224.27
€ 224.27
Theoretische Fundierung Und Praktische Relevanz Der Handelsforschung
. Ed(S): Schuckel, Marcus; Toporowski, Waldem...
Hardback. Editor(s): Schuckel, Marcus; Toporowski, Waldemar. Num Pages: 668 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 38. Weight in Grams: 948.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 668
- Condition
- New
- SKU
- V9783835007024
- ISBN
- 9783835007024
Hardback
Condition: New
€ 138.27
€ 138.27
Hardback. Editor(s): Schroder, Hendrik; Olbrich, Rainer; Kenning, Peter; Evanschitzky, Heiner. Num Pages: 645 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 240 x 170 x 37. Weight in Grams: 1448.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Gabler Verlag Germany
- Number of pages
- 645
- Condition
- New
- SKU
- V9783834914576
- ISBN
- 9783834914576
Hardback
Condition: New
€ 150.90
€ 150.90
Marktkommunikation in Theorie und Praxis: Inter- und intrakulturelle D...
. Ed(S): Schmidt, Christopher Michael; Neuend...
paperback. Der Band prasentiert in komprimierter Form ausgewahlte Studien aus dem europaischen Umkreis zu der Frage, wie sich kulturelle Aspekte in Kommunikationsstrategien integrieren lassen. Es wird deutlich, dass eine kulturelle Differenzierung in der Marktkommunikation als Erfolgsfaktor unternehmerischen Handelns zu bewerten ist." Editor(s): Schmidt, Christopher Michael; Neuendorff, Dagmar; Nielsen, Martin. Series: Europaische Kulturen in der Wirtschaftskommunikation. Num Pages: 368 pages, 14 black & white illustrations, 34 black & white tables. BIC Classification: JHBL; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 476.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitätsverlag Germany
- Number of pages
- 368
- Condition
- New
- Edition
- 2004th Edition
- SKU
- V9783824445639
- ISBN
- 9783824445639
Paperback
Condition: New
€ 97.55
€ 97.55
Hardback. Addresses the interaction between archaeology and nationalist, political, and commercial policies. This book is suitable for archaeologists, applied anthropologists, tourism and economic development specialists, and historic preservationists alike, as well as others with an interest in the preservation of archaeological sites as historic locales. Editor(s): Rowan, Yorke; Baram, Uzi. Num Pages: 328 pages, Illustrations, maps. BIC Classification: HD; KJS; KNSG. Category: (G) General (US: Trade). Dimension: 234 x 173 x 25. Weight in Grams: 635.
- Format
- Hardback
- Publication date
- 2004
- Publisher
- AltaMira Press,U.S. United States
- Number of pages
- 328
- Condition
- New
- SKU
- V9780759103412
- ISBN
- 9780759103412
Hardback
Condition: New
€ 157.54
€ 157.54
Hardback. Presents a collection of essays in international marketing. This book addresses various aspects of export and multinational marketing. It examines international marketing from theoretical and practical perspectives, and addresses various aspects of export and multinational marketing through management, public policy, and other issues. Editor(s): Rialp, Alex; Rialp, Josep. Series: Advances in International Marketing. Num Pages: 424 pages, 1, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 238 x 164 x 30. Weight in Grams: 744.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- Emerald Group Publishing Limited United States
- Number of pages
- 424
- Condition
- New
- SKU
- V9780762313693
- ISBN
- 9780762313693
Hardback
Condition: New
€ 178.93
€ 178.93
Hardback. Editor(s): Reinecke, Sven; Tomczak, Torsten. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 59. Weight in Grams: 2005.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- Gabler Verlag United Kingdom
- Edition
- 2
- Condition
- New
- SKU
- V9783409142861
- ISBN
- 9783409142861
Hardback
Condition: New
€ 270.37
€ 270.37
Paperback / so. Editor(s): Rein, Hartmut; Schuler, Alexander. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: JHB; KJM; KJS; TQ. Category: (G) General (US: Trade). Dimension: 239 x 168 x 23. Weight in Grams: 612.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834933539
- ISBN
- 9783834933539
Paperback
Condition: New
€ 60.61
€ 60.61
Paperback. Editor(s): Pereira, Vijay; Malik, Ashish. Series: India Studies in Business and Economics. Num Pages: 216 pages, 4 black & white illustrations, 5 colour illustrations, 33 black & white tables, biography. BIC Classification: JFC; KCP; KJSM; KJU. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 12. Weight in Grams: 343.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer International Publishing AG Switzerland
- Number of pages
- 216
- Condition
- New
- SKU
- V9783319366883
- ISBN
- 9783319366883
Paperback
Condition: New
€ 63.18
€ 63.18
Paperback. Das Heft bietet einen kurzen Uberblick uber die geschichtliche Entwicklnug des Internationalen Managements sowie neuere Ergebnisse aus der internationalen Forschung." Editor(s): Oesterle, Michael-Jorg; Wolf, Joachim. Series: Mir Special Issue. Num Pages: 192 pages, biography. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 216 x 140 x 10. Weight in Grams: 321.
- Format
- Paperback
- Publication date
- 1999
- Publisher
- Gabler Germany
- Number of pages
- 192
- Condition
- New
- SKU
- V9783409115261
- ISBN
- 9783409115261
Paperback
Condition: New
€ 63.79
€ 63.79
paperback. Editor(s): Morschett, Dirk; Rudolph, Thomas; Schnedlitz, Peter; Schramm-Klein, Hanna; Swoboda, Bernhard. Series: European Retail Research. Num Pages: colour illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 12. Weight in Grams: 263.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Gabler Verlag United States
- Condition
- New
- Edition
- 2011th Edition
- SKU
- V9783834927095
- ISBN
- 9783834927095
Paperback
Condition: New
€ 90.19
€ 90.19