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Sales & marketing

Results 3461 - 3480 of 3810

Sales & marketing

Mixed media pr. Editor(s): Zentes, Joachim; Swoboda, Bernhard; Morschett, Dirk. Num Pages: 996 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 51. Weight in Grams: 1579.
Publication date
2011
Publisher
Gabler Verlag United States
Edition
4
Number of pages
996
Condition
New
SKU
V9783834929679
ISBN
9783834929679
Condition: New

€ 108.28

Paperback / so. Editor(s): Zentes, Joachim; Morschett, Dirk; Schramm-Klein, Hanna. Num Pages: 1075 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KCCD; KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 54. Weight in Grams: 1701.
Format
Paperback
Publisher
United Kingdom
Number of pages
1075
Condition
New
SKU
V9783322890375
ISBN
9783322890375
Paperback
Condition: New

€ 109.28

Paperback. Editor(s): Xiang, Zheng; Tussyadiah, Iis. Num Pages: 907 pages, black & white illustrations. BIC Classification: AMVD; J; KJQ; KJS; UF; UNH. Category: (P) Professional & Vocational. Dimension: 233 x 157 x 48. Weight in Grams: 1296.
Format
Paperback
Publication date
2014
Publisher
Springer International Publishing AG Switzerland
Number of pages
907
Condition
New
SKU
V9783319039725
ISBN
9783319039725
Paperback
Condition: New

€ 254.71

Hardback. Editor(s): Xiang, Zheng; Fesenmaier, Daniel R. Series: Tourism on the Verge. Num Pages: 323 pages, 18 black & white illustrations, 40 colour illustrations, 38 colour tables, biography. BIC Classification: KJC; KJQ; KJS; KNSG. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 19. Weight in Grams: 649.
Format
Hardback
Publication date
2016
Publisher
Springer International Publishing AG Switzerland
Number of pages
323
Condition
New
SKU
V9783319442624
ISBN
9783319442624
Hardback
Condition: New

€ 228.37

Paperback. This book offers a collection of detailed, high quality reports on the growth of China's cultural and creative industries, which will help researchers to better understand policy changes, future trends and investment opportunities. Editor(s): Xiang, Hardy Yong; Walker, Patricia Ann. Series: Understanding China. Num Pages: 184 pages, 10 black & white illustrations, 46 colour illustrations, biography. BIC Classification: JFC; JMH; JNU; KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 10. Weight in Grams: 291.
Format
Paperback
Publication date
2016
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Edition
Softcover reprint of the original 1st ed. 2014
Number of pages
184
Condition
New
SKU
V9783662523346
ISBN
9783662523346
Paperback
Condition: New

€ 126.50

Paperback / so. Editor(s): Wust, Cornelia; Kreutzer, Ralf T. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJSP. Category: (G) General (US: Trade). Dimension: 244 x 170 x 21. Weight in Grams: 621.
Format
Paperback
Publication date
2012
Publisher
Gabler Verlag United Kingdom
Condition
New
SKU
V9783834930439
ISBN
9783834930439
Paperback
Condition: New

€ 96.00

Paperback. Editor(s): Wooliscroft, Ben; Tamilia, Robert D. (University of Quebec at Montreal); Shapiro, Stanley J. (Simon Frasier University). Num Pages: 603 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 30. Weight in Grams: 914.
Format
Paperback
Publication date
2010
Publisher
Springer-Verlag New York Inc. United States
Edition
1st ed. Softcover of orig. ed. 2006
Number of pages
603
Condition
New
SKU
V9781441938718
ISBN
9781441938718
Paperback
Condition: New

€ 197.11

Hardback. Introduces readers to the life, the writings and the intellectual legacy of Wroe Alderson, the preeminent marketing thinker of the mid-twentieth century. This work features Alderson's seminal contributions to marketing theory and his "best practices" articles in the areas of marketing management and ethics. Editor(s): Wooliscroft, Ben; Tamilia, Robert D. (University of Quebec at Montreal); Shapiro, Stanley J. (Simon Frasier University). Num Pages: 603 pages, biography. BIC Classification: KJS. Category: (UU) Undergraduate. Dimension: 234 x 156 x 33. Weight in Grams: 1028.
Format
Hardback
Publication date
2005
Publisher
Springer-Verlag New York Inc. United States
Number of pages
603
Condition
New
SKU
V9780387261751
ISBN
9780387261751
Hardback
Condition: New

€ 197.83

hardcover. This volume presents a collection of papers written by senior marketing scholars based on their presentations upon receiving the "Society for Marketing Advances Distinguished Marketing Scholar Award". Editor(s): Woodside, Arch G.; Moore, E. (University of South Carolina, USA). Series: Advances in Business Marketing and Purchasing. Num Pages: 236 pages, black & white illustrations. BIC Classification: KJMV8; KJS. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 14. Weight in Grams: 509.
Format
Hardback
Publication date
2002
Publisher
Emerald Group Publishing Limited United States
Number of pages
236
Condition
New
Edition
1st Edition
SKU
V9780762308699
ISBN
9780762308699
Hardback
Condition: New

€ 141.24

Paperback / so. Editor(s): Wirtz, Bernd W; Salzer, Eva. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KFC; KFF; KJSP. Category: (G) General (US: Trade). Dimension: 244 x 170 x 29. Weight in Grams: 885.
Format
Paperback
Publication date
2012
Publisher
Gabler Verlag Germany
Condition
New
SKU
V9783322929679
ISBN
9783322929679
Paperback
Condition: New

€ 92.45

Hardback. Editor(s): Wirtz, Bernd W; Burmann, Christoph. Num Pages: colour illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 40. Weight in Grams: 1352.
Format
Hardback
Publication date
2006
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783409143455
ISBN
9783409143455
Hardback
Condition: New

€ 100.80

Paperback. Editor(s): Wirtz, Bernd W.; Gottgens, Olaf. Num Pages: 575 pages, 14 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 30. Weight in Grams: 975.
Format
Paperback
Publication date
2004
Publisher
Gabler Germany
Number of pages
575
Condition
New
SKU
V9783409127417
ISBN
9783409127417
Paperback
Condition: New

€ 98.15

Hardback. Interfirm Networks Editor(s): Windsperger, Josef; Cliquet, Gerard; Hendrikse, Georg; Ehrmann, Thomas. Num Pages: 320 pages, 14 black & white illustrations, biography. BIC Classification: KCD; KJMV5; KJMV7; KJSM; KJU. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 19. Weight in Grams: 660.
Format
Hardback
Publication date
2014
Publisher
Springer International Publishing AG Switzerland
Number of pages
320
Condition
New
SKU
V9783319101835
ISBN
9783319101835
Hardback
Condition: New

€ 129.11

Paperback. Editor(s): Windsperger, Josef; Cliquet, Gerard; Ehrmann, Thomas; Hendrikse, Georg. Num Pages: 320 pages, 14 black & white illustrations, biography. BIC Classification: KCD; KJMV; KJS; KJSM; KJU. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 18. Weight in Grams: 510.
Format
Paperback
Publication date
2016
Publisher
Springer International Publishing AG Switzerland
Edition
Softcover reprint of the original 1st ed. 2015
Number of pages
320
Condition
New
SKU
V9783319358505
ISBN
9783319358505
Paperback
Condition: New

€ 127.82

Hardback. Emphasizes the various developments in Bayesian decision analysis, multivariate analysis, multidimensional scaling, conjoint analysis, applications of conjoint and MDS technique, data mining, cluster analysis, and neural networks. Editor(s): Wind, Yoram; Green, Paul E. Series: International Series in Quantitative Marketing. Num Pages: 346 pages, biography. BIC Classification: KJSM. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 156 x 20. Weight in Grams: 720.
Format
Hardback
Publication date
2003
Publisher
Kluwer Academic Publishers United States
Number of pages
346
Condition
New
SKU
V9781402075964
ISBN
9781402075964
Hardback
Condition: New

€ 289.66

paperback. Addressing techniques and methodologies by experts in marketing and marketing research, this title emphasizes developments in Bayesian decision analysis, multivariate analysis, multidimensional scaling, conjoint analysis, applications of conjoint and MDS technique, data mining, cluster analysis, and neural networks. Editor(s): Wind, Yoram; Green, Paul E. Series: International Series in Quantitative Marketing. Num Pages: 360 pages, biography. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 19. Weight in Grams: 511.
Format
Paperback
Publication date
2005
Publisher
Springer/Sci-Tech/Trade United States
Number of pages
360
Condition
New
Edition
2004th Edition
SKU
V9780387243085
ISBN
9780387243085
Paperback
Condition: New

€ 286.94

Hardback. Editor(s): Willcocks, Leslie P.; Lacity, Mary C.; Lacity, Mary. Num Pages: 334 pages, 88 black & white illustrations, biography. BIC Classification: KJQ; KJSU; KJVT. Category: (P) Professional & Vocational. Dimension: 210 x 148. .
Format
Hardback
Publication date
2017
Publisher
Springer International Publishing AG Switzerland
Edition
1st ed. 2017
Number of pages
334
Condition
New
SKU
V9783319526508
ISBN
9783319526508
Hardback
Condition: New

€ 208.34

Paperback. Editor(s): Wierenga, Berend; van Tilburg, Aad; Grunert, Klaus Gunter; Steenkamp, Jan-Benedict E. M.; Wedel, Michel. Num Pages: 315 pages, biography. BIC Classification: KC; KJS; TV. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 17. Weight in Grams: 510.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag New York Inc. United States
Number of pages
315
Condition
New
SKU
V9781461378792
ISBN
9781461378792
Paperback
Condition: New

€ 194.41

Hardback. This volume describes and interprets changes in the domain of agriculture and food. It takes an interdisciplinary approach to these changes, using concepts and methods developed in general marketing, which are adapted to apply to the particular characteristics of the food and agriculture sector. Editor(s): Wierenga, Berend; van Tilburg, Aad; Grunert, Klaus G.; Steenkamp, Jan-Benedict E. M.; Wedel, Michel. Num Pages: 315 pages, biography. BIC Classification: KJSM; KNAC. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 19. Weight in Grams: 642.
Format
Hardback
Publication date
1997
Publisher
Kluwer Academic Publishers United States
Number of pages
315
Condition
New
SKU
V9780792398561
ISBN
9780792398561
Hardback
Condition: New

€ 200.54

Paperback / so. Editor(s): Wiedmann, Klaus-Peter; Klee, Alexander; Buxel, Holger; Buckler, Frank. Num Pages: black & white illustrations, bibliography. BIC Classification: KFC; KFF; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 28. Weight in Grams: 857.
Format
Paperback
Publication date
2012
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783322890474
ISBN
9783322890474
Paperback
Condition: New

€ 97.73

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