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Sales & marketing

Results 61 - 80 of 1150

Sales & marketing

Paperback. Breakthrough Marketing Plans shows how to create simpler and more powerful marketing plans in an age of increasing amounts of data, marketing tactics, and competitive pressure. Num Pages: 256 pages, 62 charts, 2 figures. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 233 x 154 x 17. Weight in Grams: 282.
Publisher
Palgrave Macmillan
Number of pages
256
Format
Paperback
Publication date
2012
Edition
Second Edition, Revised
Condition
New
SKU
V9780230340336
ISBN
9780230340336
Paperback
Condition: New

€ 44.99
€ 37.05

Multiple-component retail product. .
Publisher
Cengage Learning, Inc United States
Number of pages
512
Format
Paperback
Publication date
2014
Edition
7th Edition
Condition
New
SKU
V9781285187815
ISBN
9781285187815
Paperback
Condition: New

€ 192.20

Hardcover. Num Pages: 480 pages, illustrations. BIC Classification: KJQ; KJS. Category: (P) Professional & Vocational. Dimension: 190 x 243 x 36. Weight in Grams: 944.
Publisher
Pearson FT Press
Format
Hardback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9780133886559
ISBN
9780133886559
Hardback
Condition: New

€ 73.45

Hardback. Drive marketing ROI with an investor's mindset and a proven toolkit Top marketers today don't shy away from financial accountability. Num Pages: 200 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 237 x 160 x 23. Weight in Grams: 438.
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781119278337
ISBN
9781119278337
Hardback
Condition: New

€ 33.99
€ 26.88

Hardback. How to succeed as a marketing leader in today's global, digital world BIC Classification: KJMB; KJS. Category: (G) General (US: Trade). Dimension: 240 x 163 x 28. Weight in Grams: 458.
Publisher
McGraw-Hill Education
Format
Hardback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781259834714
ISBN
9781259834714
Hardback
Condition: New

€ 32.99
€ 23.73

Hardback. Editor(s): Thieme, Werner. BIC Classification: KJS. Dimension: 240 x 168. Weight in Grams: 1271.
Format
Hardback
Publication date
2016
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Edition
1. Aufl. 2017
Condition
New
SKU
V9783658090715
ISBN
9783658090715
Hardback
Condition: New

€ 88.80
€ 88.23

Hardback. In an exclusive selection of case studies, this book challenges how we think about market research and tells a powerful story by showcasing excellence, innovative methodology and remarkable results. Num Pages: 208 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 247 x 175 x 19. Weight in Grams: 703.
Publisher
Kogan Page Ltd
Format
Hardback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9780749478339
ISBN
9780749478339
Hardback
Condition: New

€ 42.99
€ 38.70

Paperback. Are you looking to enter the world of sales, or are you already a salesperson who's looking for new tips and tactics to expand your business? This book includes the ways to effectively network and prospect through the social media networking sites such as LinkedIn, Twitter, and Facebook, as well as ways to optimize sales success through Webinars. Num Pages: 696 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 240 x 191 x 36. Weight in Grams: 1194.
Format
Paperback
Publication date
2012
Publisher
John Wiley & Sons Inc
Edition
1st Edition
Condition
New
SKU
V9781118065938
ISBN
9781118065938
Paperback
Condition: New

€ 31.99
€ 22.76

Paperback. Tells the dramatic story of how Tesco Clubcard was conceived, launched and developed. This title shows how Tesco made customer loyalty marketing work, when almost every other loyalty programme failed, and illustrate the benefits for Tesco and its customers. Num Pages: 304 pages, black & white illustrations, colour illustrations, figures. BIC Classification: KJSM; KJSU. Category: (P) Professional & Vocational. Dimension: 232 x 155 x 17. Weight in Grams: 450.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
304
Format
Paperback
Publication date
2008
Edition
2nd
Condition
New
SKU
V9780749453381
ISBN
9780749453381
Paperback
Condition: New

€ 40.99
€ 36.22

Paperback. The premier guide for marketing and selling internationally--from the author of Kiss, Bow, or Shake Hands, the bestselling book on global business practices Num Pages: 304 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 155 x 228 x 19. Weight in Grams: 380.
Publisher
McGraw-Hill Education - Europe United States
Number of pages
304
Format
Paperback
Publication date
2011
Edition
1st Edition
Condition
New
SKU
V9780071714044
ISBN
9780071714044
Paperback
Condition: New

€ 31.99
€ 22.75

Hardback. .
Publisher
Disney Book Publishing Inc. United States
Number of pages
208
Format
Hardback
Publication date
2011
Edition
Revised, Updated
Condition
New
SKU
V9781423145844
ISBN
9781423145844
Hardback
Condition: New

€ 26.99
€ 23.17

Paperback. Blogs, networking sites, and other examples of the social web provide businesses with a largely untapped marketing channel for products and services. But how do you take advantage of them? This book helps you understand how social web technologies work, and learn practical and effective ways to reach people who frequent these sites. Num Pages: 346 pages, black & white illustrations, figures. BIC Classification: KJS; UMWS. Category: (P) Professional & Vocational. Dimension: 232 x 180 x 23. Weight in Grams: 668.
Publisher
O'Reilly Media, Inc, USA United States
Number of pages
346
Format
Paperback
Publication date
2009
Edition
1st Edition
Condition
New
SKU
V9780596156817
ISBN
9780596156817
Paperback
Condition: New

€ 26.99
€ 26.88

Paperback. Focusing on a new and developing field, this text provides an overview of the development of marketing thought and the emergence of critical marketing. It covers a range of topics important to a critical marketing or contemporary issues in marketing course, including a number of topics (e.g. Editor(s): Tadajewski, Mark; Brownlie, Douglas T. Num Pages: 414 pages, black & white illustrations, black & white line drawings, black & white tables, figures. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 242 x 169 x 26. Weight in Grams: 784.
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
414
Format
Paperback
Publication date
2008
Edition
1st Edition
Condition
New
SKU
V9780470511985
ISBN
9780470511985
Paperback
Condition: New

€ 60.38
€ 23.29

Paperback. .
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
236
Format
Paperback
Publication date
2014
Edition
2012th Edition
Condition
New
SKU
V9783642438042
ISBN
9783642438042
Paperback
Condition: New

€ 65.12
€ 24.90

Paperback. Essentials of Global Marketing offers a concise and manageable approach to the subject. The accessible structure takes the reader through the entire international marketing planning process, and fundamental concepts are illuminated by examples from a wide range of companies, small and large, from around the world. Num Pages: 560 pages, Illustrations, maps. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 262 x 193 x 19. Weight in Grams: 1020.
Publisher
Pearson Education Limited United Kingdom
Number of pages
560
Format
Paperback
Publication date
2012
Edition
2nd Edition
Condition
New
SKU
V9780273756545
ISBN
9780273756545
Paperback
Condition: New

€ 93.57

Paperback.
Publisher
Gill & Macmillan Ltd
Format
Paperback
Publication date
2012
Edition
0th Edition
Condition
New
SKU
V9780717152605
ISBN
9780717152605
Paperback
Condition: New

€ 43.99
€ 43.35

Paperback. George Gallup's polling techniques achieved fame when he predicted that Franklin D Roosevelt would be reelected president in 1936. This work traces Gallup's intellectual and methodological developments, examining his comprehensive approach to market research. It takes a look at the film industry's use of opinion polling in the 1930s and '40s. Series: Film and Culture Series. Num Pages: 304 pages, 16 photographs. BIC Classification: 1KBB; 3JJG; APF; KJSM; KNTC. Category: (P) Professional & Vocational. Dimension: 227 x 160 x 15. Weight in Grams: 499.
Format
Paperback
Publication date
2006
Publisher
Columbia University Press United States
Number of pages
336
Condition
New
SKU
V9780231121330
ISBN
9780231121330
Paperback
Condition: New

€ 37.99
€ 27.52

Paperback. Get the whole picture and learn to create a successful online content marketing program Successful online marketing is about more than creating a Facebook page or writing a corporate blog. Num Pages: 360 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 184 x 21. Weight in Grams: 534.
Format
Paperback
Publication date
2011
Publisher
John Wiley & Sons Inc
Edition
1st Edition
Number of pages
360
Condition
New
SKU
V9781118007297
ISBN
9781118007297
Paperback
Condition: New

€ 24.99
€ 20.27

Paperback. Num Pages: 240 pages, black & white illustrations. BIC Classification: KJE; KJS; KNPR; VS. Category: (G) General (US: Trade). Dimension: 156 x 228 x 16. Weight in Grams: 390.
Format
Paperback
Publication date
2015
Publisher
Manor House Publishing Inc Canada
Number of pages
240
Condition
New
SKU
V9781988058023
ISBN
9781988058023
Paperback
Condition: New

€ 26.99
€ 19.02

Paperback. Public relations is, by design, the least visible of the persuasive industries. It operates behind the scenes, encouraging us to consume, vote, believe and behave in ways that keep economies moving and citizens from storming the citadels of power. Num Pages: 208 pages. BIC Classification: GTC; JFD; KJSP. Category: (P) Professional & Vocational. Dimension: 154 x 229 x 23. Weight in Grams: 386.
Format
Paperback
Publication date
2016
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
208
Condition
New
SKU
V9780745664828
ISBN
9780745664828
Paperback
Condition: New

€ 24.66

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