Sales & marketing
Results 1585 - 1608 of 3840
Sales & marketing
Paperback / so. Series: Wirtschaftswissenschaften. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 7. Weight in Grams: 159.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Condition
- New
- SKU
- V9783824445226
- ISBN
- 9783824445226
Paperback
Condition: New
€ 70.75
€ 70.75
Paperback. Heiko D. Muller untersucht folgende Themen: in der Praxis vorherrschende Gestaltungsformen von CRM-Aktivitaten; Auswirkungen von Umweltvariablen, Unternehmensressourcen und Kundenstrukturen auf die Gestaltung von CRM-Prozessen; Einfluss des Ausmasses dieser CRM-Aktivitaten auf den Markt- und Unternehmenserfolg." Series: Kundenmanagement and Electronic Commerce. Num Pages: 470 pages, 32 black & white illustrations, 19 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 24. Weight in Grams: 600.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 470
- Condition
- New
- SKU
- V9783824482023
- ISBN
- 9783824482023
Paperback
Condition: New
€ 117.78
€ 117.78
Paperback. Series: Betriebswirtschaftslehre Fur Technologie Und Innovation. Num Pages: 339 pages, 13 black & white illustrations, 25 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 440.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 339
- Condition
- New
- SKU
- V9783824477906
- ISBN
- 9783824477906
Paperback
Condition: New
€ 94.56
€ 94.56
Paperback. Num Pages: 278 pages, biography. BIC Classification: KC; KJMV7; KJS. Category: (G) General (US: Trade). Dimension: 240 x 168 x 15. Weight in Grams: 479.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Gabler Germany
- Number of pages
- 278
- Condition
- New
- SKU
- V9783834946522
- ISBN
- 9783834946522
Paperback
Condition: New
€ 67.15
€ 67.15
Paperback / so. Editor(s): Spalink, Heiner. Num Pages: 275 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KCCD; KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 15. Weight in Grams: 408.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 275
- Condition
- New
- SKU
- V9783642620751
- ISBN
- 9783642620751
Paperback
Condition: New
€ 72.41
€ 72.41
paperback. Series: Unternehmenskooperation und Netzwerkmanagement. Num Pages: 327 pages, 3 black & white illustrations, 43 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 427.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Edition
- 2003rd Edition
- Number of pages
- 327
- Condition
- New
- SKU
- V9783824479672
- ISBN
- 9783824479672
Paperback
Condition: New
€ 72.38
€ 72.38
paperback. Series: Wirtschaftswissenschaftliche Beitrage. Num Pages: black & white illustrations, bibliography. BIC Classification: JNM; KC; KJS; PD. Category: (G) General (US: Trade). Dimension: 234 x 156 x 11. Weight in Grams: 304.
- Format
- Paperback
- Publication date
- 1993
- Publisher
- Physica Germany
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9783790807134
- ISBN
- 9783790807134
Paperback
Condition: New
€ 71.69
€ 71.69
hardcover. Num Pages: 153 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJSM. Category: (G) General (US: Trade). .
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Edition
- 2015th Edition
- Number of pages
- 153
- Condition
- New
- SKU
- V9783658077266
- ISBN
- 9783658077266
Hardback
Condition: New
€ 28.26
€ 28.26
Paperback. Editor(s): Holland, Heinrich. Num Pages: 171 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 239 x 170 x 10. Weight in Grams: 351.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Gabler Germany
- Number of pages
- 171
- Condition
- New
- SKU
- V9783409117739
- ISBN
- 9783409117739
Paperback
Condition: New
€ 49.70
€ 49.70
Paperback / so. Editor(s): Dallmer, Heinz. Num Pages: black & white illustrations, colour illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 235 x 190 x 59. Weight in Grams: 1987.
- Format
- Paperback
- Publisher
- United Kingdom
- Edition
- 8
- Condition
- New
- SKU
- V9783322902214
- ISBN
- 9783322902214
Paperback
Condition: New
€ 88.32
€ 88.32
Paperback. Series: Schriften Zur Quantitativen Betriebswirtschaftslehre Und Wirtschaftsinformatik. Num Pages: 252 pages, 27 black & white tables. BIC Classification: KJMV5; KJS; KJT. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 14. Weight in Grams: 425.
- Format
- Paperback
- Publication date
- 1991
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 252
- Condition
- New
- SKU
- V9783790805796
- ISBN
- 9783790805796
Paperback
Condition: New
€ 72.44
€ 72.44
Paperback. Faced with crowded markets, and flat growth, brand marketers are looking for ways to deepen the emotional connection between brands and consumers. Through interviews and case studies, this book shows how belief-led brands like Google, Innocent have outstripped the growth of their peers by igniting passion among employees and consumers alike. Num Pages: 320 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 234 x 155 x 17. Weight in Grams: 467.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 320
- Format
- Paperback
- Publication date
- 2007
- Condition
- New
- SKU
- V9780749447625
- ISBN
- 9780749447625
Paperback
Condition: New
€ 40.99€ 36.59
€ 40.99
€ 36.59
Paperback. .
- Publisher
- Pearson Education Limited
- Format
- Paperback
- Publication date
- 2015
- Condition
- New
- SKU
- V9780273758747
- ISBN
- 9780273758747
Paperback
Condition: New
€ 82.12
€ 82.12
paperback. Presents an examination of the schizophrenic relationship that advertising has with multilingualism and the implications of market-driven language choices for notions of language and languages. This book has data on a range of real-life advertising wording that makes it a useful recommended reading for undergraduates. Num Pages: 220 pages, biography. BIC Classification: CFB; KJSA. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 216 x 140 x 12. Weight in Grams: 291.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Palgrave Macmillan United Kingdom
- Edition
- 2005th Edition
- Number of pages
- 220
- Condition
- New
- SKU
- V9780230217065
- ISBN
- 9780230217065
Paperback
Condition: New
€ 65.86
€ 65.86
Hardback. Num Pages: 256 pages, B/W illustrations throughout - around 46. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 178 x 111. .
- Publisher
- Profile Books Ltd United Kingdom
- Number of pages
- 256
- Format
- Hardback
- Publication date
- 2016
- Edition
- Main
- Condition
- New
- SKU
- V9781781256312
- ISBN
- 9781781256312
Hardback
Condition: New
€ 17.99€ 16.86
€ 17.99
€ 16.86
Paperback / so. Series: Forschungs-/Entwicklungs-/Innovations-Management. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJMV5; KJSM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 426.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658076306
- ISBN
- 9783658076306
Paperback
Condition: New
€ 83.52
€ 83.52
Hardcover. Argues that the applicability of "western" consumer behaviour concepts to Asian consumers should be re-evaluated. The authors propose modifications to the accepted consumer behaviour concepts, showing how firms need to modify their marketing strategies in areas such as segmentation and positioning. Series: International Marketing. Num Pages: 287 pages, biography. BIC Classification: 1F; KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 155 x 21. Weight in Grams: 581.
- Format
- Hardback
- Publication date
- 1998
- Publisher
- Palgrave Macmillan
- Number of pages
- 288
- Condition
- New
- SKU
- V9780333736258
- ISBN
- 9780333736258
Hardback
Condition: New
€ 67.84
€ 67.84
Paperback. Num Pages: 379 pages, biography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 235 x 155 x 21. Weight in Grams: 603.
- Format
- Paperback
- Publication date
- 1994
- Publisher
- Palgrave Macmillan United Kingdom
- Edition
- 1st ed. 1994
- Number of pages
- 379
- Condition
- New
- SKU
- V9781349234257
- ISBN
- 9781349234257
Paperback
Condition: New
€ 195.09
€ 195.09
Paperback / so. Num Pages: 182 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KC; KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 11. Weight in Grams: 327.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Gabler Verlag United States
- Number of pages
- 182
- Condition
- New
- SKU
- V9783409117685
- ISBN
- 9783409117685
Paperback
Condition: New
€ 60.77
€ 60.77
Paperback / so. Num Pages: black & white illustrations, colour illustrations, bibliography. BIC Classification: KC; KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 11. Weight in Grams: 331.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783834930422
- ISBN
- 9783834930422
Paperback
Condition: New
€ 77.99
€ 77.99
paperback. Series: Konsum und Verhalten. BIC Classification: KJS. Dimension: 235 x 155. Weight in Grams: 520.
- Format
- Paperback
- Publication date
- 1992
- Publisher
- Physica-Verlag HD
- Edition
- 1992nd Edition
- Condition
- New
- SKU
- V9783790806212
- ISBN
- 9783790806212
Paperback
Condition: New
€ 89.54
€ 89.54
Paperback / so. Series: Studienreihe Betrieb Und Markt. Num Pages: black & white illustrations, bibliography. BIC Classification: JM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 8. Weight in Grams: 213.
- Format
- Paperback
- Publication date
- 1963
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783663125143
- ISBN
- 9783663125143
Paperback
Condition: New
€ 70.99
€ 70.99
Paperback. BIC Classification: KJS. Dimension: 210 x 148. .
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783834942869
- ISBN
- 9783834942869
Paperback
Condition: New
€ 83.55
€ 83.55
Paperback. Provides a set of readings and case studies that facilitate a fundamental rethinking about drivers of successful as well as unsuccessful firm conduct in emerging markets. This book emphasizes the challenges facing corporate managers who operate in emerging markets, and the ways in which managers can respond to these competitive challenges. Editor(s): Merchant, Hemant. Num Pages: 276 pages, 20 black & white line drawings. BIC Classification: KJF; KJS. Category: (P) Professional & Vocational. Dimension: 180 x 254 x 19. Weight in Grams: 516.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 280
- Condition
- New
- SKU
- V9780415399500
- ISBN
- 9780415399500
Paperback
Condition: New
€ 94.88
€ 94.88