Sales & marketing
Results 1681 - 1704 of 2513
Sales & marketing
Hardback. Num Pages: 256 pages. BIC Classification: CBWJ; JPP; KJSP. Category: (G) General (US: Trade). Dimension: 229 x 152. .
- Publisher
- Regnery Publishing Inc
- Format
- Hardback
- Publication date
- 2018
- Condition
- New
- SKU
- V9781621572862
- ISBN
- 9781621572862
Hardback
Condition: New
€ 26.99€ 22.84
€ 26.99
€ 22.84
Paperback / so. Series: Innovatives Markenmanagement. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 206 x 147 x 18. Weight in Grams: 340.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834932228
- ISBN
- 9783834932228
Paperback
Condition: New
€ 74.68
€ 74.68
paperback. Series: Routledge Library Editions: Advertising. Num Pages: 336 pages, black & white illustrations. BIC Classification: JHB; KJSA; KJU; KNTY. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 234 x 156 x 18. Weight in Grams: 616.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Taylor & Francis Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 336
- Condition
- New
- SKU
- V9781138966185
- ISBN
- 9781138966185
Paperback
Condition: New
€ 61.12
€ 61.12
Paperback. Investigates the rise of "guerrilla marketing" as a way of understanding increasingly covert and interactive flows of commercial persuasion. Series: Postmillennial Pop Series. Num Pages: 237 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 228 x 153 x 17. Weight in Grams: 370.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- NYU Press
- Number of pages
- 224
- Condition
- New
- SKU
- V9780814785904
- ISBN
- 9780814785904
Paperback
Condition: New
€ 32.99€ 29.60
€ 32.99
€ 29.60
Hardback. Investigates the rise of "guerrilla marketing" as a way of understanding increasingly covert and interactive flows of commercial persuasion. Series: Postmillennial Pop Series. Num Pages: 237 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 18. Weight in Grams: 490.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- New York University Press United States
- Number of pages
- 237
- Condition
- New
- SKU
- V9780814745472
- ISBN
- 9780814745472
Hardback
Condition: New
€ 85.09
€ 85.09
Hardcover. The client/agency relationship is an area fraught with potential for mishap. Competition in the field has created an urgent need to understand the relationship far more thoroughly to help clients get better value from agencies, with the demand moving from a need for client satisfaction to a need for excellent agency performance. Num Pages: 218 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 248 x 176. Weight in Grams: 550.
- Format
- Hardback
- Publication date
- 2005
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 218
- Condition
- New
- SKU
- V9780470024614
- ISBN
- 9780470024614
Hardback
Condition: New
€ 57.27
€ 57.27
Paperback.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 384
- Condition
- New
- SKU
- V9780470377017
- ISBN
- 9780470377017
Paperback
Condition: New
€ 19.99€ 17.33
€ 19.99
€ 17.33
Hardcover. "If You're Not Out Selling, You're Being Outsold is more than a 'how-to-sell' book. St. Lawrence and Johnson have approached the art of selling from a witty, entertaining, and inspirational view. Num Pages: 272 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 236 x 179 x 24. Weight in Grams: 502.
- Format
- Hardback
- Publication date
- 1997
- Publisher
- John Wiley & Sons
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471191193
- ISBN
- 9780471191193
Hardback
Condition: New
€ 37.99€ 29.52
€ 37.99
€ 29.52
Hardback. Num Pages: 507 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 30. Weight in Grams: 762.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Number of pages
- 507
- Condition
- New
- SKU
- V9783835007734
- ISBN
- 9783835007734
Hardback
Condition: New
€ 104.95
€ 104.95
Paperback. BIC Classification: KJS. Dimension: 211 x 153 x 12. Weight in Grams: 248.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag
- Condition
- New
- SKU
- V9783835004733
- ISBN
- 9783835004733
Paperback
Condition: New
€ 75.37
€ 75.37
Paperback. Series: Wirtschaftswissenschaftliche Beitrage. BIC Classification: KJS. Dimension: 235 x 155. Weight in Grams: 375.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- Physica-Verlag HD
- Condition
- New
- SKU
- V9783790809800
- ISBN
- 9783790809800
Paperback
Condition: New
€ 69.58
€ 69.58
Paperback. Auf der Grundlage einer umfangreichen empirischen Untersuchung von 100 Organisationen analysiert Michael Urselmann zentrale Erfolgsfaktoren des Fundraising von Nonprofit-Organisationen. Der Autor gibt konkrete, praxisorientierte Handlungsempfehlungen fur eine professionelle Gestaltung der Mittelbeschaffung." Series: Npo-Management. Num Pages: 349 pages, 20 black & white illustrations. BIC Classification: KJS; KJVX. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 460.
- Format
- Paperback
- Publication date
- 1998
- Publisher
- Deutscher Universitats-Verlag Germany
- Edition
- 1.Aufl. 1998. 2., korr. Nachdruck 2006
- Number of pages
- 349
- Condition
- New
- SKU
- V9783824466986
- ISBN
- 9783824466986
Paperback
Condition: New
€ 96.62
€ 96.62
Hardcover. Professional services providers have had to rethink their sales methods and adapt to profound changes in the way customers buy services. In response, Michael McLaughlin presents a strategy for winning new business with a holistic approach to each customer relationship. Num Pages: 224 pages, , black & white illustrations, black & white line drawings. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 236 x 163 x 21. Weight in Grams: 460.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9780470455852
- ISBN
- 9780470455852
Hardback
Condition: New
€ 36.99€ 26.29
€ 36.99
€ 26.29
paperback. Series: Innovatives Markenmanagement. BIC Classification: KJS. Dimension: 210 x 148. Weight in Grams: 437.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag
- Edition
- 2006th Edition
- Condition
- New
- SKU
- V9783835002265
- ISBN
- 9783835002265
Paperback
Condition: New
€ 80.61
€ 80.61
Paperback. Every marketing manager is looking for a way to make their brand out perform the rest, to have more market share and a longer shelf life. Research has shown that what Michael Willmott calls "Citizen Brands" will be more commercially successful than those that do not take on board societal trends. Num Pages: 272 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 222 x 154 x 18. Weight in Grams: 384.
- Condition
- Used, Like New
- Publisher
- John Wiley & Sons Inc
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 2003
- Edition
- 1st Edition
- SKU
- KT00000875
- ISBN
- 9780470853580
Paperback
Condition: Used, Like New
€ 4.99
€ 4.99
Hardcover. Num Pages: 200 pages, Illustrations. BIC Classification: 1KBB; JFFT; KJSM. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 18. Weight in Grams: 465.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Purdue University Press
- Condition
- New
- SKU
- V9781557535856
- ISBN
- 9781557535856
Hardback
Condition: New
€ 32.99€ 28.16
€ 32.99
€ 28.16
Hardback. Presents a study of the marketing aspects of product durability and optimal use of consumer durables. This book is useful to government specialists and consumer lobbyists concerned with efficient consumption, client orientation, and waste avoidance. It offers various insights on how to move towards the goal of the optimal use of consumer products. Editor(s): Kostecki, Michel. Num Pages: 146 pages, biography. BIC Classification: KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 155 x 11. Weight in Grams: 950.
- Format
- Hardback
- Publication date
- 1998
- Publisher
- Kluwer Academic Publishers United States
- Number of pages
- 146
- Condition
- New
- SKU
- V9780792381457
- ISBN
- 9780792381457
Hardback
Condition: New
€ 126.53
€ 126.53
Paperback. A practical guide to harnessing the benefits of the major social media platforms for busy professionals. This fully updated second edition builds on the success of the first to show readers how to create powerful, integrated social media strategies for their businesses, build communities, and communicate effectively and profitably with customers. Num Pages: 256 pages. BIC Classification: JFD; KJP; KJS; UDBS. Category: (G) General (US: Trade). Dimension: 159 x 234 x 20. Weight in Grams: 496.
- Publisher
- Crimson Publishing
- Format
- Paperback
- Publication date
- 2015
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781780591452
- ISBN
- 9781780591452
Paperback
Condition: New
€ 23.99€ 16.54
€ 23.99
€ 16.54
Hardcover. Give your business a successful credit and collections plan with this easy and clear guide Over 100,000 businesses have slow or non-paying customers. Yet very few actually have a workable plan for claiming the missing revenue that results. Num Pages: 204 pages. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 230 x 161 x 22. Weight in Grams: 408.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 204
- Condition
- New
- SKU
- V9781118011614
- ISBN
- 9781118011614
Hardback
Condition: New
€ 25.99€ 21.03
€ 25.99
€ 21.03
Hardcover. * This book provides step-by-step approaches to successful professional blogging. Num Pages: 368 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 239 x 162 x 26. Weight in Grams: 568.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 368
- Condition
- New
- SKU
- V9780470633106
- ISBN
- 9780470633106
Hardback
Condition: New
€ 46.99€ 36.49
€ 46.99
€ 36.49
Paperback. A fabulous book about the art of communication using the telephone. Num Pages: 128 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 153 x 10. Weight in Grams: 216.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- SRA Books
- Condition
- New
- SKU
- V9781909116269
- ISBN
- 9781909116269
Paperback
Condition: New
€ 19.00€ 15.75
€ 19.00
€ 15.75
Paperback. This no-nonsense book is for anyone who wants to create a winning brand without drowning in theory. Num Pages: 160 pages, b/w illustrations. BIC Classification: KJH; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 126. .
- Publisher
- Little, Brown Book Group United Kingdom
- Number of pages
- 160
- Format
- Paperback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781472136077
- ISBN
- 9781472136077
Paperback
Condition: New
€ 15.99€ 11.78
€ 15.99
€ 11.78
Paperback. 'Clothing that is not purchased or worn is not fashion' (to paraphrase Armani) Knowledge of marketing is essential to help ensure success and reduce the risk of failure in fashion. Editor(s): Easey, Mike. Series: Wiley Desktop Editions. Num Pages: 280 pages, Illustrations. BIC Classification: KJS; KNSX. Category: (P) Professional & Vocational; (UU) Undergraduate. Dimension: 243 x 174 x 16. Weight in Grams: 484.
- Publisher
- John Wiley and Sons Ltd
- Number of pages
- 280
- Format
- Paperback
- Publication date
- 2008
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9781405139533
- ISBN
- 9781405139533
Paperback
Condition: New
€ 41.25
€ 41.25
Hardcover. CRM today is much like BPR in the 1990s. It is the strategy of the 21st century. Everyone is jumping on the bandwagon, but few are doing it in a way that will reap long--term benefits. And while billions are being spent worldwide, as yet there is not one case study of a true CRM focused company that is achieving major business success. Num Pages: 224 pages, glossary, index. BIC Classification: KJM; KJSU. Category: (P) Professional & Vocational. Dimension: 235 x 151 x 22. Weight in Grams: 478.
- Format
- Hardback
- Publication date
- 2002
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9780470848531
- ISBN
- 9780470848531
Hardback
Condition: New
€ 62.15
€ 62.15