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Sales & marketing

Results 793 - 816 of 2486

Sales & marketing

Paperback. Franziska Volckner prasentiert eine neue, umfassende empirische Studie zu den Erfolgsfaktoren von Markentransfers. Die Ergebnisse erlauben eine konkrete Erfolgsprognose fur einen geplanten Markentransfer und liefern Hinweise auf die relevanten Stellgrossen zur Erhohung des Markentransfererfolges. " Series: Marken- Und Produktmanagement. Num Pages: 362 pages, 16 black & white illustrations, 49 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 468.
Format
Paperback
Publication date
2003
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
362
Condition
New
SKU
V9783824478910
ISBN
9783824478910
Paperback
Condition: New

€ 90.60

Paperback. .
Publisher
Pearson
Format
Paperback
Publication date
1972
Edition
13th edition
Condition
New
SKU
V9781292160054
ISBN
9781292160054
Paperback
Condition: New

€ 104.57

Paperback / so. Series: Marken- Und Produktmanagement. Num Pages: 155 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 262.
Format
Paperback
Publication date
2009
Publisher
Gabler Verlag United States
Number of pages
155
Condition
New
SKU
V9783834914552
ISBN
9783834914552
Paperback
Condition: New

€ 74.07

Paperback / so. Series: Forum Produkt- Und Produktionsmanagement. Num Pages: 378 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 21. Weight in Grams: 576.
Format
Paperback
Publication date
2011
Publisher
Gabler Verlag United States
Number of pages
378
Condition
New
SKU
V9783834929457
ISBN
9783834929457
Paperback
Condition: New

€ 86.72

Paperback. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 11. Weight in Grams: 263.
Publisher
Springer Gabler
Format
Paperback
Publication date
2013
Edition
2013th Edition
Condition
New
SKU
V9783658026615
ISBN
9783658026615
Paperback
Condition: New

€ 70.53

Paperback / so. Num Pages: 97 pages, black & white illustrations, bibliography. BIC Classification: GB; KJMV5; KJS; PD. Category: (G) General (US: Trade). Dimension: 210 x 148 x 6. Weight in Grams: 132.
Format
Paperback
Publication date
1949
Publisher
Gabler Verlag United Kingdom
Number of pages
97
Condition
New
SKU
V9783663031444
ISBN
9783663031444
Paperback
Condition: New

€ 68.56

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KC; KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 14. Weight in Grams: 426.
Format
Paperback
Publication date
2001
Publisher
Gabler Verlag United States
Edition
2
Condition
New
SKU
V9783409216630
ISBN
9783409216630
Paperback
Condition: New

€ 54.04

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 21. Weight in Grams: 653.
Format
Paperback
Publication date
2004
Publisher
Gabler Verlag United States
Edition
3
Condition
New
SKU
V9783409316637
ISBN
9783409316637
Paperback
Condition: New

€ 60.92

Hardback. Series: Interactive Study Guides. Num Pages: 572 pages. BIC Classification: KJS. Category: (U) Tertiary Education (US: College). Dimension: 252 x 215 x 27. Weight in Grams: 1518.
Publication date
2012
Publisher
John Wiley & Sons Australia Ltd
Edition
2nd Edition
Condition
New
Format
Hardback
SKU
V9780730303411
ISBN
9780730303411
Hardback
Condition: New

€ 72.20

Paperback. Series: Open University: Modern Art - Practices & Debates. Num Pages: 572 pages. BIC Classification: KJMV7; KJS. Category: (U) Tertiary Education (US: College). Dimension: 250 x 216 x 26. Weight in Grams: 1488.
Format
Paperback
Publication date
2016
Publisher
John Wiley & Sons Australia Ltd Australia
Edition
2nd Edition + iStudy Version 2
Number of pages
572
Condition
New
SKU
V9781118389003
ISBN
9781118389003
Paperback
Condition: New

€ 113.12

Hardcover. Based on ten years of extensive research and interviews with thousands of top sales performers in a variety of industries, Silver Bullet Selling reveals the secrets all great sales professionals have in common. Num Pages: 304 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 160 x 27. Weight in Grams: 502.
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
304
Format
Hardback
Publication date
2008
Edition
1st
Condition
New
SKU
V9780470373002
ISBN
9780470373002
Hardback
Condition: New

€ 41.99
€ 32.34

Hardcover. Advertising is dead. So how to you reach your elusive, media-cynical, social media-obsessed customers? With games. Game-Based Marketing makes professionals aware of how pervasive games are today, how large a role they are playing in business marketing, and how to better use "funware" to create an engaged and loyal customer base. Num Pages: 240 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 236 x 160 x 23. Weight in Grams: 432.
Format
Hardback
Publication date
2010
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
240
Condition
New
SKU
V9780470562239
ISBN
9780470562239
Hardback
Condition: New

€ 25.99
€ 21.08

Hardcover. A rigorous, state of the art overview of the field of brand valuation from the Global Brand Manager of Deloitte Touche This book represents a remarkably complete, detailed and extensive review of the main brand valuation models, depicting the state of the art in the field and coherently relating major trends. Num Pages: 448 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 241 x 164 x 30. Weight in Grams: 862.
Format
Hardback
Publication date
2009
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
448
Condition
New
SKU
V9780470740316
ISBN
9780470740316
Hardback
Condition: New

€ 62.16

Paperback. Series: Konsum und Verhalten. BIC Classification: KJS. Dimension: 0 x 0. Weight in Grams: 427.
Format
Paperback
Publication date
1992
Publisher
Physica-Verlag HD
Condition
New
SKU
V9783790806144
ISBN
9783790806144
Paperback
Condition: New

€ 86.49

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: JPQB; KCM; KCP; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 17. Weight in Grams: 435.
Format
Paperback
Publication date
1997
Publisher
Deutscher Universit?tsverlag United Kingdom
Condition
New
SKU
V9783824464258
ISBN
9783824464258
Paperback
Condition: New

€ 80.01

Paperback. This book addresses the specific challenges of marketing in the creative industries, whilst applying classic marketing theory to a range of international examples. It combines a comprehensive and innovative perspective on customer value theory with practical marketing strategies and detailed case studies. Num Pages: 384 pages, 47 figures, 18 black & white tables. BIC Classification: KJS. Category: (U) Tertiary Education (US: College). Dimension: 192 x 247 x 20. Weight in Grams: 750.
Publisher
Bloomsbury Publishing PLC
Format
Paperback
Publication date
2015
Edition
2015th Edition
Condition
New
SKU
V9780230380240
ISBN
9780230380240
Paperback
Condition: New

€ 71.87

Paperback. Imagineers use design methods to create meaningful experiences that connect consumers to brands. This book explains the background of the need for experiences and then provides a practical focus on how to design them for brand success. Num Pages: 216 pages. BIC Classification: KJS; KNSG. Category: (UU) Undergraduate. Dimension: 248 x 191 x 18. Weight in Grams: 832.
Publisher
CABI Publishing
Format
Paperback
Publication date
2014
Edition
2014th Edition
Condition
New
SKU
V9781780644653
ISBN
9781780644653
Paperback
Condition: New

€ 53.99
€ 51.11

paperback. Series: Fokus Dienstleistungsmarketing. Num Pages: 211 pages, black & white illustrations, bibliography. BIC Classification: KFF; KJC; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 13. Weight in Grams: 286.
Format
Paperback
Publication date
1996
Publisher
Deutscher Universitätsverlag United States
Number of pages
211
Condition
New
Edition
1996th Edition
SKU
V9783824463336
ISBN
9783824463336
Paperback
Condition: New

€ 57.90

Mixed media pr. Num Pages: 160 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS; VSC. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 236.
Publication date
2015
Publisher
Gabler Verlag United States
Edition
2
Number of pages
160
Condition
New
SKU
V9783834947260
ISBN
9783834947260
Paperback
Condition: New

€ 37.67

paperback. Num Pages: 336 pages, Illustrations, map, ports. BIC Classification: KJSP. Category: (UU) Undergraduate. Dimension: 235 x 176 x 10. Weight in Grams: 456.
Format
Paperback
Publication date
2009
Publisher
Pearson United States
Edition
1st Edition
Number of pages
336
Condition
New
SKU
V9780136082996
ISBN
9780136082996
Paperback
Condition: New

€ 209.97

Hardcover. A definitive guide to growing your small business through "Engagement Marketing" As a small business owner, you've always relied on word-of-mouth referrals to grow your business. Num Pages: 198 pages, Illustrations. BIC Classification: KJS; KJVS. Category: (P) Professional & Vocational. Dimension: 230 x 162 x 22. Weight in Grams: 416.
Format
Hardback
Publication date
2012
Publisher
John Wiley & Sons Inc
Edition
1st Edition
Number of pages
198
Condition
New
SKU
V9781118101025
ISBN
9781118101025
Hardback
Condition: New

€ 25.99
€ 21.08

Paperback. The 30 Day Results Guide to Making the Most of Twitter, Facebook, Linkedin, and Blogging to Grab Headlines and Get Clients. 192 pages. Cateogry: (G) General (US: Trade). BIC Classification: KJE; KJS. Dimension: 209 x 135 x 12. Weight: 256.
Format
Paperback
Publication date
2011
Publisher
Career Press
Edition
1st Edition
Number of pages
192
Condition
New
SKU
V9781601631800
ISBN
9781601631800
Paperback
Condition: New

€ 14.54

Paperback. Num Pages: 192 pages. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 209 x 134 x 11. Weight in Grams: 238. The 30 Day Results Guide to Making the Most of Twitter, Blogging, Linkedin, and Facebook. 192 pages. Cateogry: (P) Professional & Vocational. BIC Classification: KJE; KJS. Dimension: 209 x 134 x 11. Weight: 232.
Publisher
Career Press
Number of pages
192
Format
Paperback
Publication date
2010
Edition
1st Edition
Condition
New
SKU
V9781601631305
ISBN
9781601631305
Paperback
Condition: New

€ 14.40

Hardback. Offers a fresh perspective on building better sales forces by using the strengths of each sales person more effectively. This title includes access to Gallup's StrengthsFinder. It explains talent and how to identify and maximise it, and then covers the basic steps of the selling process, including prospecting/cold calling, and building advocacy. Num Pages: 220 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 219 x 145 x 23. Weight in Grams: 412.
Publisher
Gallup Press United States
Number of pages
220
Format
Hardback
Publication date
2011
Condition
New
SKU
V9781595620484
ISBN
9781595620484
Hardback
Condition: New

€ 26.99
€ 25.12

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