Sales & marketing
Results 673 - 696 of 3939
Sales & marketing
Hardcover. Including information and issues in the competitive world of sport marketing, this text intends to direct students to a better understanding of the theoretical backbone to sport marketing. It also contains practical material that prepares students for careers in sport marketing. Num Pages: 504 pages, 76 colour illustrations, 40 colour illustrations. BIC Classification: KJS; KNSP; WSBM. Category: (U) Tertiary Education (US: College). Dimension: 289 x 219 x 28. Weight in Grams: 1692.
- Publisher
- Human Kinetics
- Format
- Hardback
- Publication date
- 2014
- Edition
- 4th Edition
- Condition
- New
- SKU
- V9781450424981
- ISBN
- 9781450424981
Hardback
Condition: New
€ 154.78
€ 154.78
Paperback / so. Editor(s): Stauss, Bernd. Series: Fokus Dienstleistungsmarketing. Num Pages: 256 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 14. Weight in Grams: 386.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag United States
- Number of pages
- 256
- Condition
- New
- SKU
- V9783834911612
- ISBN
- 9783834911612
Paperback
Condition: New
€ 88.64
€ 88.64
Paperback. Vor dem Hintergrund der auslaufenden Rechtsgrundlage des heute in Europa dominierenden Vertriebssystems fur Automobile analysiert Bernd Geiseler Bestimmungsfaktoren und Alternativen der Absatzwegewahl und leitet langfristige Handlungsempfehlungen fur die Gestaltung des zukunftigen Automobilvertriebs in der Europaischen Union ab. " Series: Ebs-forschung, Schriftenreihe Der European Business School Schloss Reichartshausen. Num Pages: 333 pages, 5 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 155 x 23. Weight in Grams: 487.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 333
- Condition
- New
- SKU
- V9783824406272
- ISBN
- 9783824406272
Paperback
Condition: New
€ 105.92
€ 105.92
paperback. Bernd Grosskurth identifiziert die spezifischen Determinanten der Markenloyalitat im Premiumsegment des Automobilmarkts und gibt Empfehlungen, wie Automobilhersteller die Markenloyalitat ihrer Kunden sichern bzw. steigern konnen." Series: Forum Marketing. Num Pages: 372 pages, 48 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 20. Weight in Grams: 474.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Edition
- 2004th Edition
- Number of pages
- 372
- Condition
- New
- SKU
- V9783824480975
- ISBN
- 9783824480975
Paperback
Condition: New
€ 83.79
€ 83.79
Paperback / so. Series: Physica-Schriften Zur Betriebswirtschaft. Num Pages: 272 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 229 x 152 x 15. Weight in Grams: 395.
- Format
- Paperback
- Publication date
- 1993
- Publisher
- Physica-Verlag GmbH & Co Germany
- Number of pages
- 272
- Condition
- New
- SKU
- V9783790807103
- ISBN
- 9783790807103
Paperback
Condition: New
€ 72.37
€ 72.37
Paperback. Num Pages: 419 pages, 11 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 22. Weight in Grams: 536.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 419
- Condition
- New
- SKU
- V9783835000513
- ISBN
- 9783835000513
Paperback
Condition: New
€ 73.16
€ 73.16
Paperback / so. Series: Essentials. Num Pages: 55 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 4. Weight in Grams: 95.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Number of pages
- 55
- Condition
- New
- SKU
- V9783658045852
- ISBN
- 9783658045852
Paperback
Condition: New
€ 23.73
€ 23.73
Paperback / so. Editor(s): Wirtz, Bernd W. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 51. Weight in Grams: 1592.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783322904911
- ISBN
- 9783322904911
Paperback
Condition: New
€ 114.12
€ 114.12
Paperback / so. Num Pages: 289 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 18. Weight in Grams: 408.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Number of pages
- 289
- Condition
- New
- SKU
- V9783658058623
- ISBN
- 9783658058623
Paperback
Condition: New
€ 83.52
€ 83.52
Hardback. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 23. Weight in Grams: 703.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- Gabler Verlag United States
- Edition
- 2
- Condition
- New
- SKU
- V9783834946430
- ISBN
- 9783834946430
Hardback
Condition: New
€ 53.45
€ 53.45
Paperback / so. Num Pages: 204 pages, black & white illustrations, bibliography. BIC Classification: KJSP. Category: (G) General (US: Trade). Dimension: 240 x 168 x 11. Weight in Grams: 399.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Number of pages
- 204
- Condition
- New
- SKU
- V9783834924353
- ISBN
- 9783834924353
Paperback
Condition: New
€ 50.01
€ 50.01
Paperback / so. In dem Lehrbuch werden Unternehmensentscheidungen im oligopolistischen Wettbewerb bei homogenen und bei differenzierten Gutern analysiert. Die Herleitung der optimalen Entscheidung wird allgemein besprochen und jeweils anhand eines speziellen Falls erlautert." Series: Springer-Lehrbuch. Num Pages: black & white illustrations, bibliography. BIC Classification: KCC; KJM; KJS; KN. Category: (G) General (US: Trade). Dimension: 244 x 170 x 14. Weight in Grams: 426.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- 3
- Condition
- New
- SKU
- V9783642369902
- ISBN
- 9783642369902
Paperback
Condition: New
€ 44.83
€ 44.83
Paperback. Auf empirischer Basis untersucht Bernd-Holger Kopler die marketingrelevanten Merkmale von Ausstellungen und das grundsatzliche Marketingverstandnis fur diesen Sektor. Er zeigt auf, welche Potentiale der Marketingeinsatz dem Ausstellungswesen eroffnet, und erarbeitet am Beispiel der documenta die Erfolgsfaktoren einer Ausstellung." Num Pages: 316 pages, 5 black & white illustrations, 90 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 17. Weight in Grams: 407.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 316
- Condition
- New
- SKU
- V9783824407828
- ISBN
- 9783824407828
Paperback
Condition: New
€ 105.41
€ 105.41
Paperback / so. Optimaler Vorlesungsbegleiter - insbesondere fur das Grundstudium der BWL. Ausfuhrliche Darstellungen, zahlreiche Abbildungen, viele Beispiele. Leser konnen ihr Wissen durch Ubungsaufgaben abfragen und Ergebnisse anhand von Kurzlosungen selbst kontrollieren.." Series: Springer-Lehrbuch. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV5; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 14. Weight in Grams: 386.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Condition
- New
- SKU
- V9783540693406
- ISBN
- 9783540693406
Paperback
Condition: New
€ 44.85
€ 44.85
Paperback. Num Pages: 470 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 24. Weight in Grams: 655.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 470
- Condition
- New
- SKU
- V9783540633228
- ISBN
- 9783540633228
Paperback
Condition: New
€ 79.00
€ 79.00
Paperback / so. Num Pages: 145 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 8. Weight in Grams: 259.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Number of pages
- 145
- Condition
- New
- SKU
- V9783658038205
- ISBN
- 9783658038205
Paperback
Condition: New
€ 55.88
€ 55.88
Hardback. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV5; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 14. Weight in Grams: 590.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Edition
- 2
- Condition
- New
- SKU
- V9783658043575
- ISBN
- 9783658043575
Hardback
Condition: New
€ 89.98
€ 89.98
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KFF; KJC; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 14. Weight in Grams: 313.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783835006218
- ISBN
- 9783835006218
Paperback
Condition: New
€ 83.55
€ 83.55
Strategische Unternehmungsfuhrung Und F&E-Management
Berthel, Jurgen; Herzhoff, Sabine; Schmitz, G...
Paperback. Num Pages: 284 pages, 1 black & white illustrations, 16 black & white tables. BIC Classification: KJS; KJU; TBJ. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 15. Weight in Grams: 525.
- Format
- Paperback
- Publication date
- 1990
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 284
- Condition
- New
- SKU
- V9783540524052
- ISBN
- 9783540524052
Paperback
Condition: New
€ 84.03
€ 84.03
Paperback. Series: Handel Und Internationales Marketing / Retailing and International Marketing. Num Pages: 199 pages, 9 black & white illustrations, 43 black & white tables, biography. BIC Classification: KJS; KNPR. Category: (P) Professional & Vocational. Dimension: 210 x 149 x 11. Weight in Grams: 266.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- 2014th Edition
- Number of pages
- 200
- Condition
- New
- SKU
- V9783658015954
- ISBN
- 9783658015954
Paperback
Condition: New
€ 65.74
€ 65.74
Paperback. Num Pages: 365 pages, 49 black & white illustrations, biography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 481.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 365
- Condition
- New
- SKU
- V9783658145767
- ISBN
- 9783658145767
Paperback
Condition: New
€ 66.85
€ 66.85
Paperback / so. Num Pages: 421 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 23. Weight in Grams: 644.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Number of pages
- 421
- Condition
- New
- SKU
- V9783834914521
- ISBN
- 9783834914521
Paperback
Condition: New
€ 95.83
€ 95.83
Paperback / so. Num Pages: 327 pages, black & white illustrations, bibliography. BIC Classification: KJS; LNCB. Category: (G) General (US: Trade). Dimension: 210 x 148 x 18. Weight in Grams: 445.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer Gabler United States
- Number of pages
- 327
- Condition
- New
- SKU
- V9783834943620
- ISBN
- 9783834943620
Paperback
Condition: New
€ 89.04
€ 89.04
Paperback. Num Pages: 210 pages, biography. BIC Classification: KCM; KJC; KJS; KN; TGP. Category: (G) General (US: Trade). Dimension: 216 x 140. .
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 210
- Condition
- New
- SKU
- V9781349499458
- ISBN
- 9781349499458
Paperback
Condition: New
€ 65.77
€ 65.77