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Sales & marketing

Results 601 - 624 of 1348

Sales & marketing

Hardback. Most businesses are ignoring the more than $4 Trillion new majority market. Is your business one them? Learn how to REFRAME your business for the Total Market Sometime around 2040, ethnic minorities will become the majority of the US population. Brands and businesses are not prepared. Num Pages: 192 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 164 x 237 x 21. Weight in Grams: 370.
Format
Hardback
Publication date
2015
Publisher
John Wiley & Sons Inc
Edition
1st Edition
Condition
New
SKU
V9781119100256
ISBN
9781119100256
Hardback
Condition: New

€ 31.99
€ 25.13

Hardcover. An essential guide to navigating the shifting Internet landscape The Internet is about to profoundly change when it explodes from a 21 top level domain world to a 500 to a 1,000. anything top level domain universe. How will you evolve your. Num Pages: 230 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 161 x 24. Weight in Grams: 462.
Format
Hardback
Publication date
2012
Publisher
John Wiley & Sons Inc United States
Edition
1st Edition
Number of pages
230
Condition
New
SKU
V9781118312629
ISBN
9781118312629
Hardback
Condition: New

€ 66.86

Paperback. Develop and implement a Pinterest marketing strategy with this step-by-step guide Pinterest is the fastest-growing social media platform, with more than 80 percent of its users women between the ages of 25 and 54. Num Pages: 336 pages, Illustrations. BIC Classification: KJE; KJS; UDBS. Category: (P) Professional & Vocational. Dimension: 232 x 189 x 19. Weight in Grams: 496.
Format
Paperback
Publication date
2013
Publisher
Sybex
Edition
1st Edition
Number of pages
336
Condition
New
SKU
V9781118403457
ISBN
9781118403457
Paperback
Condition: New

€ 31.99
€ 25.20

Paperback. For many small organizations and businesses, it can be tempting to think that traditional PR is too expensive. Media relations and PR expert Jennifer R. Farmer shows that you don t need a big budget to make a big impact." Num Pages: 168 pages. BIC Classification: KJSP. Category: (G) General (US: Trade). Dimension: 216 x 140. .
Format
Paperback
Publication date
2017
Publisher
Berrett-Koehler United States
Number of pages
168
Condition
New
SKU
V9781626569935
ISBN
9781626569935
Paperback
Condition: New

€ 19.99
€ 16.94

Paperback. Why do some companies have a seemingly flawless reputation while others constantly fight a losing battle? Maybe you've always kept social media at arm's length, but the thought of a crisis unfolding online keeps you awake at night. This book offers an insightful examination of how social media affects corporate reputation-building. Num Pages: 238 pages, black & white illustrations. BIC Classification: KJSP. Category: (G) General (US: Trade). Dimension: 140 x 215 x 18. Weight in Grams: 324.
Publisher
Harriman House Publishing
Format
Paperback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9780857193551
ISBN
9780857193551
Paperback
Condition: New

€ 26.99
€ 20.61

Hardcover. A "how-to" guide to boosting sales through predictive and prescriptive analytics

Data Driven is a uniquely practical guide to increasing sales success, using the power of data analytics. Num Pages: 256 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 153 x 224 x 26. Weight in Grams: 414.

Format
Hardback
Publication date
2015
Publisher
John Wiley & Sons Inc
Edition
1st Edition
Condition
New
SKU
V9781119043126
ISBN
9781119043126
Hardback
Condition: New

€ 31.18

Paperback. The correct approach to the markets for business products and services can mean gains of millions of euros, dollars, or pounds. This book offers concepts, theories and frameworks for analyzing, formulating and implementing business marketing and sales strategies. It gives managerial perspectives which provides guidance for the business success. Num Pages: 287 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 230 x 156 x 20. Weight in Grams: 516.
Format
Paperback
Publication date
2005
Publisher
Copenhagen Business School Press
Number of pages
287
Condition
New
SKU
V9788763001472
ISBN
9788763001472
Paperback
Condition: New

€ 38.99
€ 28.56

Paperback. How much is a Facebook "like" worth? How can you effectively engage online influencers? What are the best dashboards for monitoring multiple social channels simutaneously? How do you keep it all going around the clock? This title explains the ins-and-outs of platforms such as Facebook,Twitter, LinkedIn, Google+, Foursquare, Pinterest, and others. Num Pages: 272 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 228 x 155 x 22. Weight in Grams: 458.
Format
Paperback
Publication date
2012
Publisher
AMACOM
Number of pages
272
Condition
New
SKU
V9780814432556
ISBN
9780814432556
Paperback
Condition: New

€ 21.99
€ 21.09

Paperback. .
Publisher
Taylor & Francis Ltd
Format
Paperback
Publication date
2017
Edition
2nd Edition
Condition
New
SKU
V9781138229778
ISBN
9781138229778
Paperback
Condition: New

€ 55.77
€ 36.94

Hardcover. Praise for stop acting like a seller and Start Thinking Like a Buyer "Stop Acting Like a Seller and Start Thinking Like a Buyer is a book that teaches you emphatically that 'words matter. ' If you want to set yourself apart from others, whether you're selling a product or a concept, this is a book to read. Num Pages: 272 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 238 x 165 x 30. Weight in Grams: 470.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
272
Condition
New
SKU
V9780470068342
ISBN
9780470068342
Hardback
Condition: New

€ 25.99
€ 19.51

Paperback. A gossip-filled, insider's account of working on Madison Avenue during the golden age of advertising and inspired the multi-award-winning drama Mad Men. Num Pages: 288 pages. BIC Classification: BM; KJSA. Category: (G) General (US: Trade). Dimension: 197 x 130 x 22. Weight in Grams: 272. Front-line Dispatches from the Advertising War. 288 pages. A gossip-filled, insider's account of working on Madison Avenue during the golden age of advertising and inspired the multi-award-winning drama Mad Men. Cateogry: (G) General (US: Trade). BIC Classification: BM; KJSA. Dimension: 197 x 130 x 22. Weight: 276.
Edition
Main
Publisher
Canongate Books
Number of pages
288
Format
Paperback
Publication date
2010
Condition
New
SKU
V9781847679536
ISBN
9781847679536
Paperback
Condition: New

€ 15.99
€ 11.57

Hardcover. Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices in branding and marketing spend optimization. Num Pages: 396 pages, Illustrations, maps. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 231 x 160 x 27. Weight in Grams: 712.
Format
Hardback
Publication date
2012
Publisher
John Wiley & Sons Inc
Edition
2nd Edition
Number of pages
398
Condition
New
SKU
V9781118489529
ISBN
9781118489529
Hardback
Condition: New

€ 47.73

Paperback. Num Pages: 320 pages. BIC Classification: KJSP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 242 x 175 x 19. Weight in Grams: 558.
Format
Paperback
Publication date
2009
Publisher
Sterling Publishers Pvt.Ltd India
Number of pages
320
Condition
New
SKU
V9788120746114
ISBN
9788120746114
Paperback
Condition: New

€ 13.99
€ 11.12

Paperback. Providing Customer Loyalty model, this edition includes business-to-business examples that seek to help suppliers shore up loyalty in their distribution chain. It discusses the increase in loyalty when companies use multiple channels of distribution. Num Pages: 272 pages, illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 233 x 173 x 20. Weight in Grams: 534.
Publisher
John Wiley & Sons Inc United States
Number of pages
272
Format
Paperback
Publication date
2002
Edition
New and Revised Edition
Condition
New
SKU
V9780787963880
ISBN
9780787963880
Paperback
Condition: New

€ 24.99
€ 20.35

Paperback. Series: Jossey-Bass Business and Management Reader Series. Num Pages: 336 pages, Ill. BIC Classification: KJSU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 153 x 22. Weight in Grams: 540.
Format
Paperback
Publication date
2001
Publisher
John Wiley & Sons Inc United States
Edition
1st Edition
Number of pages
336
Condition
New
SKU
V9780787946678
ISBN
9780787946678
Paperback
Condition: New

€ 38.99
€ 30.94

Paperback. Shows you how to overcome customer hesitation to get more appointments, speed up decisions, and win sales. This title offers the following SNAP rules Keep It Simple: Make things easy and clear for your customers; Be invaluable: Stand out by being the person your customers can't live without. Num Pages: 320 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 141 x 215 x 21. Weight in Grams: 280.
Publisher
Penguin Putnam Inc United States
Number of pages
320
Format
Paperback
Publication date
2012
Edition
Reprint
Condition
New
SKU
V9781591844709
ISBN
9781591844709
Paperback
Condition: New

€ 19.99
€ 17.49

Paperback. Packed full of lively debate and funny anecdotes, this book covers topics that students will recognize from their marketing course, such as key thinkers and concepts, and some that they won't. It will challenge students' thinking and help them get a good mark in their exams. Series: Very Short, Fairly Interesting & Cheap Books. Num Pages: 160 pages. BIC Classification: KJS. Category: (U) Tertiary Education (US: College). Dimension: 198 x 129 x 9. Weight in Grams: 163.
Publisher
SAGE Publications Inc United Kingdom
Number of pages
160
Format
Paperback
Publication date
2006
Edition
1st Edition
Condition
New
SKU
V9781412930888
ISBN
9781412930888
Paperback
Condition: New

€ 24.54

Hardcover. Simple, powerful marketing strategies every business can afford to implement

There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world of free and inexpensive tactics can help get the word out to the prospects of any business with a limited marketing budget. Num Pages: 352 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 231 x 163 x 30. Weight in Grams: 560.

Publisher
John Wiley & Sons Inc
Number of pages
352
Format
Hardback
Publication date
2011
Edition
1st Edition
Condition
New
SKU
V9781118034712
ISBN
9781118034712
Hardback
Condition: New

€ 30.99
€ 18.93

Drive Web traffic and take your business into the future

In todays social Web marketplace, attention equals revenue. When you direct more attention online to your brand or business, you drive more long-term revenue. Regardless of who you are or how small your business is, you can have a huge impact using free Internet tools. Num Pages: 290 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 236 x 165 x 26. Weight in Grams: 504.

Publication date
2010
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
290
Condition
New
SKU
V9780470599273
ISBN
9780470599273
Hardback
Condition: New

€ 25.99
€ 19.49

Hardcover. This is a follow-up to the author's successful Power Base Selling. It provides step-by-step guidance and instruction for defeating your sales competition and offers tips on ranking sales opportunities, identifying accounts worth pursuing, establishing personal credibility, and more. Num Pages: 240 pages, Ill. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 231 x 163 x 23. Weight in Grams: 540.
Publisher
John Wiley and Sons Ltd United States
Number of pages
240
Format
Hardback
Publication date
2002
Edition
1st Edition
Condition
New
SKU
V9780471061809
ISBN
9780471061809
Hardback
Condition: New

€ 41.99
€ 32.77

Hardcover. An updated and revised version of the business classic Power Base Selling Power Base Selling, originally published in 1990, left readers with an understanding of and language for gaining political advantage within accounts. Num Pages: 234 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 234 x 161 x 23. Weight in Grams: 446.
Publisher
John Wiley & Sons Inc
Number of pages
234
Format
Hardback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9781118206676
ISBN
9781118206676
Hardback
Condition: New

€ 27.99
€ 21.22

Hardback. This book reveals the true secrets of market research and lays out useful information the author has learned during his long career. Num Pages: 192 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 196 x 150 x 21. Weight in Grams: 413.
Format
Hardback
Publication date
2003
Publisher
Longstreet Press United States
Number of pages
192
Condition
New
SKU
V9781563527098
ISBN
9781563527098
Hardback
Condition: New

€ 24.99
€ 22.30

Paperback. This is a concise and authoritative guide to all current procedures regarding the movement of goods internationally. Num Pages: 352 pages, 0. BIC Classification: KJK; KJMV9; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 231 x 152 x 24. Weight in Grams: 548.
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
352
Format
Paperback
Publication date
1994
Edition
1st Edition
Condition
New
SKU
V9780631191698
ISBN
9780631191698
Paperback
Condition: New

€ 41.37

Hardcover. The only guide devoted exclusively to social media metrics Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix. Series: New Rules Social Media Series. Num Pages: 272 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 236 x 162 x 23. Weight in Grams: 442.
Format
Hardback
Publication date
2010
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
272
Condition
New
SKU
V9780470583784
ISBN
9780470583784
Hardback
Condition: New

€ 25.99
€ 21.30

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