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Sales & marketing
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Sales & marketing
Paperback. Num Pages: 154 pages, biography. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 8. Weight in Grams: 254.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- Softcover reprint of the original 1st ed. 2003
- Number of pages
- 154
- Condition
- New
- SKU
- V9783642055515
- ISBN
- 9783642055515
Paperback
Condition: New
€ 66.97
€ 66.97
Hardcover. In this Web 2. 0 era, small business owners are at a severe disadvantage because they have minimal, if any, knowledge, about Internet marketing. They also lack the budget to hire a top-notch web marketer. As a result, the thrust of their Internet marketing program is usually a poorly performing website that attracts few visitors. Num Pages: 208 pages, Illustrations. BIC Classification: KJE; KJS; KJVS. Category: (P) Professional & Vocational. Dimension: 236 x 164 x 20. Weight in Grams: 384.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 208
- Condition
- New
- SKU
- V9780470411599
- ISBN
- 9780470411599
Hardback
Condition: New
€ 24.99€ 20.35
€ 24.99
€ 20.35
Paperback. Create compelling whiteboard presentations to engage your customers and win their business Whiteboard Selling offers a step-by-step approach to transforming your message and selling style by using powerful visual stories that inspire and engage customers and prospects. Num Pages: 256 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 201 x 203 x 18. Weight in Grams: 418.
- Publisher
- Wiley
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118379769
- ISBN
- 9781118379769
Paperback
Condition: New
€ 31.99€ 25.13
€ 31.99
€ 25.13
paperback. Dieser Band enthalt die interdisziplinaren Beitrage der ersten Konferenz zum Thema Eventforschung Stand und Perspektiven am 30. Oktober 2009 an der TU Chemnitz." Editor(s): Zanger, Cornelia. Series: Markenkommunikation Und Beziehungsmarketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 222.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Gabler Verlag Germany
- Condition
- New
- Edition
- 2010th Edition
- SKU
- V9783834925138
- ISBN
- 9783834925138
Paperback
Condition: New
€ 71.27
€ 71.27
Paperback / so. Editor(s): Zanger, Cornelia. Series: Markenkommunikation Und Beziehungsmarketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 208 x 147 x 15. Weight in Grams: 340.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834930750
- ISBN
- 9783834930750
Paperback
Condition: New
€ 78.03
€ 78.03
Paperback / so. Editor(s): Zanger, Cornelia. Series: Markenkommunikation Und Beziehungsmarketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 12. Weight in Grams: 263.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658005528
- ISBN
- 9783658005528
Paperback
Condition: New
€ 105.62
€ 105.62
paperback. Editor(s): Zanger, Cornelia. Series: Markenkommunikation Und Beziehungsmarketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KC; KFFD1; KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 17. Weight in Grams: 381.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer Gabler United States
- Edition
- 2013th Edition
- Condition
- New
- SKU
- V9783658036805
- ISBN
- 9783658036805
Paperback
Condition: New
€ 83.52
€ 83.52
Paperback / so. Editor(s): Zanger, Cornelia. Series: Markenkommunikation Und Beziehungsmarketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KC; KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 16. Weight in Grams: 372.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658062347
- ISBN
- 9783658062347
Paperback
Condition: New
€ 94.57
€ 94.57
Paperback / so. Editor(s): Zanger, Cornelia. Series: Markenkommunikation Und Beziehungsmarketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJSM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 20. Weight in Grams: 467.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658103026
- ISBN
- 9783658103026
Paperback
Condition: New
€ 94.67
€ 94.67
Hardback. Num Pages: black & white illustrations, bibliography. BIC Classification: KJG; KJMV2; KJS; KJVX. Category: (G) General (US: Trade). Dimension: 244 x 170 x 22. Weight in Grams: 807.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658011956
- ISBN
- 9783658011956
Hardback
Condition: New
€ 108.00
€ 108.00
paperback. Cornelia Schon-Peterson entwickelt Modelle und Methoden zur optimalen Gestaltung zweiteiliger und innovativer, multiattributiver Tarife. Diese bilden die Grundlage eines Decision-Support-Systems, dessen Leistungsfahigkeit und Praxistauglichkeit im Rahmen eines integrierten Preismanagements in einer Fallstudie demonstriert wird." Series: Schriften Zur Quantitativen Betriebswirtschaftslehre Und Wirtschaftsinformatik. Num Pages: 180 pages, 18 black & white tables. BIC Classification: KJS; KJT. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 10. Weight in Grams: 244.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitätsverlag Germany
- Edition
- 2003rd Edition
- Number of pages
- 180
- Condition
- New
- SKU
- V9783824478514
- ISBN
- 9783824478514
Paperback
Condition: New
€ 82.17
€ 82.17
Paperback / so. Series: Marken- Und Produktmanagement. Num Pages: 199 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Weight in Grams: 294.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Number of pages
- 199
- Condition
- New
- SKU
- V9783824475001
- ISBN
- 9783824475001
Paperback
Condition: New
€ 76.98
€ 76.98
Paperback / so. Series: Essentials. Num Pages: black & white illustrations, bibliography. BIC Classification: GTC; JFD; JNU; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 2. Weight in Grams: 45.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658057701
- ISBN
- 9783658057701
Paperback
Condition: New
€ 23.37
€ 23.37
Paperback. Series: Advances in Computational Management Science. Num Pages: 102 pages, biography. BIC Classification: KFC; KFFM; KJS. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 6. Weight in Grams: 189.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer-Verlag New York Inc. United States
- Edition
- Softcover reprint of the original 1st ed. 2001
- Number of pages
- 102
- Condition
- New
- SKU
- V9781461355311
- ISBN
- 9781461355311
Paperback
Condition: New
€ 125.98
€ 125.98
Hardback. Presents an alternative methodology to deal with a financial problem: the control of credit risk. This monograph includes chapters that review the main avenues of literature related to our problem; provide a brief overview of the main optimal control principles; and, present the models and their setting. Series: Advances in Computational Management Science. Num Pages: 102 pages, biography. BIC Classification: KFF; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 155 x 13. Weight in Grams: 347.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- Kluwer Academic Publishers United States
- Number of pages
- 102
- Condition
- New
- SKU
- V9780792379386
- ISBN
- 9780792379386
Hardback
Condition: New
€ 127.04
€ 127.04
Paperback. Num Pages: 246 pages, biography. BIC Classification: KF; KJC; KJM; KJSM. Category: (G) General (US: Trade). Dimension: 216 x 140. .
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 246
- Condition
- New
- SKU
- V9781349514410
- ISBN
- 9781349514410
Paperback
Condition: New
€ 127.73
€ 127.73
Hardback. Develop the skills and capabilities quickly becoming essential in the new marketing paradigm The Rise of the Platform Marketer helps you leverage the "always-on" consumer to deliver more personalized engagements across media, channels, and devices. Num Pages: 240 pages, illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 165 x 238 x 25. Weight in Grams: 422.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119059721
- ISBN
- 9781119059721
Hardback
Condition: New
€ 37.99€ 29.91
€ 37.99
€ 29.91
Paperback. With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell s series of handbooks on communication and media reflects the growing visibility of large businesses ethical profiles, and tracks the benefits that positive public attitudes can bring. Editor(s): Carroll, Craig E. Series: Handbooks in Communication and Media. Num Pages: 650 pages, black & white illustrations. BIC Classification: GTC; KJP; KJSP. Category: (P) Professional & Vocational. Dimension: 174 x 319 x 30. Weight in Grams: 986.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119061236
- ISBN
- 9781119061236
Paperback
Condition: New
€ 64.26
€ 64.26
Hardback. Series: Palgrave Studies in the History of Economic Thought Series. Num Pages: 418 pages, 1 black & white illustrations, biography. BIC Classification: KC; KJS. Category: (G) General (US: Trade). Dimension: 158 x 218 x 29. Weight in Grams: 696.
- Publisher
- Palgrave Macmillan
- Format
- Hardback
- Publication date
- 2016
- Edition
- 1st ed. 2016
- Condition
- New
- SKU
- V9781137589736
- ISBN
- 9781137589736
Hardback
Condition: New
€ 129.13
€ 129.13
Paperback. Num Pages: 102 pages, illus. BIC Classification: CBW; KJS; KNTP; VSC. Category: (G) General (US: Trade). Dimension: 223 x 153 x 8. Weight in Grams: 160.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 102
- Condition
- New
- SKU
- V9781560722779
- ISBN
- 9781560722779
Paperback
Condition: New
€ 31.99€ 23.30
€ 31.99
€ 23.30
Hardcover. Num Pages: 224 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJMV8; KJSU. Category: (P) Professional & Vocational. Dimension: 235 x 183 x 17. Weight in Grams: 486.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- Pearson Education (US) United States
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9780133453867
- ISBN
- 9780133453867
Hardback
Condition: New
€ 95.21
€ 95.21
The Electronic Business Revolution. Opportunities and Challenges in th...
Cunningham, P.; Froschl, F.
Hardback. Electronic business, the integration of IT and the Internet into business processes, has begun to completely revolutionize business and the economy. This book points out the challenges and opportunities that Europe and its companies are faced with in electronic business. Num Pages: 238 pages, biography. BIC Classification: KJQ; KJS; TJK; UBJ. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 15. Weight in Grams: 542.
- Format
- Hardback
- Publication date
- 1999
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 238
- Condition
- New
- SKU
- V9783540662112
- ISBN
- 9783540662112
Hardback
Condition: New
€ 71.90
€ 71.90
Paperback. Num Pages: 238 pages, biography. BIC Classification: KJQ; KJS; TJK; UBJ. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 13. Weight in Grams: 403.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- Softcover reprint of hardcover 1st ed. 1999
- Number of pages
- 238
- Condition
- New
- SKU
- V9783642085499
- ISBN
- 9783642085499
Paperback
Condition: New
€ 66.61
€ 66.61
International Public Relations: Negotiating Culture, Identity, and Pow...
Curtin, Patricia A.; Gaither, T. Kenn
paperback. Offers the critical-cultural approach to international public relations theory and practice. This title introduces students to a cultural-economic model and accompanying practice matrix that explain public relations techniques and practices in a variety of regulatory, political, and cultural climates. Num Pages: 320 pages, Illustrations. BIC Classification: KJK; KJSP. Category: (U) Tertiary Education (US: College). Dimension: 228 x 153 x 16. Weight in Grams: 478.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- SAGE Publications, Inc United States
- Edition
- 1st Edition
- Number of pages
- 320
- Condition
- New
- SKU
- V9781412914154
- ISBN
- 9781412914154
Paperback
Condition: New
€ 190.00
€ 190.00