Sales & marketing
Results 937 - 960 of 2510
Sales & marketing
Hardcover. A practical guide to the revolutionary new marketing strategy that's got Madison Avenue shaking in its boots. The advertising genius behind such memorable campaigns as "A mind is a terrible thing to waste" and "I'm stuck on Band-Aid" has invented a powerful new marketing strategy called selective marketing. Num Pages: 232 pages, black & white illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 232 x 161 x 23. Weight in Grams: 518.
- Format
- Hardback
- Publication date
- 1998
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 232
- Condition
- New
- SKU
- V9780471176336
- ISBN
- 9780471176336
Hardback
Condition: New
€ 47.99€ 37.05
€ 47.99
€ 37.05
Paperback. This new casebook on retailing contains 18 up--to--date cases contributed by a team of 22 authors from universities teaching retailing in the UK. The cases focus on the type of operational problems or issues likely to face young graduate managers in multiple retail businesses. Editor(s): Hart, Cathy; Preston, Diane; Rafiq, Mohammed; Kirkup, Malcolm; Walley, Paul. Num Pages: 272 pages, 0. BIC Classification: 1DBK; KJS; KNP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 231 x 157 x 17. Weight in Grams: 406.
- Format
- Paperback
- Publication date
- 1997
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9780631201731
- ISBN
- 9780631201731
Paperback
Condition: New
€ 40.99€ 40.81
€ 40.99
€ 40.81
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 229 x 152 x 17. Weight in Grams: 413.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783322903037
- ISBN
- 9783322903037
Paperback
Condition: New
€ 58.80
€ 58.80
Paperback. Outsell, outmanage, outmotivate and outnegotiate your competition Num Pages: 224 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 202 x 128 x 16. Weight in Grams: 156.
- Publisher
- Little, Brown Book Group United Kingdom
- Number of pages
- 224
- Format
- Paperback
- Publication date
- 1989
- Edition
- New Ed
- Condition
- New
- SKU
- V9780751507034
- ISBN
- 9780751507034
Paperback
Condition: New
€ 15.99€ 11.88
€ 15.99
€ 11.88
Paperback / so. Series: Schriftenreihe Des Instituts F R Marktorientierte Unternehme. Num Pages: 145 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 9. Weight in Grams: 204.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Number of pages
- 145
- Condition
- New
- SKU
- V9783834940285
- ISBN
- 9783834940285
Paperback
Condition: New
€ 73.89
€ 73.89
Paperback. The Findability Formula is for anyone who wants to improve results from Internet marketing. The book is specifically written for business owners who are frustrated with a website that is not showing up in search results and not generating business. Num Pages: 288 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 233 x 192 x 16. Weight in Grams: 528.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 288
- Condition
- New
- SKU
- V9780470420904
- ISBN
- 9780470420904
Paperback
Condition: New
€ 24.99€ 20.09
€ 24.99
€ 20.09
Paperback. Num Pages: 304 pages, Illustrations. BIC Classification: KJD; KJM; KJMV6; KJP; KJS. Category: (P) Professional & Vocational. Dimension: 233 x 153 x 21. Weight in Grams: 578.
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781292014913
- ISBN
- 9781292014913
Paperback
Condition: New
€ 32.99€ 29.14
€ 32.99
€ 29.14
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV2; KJS; VSC. Category: (G) General (US: Trade). Dimension: 216 x 140 x 10. Weight in Grams: 213.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834905567
- ISBN
- 9783834905567
Paperback
Condition: New
€ 47.43
€ 47.43
Paperback. Auf der Basis der Theorien des strategischen Managements entwickelt Heide Wilsdorf-Kohler einen integrativen, wissenschaftlich fundierten und praxistauglichen Ansatz zur Bewertung von Strategien und zeigt, dass verteidigungsfahige Wettbewerbsvorteile und damit uberdurchschnittliche Renditen aus dem Angebot von Leistungssystemen moglich sind. " Series: Markt-und Unternehmensentwicklung / Markets and Organisations. Num Pages: 199 pages, 4 black & white illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 11. Weight in Grams: 270.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 199
- Condition
- New
- SKU
- V9783824477944
- ISBN
- 9783824477944
Paperback
Condition: New
€ 74.13
€ 74.13
Paperback. Num Pages: 339 pages, 2 black & white illustrations, 52 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 437.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 339
- Condition
- New
- SKU
- V9783824483457
- ISBN
- 9783824483457
Paperback
Condition: New
€ 85.92
€ 85.92
Paperback / so. Series: Wirtschaftswissenschaften. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 7. Weight in Grams: 159.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Condition
- New
- SKU
- V9783824445226
- ISBN
- 9783824445226
Paperback
Condition: New
€ 68.36
€ 68.36
Paperback. Heiko D. Muller untersucht folgende Themen: in der Praxis vorherrschende Gestaltungsformen von CRM-Aktivitaten; Auswirkungen von Umweltvariablen, Unternehmensressourcen und Kundenstrukturen auf die Gestaltung von CRM-Prozessen; Einfluss des Ausmasses dieser CRM-Aktivitaten auf den Markt- und Unternehmenserfolg." Series: Kundenmanagement and Electronic Commerce. Num Pages: 470 pages, 32 black & white illustrations, 19 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 24. Weight in Grams: 600.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 470
- Condition
- New
- SKU
- V9783824482023
- ISBN
- 9783824482023
Paperback
Condition: New
€ 113.72
€ 113.72
Paperback. Series: Betriebswirtschaftslehre Fur Technologie Und Innovation. Num Pages: 339 pages, 13 black & white illustrations, 25 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 440.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 339
- Condition
- New
- SKU
- V9783824477906
- ISBN
- 9783824477906
Paperback
Condition: New
€ 91.31
€ 91.31
Paperback. Num Pages: 278 pages, biography. BIC Classification: KC; KJMV7; KJS. Category: (G) General (US: Trade). Dimension: 240 x 168 x 15. Weight in Grams: 479.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Gabler Germany
- Number of pages
- 278
- Condition
- New
- SKU
- V9783834946522
- ISBN
- 9783834946522
Paperback
Condition: New
€ 64.87
€ 64.87
paperback. Series: Unternehmenskooperation und Netzwerkmanagement. Num Pages: 327 pages, 3 black & white illustrations, 43 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 427.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Edition
- 2003rd Edition
- Number of pages
- 327
- Condition
- New
- SKU
- V9783824479672
- ISBN
- 9783824479672
Paperback
Condition: New
€ 69.84
€ 69.84
paperback. Series: Wirtschaftswissenschaftliche Beitrage. Num Pages: black & white illustrations, bibliography. BIC Classification: JNM; KC; KJS; PD. Category: (G) General (US: Trade). Dimension: 234 x 156 x 11. Weight in Grams: 304.
- Format
- Paperback
- Publication date
- 1993
- Publisher
- Physica Germany
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9783790807134
- ISBN
- 9783790807134
Paperback
Condition: New
€ 69.26
€ 69.26
Paperback. Editor(s): Holland, Heinrich. Num Pages: 171 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 239 x 170 x 10. Weight in Grams: 351.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Gabler Germany
- Number of pages
- 171
- Condition
- New
- SKU
- V9783409117739
- ISBN
- 9783409117739
Paperback
Condition: New
€ 47.99
€ 47.99
Paperback. Faced with crowded markets, and flat growth, brand marketers are looking for ways to deepen the emotional connection between brands and consumers. Through interviews and case studies, this book shows how belief-led brands like Google, Innocent have outstripped the growth of their peers by igniting passion among employees and consumers alike. Num Pages: 320 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 234 x 155 x 17. Weight in Grams: 467.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 320
- Format
- Paperback
- Publication date
- 2007
- Condition
- New
- SKU
- V9780749447625
- ISBN
- 9780749447625
Paperback
Condition: New
€ 40.99€ 36.49
€ 40.99
€ 36.49
Paperback. .
- Publisher
- Pearson Education Limited
- Format
- Paperback
- Publication date
- 2015
- Condition
- New
- SKU
- V9780273758747
- ISBN
- 9780273758747
Paperback
Condition: New
€ 81.47
€ 81.47
Hardback. Num Pages: 256 pages, B/W illustrations throughout - around 46. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 178 x 111. .
- Publisher
- Profile Books Ltd United Kingdom
- Number of pages
- 256
- Format
- Hardback
- Publication date
- 2016
- Edition
- Main
- Condition
- New
- SKU
- V9781781256312
- ISBN
- 9781781256312
Hardback
Condition: New
€ 16.99€ 16.21
€ 16.99
€ 16.21
Paperback / so. Series: Forschungs-/Entwicklungs-/Innovations-Management. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJMV5; KJSM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 426.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658076306
- ISBN
- 9783658076306
Paperback
Condition: New
€ 79.90
€ 79.90
Paperback / so. Num Pages: 182 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KC; KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 11. Weight in Grams: 327.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Gabler Verlag United States
- Number of pages
- 182
- Condition
- New
- SKU
- V9783409117685
- ISBN
- 9783409117685
Paperback
Condition: New
€ 58.68
€ 58.68
paperback. Series: Konsum und Verhalten. BIC Classification: KJS. Dimension: 235 x 155. Weight in Grams: 520.
- Format
- Paperback
- Publication date
- 1992
- Publisher
- Physica-Verlag HD
- Edition
- 1992nd Edition
- Condition
- New
- SKU
- V9783790806212
- ISBN
- 9783790806212
Paperback
Condition: New
€ 86.48
€ 86.48
Paperback / so. Series: Studienreihe Betrieb Und Markt. Num Pages: black & white illustrations, bibliography. BIC Classification: JM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 8. Weight in Grams: 213.
- Format
- Paperback
- Publication date
- 1963
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783663125143
- ISBN
- 9783663125143
Paperback
Condition: New
€ 69.10
€ 69.10