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Sales & marketing
Results 2121 - 2140 of 3939
Sales & marketing
Paperback. Series: Routledge Communication Series. Num Pages: 368 pages. BIC Classification: JFD; JMJ; KJSP. Category: (P) Professional & Vocational; (UU) Undergraduate. Dimension: 156 x 228 x 23. Weight in Grams: 634.
- Publisher
- Taylor & Francis Ltd
- Format
- Paperback
- Publication date
- 2016
- Edition
- 5th Edition
- Condition
- New
- SKU
- V9781138923744
- ISBN
- 9781138923744
Paperback
Condition: New
€ 95.17
€ 95.17
Paperback. Packaging the Presidency, third edition, is Jamieson's updated study of history of presidential campaign advertising. It offers an examination and criticism of every presidential election from 1952 to 1992. Num Pages: 608 pages, halftones. BIC Classification: 1KBB; 3JJP; JPHF; JPVL; KJSA; KJSP. Category: (P) Professional & Vocational. Dimension: 204 x 135 x 30. Weight in Grams: 453.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- Oxford University Press Inc United States
- Edition
- 3 Rev ed
- Number of pages
- 608
- Condition
- New
- SKU
- V9780195089424
- ISBN
- 9780195089424
Paperback
Condition: New
€ 38.46
€ 38.46
paperback. Series: Fokus Dienstleistungsmarketing. Num Pages: 316 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 445.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Edition
- 2015th Edition
- Number of pages
- 316
- Condition
- New
- SKU
- V9783658082734
- ISBN
- 9783658082734
Paperback
Condition: New
€ 83.52
€ 83.52
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJMV5; KJSM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 24. Weight in Grams: 558.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658091170
- ISBN
- 9783658091170
Paperback
Condition: New
€ 84.21
€ 84.21
Paperback. Num Pages: 347 pages, 1 black & white illustrations, 23 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 450.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 347
- Condition
- New
- SKU
- V9783824406951
- ISBN
- 9783824406951
Paperback
Condition: New
€ 89.08
€ 89.08
Paperback. Identifies universal principles of responsible advocacy in public relations. This book explores such matters as the fragile line between ethical and legal public relations practices, ethical challenges in building relationships with increasingly diverse publics, and the requirements of ethical advocacy online. Editor(s): Fitzpatrick, Kathy R.; Bronstein, Carolyn B. Num Pages: 256 pages, black & white illustrations. BIC Classification: KJSA; KJSP. Category: (U) Tertiary Education (US: College). Dimension: 155 x 229 x 14. Weight in Grams: 346.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- SAGE Publications Inc United States
- Number of pages
- 256
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9781412917988
- ISBN
- 9781412917988
Paperback
Condition: New
€ 141.68
€ 141.68
Paperback / so. Editor(s): Forster, Kati. Num Pages: 229 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: GTC; JFD; KJS. Category: (G) General (US: Trade). Dimension: 240 x 168 x 12. Weight in Grams: 442.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Number of pages
- 229
- Condition
- New
- SKU
- V9783531180366
- ISBN
- 9783531180366
Paperback
Condition: New
€ 50.30
€ 50.30
Paperback / so. Series: Entrepreneurship. Num Pages: 254 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJH; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 358.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universitatsverlag Germany
- Number of pages
- 254
- Condition
- New
- SKU
- V9783835006119
- ISBN
- 9783835006119
Paperback
Condition: New
€ 77.99
€ 77.99
Hardcover. In an online and social media world, measurement is the key to success If you can measure your key business relationships, you can improve them. Even though relationships are "fuzzy and intangible," they can be measured and managed-with powerful results. Num Pages: 272 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 238 x 164 x 26. Weight in Grams: 470.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9780470920107
- ISBN
- 9780470920107
Hardback
Condition: New
€ 30.99€ 24.17
€ 30.99
€ 24.17
Paperback. Num Pages: 528 pages, black & white illustrations, bibliography. BIC Classification: KJMV5; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 27. Weight in Grams: 657.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 528
- Condition
- New
- SKU
- V9783824480135
- ISBN
- 9783824480135
Paperback
Condition: New
€ 96.18
€ 96.18
Paperback. Katja Zielke entwickelt einen innovativen, mehrstufigen Ansatz zur Operationalisierung, Messung und Steuerung der Qualitatswahrnehmung komplexer Dienstleistungsbundel, welcher die spezifischen Besonderheiten der touristischen Leistung berucksichtigt." Series: Marketing und Innovationsmanagement. Num Pages: 255 pages, 21 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 14. Weight in Grams: 333.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 255
- Condition
- New
- SKU
- V9783824479924
- ISBN
- 9783824479924
Paperback
Condition: New
€ 88.33
€ 88.33
Paperback. Series: SpringerBriefs in Law. Num Pages: 80 pages, biography. BIC Classification: JPVH; KJSM; LB. Category: (P) Professional & Vocational. Dimension: 218 x 155 x 15. Weight in Grams: 156.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer
- Edition
- 2015th Edition
- Condition
- New
- SKU
- V9783662446218
- ISBN
- 9783662446218
Paperback
Condition: New
€ 84.78
€ 84.78
Paperback. Series: Betriebswirtschaftslehre Fur Technologie Und Innovation. Num Pages: 372 pages, 10 black & white illustrations, 58 black & white tables. BIC Classification: KJMV6; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 20. Weight in Grams: 470.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 372
- Condition
- New
- SKU
- V9783835001510
- ISBN
- 9783835001510
Paperback
Condition: New
€ 94.85
€ 94.85
Paperback. Series: Business-to-Business-Marketing. Num Pages: 338 pages, 26 black & white illustrations, 2 black & white tables, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 445.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Edition
- Softcover reprint of the original 1st ed. 2004
- Number of pages
- 338
- Condition
- New
- SKU
- V9783824479894
- ISBN
- 9783824479894
Paperback
Condition: New
€ 127.73
€ 127.73
Paperback. Series: Betriebswirtschaftliche Studien in Forschungsintensiven Industrien. Num Pages: 352 pages, 1 black & white illustrations, 68 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 455.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 352
- Condition
- New
- SKU
- V9783835000698
- ISBN
- 9783835000698
Paperback
Condition: New
€ 83.64
€ 83.64
Paperback. Num Pages: 448 pages, Illustrations. BIC Classification: JFFT; KJS; LNCB3; P. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 210 x 140 x 32. Weight in Grams: 544.
- Format
- Paperback
- Publication date
- 1997
- Publisher
- The Perseus Books Group United States
- Number of pages
- 448
- Condition
- New
- SKU
- V9780306455636
- ISBN
- 9780306455636
Paperback
Condition: New
€ 67.75
€ 67.75
Paperback. The practice of city branding is being adopted by increasing numbers of city authorities around the world and it is having a direct impact on public and private sector practice. The author captures this emerging phenomenon in a way that blends a solid theoretical and conceptual underpinning together with relevant real life cases. Num Pages: 269 pages, 263 black & white illustrations, biography. BIC Classification: KCP; KJC; KJS; KNS. Category: (G) General (US: Trade). Dimension: 235 x 155 x 14. Weight in Grams: 419.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 269
- Condition
- New
- SKU
- V9781349317585
- ISBN
- 9781349317585
Paperback
Condition: New
€ 127.73
€ 127.73
Hardback. A guide providing hands-on value to frontline salespeople as well as sales managers and executives. It shows how to streamline the sales process by understanding buyers, their situations and their needs; supplying mutually defined solutions to customers' recognized problems; gaining access to decision makers; and controlling the buying process. Num Pages: 300 pages, 90 charts, tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 242 x 193 x 28. Weight in Grams: 820.
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 300
- Format
- Hardback
- Publication date
- 2003
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780071435390
- ISBN
- 9780071435390
Hardback
Condition: New
€ 37.99€ 34.23
€ 37.99
€ 34.23
Paperback. Num Pages: 285 pages, biography. BIC Classification: KJC; KJMV6; KJQ; KJS; KJT; KN. Category: (G) General (US: Trade). Dimension: 235 x 155. .
- Publisher
- Palgrave Macmillan
- Format
- Paperback
- Publication date
- 2010
- Edition
- 1st ed. 2010
- Condition
- New
- SKU
- V9781349305315
- ISBN
- 9781349305315
Paperback
Condition: New
€ 66.97
€ 66.97
Hardback. Buyer behavior has changed the marketplace, and sellers must adapt to survive
The Collaborative Sale: Solution Selling in Today's Customer-Driven World is the definitive guide to the new reality of sales. The roles of buyers, sellers, and technology have changed, and collaboration is now the key to success on all sides. Num Pages: 240 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 238 x 163 x 21. Weight in Grams: 428.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118872420
- ISBN
- 9781118872420
Hardback
Condition: New
€ 36.99€ 28.96
€ 36.99
€ 28.96