Sales & marketing
Results 1 - 20 of 2717
Sales & marketing
Paperback. Editor(s): Reimann, Martin; Weber, Bernd. Num Pages: 324 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 18. Weight in Grams: 544.
- Publisher
- Gabler Verlag
- Format
- Paperback
- Publication date
- 2010
- Edition
- 2011th Edition
- Condition
- New
- SKU
- V9783834904621
- ISBN
- 9783834904621
Paperback
Condition: New
€ 63.19
€ 63.19
Hardcover. Editor(s): Farkas, Victoria J. Num Pages: 158 pages, tables & charts. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 237 x 162 x 16. Weight in Grams: 412.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 158
- Condition
- New
- SKU
- V9781617612107
- ISBN
- 9781617612107
Hardback
Condition: New
€ 135.39€ 93.93
€ 135.39
€ 93.93
Paperback. Editor(s): Ahlert, Dieter; Becker, Bernd; Evanschitzky, Heiner; Hesse, Josef; Salfeld, Andre. Series: Applied Marketing Science/Angewandte Marketingforschung. Num Pages: 264 pages, 35 black & white illustrations, 5 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 14. Weight in Grams: 343.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Edition
- 2.Aufl. 2005
- Number of pages
- 264
- Condition
- New
- SKU
- V9783835000278
- ISBN
- 9783835000278
Paperback
Condition: New
€ 89.18
€ 89.18
Paperback / so. Editor(s): Ahlert, Dieter; Evanschitzky, Heiner; Hesse, Josef. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMB; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 13. Weight in Grams: 381.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783322908643
- ISBN
- 9783322908643
Paperback
Condition: New
€ 56.12
€ 56.12
Hardback. Editor(s): Ahlert, Dieter; Evanschitzky, Heiner; Hesse, Josef. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMB; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 13. Weight in Grams: 381.
- Format
- Hardback
- Publication date
- 2002
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783409119511
- ISBN
- 9783409119511
Hardback
Condition: New
€ 79.62
€ 79.62
Paperback. Anhand zahlreicher praktischer Beispiele und Best Practices werden die wesentlichen Problemfelder der Herausforderungen an das Marken- sowie das Vertriebsmanagement aufgezeigt und Losungen fur diese geboten." Editor(s): Ahlert, Dieter; Hesse, Josef; Evanschitzky, Heiner; Salfeld, Andre. Num Pages: 243 pages, 7 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 13. Weight in Grams: 427.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Gabler Germany
- Number of pages
- 243
- Condition
- New
- SKU
- V9783409125413
- ISBN
- 9783409125413
Paperback
Condition: New
€ 56.26
€ 56.26
Paperback / so. Editor(s): Ahlert, Dieter; Hesse, Josef; Jullens, John; Smend, Percy. Num Pages: 272 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 16. Weight in Grams: 476.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Number of pages
- 272
- Condition
- New
- SKU
- V9783322904683
- ISBN
- 9783322904683
Paperback
Condition: New
€ 90.26
€ 90.26
Vertikale Preis- Und Markenpflege Im Kreuzfeuer Des Kartellrechts
. Ed(S): Ahlert, Dieter; Kenning, Peter; Olbr...
Hardback. Editor(s): Ahlert, Dieter; Kenning, Peter; Olbrich, Rainer; Schr Der, Hendrik; Schroder, Hendrik. Series: Forum Vertriebs- Und Handelsmanagement. Num Pages: 263 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS; LNCB. Category: (G) General (US: Trade). Dimension: 241 x 170 x 23. Weight in Grams: 590.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Gabler Verlag United Kingdom
- Number of pages
- 263
- Condition
- New
- SKU
- V9783834939227
- ISBN
- 9783834939227
Hardback
Condition: New
€ 96.68
€ 96.68
Paperback / so. Editor(s): Albach, Horst; Hummel, Johannes. Series: Zfb Special Issue. Num Pages: colour illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 10. Weight in Grams: 290.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783409123808
- ISBN
- 9783409123808
Paperback
Condition: New
€ 78.02
€ 78.02
hardcover. Editor(s): Anda, Bela; Endros, Stefan; Kalka, Jochen; Lobo, Sascha. Num Pages: black & white illustrations, bibliography. BIC Classification: KJSP; KNTX. Category: (G) General (US: Trade). Dimension: 249 x 168 x 13. Weight in Grams: 590.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- Edition
- 2012th Edition
- SKU
- V9783834940087
- ISBN
- 9783834940087
Hardback
Condition: New
€ 63.28
€ 63.28
Hardback. This text presents a selection of papers on bio-mimetic approaches and their application to management science. All papers combine the discussion of conceptual issues with illustrative empirical applications, and contain detailed information on the way heuristics are practically implemented. Editor(s): Aurifeille, Jacques-Marie; Deissenberg, Christophe. Series: Advances in Computational Management Science. Num Pages: 208 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 155 x 14. Weight in Grams: 498.
- Format
- Hardback
- Publication date
- 1998
- Publisher
- Kluwer Academic Publishers United States
- Number of pages
- 208
- Condition
- New
- SKU
- V9780792349938
- ISBN
- 9780792349938
Hardback
Condition: New
€ 133.21
€ 133.21
Paperback / so. Editor(s): Backhaus, Klaus; Gunter, Bernd; Kleinaltenkamp, Michael; Plinke, Wulff; Raffee, Hans. Num Pages: 536 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 28. Weight in Grams: 866.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Gabler Verlag United Kingdom
- Number of pages
- 536
- Condition
- New
- SKU
- V9783663107446
- ISBN
- 9783663107446
Paperback
Condition: New
€ 76.36
€ 76.36
Hardback. Editor(s): Balmer, John M. T.; Chen, Weifeng. Series: Journal of Brand Management: Advanced Collections. Num Pages: 354 pages, biography. BIC Classification: 1FPC; KCL; KJMB; KJP; KJSM. Category: (P) Professional & Vocational. Dimension: 216 x 140. Weight in Grams: 590.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 354
- Condition
- New
- SKU
- V9781352000108
- ISBN
- 9781352000108
Hardback
Condition: New
€ 185.03
€ 185.03
Paperback / so. Editor(s): Baumgarth, Carsten; Kelemci Schneider, Gulpinar; Ceritoglu, Bahar. Num Pages: 254 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 14. Weight in Grams: 318.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag United States
- Number of pages
- 254
- Condition
- New
- SKU
- V9783834910462
- ISBN
- 9783834910462
Paperback
Condition: New
€ 83.80
€ 83.80
hardcover. Part of the "Advances in Applied Microeconomics" series, this volume contains 11 chapters, which cover theoretical and empirical contributions. It examines theoretical models of incomplete information; product innovations in services; and both advertising and product differentiation, including generic advertising, advertising bans and more. Editor(s): Baye, Michael R.; Nelson, J.P. Series: Advances in Applied Micro-economics. Num Pages: 308 pages, black & white illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 19. Weight in Grams: 609.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- Emerald Group Publishing Limited United States
- Number of pages
- 308
- Condition
- New
- SKU
- V9780762308231
- ISBN
- 9780762308231
Hardback
Condition: New
€ 142.59
€ 142.59
Hardback. Editor(s): Bayon, Tomas; Herrmann, Dr Andreas (Firmenich SA, Geneva, Switzerland); Huber, Frank. Num Pages: 600 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 33. Weight in Grams: 1184.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Gabler Verlag United States
- Number of pages
- 600
- Condition
- New
- SKU
- V9783834906441
- ISBN
- 9783834906441
Hardback
Condition: New
€ 145.09
€ 145.09
Paperback. Social Media and the Politics of Reportage explores the journalistic challenges, issues and opportunities that have risen as a result of social media increasingly being used as a form of crisis reporting within the field of global journalism, with a focus on the protests during the 'Arab Spring'. Editor(s): Bebawi, Saba; Bossio, Diana. Num Pages: 153 pages, biography. BIC Classification: JFC; JFD; JPA; KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 8. Weight in Grams: 207.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 153
- Condition
- New
- SKU
- V9781349472307
- ISBN
- 9781349472307
Paperback
Condition: New
€ 77.53
€ 77.53
Innovation Driven Marketing: Vom Trend zur innovativen Marketinglösun...
. Ed(S): Belz, Christian; Sch Gel, Marcus; To...
hardcover. Editor(s): Belz, Christian; Sch Gel, Marcus; Tomczak, Torsten; Schogel, Marcus. Num Pages: 489 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 29. Weight in Grams: 1007.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Gabler Verlag United States
- Number of pages
- 489
- Condition
- New
- Edition
- 2007th Edition
- SKU
- V9783834902825
- ISBN
- 9783834902825
Hardback
Condition: New
€ 110.44
€ 110.44
Hardback. Editor(s): Belz, Christian; Schogel, Marcus; Arndt, Oliver; Walter, Verena. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 32. Weight in Grams: 1102.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834907400
- ISBN
- 9783834907400
Hardback
Condition: New
€ 111.26
€ 111.26
Paperback. Um den Markterfolg in dynamischen Markten zu sichern, gilt es, das Management fur den Umgang mit den identifizierten Schlusselkompetenzen zu sensibilisieren, das erforderliche theoretische Know-how zu vermitteln und konkrete Handlungsempfehlungen zu geben." Editor(s): Bocker, Jens; Hardtke, Christoph. Num Pages: 157 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 9. Weight in Grams: 290.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Gabler Germany
- Number of pages
- 157
- Condition
- New
- SKU
- V9783409117661
- ISBN
- 9783409117661
Paperback
Condition: New
€ 49.70
€ 49.70