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Business strategy
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Business strategy
Hardcover. The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This book in the series focuses on Western Europe. Editor(s): Watson, Tom. Series: National Perspectives on the Development of Public Relations. Num Pages: 150 pages, 2 black & white tables. BIC Classification: KJC; KJK; KJSP. Category: (P) Professional & Vocational. Dimension: 216 x 140 x 14. Weight in Grams: 376.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Palgrave Pivot
- Edition
- 2015th Edition
- Condition
- New
- SKU
- V9781137427496
- ISBN
- 9781137427496
Hardback
Condition: New
€ 66.40
€ 66.40
Paperback / so. Num Pages: 174 pages, black & white illustrations, bibliography. BIC Classification: KJC; KJMV2. Category: (G) General (US: Trade). Dimension: 234 x 156 x 11. Weight in Grams: 281.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer United States
- Number of pages
- 174
- Condition
- New
- SKU
- V9783642620942
- ISBN
- 9783642620942
Paperback
Condition: New
€ 71.50
€ 71.50
Book. Num Pages: 352 pages, 57 black & white tables. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 444.
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 352
- Condition
- New
- SKU
- V9783824482054
- ISBN
- 9783824482054
Paperback
Condition: New
€ 94.71
€ 94.71
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KFF; KJC; KJH; KJMV5. Category: (G) General (US: Trade). Dimension: 210 x 148 x 17. Weight in Grams: 399.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658067830
- ISBN
- 9783658067830
Paperback
Condition: New
€ 83.52
€ 83.52
Paperback. Series: Unternehmerisches Personalmanagement. BIC Classification: KJC. Dimension: 210 x 148. Weight in Grams: 375.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783834911025
- ISBN
- 9783834911025
Paperback
Condition: New
€ 83.55
€ 83.55
paperback. Editor(s): Milberg, Joachim. Series: Iwb Ma1/4nchener Kolloquium. Num Pages: black & white illustrations, bibliography. BIC Classification: KJC; TJFM1. Category: (G) General (US: Trade). Dimension: 297 x 210 x 21. Weight in Grams: 971.
- Format
- Paperback
- Publication date
- 1988
- Publisher
- Springer Germany
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9783540190332
- ISBN
- 9783540190332
Paperback
Condition: New
€ 77.42
€ 77.42
Paperback. Auf der Basis der Theorien des strategischen Managements entwickelt Heide Wilsdorf-Kohler einen integrativen, wissenschaftlich fundierten und praxistauglichen Ansatz zur Bewertung von Strategien und zeigt, dass verteidigungsfahige Wettbewerbsvorteile und damit uberdurchschnittliche Renditen aus dem Angebot von Leistungssystemen moglich sind. " Series: Markt-und Unternehmensentwicklung / Markets and Organisations. Num Pages: 199 pages, 4 black & white illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 11. Weight in Grams: 270.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 199
- Condition
- New
- SKU
- V9783824477944
- ISBN
- 9783824477944
Paperback
Condition: New
€ 76.83
€ 76.83
Hardcover. WHARTON on DYNAMIC COMPETITIVE STRATEGY "A valuable contribution, this insightful book makes it clear that strategy is not a one-time search for a sustainable competitive advantage, but a continuous monitoring of the environment, consumers, and competitors with the object of making the right moves in a dynamically changing competitive landscape. Editor(s): Day, George S.; Reibstein, David J. Num Pages: 480 pages, Illustrations. BIC Classification: KJC; KJF. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 164 x 42. Weight in Grams: 886.
- Format
- Hardback
- Publication date
- 1997
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 480
- Condition
- New
- SKU
- V9780471172079
- ISBN
- 9780471172079
Hardback
Condition: New
€ 65.40€ 55.72
€ 65.40
€ 55.72
Paperback. This book addresses one of the most pervasive issues on the corporate agenda: staying competitive. Wharton on Dynamic Competitive Strategy is not only a rich source of ideas and concepts but a valuable guide to help readers triumph in todaya s marketplace. George S. Day (Philadelphia, PA) is the Geoffrey T. Boisi Professor of Marketing. Editor(s): Day, George S.; Reibstein, David J. Num Pages: 480 pages, illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 230 x 156 x 33. Weight in Grams: 578.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Wiley
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471689577
- ISBN
- 9780471689577
Paperback
Condition: New
€ 31.99€ 25.13
€ 31.99
€ 25.13
Hardcover. An interdisciplinary team of researchers provides guidance on how managers need to change their business practices to address innovations such as biotechnology, information technology, the Internet, and advanced material. George S. Day (Philadelphia, PA) is the Geoffrey T. Boisi Professor of Marketing. Editor(s): Day, George S.; Schoemaker, Paul J. H. Num Pages: 480 pages, Illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 240 x 166 x 32. Weight in Grams: 846.
- Format
- Hardback
- Publication date
- 2000
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 480
- Condition
- New
- SKU
- V9780471361213
- ISBN
- 9780471361213
Hardback
Condition: New
€ 50.54€ 43.78
€ 50.54
€ 43.78
Paperback. Num Pages: 168 pages, illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 231 x 163 x 9. Weight in Grams: 264. 168 pages, illustrations. Cateogry: (P) Professional & Vocational; (U) Tertiary Education (US: College). BIC Classification: KJC. Dimension: 232 x 156 x 10. Weight: 266.
- Publisher
- Cengage Learning EMEA
- Number of pages
- 168
- Format
- Paperback
- Publication date
- 2000
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781861523778
- ISBN
- 9781861523778
Paperback
Condition: New
€ 72.20
€ 72.20
Paperback. Andrew Selee's Planning for Impact in Policy Research is the first strategy book intended exclusively for think tanks. Adapting lessons from business and non-profit management to the world of research organizations, Selee lays out a comprehensive plan for how these kinds of organizations can truly make a difference in policy decisions. Num Pages: 128 pages, illustrations (black and white). BIC Classification: GPS. Category: (G) General (US: Trade). Dimension: 5182 x 3226 x 8. Weight in Grams: 136.
- Publisher
- Stanford University Press United States
- Number of pages
- 128
- Format
- Paperback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780804787987
- ISBN
- 9780804787987
Paperback
Condition: New
€ 15.99€ 15.40
€ 15.99
€ 15.40
Paperback. What's the question every business should be asking itself? According to the author, it's What Would Google Do? If you're not thinking or acting like Google, then you're not going to survive, let alone prosper, in the Internet age. To demonstrate how to emulate Google, the author lays out his laws of what he calls the Google century. Num Pages: 288 pages. BIC Classification: KJC. Category: (G) General (US: Trade). Dimension: 140 x 203 x 18. Weight in Grams: 224.
- Publisher
- HarperCollins Publishers Inc United States
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 2011
- Edition
- Reprint
- Condition
- New
- SKU
- V9780061709692
- ISBN
- 9780061709692
Paperback
Condition: New
€ 17.99€ 15.70
€ 17.99
€ 15.70
Paperback. In the 20th century humanity consumed products faster than ever, but this way of living is no longer sustainable. This new and important book shows how technological advances are driving forms of 'collaborative consumption' which will change forever the ways in which we interact both with businesses and with each other. Num Pages: 304 pages. BIC Classification: JFFT; KJC. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 230 x 153 x 23. Weight in Grams: 404. Good clean copy with some minor shelf wear.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- HarperCollins Publishers
- Condition
- Used, Very Good
- SKU
- KKD0002039
- ISBN
- 9780007395910
Paperback
Condition: Used, Very Good
€ 17.95
€ 17.95
Paperback. Essential career guidance for corporate women with talent and ambition and advice for HR leaders on managing a diverse workforce; it sets out nine job assignments that every woman should have on her CV in order to lay the way for promotion and progression and insights into the lessons learned by the top senior women (and men) in business. Num Pages: 243 pages, biography. BIC Classification: JFSJ; JHBL; KJC; KJM; KJMV2; KJU. Category: (G) General (US: Trade). Dimension: 235 x 155. .
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Palgrave Macmillan United Kingdom
- Edition
- 1st ed. 2011
- Number of pages
- 243
- Condition
- New
- SKU
- V9781349336913
- ISBN
- 9781349336913
Paperback
Condition: New
€ 66.46
€ 66.46
Paperback. Num Pages: 280 pages. BIC Classification: KJ; KJC; KJM; KJMD. Category: (P) Professional & Vocational. Dimension: 234 x 186. .
- Publisher
- FT Press
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781292178929
- ISBN
- 9781292178929
Paperback
Condition: New
€ 23.99€ 23.46
€ 23.99
€ 23.46
Hardcover. Where Value Hides introduces the Strategic Market Positioning theory, which accurately reveals a company's true health based on factors like market share. SMP helps your business define its markets, measure the real value of those markets, and correct bad assumptions. Num Pages: 280 pages, Illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 165 x 239 x 32. Weight in Grams: 620.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 280
- Condition
- New
- SKU
- V9780470009208
- ISBN
- 9780470009208
Hardback
Condition: New
€ 44.99€ 34.78
€ 44.99
€ 34.78
Paperback. CEO Louis V. Gerstner Jr.'s memoir about the extraordinary turnaround of IBM and his transformation of the company into the industry leader of the computer age - the great American business story of our time. Num Pages: 400 pages, Illustrations. BIC Classification: 1KBB; BGB; KJC; KNTX. Category: (G) General (US: Trade). Dimension: 197 x 129 x 25. Weight in Grams: 274.
- Publisher
- HarperCollins Publishers United Kingdom
- Number of pages
- 400
- Format
- Paperback
- Publication date
- 2003
- Edition
- New Ed
- Condition
- New
- SKU
- V9780007170876
- ISBN
- 9780007170876
Paperback
Condition: New
€ 23.99€ 16.06
€ 23.99
€ 16.06
Hardback. This book encompasses eleven chapters dealing with some of the most important issues in the field of human resource management through the exploration of four key themes: drawing the scenario, the pivots of human capital, measuring human capital, and good practices from abroad. Editor(s): Manuti, Amelia; De Palma, Pasquale Davide. Num Pages: 232 pages, 3 figures, 6 black & white tables. BIC Classification: KJC; KJMV2; KJU. Category: (P) Professional & Vocational. Dimension: 155 x 217 x 18. Weight in Grams: 402.
- Publisher
- Palgrave Macmillan
- Format
- Hardback
- Publication date
- 2014
- Edition
- 2014th Edition
- Condition
- New
- SKU
- V9781137410788
- ISBN
- 9781137410788
Hardback
Condition: New
€ 66.52
€ 66.52
Paperback. Num Pages: 156 pages, 1 black & white illustrations, 3 black & white tables, biography. BIC Classification: HPQ; KJC; KJMV2. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 9. Weight in Grams: 250.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer International Publishing AG Switzerland
- Edition
- Softcover reprint of the original 1st ed. 2015
- Number of pages
- 156
- Condition
- New
- SKU
- V9783319379210
- ISBN
- 9783319379210
Paperback
Condition: New
€ 65.46
€ 65.46