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Business & management
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Business & management
Hardcover. Why customer retention is the new acquisition It costs roughly five-to-ten times more to acquire a new customer than it does to retain an existing one, and yet companies continue to disproportionately spend their budgets into the "wrong" end of the funnel - the mass media or awareness side. Num Pages: 304 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 232 x 160 x 29. Weight in Grams: 514.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 304
- Format
- Hardback
- Publication date
- 2010
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470487853
- ISBN
- 9780470487853
Hardback
Condition: New
€ 31.99€ 25.05
€ 31.99
€ 25.05
Hardcover. With the continued fragmentation of the media and proliferation of media options, the balance of power has shifted from the marketer to the individual. In Join the Conversation, Jaffe discusses the changing role of the consumer and how marketers must adapt by joining the rich, deep and meaningful conversation already in progress. Num Pages: 320 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 153 x 26. Weight in Grams: 528.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 320
- Condition
- New
- SKU
- V9780470137321
- ISBN
- 9780470137321
Hardback
Condition: New
€ 31.99€ 25.00
€ 31.99
€ 25.00
Hardcover. The world has changed. Everyone keeps reminding marketers and advertisers about the never ending and accelerating forces of technology disruption, consumer changes, and innovation evolution in the marketing world today. Sounds exciting except for the fact that we re doing absolutely nothing about it. Zero. Num Pages: 288 pages, illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 153 x 234 x 24. Weight in Grams: 494.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 288
- Condition
- New
- SKU
- V9781118801154
- ISBN
- 9781118801154
Hardback
Condition: New
€ 31.99€ 24.98
€ 31.99
€ 24.98
Paperback. Argues that the right state of mind will make you the kind of person who can enlist the cooperation of fate and take advantage of synchronicity, creating the conditions for 'predictable miracles'. This title maps out the inner path of leadership for those who feel the call to achieve their full potential. Num Pages: 256 pages. BIC Classification: KJMB; VSP. Category: (P) Professional & Vocational. Dimension: 226 x 185 x 15. Weight in Grams: 450.
- Publisher
- Berrett-Koehler
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2011
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781609940171
- ISBN
- 9781609940171
Paperback
Condition: New
€ 33.99€ 22.46
€ 33.99
€ 22.46
Paperback. Spatial Reasoning for Effective GIS by Joseph K. Num Pages: 208 pages, black & white illustrations. BIC Classification: KJMD; RGW. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 162 x 13. Weight in Grams: 324.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 208
- Condition
- New
- SKU
- V9780470236338
- ISBN
- 9780470236338
Paperback
Condition: New
€ 128.40
€ 128.40
Hardback. .
- Publisher
- Harvard Business Review Press
- Format
- Hardback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781633691742
- ISBN
- 9781633691742
Hardback
Condition: New
€ 33.99€ 30.78
€ 33.99
€ 30.78
Hardback. Presents a multi-disciplinary approach to researching subsidiary dynamics and its effective management, with a focus on the role of the headquarters within the context of subsidiaries as members of a differentiated, interdependent network, and the development of subsidiary capabilities and their impact on firm performance. Editor(s): Cheng, Joseph L.C.; Maitland, Elizabeth; Nicholas, Stephen. Series: Advances in International Management. Num Pages: 264 pages, Illustrations. BIC Classification: KJK; KJMV. Category: (P) Professional & Vocational. Dimension: 161 x 237 x 25. Weight in Grams: 524.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Emerald Publishing Limited United Kingdom
- Number of pages
- 264
- Condition
- New
- SKU
- V9781848556669
- ISBN
- 9781848556669
Hardback
Condition: New
€ 121.49
€ 121.49
Paperback. .
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 744
- Format
- Paperback
- Publication date
- 2014
- Edition
- 5th Edition
- Condition
- New
- SKU
- V9780273716280
- ISBN
- 9780273716280
Paperback
Condition: New
€ 110.50
€ 110.50
Paperback. This resource on the strategic use of health care information systems offers executives and managers the information and tools they need to communicate with and guide the information system department. Series: Jossey-Bass/AHA Press series. Num Pages: 176 pages, index. BIC Classification: 1KBB; KJMV; MBP; U. Category: (P) Professional & Vocational. Dimension: 229 x 154 x 11. Weight in Grams: 242.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 2nd Edition
- Number of pages
- 176
- Condition
- New
- SKU
- V9780787952778
- ISBN
- 9780787952778
Paperback
Condition: New
€ 80.57
€ 80.57
Paperback. Num Pages: 175 pages, illustrations. BIC Classification: KJWF; MBP; VF. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 160 x 12. Weight in Grams: 280.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 175
- Condition
- New
- SKU
- V9781556481703
- ISBN
- 9781556481703
Paperback
Condition: New
€ 72.40
€ 72.40
Paperback. The text contains 58 cases organized around the basic topics of financial management and chosen for their practical relevance to the real world of finance. A wide variety of structured and unstructured cases emphasizes skills development and the enhancement of problem solving skills. Num Pages: 384 pages, black & white illustrations. BIC Classification: KFF; KJMV1. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 194 x 21. Weight in Grams: 662.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 2nd
- Number of pages
- 384
- Condition
- New
- SKU
- V9780471110439
- ISBN
- 9780471110439
Paperback
Condition: New
€ 158.04
€ 158.04
Hardcover. Presents the papers that promote theory and research on important substantive and methodological topics in the field of human resources management. This title collects papers on important issues in the field of human resources management, including insights on employment branding, family owned firms, virtual global teams and intrinsic motivation. Editor(s): Martocchio, Joseph; Liao, Hui; Joshi, Aparna. Series Editor(s): Martocchio, Joseph; Liao, Hui; Joshi, Aparna. Series: Research in Personnel and Human Resources Management. Num Pages: 309 pages, black & white tables, figures. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 236 x 160 x 29. Weight in Grams: 610.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Emerald Publishing Limited United Kingdom
- Number of pages
- 309
- Condition
- New
- Edition
- Illustrated
- SKU
- V9780857245533
- ISBN
- 9780857245533
Hardback
Condition: New
€ 143.00
€ 143.00
Hardcover. Get heard by being clear and concise The only way to survive in business today is to be a lean communicator. Busy executives expect you to respect and manage their time more effectively than ever. You need to do the groundwork to make your message tight and to the point. Num Pages: 256 pages, black & white illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 235 x 157 x 22. Weight in Grams: 444.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 240
- Condition
- New
- SKU
- V9781118704967
- ISBN
- 9781118704967
Hardback
Condition: New
€ 25.99€ 21.20
€ 25.99
€ 21.20
Hardback. Offers a blend of boardroom strategies, employee motivation tips, community involvement, and customer satisfaction. This book contains a rich mix of ideas for businesses that want to learn how to apply the secret behind Starbucks' phenomenal vision, creativity, and leadership within their company and in their field. Num Pages: 224 pages. BIC Classification: KJC; KJM. Category: (P) Professional & Vocational. Dimension: 216 x 143 x 22. Weight in Grams: 392.
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 208
- Format
- Hardback
- Publication date
- 2006
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780071477840
- ISBN
- 9780071477840
Hardback
Condition: New
€ 30.99€ 21.96
€ 30.99
€ 21.96
Hardback. When it comes to quality, style, and service, The Ritz-Carlton Hotel Company has set the gold standard for delivering the highest level of customer experience. This book features the five key principles behind The Ritz-Carlton Hotel Company's success and customer service innovations. It is intended for executives and managers at all levels. Num Pages: 304 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 226 x 146 x 28. Weight in Grams: 490.
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 224
- Format
- Hardback
- Publication date
- 2008
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780071548335
- ISBN
- 9780071548335
Hardback
Condition: New
€ 30.99€ 21.95
€ 30.99
€ 21.95
Hardback. .
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 304
- Format
- Hardback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780071806305
- ISBN
- 9780071806305
Hardback
Condition: New
€ 48.99€ 34.61
€ 48.99
€ 34.61
Hardback. .
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 256
- Format
- Hardback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780071801256
- ISBN
- 9780071801256
Hardback
Condition: New
€ 26.99€ 20.20
€ 26.99
€ 20.20
Hardback. Num Pages: 250 pages. BIC Classification: KJ; TJ. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Format
- Hardback
- Publication date
- 2017
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 250
- Condition
- New
- SKU
- V9781118905845
- ISBN
- 9781118905845
Hardback
Condition: New
€ 127.13
€ 127.13
Hardcover. The first and only step--by--step guide to selecting the best R&D projects In todaya s fiercely competitive global economy, so much depends on making the correct R&D project choice. Series: Wiley Series in Engineering and Technology Management. Num Pages: 266 pages, Illustrations. BIC Classification: KJMV6. Category: (P) Professional & Vocational. Dimension: 243 x 167 x 23. Weight in Grams: 588.
- Format
- Hardback
- Publication date
- 1995
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 266
- Condition
- New
- SKU
- V9780471595373
- ISBN
- 9780471595373
Hardback
Condition: New
€ 170.17
€ 170.17
Paperback. Argues that the concept of employee ownership has deep roots extending back to the political and economic vision of America's founders. The authors discuss the founding generation's ideas about personal economic independence, explain how we have strayed from those ideas, and proposes practical solutions for bringing employment practices back. Num Pages: 304 pages, 4 b/w illustrations. BIC Classification: KCZ; KJVW. Category: (G) General (US: Trade). Dimension: 159 x 235 x 23. Weight in Grams: 410.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Yale University Press
- Condition
- New
- SKU
- V9780300209334
- ISBN
- 9780300209334
Paperback
Condition: New
€ 23.99€ 17.94
€ 23.99
€ 17.94
Hardback. Many businesses rely on customer feedback to learn what they're doing right and what they're doing wrong. But many companies don't know how to use that feedback to create positive change within the organization. The Power of Feedback presents simple, straightforward principles and steps that make it easy to move the company forward using feedback. Num Pages: 224 pages, Illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 218 x 147 x 21. Weight in Grams: 352.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 224
- Condition
- New
- SKU
- V9780471998204
- ISBN
- 9780471998204
Hardback
Condition: New
€ 24.99€ 20.12
€ 24.99
€ 20.12
Hardcover. A savvy examination of where people and value meet, creating the opportunity for fraud An essential reference for all business professionals, Detecting Fraud in Organizations: Techniques, Tools, and Resources explains the process of how people commit fraud, as well as how to prevent and stop fraud from occurring in your organization. Series: Wiley Corporate F&A. Num Pages: 384 pages, Illustrations. BIC Classification: JKVK; KF; KJM. Category: (P) Professional & Vocational. Dimension: 236 x 161 x 30. Weight in Grams: 578.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Number of pages
- 384
- Condition
- New
- SKU
- V9781118103142
- ISBN
- 9781118103142
Hardback
Condition: New
€ 86.36€ 72.46
€ 86.36
€ 72.46
Hardback. Series: Wiley Corporate F&A. Num Pages: 384 pages. BIC Classification: JKVK; JPP; KFCP; KJM. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119074076
- ISBN
- 9781119074076
Hardback
Condition: New
€ 88.73€ 74.28
€ 88.73
€ 74.28
Paperback. .
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 320
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781138924864
- ISBN
- 9781138924864
Paperback
Condition: New
€ 51.02
€ 51.02