Business & management
Results 5161 - 5184 of 8405
Business & management
Paperback. How do you get people to see things your way? This book reveals what really drives decisions and introduces readers to the persuasion equation - a powerful combination of factors proven to speed agreement. It helps you to discover the surprising reasons people say "yes" and learn how to: radiate an aura of expertise; win trust and more. Num Pages: 240 pages, illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 154 x 228 x 25. Weight in Grams: 384.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- AMACOM
- Condition
- New
- SKU
- V9780814434178
- ISBN
- 9780814434178
Paperback
Condition: New
€ 19.99€ 18.98
€ 19.99
€ 18.98
Paperback. Num Pages: 368 pages. BIC Classification: KJVS; KNSH; TTVC. Category: (P) Professional & Vocational. Dimension: 245 x 171 x 24. Weight in Grams: 790.
- Publisher
- Constable and Robinson United Kingdom
- Number of pages
- 345
- Format
- Paperback
- Publication date
- 2010
- Edition
- 2nd Revised edition
- Condition
- New
- SKU
- V9781845284251
- ISBN
- 9781845284251
Paperback
Condition: New
€ 23.99€ 16.42
€ 23.99
€ 16.42
Hardback. Focuses on sensemaking, decisions, actions, and evaluating outcomes relating to managing business-to-business brands including product and service brands. This book features chapters that address aspects of the marketing mix for business-to-business and industrial marketers. It includes papers that provide brand management insights for managers. Editor(s): Glynn, Mark S.; Woodside, Arch G. Series: Advances in Business Marketing and Purchasing. Num Pages: 504 pages, Illustrations. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 27. Weight in Grams: 876.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Emerald Publishing Limited United Kingdom
- Number of pages
- 504
- Condition
- New
- SKU
- V9781848556706
- ISBN
- 9781848556706
Hardback
Condition: New
€ 259.06
€ 259.06
hardcover. Asks to what extent are large corporations unified politically - or, more precisely, when do companies agree on issues and when do they disagree? This is an important question in a democracy whose vitality depends on a wide sharing of power. Num Pages: 304 pages, 15 line illustrations, 31 tables. BIC Classification: 1KBB; JPWD; KJV. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 155 x 29. Weight in Grams: 590.
- Format
- Hardback
- Publication date
- 1992
- Publisher
- Harvard University Press United States
- Number of pages
- 304
- Condition
- New
- SKU
- V9780674843776
- ISBN
- 9780674843776
Hardback
Condition: New
€ 99.74€ 92.21
€ 99.74
€ 92.21
Hardcover.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- Tyndale House Publishers United States
- Number of pages
- 182
- Condition
- New
- SKU
- V9781414362205
- ISBN
- 9781414362205
Hardback
Condition: New
€ 17.99€ 16.90
€ 17.99
€ 16.90
Paperback. Num Pages: 176 pages. BIC Classification: KJG; KJR. Category: (P) Professional & Vocational. Dimension: 228 x 151 x 12. Weight in Grams: 258.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Broadview Press Ltd Canada
- Number of pages
- 176
- Condition
- New
- SKU
- V9781551112947
- ISBN
- 9781551112947
Paperback
Condition: New
€ 47.99€ 42.86
€ 47.99
€ 42.86
Paperback. Most people believe that large corporations wield enormous political power when they lobby for policies as a cohesive bloc. With this work, the author sets conventional wisdom on its head. He states that business loses in legislative battles unless it has public backing. Series: Studies in Communication, Media & Public Opinion. Num Pages: 264 pages, Ill. BIC Classification: 1KBB; JPA; JPWD; KJ; KN. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 230 x 155 x 14. Weight in Grams: 350.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- The University of Chicago Press United States
- Edition
- 1st Edition
- Number of pages
- 264
- Condition
- New
- SKU
- V9780226764641
- ISBN
- 9780226764641
Paperback
Condition: New
€ 37.99€ 29.90
€ 37.99
€ 29.90
Paperback. Combining both quantitative and qualitative aspects of management decision-making with a strong interdisciplinary perspective, this book explores the relationship between hard and soft aspects of decision-making. Examples from the authors' own experiences are used to illustrate issues. Num Pages: 392 pages, Illustrations. BIC Classification: KJMD. Category: (P) Professional & Vocational. Dimension: 246 x 191 x 21. Weight in Grams: 740.
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 388
- Format
- Paperback
- Publication date
- 2002
- Edition
- 01st Edition
- Condition
- New
- SKU
- V9780201619225
- ISBN
- 9780201619225
Paperback
Condition: New
€ 102.31
€ 102.31
Hardback. Beauty is a multi-billion dollar global industry embracing make-up, skincare, hair care, fragrances, cosmetic surgery - even tattooing and piercing. This title delves into the history and evolution of the beauty business. From luxury boutiques in Paris to tattoo parlours in Brooklyn, it introduces the people who've made skin their trade. Num Pages: 288 pages, black & white illustrations. BIC Classification: KJS; KNSX. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 165 x 23. Weight in Grams: 584.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 288
- Format
- Hardback
- Publication date
- 2011
- Condition
- New
- SKU
- V9780749461812
- ISBN
- 9780749461812
Hardback
Condition: New
€ 42.08
€ 42.08
Paperback. Explores the popularization of fashion and explains how marketers and branding experts have turned clothes and accessories into objects of desire. This title analyses every aspect of fashion from a marketing perspective. It also looks at the impact of blogging and the rise of celebrity-endorsed products and fashion ranges. Num Pages: 240 pages, col. Illustrations, col. ports. BIC Classification: KJS; KNSX. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 158 x 13. Weight in Grams: 372.
- Publisher
- Kogan Page Ltd
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 2012
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780749464462
- ISBN
- 9780749464462
Paperback
Condition: New
€ 37.53
€ 37.53
Hardcover. Discusses the evolution of the male consumer and the desire of marketers to tap into the male market. Using a typical modern male's weekday as a template and examining the influences affecting him, this book considers his exposure to brands and the ways marketers can exploit these channels, taking you through strategies for marketing to men. Num Pages: 256 pages, col. Illustrations. BIC Classification: KJMV7; KJSA. Category: (P) Professional & Vocational. Dimension: 241 x 163 x 20. Weight in Grams: 609.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Kogan Page
- Condition
- New
- SKU
- V9780749450113
- ISBN
- 9780749450113
Hardback
Condition: New
€ 51.73
€ 51.73
Hardback. Business model innovators have reshaped entire sectors - including retail, aviation, and media - and redistributed billions of dollars of value. With road-tested frameworks, analytics, and diagnostics, this book gives executives what they need to reshape their businesses and achieve transformative growth. Num Pages: 240 pages, Illustrations. BIC Classification: KJD. Category: (P) Professional & Vocational. Dimension: 239 x 165 x 27. Weight in Grams: 456.
- Publisher
- Harvard Business Review Press
- Number of pages
- 288
- Format
- Hardback
- Publication date
- 2010
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781422124819
- ISBN
- 9781422124819
Hardback
Condition: New
€ 33.99€ 30.86
€ 33.99
€ 30.86
Paperback. Num Pages: 600 pages, 66 colour illustrations, 91 colour tables, 13 colour illustrations, 53 colour line drawin. BIC Classification: KJMV7; KJS. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 254 x 203. .
- Publisher
- Taylor & Francis Ltd
- Format
- Paperback
- Publication date
- 2016
- Edition
- 12th Edition
- Condition
- New
- SKU
- V9781138951723
- ISBN
- 9781138951723
Paperback
Condition: New
€ 111.83
€ 111.83
Hardback. Learning Leadership in a Changing World provides direction and support in the form of the 4R Model of Leadership-a theoretically sound, conceptually straightforward, and educationally powerful framework. Num Pages: 304 pages, 13 black & white illustrations, 1 graphs, 6 black & white tables. BIC Classification: KJMB. Category: (P) Professional & Vocational. Dimension: 223 x 141 x 21. Weight in Grams: 470.
- Publisher
- Palgrave Macmillan
- Format
- Hardback
- Publication date
- 2014
- Edition
- 2014th Edition
- Condition
- New
- SKU
- V9781137476326
- ISBN
- 9781137476326
Hardback
Condition: New
€ 227.57
€ 227.57
Paperback. Num Pages: 288 pages. BIC Classification: KJS; VSC. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 236 x 188 x 18. Weight in Grams: 524.
- Publisher
- Prima Publishing
- Number of pages
- 288
- Format
- Paperback
- Publication date
- 1998
- Edition
- First Edition
- Condition
- New
- SKU
- V9780761512196
- ISBN
- 9780761512196
Paperback
Condition: New
€ 23.99€ 16.41
€ 23.99
€ 16.41
Paperback. Through the story of Silicon Graphics, this text demonstrates how corporate journalism can help companies weather sudden PR shocks and remain open, flexible, and innovative. It also describes the corporate communications system, strategy, and philosophy that helped the company face a major crisis. Series: A Jossey Bass title. Num Pages: 256 pages, black & white illustrations. BIC Classification: JFD; KJC; KJP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 228 x 154 x 18. Weight in Grams: 446.
- Format
- Paperback
- Publication date
- 1999
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9780787945503
- ISBN
- 9780787945503
Paperback
Condition: New
€ 36.99€ 25.92
€ 36.99
€ 25.92
Hardback. The aim of shopper marketing is to convert browsing shoppers into active purchasers at the point of sale. This title demonstrates how marketers can influence the buying decision in-store, including practical advice on shopper needs and trends, retail environments, effective packaging and more. Num Pages: 296 pages, Illustrations. BIC Classification: KCK; KJS; KNPR. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 165 x 241 x 22. Weight in Grams: 584.
- Publisher
- Kogan Page Ltd
- Number of pages
- 296
- Format
- Hardback
- Publication date
- 2012
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780749464714
- ISBN
- 9780749464714
Hardback
Condition: New
€ 44.99€ 39.21
€ 44.99
€ 39.21
Paperback. Defining the concept and practice of coaching as a means to success, why there is a growing need for it in business, and what results can it achieve. Num Pages: 168 pages. BIC Classification: KJMV2. Category: (G) General (US: Trade). Dimension: 211 x 149 x 12. Weight in Grams: 288.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Lannoo Publishers Belgium
- Number of pages
- 168
- Condition
- New
- SKU
- V9789401411097
- ISBN
- 9789401411097
Paperback
Condition: New
€ 26.99€ 23.46
€ 26.99
€ 23.46
Hardcover. Overcome the interpersonal challenges holding your business back
Is your workplace riddled with gossip, power struggles, andconfusion? Do you seek clarity in your management and cohesivenessin your team? Do you have a personal obstacle affecting yourprofessional success?
If so, there is good news-help is on the way. Num Pages: 240 pages. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 230 x 163 x 22. Weight in Grams: 420.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 230
- Format
- Hardback
- Publication date
- 2011
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470885734
- ISBN
- 9780470885734
Hardback
Condition: New
€ 30.99€ 25.16
€ 30.99
€ 25.16
Paperback. Actionable communication and management strategies for tackling difficult workplace discussions Delivering the uncomfortable news that an employee is not stacking up can be stressful, and managers often have difficulties finding the right words to get their message across. Num Pages: 224 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 228 x 153 x 16. Weight in Grams: 276.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9781118533536
- ISBN
- 9781118533536
Paperback
Condition: New
€ 24.99€ 18.62
€ 24.99
€ 18.62
Hardback. Series: Princeton Legacy Library. Num Pages: 458 pages, black & white illustrations. BIC Classification: 1FPJ; JHBL; KFFH; KJMB; KND. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 235 x 155 x 25. Weight in Grams: 799.
- Format
- Hardback
- Publication date
- 2017
- Publisher
- Princeton University Press United States
- Number of pages
- 458
- Condition
- New
- SKU
- V9780691644271
- ISBN
- 9780691644271
Hardback
Condition: New
€ 235.86
€ 235.86
Paperback. The gold standard for eBay users who want to get serious about selling
Want to turn your eBay use into a steady revenue stream? Come to where everyone starts, with a copy of the latest edition of Starting an eBay Business For Dummies. Num Pages: 384 pages, ill. BIC Classification: KJH. Category: (P) Professional & Vocational. Dimension: 189 x 235 x 20. Weight in Grams: 584.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 384
- Format
- Paperback
- Publication date
- 2011
- Edition
- 4th Edition
- Condition
- New
- SKU
- V9781118004678
- ISBN
- 9781118004678
Paperback
Condition: New
€ 27.99€ 23.19
€ 27.99
€ 23.19
Hardcover. A complete guide to piloting a software project to success-on time and within budget This book provides novice software project managers, software developers, and anyone delivering reusable software with strategies for mastering the basics of directing a software project. Num Pages: 256 pages, Illustrations. BIC Classification: KJMP. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 236 x 162 x 18. Weight in Grams: 480.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9780471395553
- ISBN
- 9780471395553
Hardback
Condition: New
€ 108.55
€ 108.55
Hardback. Retailers have huge volumes of information at their disposal. But they're unsure of how to sort through it and use it to make smart decisions. They're struggling with profit-sapping supply chain problems. This book explains how to use analytics to better manage your inventory for faster turns, fewer discounted offerings, and fatter profit margins. Num Pages: 272 pages, Illustrations. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 240 x 164 x 23. Weight in Grams: 488.
- Publisher
- Harvard Business Review Press United States
- Number of pages
- 288
- Format
- Hardback
- Publication date
- 2010
- Edition
- 0th Edition
- Condition
- New
- SKU
- V9781422110577
- ISBN
- 9781422110577
Hardback
Condition: New
€ 41.99€ 34.55
€ 41.99
€ 34.55