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Business & management

Results 18865 - 18888 of 20582

Business & management

Paperback. Num Pages: 168 pages, , black & white illustrations. BIC Classification: KJ; VS. Category: (G) General (US: Trade). Dimension: 155 x 228 x 15. Weight in Grams: 238.
Publisher
Manor House Publishing Inc
Format
Paperback
Publication date
2016
Condition
New
SKU
V9781988058139
ISBN
9781988058139
Paperback
Condition: New

€ 26.99
€ 18.90

Hardcover. Presents a performance model that helps your company break away from the competition. This book offers an approach to organizational learning that aims to speed up the learning process and help any company save on their two most valuable resources - time and money. Num Pages: 160 pages, Ill. BIC Classification: KJC; KJU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 219 x 144 x 17. Weight in Grams: 291.
Format
Hardback
Publication date
2002
Publisher
John Wiley & Sons Inc United States
Edition
1st
Number of pages
160
Condition
New
SKU
V9780787961640
ISBN
9780787961640
Hardback
Condition: New

€ 38.99
€ 30.45

Hardcover. New York Times Bestseller How women can make it to the top by adopting the new rules of leadership Women hold just 11 percent of the most senior-level leadership positions in U.S. Corporations a number that hasn't changed in over 30 years. Num Pages: 208 pages, Illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 235 x 163 x 20. Weight in Grams: 392.
Publisher
John Wiley & Sons Inc
Number of pages
208
Format
Hardback
Publication date
2011
Edition
1st Edition
Condition
New
SKU
V9781118062548
ISBN
9781118062548
Hardback
Condition: New

€ 33.99
€ 26.71

Paperback. Praise for Break Down Your Money "Tracy Byrnes writes like she speaks on FOX-clearly, passionately, and yes, lovingly. She is that rare expert who helps enrich your portfolio and your soul. You can do both, and Tracy shows you how. Others talk about what your goals should be. Num Pages: 224 pages, black & white illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 12. Weight in Grams: 328.
Format
Paperback
Publication date
2015
Publisher
John Wiley & Sons Inc United States
Number of pages
224
Condition
New
Edition
1st Edition
SKU
V9781118849927
ISBN
9781118849927
Paperback
Condition: New

€ 31.99
€ 24.88

Paperback. Editor(s): Bakker, Niels. Num Pages: 87 pages, illustrations. BIC Classification: 1FKA; 1KLSB; TV. Category: (G) General (US: Trade). Dimension: 225 x 152 x 7. Weight in Grams: 194.
Format
Paperback
Publication date
2013
Publisher
Nova Science Pub Inc
Number of pages
87
Condition
New
SKU
V9781628081015
ISBN
9781628081015
Paperback
Condition: New

€ 101.02
€ 70.11

Paperback. Explores the extent of the psychological tricks and traps that companies devise to win our hard-earned money. This title looks at how global giants conspire to obscure the truth and manipulate our minds, all in service of persuading us to buy. Num Pages: 288 pages. BIC Classification: KJMV7. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 158 x 23. Weight in Grams: 398.
Edition
1st Edition
Publisher
Kogan Page Ltd
Number of pages
288
Format
Paperback
Publication date
2012
Condition
New
SKU
V9780749465049
ISBN
9780749465049
Paperback
Condition: New

€ 33.99
€ 28.82

Paperback. This book looks at international brands from all perspectives, from the development of new brands to brand management, from trade mark protection to the role of advertising. It includes contributions from trade mark lawyers, designers and advertising agencies. Editor(s): Hart, Susannah; Murphy, John M. Num Pages: 240 pages, facsimiles. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 233 x 156 x 16. Weight in Grams: 481.
Format
Paperback
Publication date
1997
Publisher
Palgrave Macmillan
Edition
1998th Edition
Condition
New
SKU
V9780333659090
ISBN
9780333659090
Paperback
Condition: New

€ 63.63

Paperback. Permeated with international case studies, Brands with a Conscience illustrates how to create and sustain a culture that meets the needs of internal and external stakeholders. Editor(s): Ind, Nicholas; Horlings, Sandra. Num Pages: 240 pages. BIC Classification: KJG; KJMV7; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 156. .
Format
Paperback
Publication date
2016
Publisher
Kogan Page Ltd United Kingdom
Edition
1st Edition
Number of pages
240
Condition
New
SKU
V9780749475444
ISBN
9780749475444
Paperback
Condition: New

€ 40.99
€ 36.34

Hardcover. An important business book that shows managers and companies how to survive and succeed in today's turbulent times. Num Pages: 240 pages, illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 240 x 166 x 20. Weight in Grams: 572.
Format
Hardback
Publication date
2012
Publisher
LID Publishing, Inc.
Number of pages
240
Condition
New
SKU
V9780985286408
ISBN
9780985286408
Hardback
Condition: New

€ 26.99
€ 20.45

Paperback. .
Publisher
SAGE Publications Ltd
Format
Paperback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781473919525
ISBN
9781473919525
Paperback
Condition: New

€ 43.99
€ 40.79

Hardcover. In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn. Effective, mission-focused communications can help organizations build strong identities, heightened reputations, and increased fundraising capability. Num Pages: 208 pages, Illustrations. BIC Classification: KJS; KJVX. Category: (P) Professional & Vocational. Dimension: 225 x 145 x 15. Weight in Grams: 370.
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
208
Format
Hardback
Publication date
2010
Edition
Har/Psc
Condition
New
SKU
V9780470527535
ISBN
9780470527535
Hardback
Condition: New

€ 48.36

Paperback. Branding is possibly the most powerful commercial and cultural force on the planet. Robert Jones discusses the vast variety of brands, and why we still fall for them even as we are becoming more brand-aware. Looking at the philosophy and story behind brands, he considers how they work their magic, and what the future for brands might be. Series: Very Short Introductions. Num Pages: 144 pages, 10 black and white images. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 174 x 111. .
Publisher
Oxford University Press
Format
Paperback
Publication date
2017
Edition
1st Edition
Condition
New
SKU
V9780198749912
ISBN
9780198749912
Paperback
Condition: New

€ 11.99
€ 10.78

Paperback.
Publisher
Pearson Education Limited United Kingdom
Number of pages
264
Format
Paperback
Publication date
2010
Edition
1st Edition
Condition
New
SKU
V9780273719953
ISBN
9780273719953
Paperback
Condition: New

€ 27.99
€ 26.77

Hardback. Num Pages: 224 pages. BIC Classification: KFFR; KJS. Category: (G) General (US: Trade). Dimension: 260 x 218. .
Publisher
Braun Publishing AG
Format
Hardback
Publication date
2017
Edition
Bilingual
Condition
New
SKU
V9783037682210
ISBN
9783037682210
Hardback
Condition: New

€ 59.37
€ 54.69

Paperback. Editor(s): Gaski, John F. Num Pages: 95 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 155 x 231 x 9. Weight in Grams: 186.
Format
Paperback
Publication date
2011
Publisher
Nova Science Publishers Inc United States
Number of pages
95
Condition
New
SKU
V9781616685942
ISBN
9781616685942
Paperback
Condition: New

€ 51.10
€ 40.41

Hardcover. How to apply for-profit marketing strategies to non-profit organizations Branding for the Public Sector presents powerful and effective branding strategies for the public sector illustrated through case studies and examples. Num Pages: 288 pages, illustrations. BIC Classification: KJS; KNV. Category: (P) Professional & Vocational. Dimension: 159 x 231 x 20. Weight in Grams: 552.
Publisher
John Wiley & Sons Inc United States
Number of pages
352
Format
Hardback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9781118756317
ISBN
9781118756317
Hardback
Condition: New

€ 33.99
€ 26.68

Paperback. Discover how brands are created, managed, differentiated, leveraged, and licensed

Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. Num Pages: 384 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 188 x 236 x 16. Weight in Grams: 518.

Publisher
John Wiley & Sons Inc
Format
Paperback
Publication date
2015
Edition
2nd Edition
Condition
New
SKU
V9781118958087
ISBN
9781118958087
Paperback
Condition: New

€ 30.99
€ 21.79

Paperback.
Format
Paperback
Publication date
2013
Publisher
Skyhorse Publishing United States
Edition
1st Edition
Number of pages
112
Condition
New
SKU
V9781621532484
ISBN
9781621532484
Paperback
Condition: New

€ 17.99
€ 16.30

Paperback. "Branding and Advertising" presents a wide spectre of contemporary studies and works in the fields of branding, advertising and communication effects. This book presents a series of interesting papers related to advertising and branding, presented at the Copenhagen Conference 2002. Editor(s): Hansen, Flemming; Christensen, Lars Bech. Num Pages: 473 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 231 x 158 x 31. Weight in Grams: 808.
Format
Paperback
Publication date
2003
Publisher
Copenhagen Business School Press
Number of pages
473
Condition
New
SKU
V9788763001182
ISBN
9788763001182
Paperback
Condition: New

€ 36.99
€ 26.56

Hardcover. Num Pages: 240 pages, 39 colour photos. BIC Classification: 1KBB; AMR; KJC; KJP; KJS. Category: (G) General (US: Trade). Dimension: 161 x 238 x 25. Weight in Grams: 708.
Publisher
Schiffer Publishing Ltd
Format
Hardback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9780764351297
ISBN
9780764351297
Hardback
Condition: New

€ 37.99
€ 25.28

Paperback. Covers the key areas of branding, from developing a strong brand personality and differentiation to brand valuation and protecting your brand. This title provides examples from some of the world's most successful businesses, including CocaCola, Intel, Toyota and Virgin, and ideas from the smartest thinkers, David Aaker, Philip Kotler, and more. Series: ExpressExec S. Num Pages: 130 pages, Ill. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 174 x 123 x 9. Weight in Grams: 126.
Format
Paperback
Publication date
2002
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
130
Condition
New
SKU
V9781841124100
ISBN
9781841124100
Paperback
Condition: New

€ 15.99
€ 13.51

Hardcover. Discusses the evolution of the male consumer and the desire of marketers to tap into the male market. Using a typical modern male's weekday as a template and examining the influences affecting him, this book considers his exposure to brands and the ways marketers can exploit these channels, taking you through strategies for marketing to men. Num Pages: 256 pages, col. Illustrations. BIC Classification: KJMV7; KJSA. Category: (P) Professional & Vocational. Dimension: 241 x 163 x 20. Weight in Grams: 609.
Format
Hardback
Publication date
2008
Publisher
Kogan Page
Condition
New
SKU
V9780749450113
ISBN
9780749450113
Hardback
Condition: New

€ 31.99
€ 28.70

Paperback. Suggests a step for marketing specialists who have realized that significant brand equity is built not just through advertising and public relations efforts. This book states that an integrated brand needs to be lived and expressed through every aspect of the brand's organisational culture, especially the human exchange of customer service. Num Pages: 264 pages, illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 151 x 228 x 18. Weight in Grams: 388.
Format
Paperback
Publication date
2006
Publisher
Berrett-Koehler United States
Number of pages
264
Condition
New
SKU
V9781576754047
ISBN
9781576754047
Paperback
Condition: New

€ 24.99
€ 21.23

Hardback. Beauty is a multi-billion dollar global industry embracing make-up, skincare, hair care, fragrances, cosmetic surgery - even tattooing and piercing. This title delves into the history and evolution of the beauty business. From luxury boutiques in Paris to tattoo parlours in Brooklyn, it introduces the people who've made skin their trade. Num Pages: 288 pages, black & white illustrations. BIC Classification: KJS; KNSX. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 165 x 23. Weight in Grams: 584.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
288
Format
Hardback
Publication date
2011
Condition
New
SKU
V9780749461812
ISBN
9780749461812
Hardback
Condition: New

€ 40.56

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