Business & management
Results 2541 - 2560 of 18090
Business & management
Paperback. A hands-on, practical guide for those individuals who live and work as internal consultants to organizations. Num Pages: 304 pages, black & white illustrations, figures. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 20. Weight in Grams: 667.
- Publisher
- Association for Talent Development
- Format
- Paperback
- Publication date
- 2011
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781562867454
- ISBN
- 9781562867454
Paperback
Condition: New
€ 55.00
€ 55.00
Paperback. This volume in the Practicing of Organization Development Series, provides consultants with a practical guide to family business consulting that is based on sound theoretical material. It provides a roadmap to effective change management for working with family businesses. Series: J-B O-D (Organizational Development). Num Pages: 288 pages, black & white illustrations. BIC Classification: KJU; KJVS. Category: (P) Professional & Vocational; (XV) Technical / Manuals. Dimension: 234 x 189 x 16. Weight in Grams: 508.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 288
- Condition
- New
- SKU
- V9780787962494
- ISBN
- 9780787962494
Paperback
Condition: New
€ 66.86
€ 66.86
Paperback. .
- Publisher
- Cengage Learning, Inc
- Format
- Paperback
- Publication date
- 2017
- Edition
- 7th Edition
- Condition
- New
- SKU
- V9781305507272
- ISBN
- 9781305507272
Paperback
Condition: New
€ 101.72
€ 101.72
Hardcover. Editor(s): Saito, Felix. Num Pages: 278 pages, tables & charts. BIC Classification: KJ. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 257 x 184 x 22. Weight in Grams: 690.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 278
- Condition
- New
- SKU
- V9781606923948
- ISBN
- 9781606923948
Hardback
Condition: New
€ 136.33€ 95.53
€ 136.33
€ 95.53
Paperback. .
- Publisher
- Prentice Hall College Div
- Format
- Paperback
- Publication date
- 2000
- Edition
- 4th Edition
- Condition
- New
- SKU
- V9781292153100
- ISBN
- 9781292153100
Paperback
Condition: New
€ 46.05
€ 46.05
Paperback. Consumer behaviour is the study of how, where, when and why we conduct the exchange elements of our lives to satisfy our needs and desires. It is fundamental to marketing as marketing is concerned with supplying and anticipating customer requirements; therefore understanding how customers behave is at the very heart of the marketing concept. Num Pages: 576 pages, Illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 260 x 196 x 28. Weight in Grams: 1188.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 576
- Format
- Paperback
- Publication date
- 2009
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780470994658
- ISBN
- 9780470994658
Paperback
Condition: New
€ 78.27
€ 78.27
Paperback. Developed from a wholly European perspective and containing European data and examples throughout, this text includes European sociodemographic data, consumer sentiment data, data on consumer unions, and data on values. Num Pages: 642 pages, indexes. BIC Classification: 1D; JFFT; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 170 x 246 x 38. Weight in Grams: 1138.
- Format
- Paperback
- Publication date
- 1999
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 642
- Condition
- New
- SKU
- V9780471975137
- ISBN
- 9780471975137
Paperback
Condition: New
€ 78.27
€ 78.27
Hardcover. Argues that the applicability of "western" consumer behaviour concepts to Asian consumers should be re-evaluated. The authors propose modifications to the accepted consumer behaviour concepts, showing how firms need to modify their marketing strategies in areas such as segmentation and positioning. Series: International Marketing. Num Pages: 287 pages, biography. BIC Classification: 1F; KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 235 x 155 x 21. Weight in Grams: 581.
- Format
- Hardback
- Publication date
- 1998
- Publisher
- Palgrave Macmillan
- Number of pages
- 288
- Condition
- New
- SKU
- V9780333736258
- ISBN
- 9780333736258
Hardback
Condition: New
€ 67.85
€ 67.85
Paperback. Given the social, economic, and environmental benefits of sport events, the challenge for marketers is to understand the complexity of sport and event participation. This book provides students and industry professionals knowledge and skills necessary to meet the marketing challenges facing professionals working in the sport and event industries. Num Pages: 272 pages, 1, black & white illustrations. BIC Classification: KJSM; KNSP. Category: (P) Professional & Vocational. Dimension: 174 x 379 x 13. Weight in Grams: 416.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 274
- Condition
- New
- SKU
- V9780750686662
- ISBN
- 9780750686662
Paperback
Condition: New
€ 66.85
€ 66.85
Hardcover. Consumer Brand Relationships further advances the understanding of consumers' relationships with brands. The book discusses what brand relationship means and how to measure and manage brand relationships by compiling eleven chapters written by leading experts to provide an important contribution to a better understanding of brand relationships. Editor(s): Fetscherin, Marc; Heilmann, Tobias. Num Pages: 321 pages, biography. BIC Classification: KJC; KJSM. Category: (P) Professional & Vocational. Dimension: 146 x 223 x 22. Weight in Grams: 480.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Palgrave Macmillan
- Condition
- New
- SKU
- V9781137427106
- ISBN
- 9781137427106
Hardback
Condition: New
€ 128.03
€ 128.03
Paperback. Num Pages: 184 pages, biography. BIC Classification: KCK; KCP; KJG; KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 11. Weight in Grams: 270.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 184
- Condition
- New
- SKU
- V9781349481835
- ISBN
- 9781349481835
Paperback
Condition: New
€ 126.37
€ 126.37
Paperback. How did consumer culture become synonymous with westernised societies? Iqani argues that it is the way it is promoted by media texts. She provides a detailed analysis of publicly displayed consumer magazine covers and engages with big questions about the public, power and identity in mediated consumer culture. Num Pages: 200 pages, biography. BIC Classification: JFC; JFD; KJS; KNTJ. Category: (G) General (US: Trade). Dimension: 216 x 140. .
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 200
- Condition
- New
- SKU
- V9781349338290
- ISBN
- 9781349338290
Paperback
Condition: New
€ 65.72
€ 65.72
Hardcover. Editor(s): Boskins, Arnold P. Num Pages: 189 pages, b/w graphs, tables & formulas. BIC Classification: KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 264 x 183 x 19. Weight in Grams: 670.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 189
- Condition
- New
- SKU
- V9781600215834
- ISBN
- 9781600215834
Hardback
Condition: New
€ 235.06€ 162.43
€ 235.06
€ 162.43
Hardcover. Num Pages: 342 pages, tables & charts. BIC Classification: KC; KF; KJ. Category: (G) General (US: Trade). Dimension: 261 x 187 x 26. Weight in Grams: 876.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 342
- Condition
- New
- SKU
- V9781612092836
- ISBN
- 9781612092836
Hardback
Condition: New
€ 255.04€ 175.96
€ 255.04
€ 175.96
Hardback. Editor(s): Schwartz, Larry A. Num Pages: 168 pages, illustrations. BIC Classification: KJ; URD. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 256 x 175 x 15. Weight in Grams: 498.
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 168
- Format
- Hardback
- Publication date
- 2013
- Condition
- New
- SKU
- V9781624172526
- ISBN
- 9781624172526
Hardback
Condition: New
€ 229.18€ 158.44
€ 229.18
€ 158.44
Hardcover. Editor(s): Varga, Peter A.; Pinter, Mate D. Num Pages: 308 pages, tables. BIC Classification: KJ. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 267 x 187 x 26. Weight in Grams: 870.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 308
- Condition
- New
- SKU
- V9781604568264
- ISBN
- 9781604568264
Hardback
Condition: New
€ 99.89€ 70.70
€ 99.89
€ 70.70
Paperback. .
- Publisher
- Taylor & Francis Ltd
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780765646941
- ISBN
- 9780765646941
Paperback
Condition: New
€ 64.31
€ 64.31
hardcover. This title focuses on the diverse subject of consumer psychology as applied to the fields of tourism, hospitality and leisure. It provides a general review of current thinking and presents several theories and methods of analysis. Editor(s): etc. Num Pages: 400 pages, Illustrations , maps. BIC Classification: JM; KJSM; KNSG; KNSP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 166 x 246 x 28. Weight in Grams: 762.
- Format
- Hardback
- Publication date
- 1999
- Publisher
- CABI Publishing United Kingdom
- Number of pages
- 400
- Condition
- New
- SKU
- V9780851993225
- ISBN
- 9780851993225
Hardback
Condition: New
€ 173.15
€ 173.15
Hardcover.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- CABI Publishing United Kingdom
- Edition
- First
- Number of pages
- 368
- Condition
- New
- SKU
- V9780851995359
- ISBN
- 9780851995359
Hardback
Condition: New
€ 210.05
€ 210.05
Paperback. Nicola Sauer untersucht, was sich hinter dem Konzept Consumer Sophistication verbirgt und wie Consumer Sophistication gemessen und in der Praxis nutzbar gemacht werden kann. Series: Schriftenreihe DES Instituts fur Marktorientierte Unternehmensfuhrung (Imu), Universitat Mannheim. Num Pages: 352 pages, 18 black & white illustrations, 62 black & white tables. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 457.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 352
- Condition
- New
- SKU
- V9783824478903
- ISBN
- 9783824478903
Paperback
Condition: New
€ 105.73
€ 105.73