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Business & management

Results 7633 - 7656 of 8386

Business & management

Hardcover. Like Kellogg on Branding and Kellogg on Marketing , Kellogg on Advertising and Media represents the leading-edge thinking from faculty members at the Kellogg School of Management. The biggest challenges facing marketers right now are the loss of mass audiences, the decline of broadcast TV advertising, and the role of online advertising. Editor(s): Calder, Bobby J. Num Pages: 304 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 238 x 163 x 26. Weight in Grams: 498.
Format
Hardback
Publication date
2008
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
304
Condition
New
SKU
V9780470119860
ISBN
9780470119860
Hardback
Condition: New

€ 32.99
€ 27.12

Hardcover. Selling sucks, but making sales doesn't. This title helps you learn the crucial difference that certainly means success or failure for your business in the era of commerce. This title is suitable for those entrepreneur who wants to run a high-profit, high-integrity business. Num Pages: 176 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 223 x 153 x 6. Weight in Grams: 304.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
176
Condition
New
SKU
V9780470116258
ISBN
9780470116258
Hardback
Condition: New

€ 23.99
€ 19.37

Paperback. Managerial skills are in high demand and short supply. Supervision gives readers the knowledge and tools to manage employees as well as to deal with an increasingly complex world of business. Topics include how to build a team, inspiring performance, communication, how to lead change, and how to handle office politics and ethical questions. Num Pages: 408 pages, Illustrations, 1 map. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 230 x 188 x 22. Weight in Grams: 604.
Format
Paperback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
408
Condition
New
SKU
V9780470111277
ISBN
9780470111277
Paperback
Condition: New

€ 119.26

Hardcover. Winning business strategies from CEOs of 50 successful small businesses (some of which are now large corporations) who share their experiences to help those starting or growing their own business Small business is the engine that drives Americaa s new economy. Num Pages: 224 pages, black & white illustrations. BIC Classification: KJH. Category: (P) Professional & Vocational. Dimension: 233 x 160 x 23. Weight in Grams: 432.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
224
Condition
New
SKU
V9780470110133
ISBN
9780470110133
Hardback
Condition: New

€ 21.99
€ 18.42

Hardcover. A behind-the-scenes look at the underlying roles of each player in a mergers and acquisitions transaction Mergers and Acquisitions Dealmaker explores the roles of the buyers and sellers involved in mergers and acquisitions as well as executive management, line management, and the corporate development team. Num Pages: 240 pages. BIC Classification: KJVB. Category: (P) Professional & Vocational. Dimension: 236 x 164 x 21. Weight in Grams: 494.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
2nd Edition
Number of pages
240
Condition
New
SKU
V9780470098158
ISBN
9780470098158
Hardback
Condition: New

€ 45.32

Hardcover. Location-based Services features nine comprehensive chapters that guide readers through the fundamental areas of LBSs and provide detailed coverage of the scientific challenges facing their development. The book also deals with underlying service platforms and interfaces, which will be invaluable for developers who plan to realize LBSs. Num Pages: 386 pages, Illustrations. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 252 x 170 x 27. Weight in Grams: 802.
Format
Hardback
Publication date
2005
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
386
Condition
New
SKU
V9780470092316
ISBN
9780470092316
Hardback
Condition: New

€ 138.06

Paperback. * Now business professionals can build a foundation for developing their style of leadership with this comprehensive guide * New profiles have been added throughout the text that incorporate people, organisations, and nations that have been in the news in the recent past. Num Pages: 320 pages, Illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 11. Weight in Grams: 376.
Format
Paperback
Publication date
2010
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
4th Edition
Number of pages
320
Condition
New
SKU
V9780470086988
ISBN
9780470086988
Paperback
Condition: New

€ 220.82

Paperback. This book introduces the reader to terms and concepts that are necessary to understand OB and their application to modern organizations. It also offers sufficient grounding in the field that enables the reader to read scholarly publications such as HR, CMR, and AMJ. Num Pages: 496 pages, illustrations. BIC Classification: KJU. Category: (P) Professional & Vocational. Dimension: 235 x 159 x 17. Weight in Grams: 574.
Format
Paperback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
7th Edition
Number of pages
496
Condition
New
SKU
V9780470086957
ISBN
9780470086957
Paperback
Condition: New

€ 163.43

Paperback. * A step-by-step guide for achieving clarity and brevity in business communications * Builds the essential writing, speaking, and listening skills needed to succeed. * Includes Communication Dilemmas boxes that pose interesting, real-life communication choices and challenges. Num Pages: 608 pages, Illustrations. BIC Classification: KJP. Category: (P) Professional & Vocational. Dimension: 235 x 192 x 24. Weight in Grams: 940.
Format
Paperback
Publication date
2010
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
3rd Edition
Number of pages
608
Condition
New
SKU
V9780470084458
ISBN
9780470084458
Paperback
Condition: New

€ 232.28

Hardcover. Praise for stop acting like a seller and Start Thinking Like a Buyer "Stop Acting Like a Seller and Start Thinking Like a Buyer is a book that teaches you emphatically that 'words matter. ' If you want to set yourself apart from others, whether you're selling a product or a concept, this is a book to read. Num Pages: 272 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 238 x 165 x 30. Weight in Grams: 470.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
272
Condition
New
SKU
V9780470068342
ISBN
9780470068342
Hardback
Condition: New

€ 25.99
€ 19.18

Hardcover. There are 1. 5 million individual companies designing, engineering, constructing and managing the built environment in the United States, Britain, Canada and Australia. The main concern of these companies is their ability to thrive in a new global economy that is constantly changing, dauntingly complex, and extremely competitive. Num Pages: 216 pages, col. Illustrations. BIC Classification: AMC; KJC; TNK. Category: (P) Professional & Vocational. Dimension: 247 x 177 x 19. Weight in Grams: 786.
Format
Hardback
Publication date
2008
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
216
Condition
New
SKU
V9780470065600
ISBN
9780470065600
Hardback
Condition: New

€ 57.81

Hardcover. Market Research is the systematic, objective collection and analysis of data in order to increase understanding about a particular market, competition and/or environment. And with markets throughout the world becoming increasingly more competitive, market research is now rising up the agenda of organisations both large and small. Editor(s): Mouncey, Peter; Wimmer, Frank. Num Pages: 720 pages, illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 163 x 44. Weight in Grams: 1150.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
720
Condition
New
SKU
V9780470065273
ISBN
9780470065273
Hardback
Condition: New

€ 93.56

Hardcover. Argues that many in the West have misunderstood the mechanics of mass behavior because of misplaced notions of what it means to be a human being. This book offers radical, controversial and significant theory of consumer behavior in a generation. Num Pages: 368 pages, Illustrations. BIC Classification: KJU. Category: (P) Professional & Vocational. Dimension: 237 x 161 x 25. Weight in Grams: 668.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Edition
1st Edition
Number of pages
368
Condition
New
SKU
V9780470060360
ISBN
9780470060360
Hardback
Condition: New

€ 36.99
€ 26.28

Hardcover. Marketing, in both a strategic and tactical sense, is basic to a company's success and survival. Surprisingly, many firms are still struggling to identify what good marketing is. Marketing Excellence sheds light on exactly why some of today's most successful marketing campaigns have actually succeeded. Num Pages: 388 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 233 x 162 x 27. Weight in Grams: 692.
Format
Hardback
Publication date
2007
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
388
Condition
New
SKU
V9780470060278
ISBN
9780470060278
Hardback
Condition: New

€ 43.99
€ 33.71

Paperback. "In this unique book, management science lifts its view to take in the broader horizons of strategy. the result is a frame work for strategy development, and a range of methods and models to make it operational. Editor(s): O'Brien, Frances A.; Dyson, Robert G. Num Pages: 424 pages, Illustrations. BIC Classification: KJC. Category: (P) Professional & Vocational. Dimension: 244 x 168 x 25. Weight in Grams: 796.
Format
Paperback
Publication date
2007
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
424
Condition
New
SKU
V9780470057179
ISBN
9780470057179
Paperback
Condition: New

€ 71.85

Hardcover. The world's leading companies have realized that success in the long term requires them not only to make an economic profit, but also to contribute to the societies in which they operate. As a result Corporate Social Responsibility (CSR) has moved to the top of the business agenda. Yet questions remain. Editor(s): Hennigfeld, Judith; Pohl, Manfred; Tolhurst, Nick. Num Pages: 456 pages, Illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 236 x 160 x 32. Weight in Grams: 766.
Format
Hardback
Publication date
2006
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
456
Condition
New
SKU
V9780470057100
ISBN
9780470057100
Hardback
Condition: New

€ 77.61

Hardcover. What if your business could make growth and innovation look easy? What if you could beat the competition day in and day out? You can. Sweet Spot shows you how to align all the vital parts of your business to create a competitive advantage and long--lasting success. Num Pages: 238 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 238 x 163 x 24. Weight in Grams: 454. How to Maximize Marketing for Business Growth. 238 pages, Illustrations. What if your business could make growth and innovation look easy? What if you could beat the competition day in and day out? You can. Sweet Spot shows you how to align all the vital parts of your business to create a competitive advantage and long--lasting success. Cateogry: (P) Professional & Vocational. BIC Classification: KJS. Dimension: 238 x 163 x 24. Weight: 454.
Format
Hardback
Publication date
2007
Publisher
John Wiley & Sons Inc
Edition
1st Edition
Condition
New
SKU
V9780470051436
ISBN
9780470051436
Hardback
Condition: New

€ 25.99
€ 21.28

Paperback. If you're an entrepreneur, or you're just thinking of starting a business, start with this smart, practical guide to small business success. It shows you how to maintain healthy growth and profits--no matter what kind of business you own--and helps you get the most out of your limited resources. Num Pages: 368 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 229 x 154 x 27. Weight in Grams: 452.
Format
Paperback
Publication date
2007
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
368
Condition
New
SKU
V9780470051429
ISBN
9780470051429
Paperback
Condition: New

€ 18.99
€ 16.51

Hardcover. Make your move toward the top Based on research conducted with the support of the American Society of Association Executives (ASAE) involving more than 100 not-for-profit CEOs, as well as the author's professional background, The Not-for-Profit CEO serves as both an authoritative reference guide and a practical workbook. Num Pages: 504 pages. BIC Classification: KJ. Category: (P) Professional & Vocational. Dimension: 259 x 187 x 39. Weight in Grams: 1132.
Format
Hardback
Publication date
2006
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Condition
New
SKU
V9780470050859
ISBN
9780470050859
Hardback
Condition: New

€ 117.68

Hardcover. The Mathematics of Turfgrass Maintenance, Fourth Edition covers every type of mathematical problem that faces the golf course superintendent. From how to handle budgeting estimates to determining how much fertilizer should be applied, this book shows how to work through the calculations and offers practice material and answers. Num Pages: 176 pages, Illustrations. BIC Classification: KJMV4; PDE; TBJ; WM; WSJG. Category: (P) Professional & Vocational. Dimension: 235 x 159 x 16. Weight in Grams: 398.
Format
Hardback
Publication date
2008
Publisher
John Wiley & Sons Inc United Kingdom
Edition
4th Edition
Number of pages
176
Condition
New
SKU
V9780470048450
ISBN
9780470048450
Hardback
Condition: New

€ 73.05

Paperback. Performance appraisals are one of the least enjoyable duties managers face. They're time-consuming, tedious, and require the perfect balance between criticism and praise. This collection of handy, ready-to-use performance appraisals will save you time and effort, while increasing the clarity and value of your appraisals. Num Pages: 256 pages, forms. BIC Classification: KJMV2. Category: (P) Professional & Vocational. Dimension: 234 x 191 x 14. Weight in Grams: 458.
Format
Paperback
Publication date
2006
Publisher
John Wiley & Sons Inc
Edition
1st Edition
Number of pages
256
Condition
New
SKU
V9780470047095
ISBN
9780470047095
Paperback
Condition: New

€ 24.99
€ 21.07

Paperback. In Creating a Million--Dollar--a--Year Sales Income, Paul McCord sets out a detailed, yet flexible course of action that has been proven to generate referrals in virtually any sales system or environment and in any industry. Num Pages: 208 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 227 x 154 x 15. Weight in Grams: 234.
Format
Paperback
Publication date
2006
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
208
Condition
New
SKU
V9780470045497
ISBN
9780470045497
Paperback
Condition: New

€ 26.99
€ 22.20

Hardcover. This practical guide gives specialty retail store owners a proven system for marketing their stores, allowing them to take on the dominant big box stores and Internet merchants. Filled with fresh and innovative ways to reach customers, it also shows owners how to create a great in-store experience and parlay any sale into a long-term relationship. Num Pages: 256 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 237 x 162 x 24. Weight in Grams: 446.
Format
Hardback
Publication date
2007
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
256
Condition
New
SKU
V9780470043936
ISBN
9780470043936
Hardback
Condition: New

€ 37.99
€ 30.87

Paperback. Structured finance and securitization deals are becoming more commonplace on Wall Street. Up until now, however, market participants have had to create their own models to analyze these deals, and new entrants have had to learn as they go. Series: Wiley Finance Series. Num Pages: 224 pages, Illustrations. BIC Classification: KJMV1; UFCE. Category: (P) Professional & Vocational. Dimension: 234 x 189 x 12. Weight in Grams: 416.
Format
Paperback
Publication date
2007
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
224
Condition
New
SKU
V9780470042908
ISBN
9780470042908
Paperback
Condition: New

€ 86.90
€ 72.10

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