Sales & marketing
Results 1249 - 1272 of 2486
Sales & marketing
Paperback. Kai Wille entwickelt ein Konzept zur Messung und Steuerung des risikoadjustierten Wertbeitrages von Kundenbeziehungen. Er zeigt, dass wertorientierte Kenngrossen auch dazu beitragen, den internen Stellenwert des Marketing im Verteilungskampf um knappe finanzielle Ressourcen entscheidend zu starken. " Num Pages: 338 pages, 14 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 440.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 338
- Condition
- New
- SKU
- V9783835001855
- ISBN
- 9783835001855
Paperback
Condition: New
€ 96.54
€ 96.54
Paperback / so. Series: Essentials. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV2; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 4. Weight in Grams: 91.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658083625
- ISBN
- 9783658083625
Paperback
Condition: New
€ 22.78
€ 22.78
Paperback. Series: Forum Produkt- und Produktionsmanagement. BIC Classification: KJS. Dimension: 210 x 148. Weight in Grams: 369.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universitatsverlag
- Condition
- New
- SKU
- V9783835007895
- ISBN
- 9783835007895
Paperback
Condition: New
€ 79.90
€ 79.90
Paperback / so. Series: Innovatives Markenmanagement. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 431.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834928221
- ISBN
- 9783834928221
Paperback
Condition: New
€ 81.04
€ 81.04
Paperback / so. Series: Marken- Und Produktmanagement. Num Pages: 329 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 431.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United Kingdom
- Number of pages
- 329
- Condition
- New
- SKU
- V9783834940445
- ISBN
- 9783834940445
Paperback
Condition: New
€ 101.12
€ 101.12
Paperback. Num Pages: 249 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 13. Weight in Grams: 330.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 249
- Condition
- New
- SKU
- V9783824482290
- ISBN
- 9783824482290
Paperback
Condition: New
€ 85.88
€ 85.88
Hardback. The practice of city branding is being adopted by increasing numbers of city authorities around the world and it is having a direct impact on public and private sector practice. The author captures this emerging phenomenon in a way that blends a solid theoretical and conceptual underpinning together with relevant real life cases. Num Pages: 272 pages, 2 black & white halftones, 9 figures, 2 black & white tables. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 243 x 165 x 18. Weight in Grams: 552.
- Publisher
- Palgrave Macmillan
- Number of pages
- 272
- Format
- Hardback
- Publication date
- 2010
- Edition
- 2011th Edition
- Condition
- New
- SKU
- V9780230241855
- ISBN
- 9780230241855
Hardback
Condition: New
€ 178.67
€ 178.67
Paperback / so. Series: Forschungsgruppe Konsum Und Verhalten. Num Pages: 302 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 17. Weight in Grams: 386.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag United States
- Number of pages
- 302
- Condition
- New
- SKU
- V9783834912404
- ISBN
- 9783834912404
Paperback
Condition: New
€ 85.77
€ 85.77
Paperback. Num Pages: 388 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 21. Weight in Grams: 502.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 388
- Condition
- New
- SKU
- V9783824477784
- ISBN
- 9783824477784
Paperback
Condition: New
€ 101.39
€ 101.39
paperback. Num Pages: 196 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 12. Weight in Grams: 263.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universitatsverlag United States
- Edition
- 2007th Edition
- Number of pages
- 196
- Condition
- New
- SKU
- V9783835008564
- ISBN
- 9783835008564
Paperback
Condition: New
€ 79.80
€ 79.80
Paperback. Series: Neue Betriebswirtschaftliche Forschung (NBF). Num Pages: 341 pages, 25 black & white illustrations, 22 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 450.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 341
- Condition
- New
- SKU
- V9783824491391
- ISBN
- 9783824491391
Paperback
Condition: New
€ 95.82
€ 95.82
Paperback / so. Series: Beitrage Zur Betriebswirtschaftlichen Forschung. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 15. Weight in Grams: 445.
- Format
- Paperback
- Publication date
- 1986
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783409136129
- ISBN
- 9783409136129
Paperback
Condition: New
€ 80.79
€ 80.79
paperback. Jurgen Betz untersucht, wie die Akzeptanz des E-Commerce zu konzeptualisieren ist, wie sie sich auf Kundenzufriedenheit und Kundenbindung auswirkt und inwieweit vorgelagerte Grossen das Ausmass der Akzeptanz erhohen oder senken. " Series: Kundenmanagement and Electronic Commerce. Num Pages: 417 pages, 156 black & white illustrations, 108 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 22. Weight in Grams: 545.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Edition
- 2003rd Edition
- Number of pages
- 417
- Condition
- New
- SKU
- V9783824477739
- ISBN
- 9783824477739
Paperback
Condition: New
€ 80.51
€ 80.51
Paperback. Are your sales presentations stuck in the 20th century? Sales Presentations For Dummies rises to the challenge of guiding you through the process of engaging and persuading busy buyers in a world that's constantly bombarding them with sales pitches. Num Pages: 384 pages. BIC Classification: KJP; KJS. Category: (P) Professional & Vocational. Dimension: 190 x 235 x 33. Weight in Grams: 516.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119104025
- ISBN
- 9781119104025
Paperback
Condition: New
€ 24.99€ 18.41
€ 24.99
€ 18.41
Paperback. Standing out in today's crowded markets is a huge challenge for entrepreneurs, small businesses and non-profits vying for attention from consumers, clients and donors who are bombarded by thousands of messages every day. Don't waste another minute on "me-too" marketing until you read this book and build your own TWIST. Num Pages: 160 pages, black & white illustrations. BIC Classification: KJD; KJH; KJS. Category: (G) General (US: Trade). Dimension: 130 x 203 x 15. Weight in Grams: 182.
- Publisher
- Panoma Press
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781784520847
- ISBN
- 9781784520847
Paperback
Condition: New
€ 17.99€ 13.79
€ 17.99
€ 13.79
Paperback. .
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 411
- Format
- Paperback
- Publication date
- 1998
- Edition
- 1st ed. 1998
- Condition
- New
- SKU
- V9781349264698
- ISBN
- 9781349264698
Paperback
Condition: New
€ 155.45€ 54.76
€ 155.45
€ 54.76
paperback. Series: Marktorientiertes Nonprofit-Management. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS; MBPM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 11. Weight in Grams: 240.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Edition
- 2012th Edition
- Condition
- New
- SKU
- V9783834942708
- ISBN
- 9783834942708
Paperback
Condition: New
€ 73.42
€ 73.42
Paperback. Focusing on the key aspects of setting up an export operation, this text demonstrates how export decisions are actually made and justified financially. Series: Institute of Export. Num Pages: 208 pages, 0. BIC Classification: KJK; KJMV9; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 226 x 154 x 17. Weight in Grams: 318.
- Format
- Paperback
- Publication date
- 1994
- Publisher
- John Wiley and Sons Ltd Dublin, Ireland
- Number of pages
- 208
- Condition
- New
- SKU
- V9780631192510
- ISBN
- 9780631192510
Paperback
Condition: New
€ 42.99€ 33.28
€ 42.99
€ 33.28
Paperback. Editor(s): In Easy Steps. Series: In Easy Steps. Num Pages: 264 pages. BIC Classification: KJE; KJS. Category: (G) General (US: Trade). Dimension: 228 x 185 x 16. Weight in Grams: 586.
- Publisher
- In Easy Steps Limited
- Format
- Paperback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781840786286
- ISBN
- 9781840786286
Paperback
Condition: New
€ 16.74
€ 16.74
Paperback. Learn in a week, what the experts learn in a lifetime. Num Pages: 128 pages. BIC Classification: KJSM. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 200 x 219 x 13. Weight in Grams: 116.
- Publisher
- Hodder & Stoughton General Division
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781473608023
- ISBN
- 9781473608023
Paperback
Condition: New
€ 11.99€ 10.30
€ 11.99
€ 10.30
Hardcover. Corporate and special events are an increasingly important part of a company's image and communication plans. This guide provides all the information and tools executives need to plan, host, and sponsor successful corporate and special events that improve a company's image with employees and customers to ensure lasting success. Num Pages: 288 pages. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 235 x 163 x 23. Weight in Grams: 564.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 288
- Format
- Hardback
- Publication date
- 2007
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470838488
- ISBN
- 9780470838488
Hardback
Condition: New
€ 30.99€ 23.86
€ 30.99
€ 23.86
Paperback. Series: Handel und Internationales Marketing Retailing and International Marketing. BIC Classification: KJS. Dimension: 210 x 148. Weight in Grams: 524.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783834908513
- ISBN
- 9783834908513
Paperback
Condition: New
€ 91.82
€ 91.82
Hardback. Num Pages: 325 pages, bibliography, references, index. BIC Classification: ABQ; JKSN1; KJS; KJVX. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 234 x 173 x 29. Weight in Grams: 740.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- Bonus Books Inc United States
- Edition
- 2 Rev ed
- Number of pages
- 325
- Condition
- New
- SKU
- V9781566251655
- ISBN
- 9781566251655
Hardback
Condition: New
€ 42.99€ 35.90
€ 42.99
€ 35.90
Hardcover. In 1988, on Stephen King's retirement JWT published 'The King Papers' a small collection of Stephen King's published writings spanning 1967-1985. They remain timelessly potentially valuable but are an almost unexploited gold mine. Editor(s): Lannon, Judie; Baskin, Merry. Num Pages: 396 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 250 x 166 x 28. Weight in Grams: 818.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 396
- Condition
- New
- SKU
- V9780470517918
- ISBN
- 9780470517918
Hardback
Condition: New
€ 52.12
€ 52.12