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Sales & marketing
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Sales & marketing
hardcover. Num Pages: 252 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 155 x 20. Weight in Grams: 522.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- 2012th Edition
- Number of pages
- 252
- Condition
- New
- SKU
- V9783642278952
- ISBN
- 9783642278952
Hardback
Condition: New
€ 62.22
€ 62.22
Hardcover. The second edition of the Public Relations Writer's Handbook offers a simple, step-by-step approach to creating a wide range of writing, from basic news releases, pitch letters, biographies, and media alerts, to more complex and sophisticated speeches, media campaign proposals, crisis responses, and in-house publications. Num Pages: 368 pages, Illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 231 x 155 x 31. Weight in Grams: 584.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 2nd Edition
- Number of pages
- 368
- Condition
- New
- SKU
- V9780787986315
- ISBN
- 9780787986315
Hardback
Condition: New
€ 42.64
€ 42.64
Paperback. Num Pages: 182 pages, biography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 11. Weight in Grams: 251.
- Format
- Paperback
- Publication date
- 1980
- Publisher
- Palgrave Macmillan United Kingdom
- Edition
- 1st ed. 1980
- Number of pages
- 182
- Condition
- New
- SKU
- V9781349164288
- ISBN
- 9781349164288
Paperback
Condition: New
€ 192.70
€ 192.70
Paperback / so. Num Pages: black & white illustrations, colour illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 11. Weight in Grams: 322.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834931573
- ISBN
- 9783834931573
Paperback
Condition: New
€ 55.91
€ 55.91
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 10. Weight in Grams: 290.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834936202
- ISBN
- 9783834936202
Paperback
Condition: New
€ 50.38
€ 50.38
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 14. Weight in Grams: 313.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834939340
- ISBN
- 9783834939340
Paperback
Condition: New
€ 88.36
€ 88.36
hardcover. This book explains how to understand what others are communicating, using real examples of intercultural business interaction to show deeply embedded cultural norms. Includes tools that readers can use to improve their intercultural business communication. Series: Quintessence Series. Num Pages: 120 pages, biography. BIC Classification: KJMV2; KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 10. Weight in Grams: 362.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Springer Germany
- Edition
- 2012th Edition
- Number of pages
- 120
- Condition
- New
- SKU
- V9783642282379
- ISBN
- 9783642282379
Hardback
Condition: New
€ 94.61
€ 94.61
Paperback / so. Mit einem Geleitwort von Prof. Dr. Egbert Kahle Series: Entscheidungs- Und Organisationstheorie. Num Pages: 186 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJSP. Category: (G) General (US: Trade). Dimension: 210 x 148 x 11. Weight in Grams: 301.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Number of pages
- 186
- Condition
- New
- SKU
- V9783834928658
- ISBN
- 9783834928658
Paperback
Condition: New
€ 77.03
€ 77.03
Hardcover. The ultimate social media field guide for nonprofits with 101 ways to engage supporters, share your mission, and inspire action using the social web 101 Social Media Tactics for Nonprofits features 101 actionable tactics that nonprofits can start using today, and most of the featured resources are free. Num Pages: 224 pages, Illustrations. BIC Classification: KJS; KJVX. Category: (P) Professional & Vocational. Dimension: 228 x 161 x 21. Weight in Grams: 402.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9781118106242
- ISBN
- 9781118106242
Hardback
Condition: New
€ 41.99€ 32.86
€ 41.99
€ 32.86
Paperback. Meike Niedbal zeigt, dass Produktvorankundigungen zwar das Kauferverhalten positiv beeinflussen, aber auch zu Nachteilen auf der Wettbewerbsseite, z.B. durch Nachahmung, fuhren konnen." Series: Business-to-Business-Marketing. Num Pages: 314 pages, 18 black & white illustrations, 30 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 17. Weight in Grams: 413.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 314
- Condition
- New
- SKU
- V9783835000490
- ISBN
- 9783835000490
Paperback
Condition: New
€ 88.81
€ 88.81
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS; KNTX. Category: (G) General (US: Trade). Dimension: 215 x 151 x 12. Weight in Grams: 226.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658054397
- ISBN
- 9783658054397
Paperback
Condition: New
€ 61.41
€ 61.41
Empirical Studies on Economics of Innovation, Public Economics and Man...
Mehmet Huseyin Bilgin (Ed.)
Hardback. Editor(s): Bilgin, Mehmet Huseyin; Danis, Hakan; Demir, Ender; Can, Ugur. Series: Eurasian Studies in Business and Economics. Num Pages: 380 pages, 67 black & white illustrations, 13 colour illustrations, biography. BIC Classification: 1D; 1F; KFFD; KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 155. .
- Publisher
- Springer International Publishing AG
- Format
- Hardback
- Publication date
- 2017
- Edition
- 1st ed. 2017
- Condition
- New
- SKU
- V9783319501635
- ISBN
- 9783319501635
Hardback
Condition: New
€ 196.00
€ 196.00
Paperback. Num Pages: 373 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 20. Weight in Grams: 725.
- Format
- Paperback
- Publication date
- 1993
- Publisher
- Gabler Germany
- Edition
- 2., vollst. uberarb. u. erw. Aufl. 1993
- Number of pages
- 373
- Condition
- New
- SKU
- V9783409236102
- ISBN
- 9783409236102
Paperback
Condition: New
€ 63.24
€ 63.24
Marketing Arbeitsbuch: Aufgaben - Fallstudien - Lösungen (German Edit...
Meffert, Heribert, Burmann, Christoph, Kirchg...
Paperback. BIC Classification: KJS. Dimension: 249 x 169 x 24. Weight in Grams: 700.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Gabler Verlag
- Edition
- 11th Edition
- Condition
- New
- SKU
- V9783834934475
- ISBN
- 9783834934475
Paperback
Condition: New
€ 51.97
€ 51.97
Hardback. Series: International Series in Quantitative Marketing. Num Pages: 224 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 234 x 156 x 14. Weight in Grams: 520.
- Format
- Hardback
- Publication date
- 1990
- Publisher
- Kluwer Academic Publishers United States
- Number of pages
- 224
- Condition
- New
- SKU
- V9780792390763
- ISBN
- 9780792390763
Hardback
Condition: New
€ 132.41
€ 132.41
Paperback. Series: International Series in Quantitative Marketing. Num Pages: 224 pages, biography. BIC Classification: KJS; KJT. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 13. Weight in Grams: 379.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer Netherlands
- Edition
- Softcover reprint of the original 1st ed. 1990
- Number of pages
- 224
- Condition
- New
- SKU
- V9789401057462
- ISBN
- 9789401057462
Paperback
Condition: New
€ 127.30
€ 127.30
Hardback. Num Pages: 210 pages, 10 colour illustrations, 7 black & white tables, biography. BIC Classification: KJH; KJSM; KJVX; RNPG; THX. Category: (P) Professional & Vocational. Dimension: 235 x 155. .
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Springer International Publishing AG Switzerland
- Edition
- 1st ed. 2016
- Number of pages
- 210
- Condition
- New
- SKU
- V9783319256023
- ISBN
- 9783319256023
Hardback
Condition: New
€ 67.55
€ 67.55
Paperback / so. Series: Bestmasters. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KC; KJG; KJM; KJS; KJVX. Category: (G) General (US: Trade). Dimension: 210 x 148 x 7. Weight in Grams: 159.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658052355
- ISBN
- 9783658052355
Paperback
Condition: New
€ 72.46
€ 72.46
paperback. Series: SpringerBriefs in Economics. Num Pages: 116 pages, 3 black & white illustrations, 35 black & white tables, biography. BIC Classification: KCD; KCF; KCL; KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 6. Weight in Grams: 197.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer, India, Private Ltd India
- Edition
- 2015th Edition
- Number of pages
- 116
- Condition
- New
- SKU
- V9788132223696
- ISBN
- 9788132223696
Paperback
Condition: New
€ 76.79
€ 76.79
hardcover. Num Pages: biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155. .
- Format
- Hardback
- Publication date
- 2017
- Publisher
- Springer Switzerland
- Edition
- 1st ed. 2017
- Condition
- New
- SKU
- V9783319519906
- ISBN
- 9783319519906
Hardback
Condition: New
€ 149.32
€ 149.32