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Sales & marketing

Results 2065 - 2088 of 2513

Sales & marketing

Paperback. Employee Management and Customer Service in the Retail Industry, by Gary Heil and Chris Thomas, attempts to combine the psychology of dealing with employees and customers with the practical realities of managing a retail business. Num Pages: 208 pages, , black & white illustrations. BIC Classification: KJMV2; KJSU; KNPR. Category: (P) Professional & Vocational. Dimension: 241 x 190 x 11. Weight in Grams: 363.
Format
Paperback
Publication date
2005
Publisher
John Wiley and Sons Ltd United States
Edition
1st Edition
Number of pages
208
Condition
New
SKU
V9780471723240
ISBN
9780471723240
Paperback
Condition: New

€ 191.42

Hardcover. The best marketing doesn't just focus on the individual psychology of the consumer, it operates at a cultural level. It frames choices so that the consumer isn't aware their buying decisions are being influenced. Hackley shows how marketing must set the scene and identify the broader cultural context to successfully influence consumers. Num Pages: 240 pages, biography. BIC Classification: KJC; KJP; KJS. Category: (P) Professional & Vocational. Dimension: 222 x 137 x 18. Weight in Grams: 424.
Format
Hardback
Publication date
2013
Publisher
Palgrave Macmillan United Kingdom
Edition
2013th Edition
Number of pages
208
Condition
New
SKU
V9781137297105
ISBN
9781137297105
Hardback
Condition: New

€ 69.82

Paperback. Num Pages: 360 pages, Illustrations. BIC Classification: KJP; KJS. Category: (U) Tertiary Education (US: College). Dimension: 264 x 195 x 16. Weight in Grams: 856.
Publisher
Pearson Education Limited United Kingdom
Number of pages
360
Format
Paperback
Publication date
2012
Edition
Pap/Psc
Condition
New
SKU
V9780273727590
ISBN
9780273727590
Paperback
Condition: New

€ 82.64

Hardcover. In The Social Media 100, social media expert and blogger Chris Brogan presents the best practices for growing the value of your social media and social networking marketing efforts. Chris has spent two years researching what the best businesses are doing with social media and how they're doing it. Num Pages: 352 pages. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 187 x 138 x 28. Weight in Grams: 358.
Format
Hardback
Publication date
2010
Publisher
John Wiley & Sons Inc United Kingdom
Edition
1st Edition
Number of pages
352
Condition
New
SKU
V9780470563410
ISBN
9780470563410
Hardback
Condition: New

€ 24.99
€ 20.09

Hardcover. Praise for EMAIL MARKETING by the NUM8ERS "At last-a book that marketers can use to gain real respect from CFOs and CEOs who care about the bottom line. Baggott, author of the award-winning blog 'Email Marketing Best Practices,' clearly explains how to make your campaigns perform measurably better. The secret's in your test results. Num Pages: 304 pages. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 236 x 162 x 27. Weight in Grams: 502.
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
304
Format
Hardback
Publication date
2007
Edition
1st Edition
Condition
New
SKU
V9780470122457
ISBN
9780470122457
Hardback
Condition: New

€ 19.00
€ 18.21

CD-Audio. Shows that the future of business does not lie in hits, but in what used to be regarded as misses - the endlessly long tail of that same curve. This work takes a look at the new economics of the Internet age, showing where business is going and exploring the huge opportunities that exist: for new producers, new e-tailers, and new tastemakers. Num Pages: 7 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 124 x 148 x 51. Weight in Grams: 356.
Publisher
Cornerstone United Kingdom
Format
CD
Publication date
2007
Condition
New
SKU
V9781846570872
ISBN
9781846570872
CD
Condition: New

€ 24.99
€ 17.27

Paperback. What happens when there is almost unlimited choice? When everything becomes available to everyone? This book shows that the future of business does not lie in hits - the high-volume end of a traditional demand curve - but in what used to be regarded as misses - the endlessly long tail of that same curve. Num Pages: 288 pages, Illustrations. BIC Classification: JFFT; KJE; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 197 x 131 x 20. Weight in Grams: 210.
Publisher
Cornerstone
Number of pages
288
Format
Paperback
Publication date
2009
Condition
New
SKU
V9781847940360
ISBN
9781847940360
Paperback
Condition: New

€ 16.99
€ 12.56

Paperback / so. Series: Fokus Dienstleistungsmarketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 11. Weight in Grams: 245.
Format
Paperback
Publication date
2008
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783834910561
ISBN
9783834910561
Paperback
Condition: New

€ 74.13

Paperback. Num Pages: 432 pages, 17 illustrations. BIC Classification: KJSP. Category: (U) Tertiary Education (US: College). Dimension: 249 x 205 x 17. Weight in Grams: 958.
Format
Paperback
Publication date
2012
Publisher
Oxford University Press Australia Australia
Edition
2 Rev ed
Number of pages
432
Condition
New
SKU
V9780195578607
ISBN
9780195578607
Paperback
Condition: New

€ 124.26

hardcover. Represents the type of business that many aspire towards - a business able to align its internal functions (sales, marketing etc) in order to collaborate with its key customers in the creation of real and unique value for mutual benefit. Num Pages: 240 pages, Illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 240 x 167 x 23. Weight in Grams: 580.
Format
Hardback
Publication date
2009
Publisher
Kogan Page Ltd United Kingdom
Edition
1st Edition
Number of pages
240
Condition
New
SKU
V9780749454852
ISBN
9780749454852
Hardback
Condition: New

€ 44.99
€ 39.81

Paperback. A guide for sales people, giving them insight into the behaviour and strategies of buyers, so that they are able to deal with them more successfully and regain power in the buyer-seller relationship. Num Pages: 208 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 232 x 158 x 13. Weight in Grams: 330.
Format
Paperback
Publication date
2010
Publisher
Kogan Page Ltd United Kingdom
Number of pages
208
Condition
New
SKU
V9780749461232
ISBN
9780749461232
Paperback
Condition: New

€ 40.99
€ 36.49

Paperback. Editor(s): Hartell, Cherese. Num Pages: 77 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 236 x 155 x 9. Weight in Grams: 164.
Format
Paperback
Publication date
2015
Publisher
Nova Science Pub Inc
Condition
New
SKU
V9781634820080
ISBN
9781634820080
Paperback
Condition: New

€ 101.00
€ 77.37

Hardcover. Editor(s): Wang, Chenglu. Num Pages: 288 pages, tables, graphs, charts. BIC Classification: 1FPC; KJS. Category: (G) General (US: Trade). Dimension: 262 x 189 x 21. Weight in Grams: 742.
Publisher
Nova Science Publishers Inc United States
Number of pages
288
Format
Hardback
Publication date
2010
Condition
New
SKU
V9781617616891
ISBN
9781617616891
Hardback
Condition: New

€ 284.00
€ 191.42

Paperback. Examines the social, psychological, legal, and ethical impact, perceived or proven, that may result from advertising in the booming Chinese market. This book provides readers with an understanding of the two-way relationship between advertising and Chinese society. Editor(s): Cheng, Hong; Chan, Kara. Num Pages: 315 pages, Illustrations. BIC Classification: 1FPC; JFDV; KJSA. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 230 x 156 x 20. Weight in Grams: 540.
Publisher
Copenhagen Business School Press
Number of pages
315
Format
Paperback
Publication date
2009
Condition
New
SKU
V9788763002271
ISBN
9788763002271
Paperback
Condition: New

€ 51.10
€ 40.41

Paperback. Series: Cornell Hospitality Management: Best Practices. Num Pages: 192 pages. BIC Classification: KJS; KNSH. Category: (G) General (US: Trade). Dimension: 204 x 129 x 12. Weight in Grams: 198.
Publisher
Cornell University Press United States
Number of pages
128
Format
Paperback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9780801478192
ISBN
9780801478192
Paperback
Condition: New

€ 17.99
€ 17.42

Paperback. An introduction to general statistics with a focus on statistical inference. All technical terms are defined in easy to understand language; plus, definitions, important formulas, and summaries of statistical tests are set off in boxes for quick reference. Num Pages: 72 pages, Ill. BIC Classification: KJS; PBT. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 251 x 199 x 5. Weight in Grams: 162.
Format
Paperback
Publication date
1999
Publisher
John Wiley and Sons Ltd United States
Edition
4th Edition
Number of pages
72
Condition
New
SKU
V9780471283119
ISBN
9780471283119
Paperback
Condition: New

€ 84.38

Paperback. This book introduces algorithms of human body reconstruction, freeform product modeling, constraining and reconstructing freeform products and shape optimization for improving the manufacturability of freeform products, to assist with automate design tasks. Num Pages: 240 pages, 10 black & white tables, biography. BIC Classification: KJS; MQW; PS; TBC; TBD. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 13. Weight in Grams: 373.
Format
Paperback
Publication date
2014
Publisher
Springer London Ltd United Kingdom
Number of pages
240
Condition
New
SKU
V9781447159001
ISBN
9781447159001
Paperback
Condition: New

€ 121.40

Hardback. To find more information about Rowman and Littlefield titles, please visit www.rowmanlittlefield.com. Num Pages: 218 pages. BIC Classification: KJS; KN. Category: (G) General (US: Trade). Dimension: 218 x 146 x 21. Weight in Grams: 399.
Format
Hardback
Publication date
1981
Publisher
Rowman & Littlefield United States
Number of pages
218
Condition
New
SKU
V9780847669837
ISBN
9780847669837
Hardback
Condition: New

€ 74.33

Hardback. Focuses on issues that affect buyer behavior in an international context. This volume contains papers that contribute to theory development. It looks at the impact of direct to consumer prescription drug advertising on consumers, and at the role of emotions in advertising and retailing contexts and their impact on buyers. Series Editor(s): Cavusgil, S. Tamer. Series: Advances in International Marketing. Num Pages: 308 pages, 1, black & white illustrations. BIC Classification: KJK; KJSM. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 28. Weight in Grams: 594.
Format
Hardback
Publication date
2007
Publisher
Emerald Group Publishing Limited United States
Number of pages
308
Condition
New
SKU
V9780762314126
ISBN
9780762314126
Hardback
Condition: New

€ 211.99

Hardback. This unique book focuses upon service design, including retail and multi-channel marketing matters pertinent to the current age where physical contact with consumers has resurfaced as an enduring part of the marketing and branding landscape - complementary to online and virtual worlds. Num Pages: 272 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 162 x 298 x 21. Weight in Grams: 526.
Publisher
Emerald Publishing Limited
Format
Hardback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781786354563
ISBN
9781786354563
Hardback
Condition: New

€ 103.58

Hardcover. Trains readers on a detailed step-by-step selling process that is universal in nature. This title demonstrates to students the order of steps within the selling process. It provides numerous examples of what should be in each step and shows how the steps within the selling process interact with one another. Num Pages: 672 pages, illustrations. BIC Classification: KJS. Category: (U) Tertiary Education (US: College). Dimension: 215 x 261 x 30. Weight in Grams: 1386.
Publisher
McGraw-Hill Education - Europe United States
Number of pages
672
Format
Hardback
Publication date
2013
Edition
13th Edition
Condition
New
SKU
V9780077861018
ISBN
9780077861018
Hardback
Condition: New

€ 271.55

Paperback. .
Publisher
Oxford University Press
Format
Paperback
Publication date
2016
Edition
4th Edition
Condition
New
SKU
V9780198736424
ISBN
9780198736424
Paperback
Condition: New

€ 21.99
€ 17.19

Paperback. In this book you will find 52 tips explaining what you should do, when you should do it and some help getting you there. Some great tips are: use social media to promote your book; share your book and always have it on hand; get those reviews! Series: The Authority Guides. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 122 x 170 x 16. Weight in Grams: 112.
Format
Paperback
Publication date
2016
Publisher
SRA Books United Kingdom
Condition
New
SKU
V9781909116610
ISBN
9781909116610
Paperback
Condition: New

€ 13.99
€ 11.09

Paperback. Series: Books Mean Business. Num Pages: 57 pages. BIC Classification: KJSP. Category: (G) General (US: Trade). Dimension: 148 x 108 x 6. Weight in Grams: 62.
Publisher
Hothive Books United Kingdom
Number of pages
57
Format
Paperback
Publication date
2009
Condition
New
SKU
V9781906316433
ISBN
9781906316433
Paperback
Condition: New

€ 8.99
€ 7.88

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