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Sales & marketing
Results 3061 - 3080 of 3836
Sales & marketing
Hardback. Editor(s): Kline, Carol. Num Pages: 182 pages, 3 black & white illustrations, 3 colour illustrations, biography. BIC Classification: JFC; KJS; RNU. Category: (P) Professional & Vocational. Dimension: 210 x 148. .
- Format
- Hardback
- Publication date
- 2017
- Publisher
- Springer International Publishing AG Switzerland
- Edition
- 1st ed. 2017
- Number of pages
- 182
- Condition
- New
- SKU
- V9783319498515
- ISBN
- 9783319498515
Hardback
Condition: New
€ 138.21
€ 138.21
Hardcover. As an in-depth explanation of one organisation s brand strategy, this guide is both fascinating and full of useful insights. Num Pages: 224 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 283 x 221 x 17. Weight in Grams: 988.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9781118457474
- ISBN
- 9781118457474
Hardback
Condition: New
€ 51.57
€ 51.57
Paperback. Drawing from novel theoretical insights in social psychology, cultural psychology, and marketing, Globalization, Culture and Branding provides guidelines for imbuing brands with culturally symbolic meanings that can create deep psychological bonds with multi-cultural consumers. Num Pages: 193 pages, 5 black & white illustrations, biography. BIC Classification: JFFS; KJC; KJS; KJSP. Category: (G) General (US: Trade). Dimension: 216 x 140 x 11. Weight in Grams: 256.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 193
- Condition
- New
- SKU
- V9781349462186
- ISBN
- 9781349462186
Paperback
Condition: New
€ 126.26
€ 126.26
Hardcover. A timely look at effective use of social network analysis within the telecommunications industry to boost customer relationships The key to any successful company is the relationship that it builds with its customers. Series: Wiley and SAS Business Series. Num Pages: 304 pages, Illustrations, maps. BIC Classification: KJSP; KJSU; KNTT. Category: (P) Professional & Vocational. Dimension: 160 x 235 x 26. Weight in Grams: 508.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 304
- Condition
- New
- SKU
- V9780470647547
- ISBN
- 9780470647547
Hardback
Condition: New
€ 59.41€ 50.94
€ 59.41
€ 50.94
Paperback / so. Series: Konsum Und Verhalten. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 18. Weight in Grams: 522.
- Format
- Paperback
- Publication date
- 1992
- Publisher
- Physica-Verlag United States
- Condition
- New
- SKU
- V9783790806014
- ISBN
- 9783790806014
Paperback
Condition: New
€ 73.25
€ 73.25
Paperback / so. Num Pages: 254 pages, black & white illustrations, bibliography. BIC Classification: KC; KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 14. Weight in Grams: 367.
- Format
- Paperback
- Publication date
- 1939
- Publisher
- Gabler Verlag United Kingdom
- Number of pages
- 254
- Condition
- New
- SKU
- V9783663198215
- ISBN
- 9783663198215
Paperback
Condition: New
€ 72.14
€ 72.14
Paperback. This book brings to life the classic thought experiment of a natural state. Provides data on the economic aspects of social conflict of 400.000 people living in a virtual anarchy; showing evil actions and rules exist from an economic perspective. Non-instrumental violence has economic effects and inciting people to fight are not overcome in time. Num Pages: 271 pages, biography. BIC Classification: KCA; KCB; KCC; KCK; KJS; UYZG. Category: (G) General (US: Trade). Dimension: 216 x 140. .
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 271
- Condition
- New
- SKU
- V9781349448388
- ISBN
- 9781349448388
Paperback
Condition: New
€ 127.06
€ 127.06
Hardcover. The Physics of Brand is an exploration of how brands evolve in time and space. Num Pages: 192 pages, 90 colour illustrations. BIC Classification: AKC; KJS. Category: (G) General (US: Trade). Dimension: 213 x 261 x 18. Weight in Grams: 824.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- HOW Books
- Condition
- New
- SKU
- V9781440342677
- ISBN
- 9781440342677
Hardback
Condition: New
€ 35.99€ 31.49
€ 35.99
€ 31.49
Hardback. Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and innovative approach to brand management. Num Pages: 288 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 165 x 262 x 27. Weight in Grams: 478.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119308065
- ISBN
- 9781119308065
Hardback
Condition: New
€ 31.99€ 25.13
€ 31.99
€ 25.13
Paperback. Num Pages: 204 pages, 4 black & white illustrations, biography. BIC Classification: AB; ASD; HRAM; HRLK; JHBL; KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 11. Weight in Grams: 270.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 204
- Condition
- New
- SKU
- V9781349499236
- ISBN
- 9781349499236
Paperback
Condition: New
€ 65.56
€ 65.56
Paperback. The Third Edition of International Marketing Research is completely updated to reflect changes in both the structure and practice of international marketing research. Industry consolidation of research firms has accelerated as they strive to better serve global clients. Num Pages: 524 pages, Illustrations. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 191 x 27. Weight in Grams: 940.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 3rd Edition
- Number of pages
- 524
- Condition
- New
- SKU
- V9780470010952
- ISBN
- 9780470010952
Paperback
Condition: New
€ 71.90
€ 71.90
Paperback. The Dictionary has been carefully designed to give both the expert and the newcomer overviews and succinct presentations of the most important traditional and contemporary issues in marketing. Editor(s): Lewis, Barbara R.; Littler, Dale. Num Pages: 288 pages, 0. BIC Classification: GBC; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 243 x 174 x 15. Weight in Grams: 504.
- Format
- Paperback
- Publication date
- 1999
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- New Ed
- Number of pages
- 288
- Condition
- New
- SKU
- V9780631214854
- ISBN
- 9780631214854
Paperback
Condition: New
€ 44.99€ 34.68
€ 44.99
€ 34.68
Paperback. Based on an extensive national survey of workers and four separate industry-specific surveys, Generations and Work will examine and provide answers to the most common issues and problems of multi generational work by assessing differences and commonalities between and among generations. Num Pages: 276 pages, biography. BIC Classification: KJC; KJG; KJM; KJMV2; KJSM; KJWB. Category: (G) General (US: Trade). Dimension: 216 x 140. .
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 276
- Condition
- New
- SKU
- V9781349468423
- ISBN
- 9781349468423
Paperback
Condition: New
€ 127.10
€ 127.10
Hardback. In this, the first data-driven guide to real time marketing, Chris Kerns outlines the value of RTM via a comprehensive social data performance analysis. He lays out best practices for measuring RTM, injects a data-driven mindset into every step of its methodology, and shows how marketers can grow RTM into a daily win for brands across the globe. Num Pages: 256 pages, 11 graphs, 5 colour tables, 11 figures. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 160 x 237 x 22. Weight in Grams: 418.
- Publisher
- Palgrave Macmillan
- Format
- Hardback
- Publication date
- 2014
- Edition
- 2014th Edition
- Condition
- New
- SKU
- V9781137479556
- ISBN
- 9781137479556
Hardback
Condition: New
€ 30.99€ 27.65
€ 30.99
€ 27.65
Hardcover. You dona t have to learn your lessons the hard way anymore. Most designers have to learn their lessons through time and experience when it comes to the business and legal aspects of starting and running an interior design firm. Now, Interior Design Law and Business Practices makes the hard lessons easy. Num Pages: 240 pages, Ill. BIC Classification: 1KBB; AMR; KJS; LN. Category: (P) Professional & Vocational. Dimension: 263 x 183 x 19. Weight in Grams: 584.
- Format
- Hardback
- Publication date
- 1994
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 240
- Condition
- New
- SKU
- V9780471583424
- ISBN
- 9780471583424
Hardback
Condition: New
€ 136.88
€ 136.88
Paperback. Countering popular myths of women's deficiencies in communicating in traditionally male professions, the author uses women's talkto illustrate the interactional skills required to contribute effectively to workplace meetings, and presents new insights on the organization of talk in meetings while celebrating women's clear competence." Series: Communicating in Professions and Organizations. Num Pages: 213 pages, biography. BIC Classification: CB; CFB; CFGR; GTC; JFSJ; KJSP. Category: (G) General (US: Trade). Dimension: 216 x 140. .
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 213
- Condition
- New
- SKU
- V9781349541331
- ISBN
- 9781349541331
Paperback
Condition: New
€ 65.80
€ 65.80
Paperback. Series: Princeton Legacy Library. Num Pages: 216 pages, black & white illustrations. BIC Classification: 1KBB; JFD; JPVH2; KJSA; KNTJ. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 229 x 152 x 12. Weight in Grams: 28.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Princeton University Press United States
- Number of pages
- 216
- Condition
- New
- SKU
- V9780691604930
- ISBN
- 9780691604930
Paperback
Condition: New
€ 43.99€ 31.19
€ 43.99
€ 31.19
Paperback. Num Pages: 249 pages, biography. BIC Classification: KJM; KJMV2; KJSP; KJU; KJWB. Category: (G) General (US: Trade). Dimension: 235 x 155 x 13. Weight in Grams: 379.
- Publisher
- Palgrave Macmillan
- Format
- Paperback
- Publication date
- 2013
- Edition
- 1st ed. 2013
- Condition
- New
- SKU
- V9781349348305
- ISBN
- 9781349348305
Paperback
Condition: New
€ 82.87
€ 82.87
Hardcover. Brings science to marketing with practical findings that have been replicated, explained and generalised into 'laws' we can rely on. Provides insight for all business professionals to market their brands effectively. Author from University of South Australia. Num Pages: 246 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 241 x 165 x 24. Weight in Grams: 598.
- Publisher
- Oxford University Press, USA
- Number of pages
- 246
- Format
- Hardback
- Publication date
- 2010
- Edition
- 01st Edition
- Condition
- New
- SKU
- V9780195573565
- ISBN
- 9780195573565
Hardback
Condition: New
€ 38.98
€ 38.98
Paperback. Guide your sales force to its fullest potential With a proven sales management and execution process, Sales Management For Dummies aids organizations and individuals in reaching the highest levels of success. Although selling products or services is a central part of any sales job, there's much more to it. Num Pages: 360 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 190 x 236 x 23. Weight in Grams: 486.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119094227
- ISBN
- 9781119094227
Paperback
Condition: New
€ 30.99€ 24.17
€ 30.99
€ 24.17