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Sales & marketing
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Sales & marketing
Paperback. Examines alternative theories and the empirical testing of trade-offs we make in life among work, leisure, travel, and personal maintenance actions and how our plans relate to what we actually do. This book is suitable for researchers and advanced students in tourism and consumer behaviour, and travel and tourism destination managers. Editor(s): March, R.; Woodside, A.G. Num Pages: 280 pages, 50 figures/illustrations. BIC Classification: KJSM; KNSG. Category: (G) General (US: Trade); (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 240 x 181 x 17. Weight in Grams: 644. Travellers' Decisions and Actions. 280 pages, 50 figures/illustrations. Editor(s): March, R.; Woodside, A.G. Examines alternative theories and the empirical testing of trade-offs we make in life among work, leisure, travel, and personal maintenance actions and how our plans relate to what we actually do. This book is suitable for researchers and advanced students in tourism and consumer behaviour, and travel and tourism destination managers. Cateogry: (G) General (US: Trade); (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. BIC Classification: KJSM; KNSG. Dimension: 240 x 181 x 17. Weight: 644.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- CABI Publishing United Kingdom
- Number of pages
- 280
- Condition
- New
- SKU
- V9781845935870
- ISBN
- 9781845935870
Paperback
Condition: New
€ 53.99€ 51.84
€ 53.99
€ 51.84
Paperback. Editor(s): Manschwetus, Uwe; Rumler, Andrea. Num Pages: 503 pages, 2 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 26. Weight in Grams: 860.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Gabler Germany
- Number of pages
- 503
- Condition
- New
- SKU
- V9783409119924
- ISBN
- 9783409119924
Paperback
Condition: New
€ 108.37
€ 108.37
Paperback. Editor(s): Manrai, Ajay K.; Meadow, H. Lee. Series: Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Num Pages: 537 pages, biography. BIC Classification: KJC; KJK; KJS. Category: (P) Professional & Vocational. Dimension: 279 x 210 x 28. Weight in Grams: 1316.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer International Publishing AG Switzerland
- Number of pages
- 537
- Condition
- New
- SKU
- V9783319386973
- ISBN
- 9783319386973
Paperback
Condition: New
€ 198.96
€ 198.96
Paperback. Editor(s): Manrai, Ajay K.; Md Sidin, Samsinar. Series: Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Num Pages: 685 pages, biography. BIC Classification: 3JJPR; KJC; KJK; KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 279 x 210 x 35. Weight in Grams: 1670.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer International Publishing AG Switzerland
- Edition
- Softcover reprint of the original 1st ed. 2015
- Number of pages
- 685
- Condition
- New
- SKU
- V9783319369440
- ISBN
- 9783319369440
Paperback
Condition: New
€ 201.10
€ 201.10
hardcover. Smart Technologies for Smart Nations Editor(s): Mandal, Purnendu; Vong, John. Num Pages: 234 pages, biography. BIC Classification: KJMV2; KJSM; KJVX. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 14. Weight in Grams: 520.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Springer Verlag, Singapore Singapore
- Edition
- 1st ed. 2016
- Number of pages
- 234
- Condition
- New
- SKU
- V9789812875846
- ISBN
- 9789812875846
Hardback
Condition: New
€ 128.15
€ 128.15
Cultural Psychology: A Special Issue of the journal of Consumer Psycho...
. Ed(S): Maheswaran, Durairaj; Shavitt, Sharo...
paperback. A special issue of the "Journal of Consumer Psychology" (Volume 9, Number 2, 2000). It discusses issues in consumer psychology; effects of brand local/non-local origin on consumer attitudes in developing countries; and the role of culture in the resolution of information incongruity. Editor(s): Maheswaran, Durairaj; Shavitt, Sharon. Num Pages: 70 pages. BIC Classification: JFC; JMH; KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 279 x 216. Weight in Grams: 181.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- Psychology Press United States
- Number of pages
- 70
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780805897777
- ISBN
- 9780805897777
Paperback
Condition: New
€ 36.27
€ 36.27
Hardback. Editor(s): Loock, Herbert; Steppeler, Hubert. Num Pages: 502 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJMV5; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 29. Weight in Grams: 1030.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- Gabler Verlag United Kingdom
- Number of pages
- 502
- Condition
- New
- SKU
- V9783834924803
- ISBN
- 9783834924803
Hardback
Condition: New
€ 154.44
€ 154.44
Paperback. Editor(s): Lollino, Giorgio; Arattano, Massimo; Giardino, Marco; Oliveira, Ricardo; Peppoloni, Silvia. Num Pages: 289 pages, 17 black & white illustrations, 86 colour illustrations, biography. BIC Classification: HPQ; JNU; KJSP; RBGL. Category: (P) Professional & Vocational. Dimension: 279 x 210. Weight in Grams: 724.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer International Publishing AG Switzerland
- Edition
- Softcover reprint of the original 1st ed. 2014
- Number of pages
- 289
- Condition
- New
- SKU
- V9783319384221
- ISBN
- 9783319384221
Paperback
Condition: New
€ 195.54
€ 195.54
Paperback / so. Editor(s): Link, Jorg; Tiedtke, Daniela. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV3; KJS; UB; UY. Category: (G) General (US: Trade). Dimension: 234 x 156 x 18. Weight in Grams: 481.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- 2
- Condition
- New
- SKU
- V9783642625350
- ISBN
- 9783642625350
Paperback
Condition: New
€ 83.99
€ 83.99
Hardback. Editor(s): Link, Jorg; Tiedtke, Daniela. BIC Classification: KJS. Dimension: 235 x 155. Weight in Grams: 678.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- Springer Berlin Heidelberg
- Condition
- New
- SKU
- V9783540413387
- ISBN
- 9783540413387
Hardback
Condition: New
€ 96.07
€ 96.07
Hardback. Editor(s): Lima Marques, Claudia; Wei, Dan. Num Pages: 470 pages, biography. BIC Classification: KJS; LB. Category: (P) Professional & Vocational. Dimension: 235 x 155. .
- Format
- Hardback
- Publication date
- 2017
- Publisher
- Springer International Publishing AG Switzerland
- Edition
- 1st ed. 2017
- Number of pages
- 470
- Condition
- New
- SKU
- V9783319556239
- ISBN
- 9783319556239
Hardback
Condition: New
€ 196.75
€ 196.75
Paperback. Since September 11, 2001, long-standing debates over the nature and proper extent of executive power have assumed a fresh urgency. In this book eleven leading scholars of American politics and political theory address the idea of executive power. Editor(s): Liebert, Hugh; McDowell, Gary L. Series: Jepson Studies in Leadership. Num Pages: 238 pages, biography. BIC Classification: KJC; KJG; KJM; KJR; KJSP. Category: (G) General (US: Trade). Dimension: 216 x 140. .
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 238
- Condition
- New
- SKU
- V9781349342488
- ISBN
- 9781349342488
Paperback
Condition: New
€ 66.01
€ 66.01
Understanding the Dynamics of Global Inequality: Social Exclusion, Pow...
. Ed(S): Lenger, Alexander; Schumacher, Flori...
paperback. Editor(s): Lenger, Alexander; Schumacher, Florian. Num Pages: 300 pages, 8 black & white illustrations, 3 black & white tables, biography. BIC Classification: JFF; JPS; KCL; KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 16. Weight in Grams: 462.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer Germany
- Edition
- Softcover reprint of the original 1st ed. 2015
- Number of pages
- 300
- Condition
- New
- SKU
- V9783662523032
- ISBN
- 9783662523032
Paperback
Condition: New
€ 66.76
€ 66.76
Hardback. Understanding the Dynamics of Global Inequality Editor(s): Lenger, Alexander; Schumacher, Florian. Num Pages: 300 pages, 8 black & white illustrations, 3 black & white tables, biography. BIC Classification: JFFJ; JPS; KCL; KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 18. Weight in Grams: 613.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 300
- Condition
- New
- SKU
- V9783662447659
- ISBN
- 9783662447659
Hardback
Condition: New
€ 67.89
€ 67.89
Harnessing Place Branding through Cultural Entrepreneurship
. Ed(S): Lemmetyinen, Arja; Hakala, Ulla
paperback. This book draws together three overlapping relationships and knowledge domains. These are the cultural entrepreneurship/creative industries, the public and/or private philanthropic contributions that have funded artistic production and the preservation and presentation of place brands as a mechanism to revitalize local economies and communities. Editor(s): Lemmetyinen, Arja; Hakala, Ulla. Num Pages: 292 pages, biography. BIC Classification: KC; KJC; KJH; KJS; KJVS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 17. Weight in Grams: 408.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 292
- Condition
- New
- Edition
- 1st ed. 2015
- SKU
- V9781349499434
- ISBN
- 9781349499434
Paperback
Condition: New
€ 138.25
€ 138.25
Hardback. Editor(s): Lembke, Gerald; Soyez, Nadine. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJMV5; KJS; KNTX. Category: (G) General (US: Trade). Dimension: 244 x 170 x 20. Weight in Grams: 590.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Condition
- New
- SKU
- V9783642299056
- ISBN
- 9783642299056
Hardback
Condition: New
€ 84.79
€ 84.79
Hardback. Studies the effects of relationship networks on the ability of corporate players (firms and their members) to attain their professional goals. By explicitly connecting social networks to the goals of corporate players, this book provides a unifying framework to the study of social capital in an organizational context. Editor(s): Leenders, Roger T. A. J.; Gabbay, Shaul M. Num Pages: 562 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 31. Weight in Grams: 984.
- Format
- Hardback
- Publication date
- 1999
- Publisher
- Kluwer Academic Publishers United States
- Number of pages
- 562
- Condition
- New
- SKU
- V9780792385011
- ISBN
- 9780792385011
Hardback
Condition: New
€ 260.66
€ 260.66
paperback. Editor(s): Leenders, R.Th.A.J. (University of Groningen, School of Management and Organization, Netherlands); Gabbay, Shaul M. Num Pages: 562 pages, black & white illustrations, bibliography. BIC Classification: JHB; KJM; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 30. Weight in Grams: 872.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer/Sci-Tech/Trade United States
- Edition
- Softcover reprint of the original 1st ed. 1999
- Number of pages
- 562
- Condition
- New
- SKU
- V9781461372844
- ISBN
- 9781461372844
Paperback
Condition: New
€ 252.07
€ 252.07
Hardback. Reviews the research in marketing by considering the different research streams together to understand, evaluate and criticize those various streams and to explore potential overlaps and divergence likely to emerge in the future. This book is organized into quantitative and qualitative parts. Editor(s): Laurent, Gilles; Lilien, Gary L.; Pras, Bernard. Series: International Series in Quantitative Marketing. Num Pages: 442 pages, biography. BIC Classification: KJSA. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 25. Weight in Grams: 829.
- Format
- Hardback
- Publication date
- 1994
- Publisher
- Kluwer Academic Publishers United States
- Number of pages
- 442
- Condition
- New
- SKU
- V9780792393887
- ISBN
- 9780792393887
Hardback
Condition: New
€ 291.71
€ 291.71
Paperback. Editor(s): Langner, Tobias; Okazaki, Shintaro; Eisend, Martin. Series: European Advertising Academy. Num Pages: 448 pages, 65 black & white tables, biography. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 23. Weight in Grams: 625.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Gabler Germany
- Number of pages
- 448
- Condition
- New
- SKU
- V9783834946492
- ISBN
- 9783834946492
Paperback
Condition: New
€ 68.15
€ 68.15