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Sales & marketing
Results 1101 - 1120 of 3861
Sales & marketing
Paperback. Series: Marktorientiertes Management. Num Pages: 457 pages, 123 black & white illustrations, 78 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 24. Weight in Grams: 584.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 457
- Condition
- New
- SKU
- V9783824482573
- ISBN
- 9783824482573
Paperback
Condition: New
€ 73.46
€ 73.46
Paperback. Series: Strategische Unternehmensentwicklung Und Industrietransformation. Num Pages: 210 pages, 1 black & white illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 11. Weight in Grams: 280.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 210
- Condition
- New
- SKU
- V9783824482641
- ISBN
- 9783824482641
Paperback
Condition: New
€ 76.88
€ 76.88
Paperback. Series: Marketing und Neue Institutionenokonomik. Num Pages: 266 pages, 1 black & white illustrations, 56 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 14. Weight in Grams: 347.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 266
- Condition
- New
- SKU
- V9783824482696
- ISBN
- 9783824482696
Paperback
Condition: New
€ 88.43
€ 88.43
Paperback / so. Editor(s): Meyer, Anton; Anton Meyer. Series: Fokus Dienstleistungsmarketing. Num Pages: 335 pages, black & white illustrations, bibliography. BIC Classification: KJS; KNS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 18. Weight in Grams: 399.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 335
- Condition
- New
- SKU
- V9783824482719
- ISBN
- 9783824482719
Paperback
Condition: New
€ 94.59
€ 94.59
Paperback. Karsten Willrodt entwickelt einen integrierten Ansatz zum Markenmanagement. Basierend auf einer empirischen Untersuchung im Industrieguterbereich analysiert der Autor die Einflussgrossen und Zusammenhange auf die Kompetenzwahrnehmung von Marken." Num Pages: 244 pages, 55 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 13. Weight in Grams: 319.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 244
- Condition
- New
- SKU
- V9783824482764
- ISBN
- 9783824482764
Paperback
Condition: New
€ 88.28
€ 88.28
Paperback. Num Pages: 283 pages, 18 black & white illustrations, 12 black & white tables. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 15. Weight in Grams: 362.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 283
- Condition
- New
- SKU
- V9783824482924
- ISBN
- 9783824482924
Paperback
Condition: New
€ 94.13
€ 94.13
Paperback. Series: Innovation Und Entrepreneurship. Num Pages: 176 pages, 6 black & white illustrations, 45 black & white tables. BIC Classification: KJMV6; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 10. Weight in Grams: 235.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 176
- Condition
- New
- SKU
- V9783824482931
- ISBN
- 9783824482931
Paperback
Condition: New
€ 87.68
€ 87.68
Paperback. Series: Marken- Und Produktmanagement. Num Pages: 240 pages, 21 black & white illustrations, 37 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 13. Weight in Grams: 315.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 240
- Condition
- New
- SKU
- V9783824482986
- ISBN
- 9783824482986
Paperback
Condition: New
€ 82.68
€ 82.68
Paperback. Series: Unternehmenskooperation und Netzwerkmanagement. Num Pages: 255 pages, 3 black & white illustrations, 89 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 14. Weight in Grams: 342.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 255
- Condition
- New
- SKU
- V9783824482993
- ISBN
- 9783824482993
Paperback
Condition: New
€ 77.31
€ 77.31
Paperback. Series: Markt-und Unternehmensentwicklung / Markets and Organisations. Num Pages: 319 pages, 26 black & white illustrations, 51 black & white tables. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 17. Weight in Grams: 416.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 319
- Condition
- New
- SKU
- V9783824483075
- ISBN
- 9783824483075
Paperback
Condition: New
€ 83.35
€ 83.35
Paperback. Series: Innovatives Markenmanagement. Num Pages: 362 pages, 45 black & white illustrations, 14 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 460.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 362
- Condition
- New
- SKU
- V9783824483259
- ISBN
- 9783824483259
Paperback
Condition: New
€ 83.71
€ 83.71
Paperback. Series: Forschungsgruppe Konsum Und Verhalten. Num Pages: 303 pages, 52 black & white illustrations. BIC Classification: KJS; KJSM. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 16. Weight in Grams: 385.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 303
- Condition
- New
- SKU
- V9783824483358
- ISBN
- 9783824483358
Paperback
Condition: New
€ 94.25
€ 94.25
Paperback. Num Pages: 339 pages, 2 black & white illustrations, 52 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 437.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 339
- Condition
- New
- SKU
- V9783824483457
- ISBN
- 9783824483457
Paperback
Condition: New
€ 89.06
€ 89.06
Paperback. Series: Marken- Und Produktmanagement. Num Pages: 361 pages, 11 black & white illustrations, 15 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 470.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 361
- Condition
- New
- SKU
- V9783824483464
- ISBN
- 9783824483464
Paperback
Condition: New
€ 83.71
€ 83.71
Paperback. Gernot Grafe identifiziert die aus der Perspektive der Nachfrager relevanten Informationsqualitatskriterien und zeigt Verkaufern im Internet Strategien fur die Informationsbereitstellung auf. Kaufer konnen mit dem Wissen uber diese Strategien das Verhalten der Verkaufer antizipieren und sich vor betrugerischen Transaktionen schutzen." Series: Business-to-Business-Marketing. Num Pages: 240 pages, 6 black & white illustrations, 18 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 13. Weight in Grams: 310.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 240
- Condition
- New
- SKU
- V9783824483501
- ISBN
- 9783824483501
Paperback
Condition: New
€ 82.68
€ 82.68
Paperback. Marcus Liehr untersucht, wie individuelle Kritische Massen empirisch bestimmt werden konnen. Hierzu schlagt er mit der Hierarchischen Limit Conjoint-Analyse eine Variante der traditionellen Conjoint-Analyse vor, die er am Beispiel der Adoption eines UMTS-fahigen Kamera-Handys empirisch auf ihre Eignung uberpruft." Num Pages: 317 pages, 3 black & white illustrations, 22 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 17. Weight in Grams: 416.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 317
- Condition
- New
- SKU
- V9783824483525
- ISBN
- 9783824483525
Paperback
Condition: New
€ 94.40
€ 94.40
paperback. Markus Schweizer identifiziert im Zuge der Skalenentwicklung fur Consumer Confusion die Ausloser fur die Konfusion der Konsumenten und bestimmt die Reduktionsstrategien. Er stellt ein Positionierungs- und Profilierungskonzept vor, das die Entwicklung von Kundenorientierung und -begeisterung unterstutzen soll." Series: Marketing-Management. Num Pages: 352 pages, 54 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 453.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitätsverlag Germany
- Number of pages
- 352
- Condition
- New
- Edition
- 2005th Edition
- SKU
- V9783824483587
- ISBN
- 9783824483587
Paperback
Condition: New
€ 78.11
€ 78.11
Paperback. Series: Integratives Marketing - Wissenstransfer Zwischen Theorie Und Praxis. Num Pages: 219 pages, 3 black & white illustrations, 23 black & white tables. BIC Classification: KFF; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 12. Weight in Grams: 294.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 219
- Condition
- New
- SKU
- V9783824483617
- ISBN
- 9783824483617
Paperback
Condition: New
€ 82.54
€ 82.54
Paperback. Thorsten Teichert vergleicht klassische und neue Verfahren der Conjoint-Analyse, beleuchtet ihre methodischen Eigenschaften und bewertet die Qualitat von Verfahrensalternativen." Series: Neue Betriebswirtschaftliche Forschung (NBF). Num Pages: 361 pages, 5 black & white illustrations, 49 black & white tables. BIC Classification: KJS; KJSM. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 470.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 361
- Condition
- New
- SKU
- V9783824490585
- ISBN
- 9783824490585
Paperback
Condition: New
€ 94.76
€ 94.76
Paperback. Series: Beitrage Zur Betriebswirtschaftlichen Forschung. Num Pages: 294 pages, 22 black & white illustrations, 56 black & white tables. BIC Classification: KJMV5; KJSM. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 16. Weight in Grams: 390.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 294
- Condition
- New
- SKU
- V9783824491018
- ISBN
- 9783824491018
Paperback
Condition: New
€ 116.34
€ 116.34