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Sales & marketing

Results 1641 - 1660 of 3940

Sales & marketing

hardcover. Marketing 101 is a compact, practical handbook created to guide educators in the application of marketing strategies that get results. This book will introduce educators to sound marketing principles and action steps. Num Pages: 168 pages, illustrations. BIC Classification: JNKP; KJS. Category: (G) General (US: Trade). Dimension: 264 x 187 x 15. Weight in Grams: 526.
Format
Hardback
Publication date
2011
Publisher
Rowman & Littlefield United States
Edition
3rd Edition
Number of pages
168
Condition
New
SKU
V9781607096245
ISBN
9781607096245
Hardback
Condition: New

€ 121.21

Paperback. The world of mass media, in which a few, prime national outlets controlled the messages we all see and hear, has largely vanished. Henricks and Shelton urge you to think less like a marketer and more like a media executive. Using real world examples and colourful anecdotes, they explain how to build a direct channel to your audience that you own. Num Pages: 192 pages, illustrations. BIC Classification: KJE; KJS. Category: (G) General (US: Trade). Dimension: 140 x 220 x 16. Weight in Grams: 224.
Format
Paperback
Publication date
2016
Publisher
Berrett-Koehler United States
Number of pages
192
Condition
New
SKU
V9781626565807
ISBN
9781626565807
Paperback
Condition: New

€ 19.99
€ 17.15

Hardback. Series: Princeton Legacy Library. Num Pages: 322 pages, black & white illustrations. BIC Classification: KCA; KCK; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 235 x 155 x 19. Weight in Grams: 628.
Format
Hardback
Publication date
2017
Publisher
Princeton University Press United States
Number of pages
322
Condition
New
SKU
V9780691651477
ISBN
9780691651477
Hardback
Condition: New

€ 170.39

Paperback. Num Pages: 160 pages, 459 color photos. BIC Classification: KJSA; WC. Category: (G) General (US: Trade); (XV) Technical / Manuals. Dimension: 280 x 217 x 12. Weight in Grams: 798.
Format
Paperback
Publication date
2001
Publisher
Schiffer Publishing Ltd United States
Number of pages
160
Condition
New
SKU
V9780764312793
ISBN
9780764312793
Paperback
Condition: New

€ 37.99
€ 25.45

Paperback. Num Pages: 160 pages, 498 color photos. BIC Classification: KJSA; WC. Category: (G) General (US: Trade). Dimension: 277 x 215 x 13. Weight in Grams: 784.
Format
Paperback
Publication date
2001
Publisher
Schiffer Publishing Ltd United States
Number of pages
160
Condition
New
SKU
V9780764313271
ISBN
9780764313271
Paperback
Condition: New

€ 37.99
€ 25.45

Num Pages: 192 pages, 372 color photos. BIC Classification: KJSA; KNSX. Category: (G) General (US: Trade). Dimension: 289 x 229 x 20. Weight in Grams: 1288.
Publication date
2007
Publisher
Schiffer Publishing Ltd United States
Number of pages
192
Condition
New
SKU
V9780764327414
ISBN
9780764327414
Paperback
Condition: New

€ 48.99
€ 32.61

Hardback. Num Pages: 192 pages. BIC Classification: 1KBB; AMVD; GBC; HBJK; KJS. Category: (G) General (US: Trade). Dimension: 210 x 274 x 17. Weight in Grams: 201.
Format
Hardback
Publication date
1997
Publisher
Addax Publishing Group,U.S. United States
Number of pages
192
Condition
New
SKU
V9781886110199
ISBN
9781886110199
Hardback
Condition: New

€ 38.99
€ 36.11

Paperback. Num Pages: 200 pages. BIC Classification: KJS; KNDF; WBXD1. Category: (G) General (US: Trade). Dimension: 177 x 152. .
Format
Paperback
Publication date
2016
Publisher
Wine Appreciation Guild United States
Number of pages
200
Condition
New
SKU
V9781935879633
ISBN
9781935879633
Paperback
Condition: New

€ 32.99
€ 27.17

Hardcover.
Format
Hardback
Publication date
2004
Publisher
Harvard Business School Press
Condition
New
SKU
V9780875843988
ISBN
9780875843988
Hardback
Condition: New

€ 31.99
€ 28.31

Hardback. This timely handbook brings academic excellence to international advertising research in the form of 28 contributions from over 40 leading scholars. The handbook s comprehensive treatment highlights existing knowledge, reports major findings across the subject, and recommends directions and agendas for future research. Editor(s): Cheng, Hong. Series: Handbooks in Communication and Media. Num Pages: 656 pages, black & white illustrations, black & white tables, figures. BIC Classification: GP; KJSA. Category: (P) Professional & Vocational. Dimension: 183 x 254 x 36. Weight in Grams: 1146.
Format
Hardback
Publication date
2014
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
656
Condition
New
SKU
V9781444332377
ISBN
9781444332377
Hardback
Condition: New

€ 237.19

CEOs are more than frustrated by marketing's inability to deliver results. Has the profession lost its relevance? This work argues that, while the function of marketing has lost ground, the importance of marketing as a mind-set-geared toward customer focus and market orientation-has gained momentum across the entire organization. Num Pages: 288 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 163 x 242 x 26. Weight in Grams: 580.
Publication date
2004
Publisher
Harvard Business Review Press United States
Number of pages
288
Condition
New
SKU
V9781591392101
ISBN
9781591392101
Hardback
Condition: New

€ 37.99
€ 33.16

Paperback. Num Pages: 224 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 155 x 229 x 11. Weight in Grams: 310.
Format
Paperback
Publication date
2013
Publisher
Career Press United States
Number of pages
224
Condition
New
SKU
V9781601632760
ISBN
9781601632760
Paperback
Condition: New

€ 18.99
€ 17.93

Paperback. Num Pages: 256 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 228 x 152 x 16. Weight in Grams: 418.
Format
Paperback
Publication date
2014
Publisher
Career Press United States
Number of pages
256
Condition
New
SKU
V9781601633408
ISBN
9781601633408
Paperback
Condition: New

€ 17.99
€ 17.61

Hardcover. Through a series of case studies, this book demonstrates how organizations of all types and sizes can realize the infinite potential of email to strengthen their brands and reach their audiences in incredibly creative ways. Num Pages: 240 pages, black & white illustrations, black & white tables. BIC Classification: KJD; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 242 x 157 x 24. Weight in Grams: 438.
Format
Hardback
Publication date
2013
Publisher
Skyhorse Publishing United States
Edition
1st Edition
Number of pages
240
Condition
New
SKU
V9781621532637
ISBN
9781621532637
Hardback
Condition: New

€ 24.00
€ 23.33

Paperback. Shows how to make mass customization and efficient and personal marketing work by putting companies and their consumers in a 'learning relationship'. This title explains how over time, this ongoing relationship allows your company to meet customer's changing needs, develop learning relationships with them and retain their business forever. Num Pages: 96 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 172 x 127 x 7. Weight in Grams: 82.
Format
Paperback
Publication date
2010
Publisher
Harvard Business Review Press United States
Number of pages
96
Condition
New
SKU
V9781422140277
ISBN
9781422140277
Paperback
Condition: New

€ 11.14

Paperback. Written by two down-to-earth, experienced entrepreneurs, this work is an in-the-trenches guide to building a marketing plan that embodies personal values instead of exploiting them. Series: Social Venture Network Series. Num Pages: 180 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 146 x 216 x 15. Weight in Grams: 268.
Format
Paperback
Publication date
2006
Publisher
Berrett-Koehler United States
Number of pages
180
Condition
New
SKU
V9781576753835
ISBN
9781576753835
Paperback
Condition: New

€ 18.99
€ 16.70

Hardback. Offers social change organisations with recommendations for leveraging the untapped power of women for positive change through fundraising, advocacy and the ballot box. Num Pages: 288 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 239 x 160 x 21. Weight in Grams: 456.
Format
Hardback
Publication date
2008
Publisher
Berrett-Koehler United States
Number of pages
288
Condition
New
SKU
V9781576754726
ISBN
9781576754726
Hardback
Condition: New

€ 24.00
€ 23.57

Paperback / so. Since the first motion picture studio in Texas was set up in San Antonio in 1910, the city has hosted the filming of more than 250 movies, including the first Academy Award winner for Best Picture "Wings" in 1927. Film historian Frank Thompson includes the first filmography documenting the scope of the activity." BIC Classification: 1KBBW; APFA; HBJK; HBLW; KJSA. Category: (G) General (US: Trade). Dimension: 274 x 213 x 5. Weight in Grams: 340.
Format
Paperback
Publication date
2015
Publisher
Trinity University Press,U.S. United States
Condition
New
SKU
V9781595347275
ISBN
9781595347275
Paperback
Condition: New

€ 18.99
€ 18.05

paperback. Num Pages: 224 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 227 x 155 x 14. Weight in Grams: 364.
Format
Paperback
Publication date
2009
Publisher
Career Press United States
Edition
First Edition
Number of pages
224
Condition
New
SKU
V9781601630735
ISBN
9781601630735
Paperback
Condition: New

€ 20.99
€ 19.55

Hardcover. "Two experts who have summited the tallest mountain on each of the seven continents--and scaled the highest peaks in corporate sales and business--examine what it takes to achieve success."--Front jacket flap. Num Pages: 208 pages, black & white illustrations, maps. BIC Classification: KC; KJMV7; KJS. Category: (G) General (US: Trade). Dimension: 237 x 164 x 20. Weight in Grams: 364.
Format
Hardback
Publication date
2014
Publisher
HarperBusiness
Condition
New
SKU
V9780062282644
ISBN
9780062282644
Hardback
Condition: New

€ 31.99
€ 25.65

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