Sales & marketing
Results 2017 - 2040 of 2513
Sales & marketing
Hardcover. .
- Publisher
- Springer
- Format
- Hardback
- Publication date
- 1994
- Edition
- 1994th Edition
- Condition
- New
- SKU
- V9780412610103
- ISBN
- 9780412610103
Hardback
Condition: New
€ 130.71€ 46.48
€ 130.71
€ 46.48
Hardback. Here Calkins shows business how to create and maintain a defensive strategy including: how to understand and get competitive intelligence; how to determine if your brand or company is at risk; how to create a defensive strategy; limiting risk and preventing a trial; understanding your own IP as a weapon - and much more. Num Pages: 303 pages, biography. BIC Classification: KJC; KJF; KJS. Category: (P) Professional & Vocational. Dimension: 239 x 165 x 27. Weight in Grams: 490.
- Publisher
- Palgrave Macmillan
- Number of pages
- 304
- Format
- Hardback
- Publication date
- 2012
- Condition
- New
- SKU
- V9780230340343
- ISBN
- 9780230340343
Hardback
Condition: New
€ 65.92€ 57.55
€ 65.92
€ 57.55
Paperback. Marketing expert Tim Calkins shows businesses how to create and maintain a defensive strategy including: how to understand and get competitive intelligence; how to determine if your brand or company is at risk; how to create a defensive strategy; limiting risk and preventing a trial; understanding your own IP as a weapon - and much more. Num Pages: 304 pages, illustrations. BIC Classification: KJC; KJF; KJS. Category: (G) General (US: Trade). Dimension: 233 x 156 x 20. Weight in Grams: 324.
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 304
- Format
- Paperback
- Publication date
- 2012
- Edition
- 2012th Edition
- Condition
- New
- SKU
- V9781137278753
- ISBN
- 9781137278753
Paperback
Condition: New
€ 61.14€ 52.80
€ 61.14
€ 52.80
Hardcover. Take a glimpse into the mind of the modern consumer A decade of swift and stunning change has profoundly affected the psychology of how, when, and why we shop and buy. Num Pages: 224 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 236 x 162 x 21. Weight in Grams: 416.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 224
- Format
- Hardback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118647684
- ISBN
- 9781118647684
Hardback
Condition: New
€ 27.99€ 21.00
€ 27.99
€ 21.00
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS; UY. Category: (G) General (US: Trade). Dimension: 210 x 148 x 26. Weight in Grams: 603.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783835001893
- ISBN
- 9783835001893
Paperback
Condition: New
€ 102.87
€ 102.87
Paperback. .
- Publisher
- Springer-Verlag New York Inc. United States
- Number of pages
- 896
- Format
- Paperback
- Publication date
- 2009
- Edition
- 2008th Edition
- Condition
- New
- SKU
- V9781441903327
- ISBN
- 9781441903327
Paperback
Condition: New
€ 130.71€ 127.92
€ 130.71
€ 127.92
Hardcover. NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETINGASSOCIATION
How organizations can deliver significant performance gainsthrough strategic investment in marketing
In the new era of tight marketing budgets, no organization cancontinue to spend on marketing without knowing what's working andwhat's wasted. Num Pages: 320 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 238 x 165 x 27. Weight in Grams: 532.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 320
- Format
- Hardback
- Publication date
- 2010
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470504543
- ISBN
- 9780470504543
Hardback
Condition: New
€ 32.99€ 23.58
€ 32.99
€ 23.58
Paperback. The leading introductory book on data mining, fully updated and revised!
When Berry and Linoff wrote the first edition of Data Mining Techniques in the late 1990s, data mining was just starting to move out of the lab and into the office and has since grown to become an indispensable tool of modern business. Num Pages: 888 pages, charts. BIC Classification: KJS; UNF. Category: (P) Professional & Vocational. Dimension: 234 x 186 x 49. Weight in Grams: 1312.
- Publisher
- John Wiley & Sons Inc United Kingdom
- Number of pages
- 888
- Format
- Paperback
- Publication date
- 2011
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9780470650936
- ISBN
- 9780470650936
Paperback
Condition: New
€ 52.69
€ 52.69
Hardcover. This is an applied handbook for the application of data mining techniques in the CRM framework. It combines a technical and a business perspective to cover the needs of business users who are looking for a practical guide on data mining. Num Pages: 372 pages, Illustrations. BIC Classification: KJSU; UNF. Category: (P) Professional & Vocational. Dimension: 252 x 170 x 28. Weight in Grams: 832.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Number of pages
- 372
- Condition
- New
- SKU
- V9780470743973
- ISBN
- 9780470743973
Hardback
Condition: New
€ 88.47
€ 88.47
Hardcover. A "how-to" guide to boosting sales through predictive and prescriptive analytics
Data Driven is a uniquely practical guide to increasing sales success, using the power of data analytics. Num Pages: 256 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 153 x 224 x 26. Weight in Grams: 414.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119043126
- ISBN
- 9781119043126
Hardback
Condition: New
€ 31.09
€ 31.09
Paperback. Embrace data and use it to sell and market your products Data is everywhere and it keeps growing and accumulating. Companies need to embrace big data and make it work harder to help them sell and market their products. Num Pages: 312 pages, black & white tables, figures. BIC Classification: KJQ; KJSM. Category: (P) Professional & Vocational. Dimension: 232 x 188 x 16. Weight in Grams: 466.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 312
- Condition
- New
- SKU
- V9781118615843
- ISBN
- 9781118615843
Paperback
Condition: New
€ 26.99€ 20.11
€ 26.99
€ 20.11
Paperback. BIC Classification: KJS. Dimension: 210 x 148. Weight in Grams: 311.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag
- Condition
- New
- SKU
- V9783835002661
- ISBN
- 9783835002661
Paperback
Condition: New
€ 101.92
€ 101.92
perfect. Originally presented as the author's thesis (doctoral--Universit'at Osnabr'uck) Series: Konsum und Verhalten. Num Pages: 292 pages, 36 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 16. Weight in Grams: 480.
- Publication date
- 1990
- Publisher
- Physica Germany
- Edition
- 1st Edition
- Number of pages
- 292
- Condition
- New
- SKU
- V9783790804911
- ISBN
- 9783790804911
Paperback
Condition: New
€ 70.70
€ 70.70
Das Sales-Master-Training. Ihr Expertenprogramm Fur Spitzenleistungen ...
Buhr, Andreas; Christiani, Alexander; Detroy,...
Hardback. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 16. Weight in Grams: 626.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- Gabler Verlag United States
- Edition
- 2
- Condition
- New
- SKU
- V9783834925015
- ISBN
- 9783834925015
Hardback
Condition: New
€ 103.22
€ 103.22
Paperback / so. Series: Forschungsgruppe Konsum Und Verhalten. Num Pages: 283 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 16. Weight in Grams: 363.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Number of pages
- 283
- Condition
- New
- SKU
- V9783834932785
- ISBN
- 9783834932785
Paperback
Condition: New
€ 85.98
€ 85.98
Paperback / so. Num Pages: 329 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 426.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Number of pages
- 329
- Condition
- New
- SKU
- V9783835060883
- ISBN
- 9783835060883
Paperback
Condition: New
€ 91.70
€ 91.70
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 14. Weight in Grams: 327.
- Format
- Paperback
- Publication date
- 1998
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Condition
- New
- SKU
- V9783824443017
- ISBN
- 9783824443017
Paperback
Condition: New
€ 69.43
€ 69.43
Das Internet Der Zukunft. Bewahrte Erfolgstreiber Und Neue Chancen.
. Ed(S): Wagner, Udo; Wiedmann, Klaus-Peter; ...
Hardback. Editor(s): Wagner, Udo; Wiedmann, Klaus-Peter; Von Der Oelsnitz, Dietrich. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 25. Weight in Grams: 903.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783834929280
- ISBN
- 9783834929280
Hardback
Condition: New
€ 89.42
€ 89.42
Paperback. Am Beispiel ausgewahlter Pilotprojekte zeigt Stephanie Gerdes auf, dass Breitband den Online-Handel nicht revolutionieren, die Vorteile des Internets aber wesentlich verstarken wird." Series: Entscheidungs- und Organisationstheorie. Num Pages: 332 pages, 28 black & white illustrations, 10 black & white tables. BIC Classification: KJMV6; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 435.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 332
- Condition
- New
- SKU
- V9783824406982
- ISBN
- 9783824406982
Paperback
Condition: New
€ 97.28
€ 97.28
Hardback. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV2; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 18. Weight in Grams: 581.
- Format
- Hardback
- Publication date
- 2000
- Publisher
- Gabler Verlag United States
- Edition
- 2
- Condition
- New
- SKU
- V9783409294102
- ISBN
- 9783409294102
Hardback
Condition: New
€ 102.94
€ 102.94
Das Ecid-Modell. Funf Kaufentscheidungstypen ALS Grundlage Der Strateg...
Kraigher-Krainer, J Rg; Kraigher-Krainer, Jor...
Paperback / so. Series: Forschungsberichte Aus Der Grazer Management Werkstatt. Num Pages: 369 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 20. Weight in Grams: 463.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 369
- Condition
- New
- SKU
- V9783835009790
- ISBN
- 9783835009790
Paperback
Condition: New
€ 86.72
€ 86.72
Hardcover. Editor(s): Keuper, Frank; Kindervater, J Rgen; Dertinger, J Rgen; Heim, Andreas; Kindervater, Jurgen; Dertinger, Jurgen. Num Pages: 382 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 245 x 176 x 27. Weight in Grams: 928.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- Gabler Verlag
- Edition
- 2009th Edition
- Condition
- New
- SKU
- V9783834908520
- ISBN
- 9783834908520
Hardback
Condition: New
€ 95.07
€ 95.07
Paperback / so. Series: Konsum Und Verhalten. Num Pages: 263 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 15. Weight in Grams: 449.
- Format
- Paperback
- Publication date
- 1988
- Publisher
- Physica-Verlag United States
- Number of pages
- 263
- Condition
- New
- SKU
- V9783790804058
- ISBN
- 9783790804058
Paperback
Condition: New
€ 70.75
€ 70.75
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV2; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 11. Weight in Grams: 263.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Gabler Verlag United States
- Edition
- 3
- Condition
- New
- SKU
- V9783834947246
- ISBN
- 9783834947246
Paperback
Condition: New
€ 48.66
€ 48.66