Sales & marketing
Results 661 - 680 of 1357
Sales & marketing
Hardback. Volume 24 of Advances in International Marketing, guest-edited by Professors Jean, Chiou and Zou, considers the impact of major trends in internal and external environments of the firm on international marketing, Editor(s): Jean, Bryan; Chiou, Jyh-Shen; Zou, Shaoming. Series: Advances in International Marketing. Num Pages: 350 pages. BIC Classification: KJS. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 159 x 235 x 28. Weight in Grams: 572.
- Publisher
- Emerald Publishing Limited United Kingdom
- Number of pages
- 350
- Format
- Hardback
- Publication date
- 2013
- Condition
- New
- SKU
- V9781781908969
- ISBN
- 9781781908969
Hardback
Condition: New
€ 155.43
€ 155.43
Paperback. Num Pages: 100 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 159 x 229 x 11. Weight in Grams: 230.
- Publisher
- Nova Science Publishers Inc
- Format
- Paperback
- Publication date
- 2016
- Edition
- UK ed.
- Condition
- New
- SKU
- V9781634850711
- ISBN
- 9781634850711
Paperback
Condition: New
€ 132.00€ 103.52
€ 132.00
€ 103.52
Paperback. .
- Publisher
- Oxford University Press
- Format
- Paperback
- Publication date
- 2016
- Edition
- 4th Edition
- Condition
- New
- SKU
- V9780198736424
- ISBN
- 9780198736424
Paperback
Condition: New
€ 20.99€ 17.03
€ 20.99
€ 17.03
Hardback. Series: Princeton Legacy Library. Num Pages: 216 pages, black & white illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 229 x 152 x 14. Weight in Grams: 485.
- Publisher
- Princeton University Press
- Format
- Hardback
- Publication date
- 2017
- Condition
- New
- SKU
- V9780691633930
- ISBN
- 9780691633930
Hardback
Condition: New
€ 113.93
€ 113.93
Paperback. Providing Customer Loyalty model, this edition includes business-to-business examples that seek to help suppliers shore up loyalty in their distribution chain. It discusses the increase in loyalty when companies use multiple channels of distribution. Num Pages: 272 pages, illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 233 x 173 x 20. Weight in Grams: 534.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 272
- Format
- Paperback
- Publication date
- 2002
- Edition
- New and Revised Edition
- Condition
- New
- SKU
- V9780787963880
- ISBN
- 9780787963880
Paperback
Condition: New
€ 23.99€ 20.13
€ 23.99
€ 20.13
Paperback. Num Pages: 308 pages, 56 black & white illustrations, 39 black & white tables, 24 black & white halftones, 32 b. BIC Classification: KJS; KNSJ. Category: (G) General (US: Trade). Dimension: 247 x 176 x 19. Weight in Grams: 552.
- Publisher
- Taylor & Francis Ltd
- Format
- Paperback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780415533584
- ISBN
- 9780415533584
Paperback
Condition: New
€ 63.48
€ 63.48
Paperback. The ultimate guide for small and medium-sized business from Ireland's PR queen. Num Pages: 192 pages. BIC Classification: KJSA; KJSP; VSC. Category: (G) General (US: Trade). Dimension: 131 x 198 x 19. Weight in Grams: 220.
- Publisher
- The Mercier Press Ltd
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- 9781781174104
- ISBN
- 9781781174104
Paperback
Condition: New
€ 13.00€ 12.76
€ 13.00
€ 12.76
Paperback. Canada's most comprehensive textbook on public relations and marketing communications featuring 20 expert contributors. Editor(s): Carney, William Wray; Lymer, Leah-Ann. Num Pages: 536 pages. BIC Classification: 1KBC; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 153 x 35. Weight in Grams: 794.
- Publisher
- University of Alberta Press
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781772120448
- ISBN
- 9781772120448
Paperback
Condition: New
€ 58.03€ 47.28
€ 58.03
€ 47.28
Hardback. Addressing the business challenges that globalization poses, this book is designed to help managers improve their global acumen by developing a better understanding of the cultural, political, and economic risks they face as their companies expand globally. Num Pages: 219 pages, biography. BIC Classification: KC; KJC; KJSM. Category: (G) General (US: Trade). Dimension: 245 x 161 x 25. Weight in Grams: 400.
- Publisher
- Palgrave Macmillan
- Format
- Hardback
- Publication date
- 2016
- Edition
- 1st ed. 2016
- Condition
- New
- SKU
- V9781137502810
- ISBN
- 9781137502810
Hardback
Condition: New
€ 51.20€ 35.02
€ 51.20
€ 35.02
Paperback. An in-depth examination of the extent to which the traditional genres of campaign discourse are being reduced to visually evocative ads with the boundaries between news and ads blurring in the process. Num Pages: 352 pages, halftones and line drawings. BIC Classification: 1KBB; JFD; JPHF; KJSA. Category: (P) Professional & Vocational. Dimension: 231 x 159 x 19. Weight in Grams: 506.
- Format
- Paperback
- Publication date
- 1993
- Publisher
- Oxford University Press Inc United States
- Number of pages
- 352
- Condition
- New
- SKU
- V9780195085532
- ISBN
- 9780195085532
Paperback
Condition: New
€ 43.59
€ 43.59
Hardcover. Famous for her avant-garde outfits, over-the-top performances, and addictive dance beats, Lady Gaga is one of the most successful pop musicians of all time. But behind her showmanship lies another achievement: her wildly successful strategy for attracting and keeping insanely loyal fans. Num Pages: 244 pages, black & white illustrations, black & white line drawings, figures. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 217 x 140 x 20. Weight in Grams: 344.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- Portfolio Hardcover
- Condition
- New
- SKU
- V9781591846505
- ISBN
- 9781591846505
Hardback
Condition: New
€ 23.19
€ 23.19
Rethinking Marketing: The Entrepreneurial Imperative
Schindehutte, Minet, Morris, Michael, Pitt, L...
Paperback. For undergraduate and graduate courses in marketing and entrepreneurship. This book rethinks the basic building blocks of marketing with an entrepreneurial perspective. Num Pages: 384 pages, figures. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 154 x 228 x 24. Weight in Grams: 518.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Prentice Hall
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780132393898
- ISBN
- 9780132393898
Paperback
Condition: New
€ 136.28
€ 136.28
Paperback. Num Pages: 288 pages, black & white halftones, figures. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 230 x 190 x 8. Weight in Grams: 413.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Pearson Education (US) United States
- Edition
- 3rd Edition
- Number of pages
- 288
- Condition
- New
- SKU
- V9780205066728
- ISBN
- 9780205066728
Paperback
Condition: New
€ 215.33
€ 215.33
Paperback. Is it a simple differentiator of the cereals in our cupboards, a manipulative brainwashing tool forced on us by corporations, or a creative triumph as capable as any art form of stimulating our emotions and intellect? Suitable for those who grapple with these questions on a daily basis, this book elevates the discussion to the level of revelation. Num Pages: 336 pages. BIC Classification: AKC; AKL; KJS. Category: (G) General (US: Trade). Dimension: 228 x 154 x 23. Weight in Grams: 412.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Skyhorse Publishing United States
- Edition
- 1st Edition
- Number of pages
- 336
- Condition
- New
- SKU
- V9781621532477
- ISBN
- 9781621532477
Paperback
Condition: New
€ 30.99€ 24.76
€ 30.99
€ 24.76
Paperback. Introduces students to the world of public relations, emphasizing on the fundamentals as well as emerging issues such as technology, ethics, and the international aspects. Num Pages: 384 pages, black & white tables, figures. BIC Classification: KJSP. Category: (U) Tertiary Education (US: College). Dimension: 255 x 204 x 16. Weight in Grams: 670.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Cengage Learning, Inc United States
- Edition
- 11 International ed
- Number of pages
- 384
- Condition
- New
- SKU
- V9781111836832
- ISBN
- 9781111836832
Paperback
Condition: New
€ 191.95
€ 191.95
Paperback. Explains the nature of marketing and the importance of understanding the complexities of the market place in a concise manner. In this book, the strategic content makes it suitable for use on strategic marketing, marketing analysis and marketing management courses. Num Pages: 512 pages, colour illustrations,strationsstrations. BIC Classification: KJS. Category: (U) Tertiary Education (US: College). Dimension: 263 x 197 x 26. Weight in Grams: 1006.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Cengage Learning EMEA
- Edition
- 2nd UK ed.
- Condition
- New
- SKU
- V9781408073681
- ISBN
- 9781408073681
Paperback
Condition: New
€ 82.42
€ 82.42
Light Manufacturing in Vietnam: Targeted Policies to Enhance Private I...
Dinh, Hinh T.; World Bank; Kwakwa, Victoria
paperback. Based on a wide array of quantitative and qualitative techniques, Light Manufacturing in Vietnam identifies key constraints on manufacturing enterprises in Vietnam and evaluates differences in firm performance across China and Vietnam. Series: Directions in Development. Num Pages: 144 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJS; KND; KNS. Category: (G) General (US: Trade). Dimension: 260 x 178 x 8. Weight in Grams: 318.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- World Bank Publications United States
- Edition
- Illustrated
- Number of pages
- 144
- Condition
- New
- SKU
- V9781464800344
- ISBN
- 9781464800344
Paperback
Condition: New
€ 36.91
€ 36.91
hardcover. The New Psychology of Selling The sales profession is in the midst of a perfect storm. Buyers have more power more information, more at stake, and more control over the sales process than any time in history. Num Pages: 320 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Format
- Hardback
- Publication date
- 2017
- Publisher
- Wiley
- Condition
- New
- SKU
- 9781119312574
- ISBN
- 9781119312574
Hardback
Condition: New
€ 27.99€ 21.62
€ 27.99
€ 21.62
Paperback. A guide to the art and science of export marketing, from initial discovery to researching new markets, to the financial aspects, to managing ongoing operations. It describes the steps necessary to achieve success in export marketing. Num Pages: 362 pages, black & white illustrations. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 233 x 161 x 17. Weight in Grams: 550.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Business Expert Press United States
- Number of pages
- 362
- Condition
- New
- SKU
- V9781606490082
- ISBN
- 9781606490082
Paperback
Condition: New
€ 29.81
€ 29.81
paperback. Joe Girard, 'the world's greatest salesman' according to the Guinness Book of Records, shares his method of salesmanship in this indispensable book, now updated for the twenty-first century. Num Pages: 192 pages. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 213 x 141 x 12. Weight in Grams: 178. Good clean copy with minor shelf wear, otherwise in very good condition
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Fireside
- Condition
- Used, Very Good
- SKU
- KGS0000055
- ISBN
- 9780743273961
Paperback
Condition: Used, Very Good
€ 5.12
€ 5.12