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Business & management

Results 17901 - 17920 of 20567

Business & management

Paperback. Everyone knows that building your product or service into a bona fide brand is the only way to stand out in an insanely crowded marketplace. This book deals with branding, distilling complex theories and principles behind this key marketing term. It examines brand-blazing strategies from some of the world's best, including Coca-Cola, and Xerox. Num Pages: 192 pages. BIC Classification: KJC; KJS; VSC. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 197 x 129 x 13. Weight in Grams: 140.
Publisher
Profile Books Ltd United Kingdom
Number of pages
192
Format
Paperback
Publication date
2000
Condition
New
SKU
V9781861976055
ISBN
9781861976055
Paperback
Condition: New

€ 15.99
€ 11.70

Paperback. Series: Financial Times Series. Num Pages: 320 pages, Illustrations. BIC Classification: KJMB; KJMV2. Category: (P) Professional & Vocational. Dimension: 234 x 160 x 20. Weight in Grams: 614.
Publisher
FT Press
Number of pages
320
Format
Paperback
Publication date
2012
Edition
3rd Edition
Condition
New
SKU
V9780273772163
ISBN
9780273772163
Paperback
Condition: New

€ 33.99
€ 32.88

Hardcover. Num Pages: 199 pages, 2 black & white illustrations, 13 black & white tables, biography. BIC Classification: KJC; KJM; KJMV3; KJQ. Category: (P) Professional & Vocational. Dimension: 244 x 163 x 16. Weight in Grams: 462.
Publisher
Atlantis Press (Zeger Karssen)
Format
Hardback
Publication date
2014
Edition
2014th Edition
Condition
New
SKU
V9789462390935
ISBN
9789462390935
Hardback
Condition: New

€ 112.58

Paperback. .
Publisher
Harvard Business School Publishing
Format
Paperback
Publication date
2014
Condition
New
SKU
V9781625275332
ISBN
9781625275332
Paperback
Condition: New

€ 18.99
€ 18.72

Hardback. Num Pages: 320 pages. BIC Classification: KJ. Category: (P) Professional & Vocational. Weight in Grams: 666.
Publisher
John Wiley & Sons Inc
Format
Hardback
Publication date
2018
Edition
2nd Edition
Condition
New
SKU
V9781119387503
ISBN
9781119387503
Hardback
Condition: New

€ 33.99
€ 26.93

Paperback. Series: 20-Minute Manager. Num Pages: 160 pages. BIC Classification: KJC; KJM; KJMD. Category: (G) General (US: Trade). Dimension: 178 x 140 x 11. Weight in Grams: 134.
Publisher
Harvard Business Review Press
Format
Paperback
Publication date
2014
Condition
New
SKU
V9781625272225
ISBN
9781625272225
Paperback
Condition: New

€ 12.04

Hardcover. On Time by Catherine Blyth reveals why time sped up, why there never seems to be enough, and how to make it yours again. Num Pages: 216 pages. BIC Classification: KJMT; VS. Category: (G) General (US: Trade). Dimension: 222 x 141. Weight in Grams: 270.
Publisher
HarperCollins Publishers
Format
Hardback
Publication date
2017
Condition
New
SKU
KSG0013653
ISBN
9780008189983
Hardback
Condition: New

€ 4.99

Hardback. Featuring hundreds of photographs, this lavishly illustrated guide to some of the most distinguished British brands takes a fascinating, behind-the-scenes look at their enduring success. Num Pages: 196 pages, 250 colour. BIC Classification: 1DBK; KJP; KJS; KJZ. Category: (G) General (US: Trade). Dimension: 290 x 250 x 25. Weight in Grams: 1452.
Publisher
Prestel
Format
Hardback
Publication date
2015
Condition
New
SKU
V9783791349466
ISBN
9783791349466
Hardback
Condition: New

€ 56.70
€ 51.57

Hardback. A practical guide to how to conceive, launch and grow a successful ethical start-up. Series: The Ethical Entrepreneur. Num Pages: 272 pages. BIC Classification: KJG; KJH. Category: (G) General (US: Trade). Dimension: 210 x 130. .
Publisher
Head of Zeus
Format
Hardback
Publication date
2017
Condition
New
SKU
V9781786691163
ISBN
9781786691163
Hardback
Condition: New

€ 19.99
€ 14.82

Hardcover. Written to convey the most important corporate finance concepts and applications at a level that is approachable to the widest possible audience, this title presents a concise format, managerial context and design, and student-friendly writing style. BIC Classification: KFFH; KJMV1. Category: (U) Tertiary Education (US: College). .
Publisher
McGraw-Hill Education
Format
Hardback
Publication date
2017
Edition
5th Edition
Condition
New
SKU
V9781259289903
ISBN
9781259289903
Hardback
Condition: New

€ 273.87

Paperback. Every marketing manager is looking for a way to make their brand out perform the rest, to have more market share and a longer shelf life. Research has shown that what Michael Willmott calls "Citizen Brands" will be more commercially successful than those that do not take on board societal trends. Num Pages: 272 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 222 x 154 x 18. Weight in Grams: 384.
Condition
Used, Like New
Publisher
John Wiley & Sons Inc
Number of pages
272
Format
Paperback
Publication date
2003
Edition
1st Edition
SKU
KT00000875
ISBN
9780470853580
Paperback
Condition: Used, Like New

€ 4.99

Paperback. Num Pages: 384 pages. BIC Classification: KJ; PB. Category: (P) Professional & Vocational. Dimension: 235 x 187. .
Publisher
John Wiley & Sons Inc
Format
Paperback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9781119174325
ISBN
9781119174325
Paperback
Condition: New

€ 26.99
€ 20.29

Hardback. Series: Columbia Business School Publishing. Num Pages: 288 pages, illustrations. BIC Classification: JN; KJB. Category: (P) Professional & Vocational. Dimension: 163 x 246 x 2. Weight in Grams: 508.
Publisher
Columbia University Press
Format
Hardback
Publication date
2017
Condition
New
SKU
V9780231179287
ISBN
9780231179287
Hardback
Condition: New

€ 40.99
€ 29.06

Paperback. .
Publisher
Cengage Learning, Inc
Format
Paperback
Publication date
2017
Edition
10th Edition
Condition
New
SKU
V9781337282659
ISBN
9781337282659
Paperback
Condition: New

€ 100.91

Paperback. Num Pages: 304 pages. BIC Classification: KJD; KJH; KJM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 206 x 202 x 26. Weight in Grams: 766.
Publisher
Penguin Books Ltd
Format
Paperback
Publication date
2016
Condition
New
SKU
V9780241279243
ISBN
9780241279243
Paperback
Condition: New

€ 30.99
€ 20.61

Hardcover. Tells the personal stories of people who have embraced deep change and inspired author to take his concept one step further and develop a model of leadership - 'the fundamental state of leadership.' Num Pages: 256 pages. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 240 x 163 x 24. Weight in Grams: 444.
Publisher
John Wiley & Sons Inc United States
Number of pages
256
Format
Hardback
Publication date
2004
Edition
1st Edition
Condition
New
SKU
V9780787971120
ISBN
9780787971120
Hardback
Condition: New

€ 30.99
€ 22.00

Paperback. This authoritative text provides a detailed insight into how construction companies manage their finances at both corporate and project level. It will guide students and practitioners through the complexities of the financial reporting of construction projects within the constraints of accepted accounting practice. Num Pages: 456 pages, 10 illustrations. BIC Classification: KJMV1; TN. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 245 x 175 x 20. Weight in Grams: 886.
Publisher
John Wiley and Sons Ltd
Number of pages
456
Format
Paperback
Publication date
2013
Condition
New
SKU
V9781405125062
ISBN
9781405125062
Paperback
Condition: New

€ 62.99

Paperback. Bill Gates is a modern business phenomenon and most people agree that he is indeed the most successful cyber--tycoons. His is not simply a story of technical brilliance and enormous wealth, it is one of remarkable business vision and an obsessive desire to win. Series: Big Shots S. Num Pages: 192 pages, Ill. BIC Classification: KJM. Category: (P) Professional & Vocational. Dimension: 215 x 137 x 12. Weight in Grams: 256.
Publisher
Capstone
Format
Paperback
Publication date
2001
Edition
2nd Edition
Condition
New
SKU
V9781841121482
ISBN
9781841121482
Paperback
Condition: New

€ 13.99
€ 12.56

Paperback. Reveals the way people behave in the workplace. This book aims to bridge the gap between the findings from evolutionary biology and insights about humanity derived from the social sciences. Series: Warren Bennis signature. Num Pages: 352 pages, , black & white illustrations. BIC Classification: JMAL; KJW; UBJ. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 230 x 167 x 22. Weight in Grams: 554.
Publisher
John Wiley & Sons Inc United States
Number of pages
352
Format
Paperback
Publication date
2002
Edition
1st Edition
Condition
New
SKU
V9780787963859
ISBN
9780787963859
Paperback
Condition: New

€ 34.99
€ 25.44

Paperback. With a sophisticated and approachable style that has made it a standard in the field, this fully revised seventh edition of Strategic Organizational Communication engages readers in a comprehensive discussion of organizational communication theories. Num Pages: 520 pages, Illustrations. BIC Classification: KJC; KJP. Category: (P) Professional & Vocational. Dimension: 244 x 189 x 25. Weight in Grams: 878.
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
520
Format
Paperback
Publication date
2012
Edition
7th Edition
Condition
New
SKU
V9781444338638
ISBN
9781444338638
Paperback
Condition: New

€ 60.25

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