.png){kind=logo}
Sales & marketing
Results 1249 - 1272 of 3937
Sales & marketing
Paperback. Ellen Roemer analyzes the flexibility trade-off in buyer-seller relationships. She investigates how relationships should be managed when there is behavioral and environmental uncertainty. Series: Business-to-Business-Marketing. Num Pages: 210 pages, 7 black & white illustrations, 8 black & white tables, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 11. Weight in Grams: 285.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Edition
- Softcover reprint of the original 1st ed. 2004
- Number of pages
- 210
- Condition
- New
- SKU
- V9783824481958
- ISBN
- 9783824481958
Paperback
Condition: New
€ 65.86
€ 65.86
Hardcover. Women are the most financially attractive target audience and buy the majority of products and services, so improving the way we market to women is the easiest and most effective business growth strategy. This book dispels the traditional stereotypes about women as consumers and creates a clear business case for marketing to women. Num Pages: 255 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 240 x 165 x 20. Weight in Grams: 542.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Palgrave Macmillan
- Number of pages
- 256
- Condition
- New
- SKU
- V9780230201606
- ISBN
- 9780230201606
Hardback
Condition: New
€ 67.60
€ 67.60
paperback. Num Pages: 411 pages, 12 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 21. Weight in Grams: 530.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Edition
- 2003rd Edition
- Number of pages
- 411
- Condition
- New
- SKU
- V9783824478125
- ISBN
- 9783824478125
Paperback
Condition: New
€ 95.16
€ 95.16
Paperback. Information is an element of knowledge that can be stored, processed or transmitted. It is linked to concepts of communication, data, knowledge or representation. In a context of steady increase in the mass of information it is difficult to know what information to look for and where to find them. Num Pages: 92 pages, black & white illustrations. BIC Classification: KJS; UM. Category: (P) Professional & Vocational. Dimension: 159 x 234 x 11. Weight in Grams: 164.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- ISTE Ltd and John Wiley & Sons Inc
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781848217546
- ISBN
- 9781848217546
Paperback
Condition: New
€ 180.21
€ 180.21
Paperback. This collection of key articles offers insights across a range of sectors. Some of the things the book will explain include: - The influence of social media on the building of luxury brands - The effect of the consumption of counterfeit luxury goods on identity - The value of brand extension as a strategy in regards to luxury fashion brands Series: Emerald Gems. Num Pages: 224 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 167 x 241 x 18. Weight in Grams: 374.
- Publisher
- Emerald Publishing Limited
- Format
- Paperback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781785608636
- ISBN
- 9781785608636
Paperback
Condition: New
€ 56.66
€ 56.66
Paperback. A Focus on 3D Printing for Healthcare Applications is an indispensable collection of articles for anyone interested in additive manufacturing and prosthetics. 3D printing has huge potential to deliver tailored healthcare solutions. Find out some of the reasons why by reading this collection. Series: Emerald Gems. Num Pages: 240 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 167 x 240 x 16. Weight in Grams: 400.
- Publisher
- Emerald Publishing Limited
- Format
- Paperback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781785608834
- ISBN
- 9781785608834
Paperback
Condition: New
€ 56.66
€ 56.66
A Focus on Consumer Behaviours and Experiences in an Online Shopping E...
Emerald Group Publishing Limited
Paperback. A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment is a collection of key articles offering insights across a range of sectors. Some of the topics the book looks at include: - Influences of socioeconomic characteristics in online shopping behaviour - The role trust plays in an online shopping environment Series: Emerald Gems. Num Pages: 196 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 167 x 241 x 15. Weight in Grams: 322.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Emerald Publishing Limited
- Condition
- New
- SKU
- V9781785608711
- ISBN
- 9781785608711
Paperback
Condition: New
€ 56.66
€ 56.66
Paperback. Num Pages: 317 pages, biography. BIC Classification: KJM; KJSM. Category: (G) General (US: Trade). Dimension: 216 x 140 x 19. Weight in Grams: 424.
- Format
- Paperback
- Publication date
- 1993
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 317
- Condition
- New
- SKU
- V9781349128594
- ISBN
- 9781349128594
Paperback
Condition: New
€ 127.52
€ 127.52
Paperback / so. "Updated throughout plus new introduction and new chapter"--Cover. BIC Classification: KJSU. Category: (G) General (US: Trade). Dimension: 220 x 163 x 21. Weight in Grams: 268.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Simon & Schuster United States
- Condition
- New
- SKU
- V9781416546900
- ISBN
- 9781416546900
Paperback
Condition: New
€ 17.99€ 16.31
€ 17.99
€ 16.31
Hardcover. The inside scoop on boosting sales through spot-on analytics Retailers collect a huge amount of data, but don't know what to do with it. Retail Analytics not only provides a broad understanding of retail, but also shows how to put accumulated data to optimal use. Series: Wiley and SAS Business Series. Num Pages: 176 pages, Illustrations. BIC Classification: KJS; KNPR. Category: (P) Professional & Vocational. Dimension: 161 x 236 x 18. Weight in Grams: 360.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 176
- Condition
- New
- SKU
- V9781118099841
- ISBN
- 9781118099841
Hardback
Condition: New
€ 46.99€ 36.59
€ 46.99
€ 36.59
Hardcover. From the source you trust most-everything you need to start up, grow, and prosper in international trade. If you're excited by the opportunities you see in international trade but nervous about facing a world of problems you don't understand, you've come to the right place. Series: Entrepreneur Magazine. Num Pages: 256 pages, Illustrations, forms. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 229 x 162 x 25. Weight in Grams: 564.
- Format
- Hardback
- Publication date
- 1995
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9780471110583
- ISBN
- 9780471110583
Hardback
Condition: New
€ 95.12€ 79.61
€ 95.12
€ 79.61
Paperback. Thousands of products that are successfully developed and marketed domestically never realize the potential they have in the foreign market. The information provided in this guide enables business people to gain access to previously unreachable foreign markets. Num Pages: 272 pages, forms. BIC Classification: KJK; KJS. Category: (P) Professional & Vocational. Dimension: 236 x 162 x 15. Weight in Grams: 408.
- Format
- Paperback
- Publication date
- 1995
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 272
- Condition
- New
- SKU
- V9780471110590
- ISBN
- 9780471110590
Paperback
Condition: New
€ 41.99€ 32.77
€ 41.99
€ 32.77
Paperback. Americans feed vending machines more than $46 billion a year for sodas, candy, coffee and other snacks. This title covers: how to select the hottest new products for vending machines; the best ways to finance your new business; the secrets to scouting out territories and establishing routes; and, where to find supplies at a discount. Series: Startup Series. Num Pages: 226 pages. BIC Classification: KJS; KJVS. Category: (G) General (US: Trade). Dimension: 227 x 174 x 10. Weight in Grams: 484.
- Publisher
- Entrepreneur Press United States
- Number of pages
- 240
- Format
- Paperback
- Publication date
- 2012
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9781599184364
- ISBN
- 9781599184364
Paperback
Condition: New
€ 25.99€ 23.47
€ 25.99
€ 23.47
Hardback. "Advertising, design, media, PR, digital" -- cover. Series: Epica. Num Pages: 400 pages, 1000 colour illustrations. BIC Classification: 1D; KJSA. Category: (U) Tertiary Education (US: College). Dimension: 233 x 314 x 32. Weight in Grams: 2040.
- Publisher
- Bloomsbury Publishing PLC
- Format
- Hardback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781474261623
- ISBN
- 9781474261623
Hardback
Condition: New
€ 107.02€ 85.10
€ 107.02
€ 85.10
Hardback. Series: Epica. Num Pages: 400 pages, 1000 colour illus. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 232 x 309 x 31. Weight in Grams: 2022.
- Publisher
- Bloomsbury Publishing PLC
- Format
- Hardback
- Publication date
- 2015
- Condition
- New
- SKU
- V9781472590695
- ISBN
- 9781472590695
Hardback
Condition: New
€ 91.47
€ 91.47
Paperback / so. Series: Konsum Und Verhalten. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 13. Weight in Grams: 408.
- Format
- Paperback
- Publication date
- 1987
- Publisher
- Physica-Verlag GmbH & Co Germany
- Condition
- New
- SKU
- V9783790803686
- ISBN
- 9783790803686
Paperback
Condition: New
€ 88.99
€ 88.99
Hardcover. Discover how Web services can improve cost-savings and make your organization more competitive. You'll get summaries of developing standards, current vendor positions (Microsoft, Novell, IBM, Oracle, Sun), and industry examples of Web services solutions and benefits. Order your copy today!. Num Pages: 240 pages, Illustrations. BIC Classification: KJC; KJE; KJS; UDB. Category: (P) Professional & Vocational; (XV) Technical / Manuals. Dimension: 231 x 161 x 21. Weight in Grams: 520.
- Format
- Hardback
- Publication date
- 2003
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 240
- Condition
- New
- SKU
- V9780471266525
- ISBN
- 9780471266525
Hardback
Condition: New
€ 53.51€ 46.16
€ 53.51
€ 46.16
Hardcover. Praise for Service-Oriented Architecture "This book provides a superb overview of the SOA topic. Marks and Bell provide practical guidance across the entire SOA life cycle-from business imperatives and motivations to the post-deployment business and technical metrics to consider. Num Pages: 384 pages, Illustrations. BIC Classification: KJSU; UYF. Category: (P) Professional & Vocational. Dimension: 235 x 161 x 32. Weight in Grams: 668.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 384
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780471768944
- ISBN
- 9780471768944
Hardback
Condition: New
€ 66.16
€ 66.16
Paperback. Social media represents a challenge to the traditional model of mass media, which in turn represents a challenge to traditional mass marketing. This book examines multiple facets of the new media experience through the lens of game theory concepts. Num Pages: 198 pages, biography. BIC Classification: KJS; KNT; PBUD. Category: (G) General (US: Trade). Dimension: 235 x 155 x 11. Weight in Grams: 314.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 198
- Condition
- New
- SKU
- V9783642436208
- ISBN
- 9783642436208
Paperback
Condition: New
€ 138.78
€ 138.78
Hardcover. Sales teams have the potential to do great work. Most sales teams do not devote enough energy to meeting dynamics and process awareness. The skills related to this are critical components of effective teamwork, collaboration and innovation, both internally and externally. Num Pages: 256 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 163 x 23. Weight in Grams: 462.
- Format
- Hardback
- Publication date
- 2013
- Publisher
- John Wiley & Sons Inc
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9781118502259
- ISBN
- 9781118502259
Hardback
Condition: New
€ 25.99€ 21.30
€ 25.99
€ 21.30
Paperback. .
- Publisher
- Elsevier Science & Technology
- Format
- Paperback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780124166905
- ISBN
- 9780124166905
Paperback
Condition: New
€ 52.99€ 51.07
€ 52.99
€ 51.07
Hardback. .
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781119326038
- ISBN
- 9781119326038
Hardback
Condition: New
€ 27.99€ 21.22
€ 27.99
€ 21.22
Paperback. Learn in a week, what the experts learn in a lifetime. Num Pages: 128 pages. BIC Classification: KJS; KNTY. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. .
- Publisher
- Hodder & Stoughton General Division United Kingdom
- Number of pages
- 128
- Format
- Paperback
- Publication date
- 2016
- Edition
- Revised, Updated
- Condition
- New
- SKU
- V9781473609587
- ISBN
- 9781473609587
Paperback
Condition: New
€ 11.99€ 10.31
€ 11.99
€ 10.31
Paperback / so. Series: Wirtschaftswissenschaften. Num Pages: 342 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 21. Weight in Grams: 483.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 342
- Condition
- New
- SKU
- V9783824408085
- ISBN
- 9783824408085
Paperback
Condition: New
€ 94.80
€ 94.80