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Sales & marketing
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Sales & marketing
Hardback. An important update to this roadmap for the development of a corporate intelligence program Market intelligence is the distinct discipline by which organisations systematically gather and process information about their external operating environment in order to facilitate accurate and confident decision making that is based on insight. Num Pages: 288 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 252 x 176 x 21. Weight in Grams: 666.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2014
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781118923627
- ISBN
- 9781118923627
Hardback
Condition: New
€ 54.11
€ 54.11
paperback. BIC Classification: KJS. Dimension: 210 x 148. .
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Fachmedien Wiesbaden
- Edition
- 2014th Edition
- Condition
- New
- SKU
- V9783658063542
- ISBN
- 9783658063542
Paperback
Condition: New
€ 72.46
€ 72.46
paperback. Num Pages: 210 pages, biography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 229 x 152. .
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 210
- Condition
- New
- Edition
- Softcover reprint of the original 1st ed. 2004
- SKU
- V9781349511297
- ISBN
- 9781349511297
Paperback
Condition: New
€ 66.18
€ 66.18
Paperback / so. Editor(s): Riekhof, Hans-Christian. Num Pages: 461 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 240 x 168 x 25. Weight in Grams: 797.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Gabler Verlag United Kingdom
- Edition
- 3
- Number of pages
- 461
- Condition
- New
- SKU
- V9783834945549
- ISBN
- 9783834945549
Paperback
Condition: New
€ 108.01
€ 108.01
E-Branding-Strategien: Mit Fallstudien von Amazon, Dell, Eddie Bauer u...
Hans-Christian . Ed(S): Riekhof
paperback. Editor(s): Riekhof, Hans-Christian. Num Pages: 286 pages, 3 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 15. Weight in Grams: 576.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Gabler Verlag Germany
- Edition
- 2001st Edition
- Number of pages
- 286
- Condition
- New
- SKU
- V9783409189934
- ISBN
- 9783409189934
Paperback
Condition: New
€ 73.30
€ 73.30
Paperback / so. Series: Konsum Und Verhalten. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 15. Weight in Grams: 467.
- Format
- Paperback
- Publication date
- 1988
- Publisher
- Physica-Verlag GmbH & Co Germany
- Condition
- New
- SKU
- V9783790803969
- ISBN
- 9783790803969
Paperback
Condition: New
€ 72.82
€ 72.82
Paperback. Hans-Friedrich Breithaupt analysiert Konstitutiva, Phasen und Arten der Dienstleistung im Internet und untersucht die Besonderheiten der Qualitatswahrnehmung der Abnehmer dieser Dienstleistungen sowie die daraus resultierenden Qualitatsdimensionen. Abschliessend diskutiert er entsprechende Messverfahren." Series: Fokus Dienstleistungsmarketing. Num Pages: 452 pages, 10 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 23. Weight in Grams: 583.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 452
- Condition
- New
- SKU
- V9783835000179
- ISBN
- 9783835000179
Paperback
Condition: New
€ 84.49
€ 84.49
Paperback / so. Editor(s): Pompe, Hans-Georg. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 15. Weight in Grams: 449.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834930651
- ISBN
- 9783834930651
Paperback
Condition: New
€ 61.61
€ 61.61
Paperback / so. Originally presented as the author's thesis (doctoral)--Universit'at G'ottingen. Series: Konsum Und Verhalten. Num Pages: 227 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 13. Weight in Grams: 395.
- Format
- Paperback
- Publication date
- 1992
- Publisher
- Physica-Verlag GmbH & Co Germany
- Number of pages
- 227
- Condition
- New
- SKU
- V9783790806588
- ISBN
- 9783790806588
Paperback
Condition: New
€ 72.34
€ 72.34
Hardback. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 14. Weight in Grams: 562.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Springer Gabler United States
- Edition
- 3
- Condition
- New
- SKU
- V9783658009021
- ISBN
- 9783658009021
Hardback
Condition: New
€ 84.23
€ 84.23
Paperback / so. Mit einem Geleitwort von Prof. Dr. Bertram Scheufele Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 22. Weight in Grams: 513.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Condition
- New
- SKU
- V9783834931160
- ISBN
- 9783834931160
Paperback
Condition: New
€ 90.15
€ 90.15
Book. Num Pages: 356 pages, Etwa 330 S. BIC Classification: KJM; KJSA; KNTX; LNB; LNJ; LNK. Category: (G) General (US: Trade). Dimension: 242 x 165 x 26. Weight in Grams: 692.
- Publication date
- 2007
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- 3., aktualisierte Aufl.
- Number of pages
- 356
- Condition
- New
- SKU
- V9783540483786
- ISBN
- 9783540483786
Paperback
Condition: New
€ 118.62
€ 118.62
Paperback / so. Num Pages: colour illustrations, colour tables, bibliography. BIC Classification: KFC; KFFN; KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 13. Weight in Grams: 409.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658090777
- ISBN
- 9783658090777
Paperback
Condition: New
€ 56.36
€ 56.36
Hardback. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 11. Weight in Grams: 426.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783409142960
- ISBN
- 9783409142960
Hardback
Condition: New
€ 72.50
€ 72.50
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 13. Weight in Grams: 399.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Edition
- 5
- Condition
- New
- SKU
- V9783834942821
- ISBN
- 9783834942821
Paperback
Condition: New
€ 89.08
€ 89.08
paperback. Series: Bank- Und Finanzwirtschaftliche Abhandlungen. Num Pages: black & white illustrations, bibliography. BIC Classification: KFC; KFF; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 6. Weight in Grams: 163.
- Format
- Paperback
- Publication date
- 1929
- Publisher
- Springer Germany
- Edition
- 1929th Edition
- Condition
- New
- SKU
- V9783642903816
- ISBN
- 9783642903816
Paperback
Condition: New
€ 70.63
€ 70.63
Paperback. "Branding and Advertising" presents a wide spectre of contemporary studies and works in the fields of branding, advertising and communication effects. This book presents a series of interesting papers related to advertising and branding, presented at the Copenhagen Conference 2002. Editor(s): Hansen, Flemming; Christensen, Lars Bech. Num Pages: 473 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 231 x 158 x 31. Weight in Grams: 808.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Copenhagen Business School Press
- Number of pages
- 473
- Condition
- New
- SKU
- V9788763001182
- ISBN
- 9788763001182
Paperback
Condition: New
€ 36.99€ 26.81
€ 36.99
€ 26.81
Hardback. Provides the reader with an understanding of the interface between retailers and consumers. This book includes several core areas: consumer choice factors, quality and value, store image, retail competition, location, modern quantitative techniques including LISREL and hierarchical Bayes modelling, future perspectives. Series: International Studies in Entrepreneurship. Num Pages: 134 pages, biography. BIC Classification: KJSM. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 234 x 156 x 9. Weight in Grams: 377.
- Format
- Hardback
- Publication date
- 2004
- Publisher
- Springer-Verlag New York Inc. United States
- Number of pages
- 134
- Condition
- New
- SKU
- V9781402079542
- ISBN
- 9781402079542
Hardback
Condition: New
€ 69.43
€ 69.43
Paperback. Series: International Studies in Entrepreneurship. Num Pages: 134 pages, biography. BIC Classification: KCG; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 8. Weight in Grams: 225.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer-Verlag New York Inc. United States
- Edition
- Softcover reprint of the original 1st ed. 2004
- Number of pages
- 134
- Condition
- New
- SKU
- V9781475788693
- ISBN
- 9781475788693
Paperback
Condition: New
€ 65.46
€ 65.46
Hardback. Die 1. Auflage ist unter dem Titel Handbuch Kundenzufriedenheit. Strategie und Umsetzung in der Praxis erschienen." Editor(s): Kunzel, Hansjorg. Series: Erfolgsfaktor. Num Pages: black & white illustrations, bibliography. BIC Classification: KJC; KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 21. Weight in Grams: 739.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- 2
- Condition
- New
- SKU
- V9783642325519
- ISBN
- 9783642325519
Hardback
Condition: New
€ 85.51
€ 85.51