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Sales & marketing
Results 1841 - 1860 of 3939
Sales & marketing
paperback. Editor(s): Lindquist, Jay D. Series: Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Num Pages: 510 pages, biography. BIC Classification: 3JJPN; KJC; KJK; KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 279 x 210 x 26. Weight in Grams: 1249.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer Switzerland
- Number of pages
- 510
- Condition
- New
- Edition
- Softcover reprint of the original 1st ed. 2015
- SKU
- V9783319386782
- ISBN
- 9783319386782
Paperback
Condition: New
€ 198.58
€ 198.58
Paperback. Num Pages: 408 pages, 100 bw illus. BIC Classification: KJS; KNPR; KNSX. Category: (G) General (US: Trade). Dimension: 283 x 219 x 28. Weight in Grams: 1140.
- Publisher
- Bloomsbury Publishing PLC
- Format
- Paperback
- Publication date
- 2015
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9781609019006
- ISBN
- 9781609019006
Paperback
Condition: New
€ 117.83
€ 117.83
Hardcover. This book examines critical service-management concepts that have direct application in the retail industry. Case examples from around the world show how to gain customer loyalty, achieve market leadership, and ensure profitability in the retail sector. Editor(s): Kandampully, Jay (Ph.D.). Num Pages: 316 pages, biography. BIC Classification: KJSU; KNPR. Category: (P) Professional & Vocational. Dimension: 163 x 243 x 23. Weight in Grams: 658. 348 pages, 1, black & white illustrations. Editor(s): Kandampully, Jay (Ph.D.). This book examines critical service-management concepts that have direct application in the retail industry. Case examples from around the world show how to gain customer loyalty, achieve market leadership, and ensure profitability in the retail sector. Cateogry: (P) Professional & Vocational. BIC Classification: KJSU; KNPR. Dimension: 163 x 243 x 23. Weight: 658.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Springer
- Edition
- 2012th Edition
- Condition
- New
- SKU
- V9781461415534
- ISBN
- 9781461415534
Hardback
Condition: New
€ 129.25
€ 129.25
Hardcover. Offers practical information, examples, and thought-provoking tips that provide ideas and insights that enable financial services professionals to improve their own marketing approaches and achieve ambitious marketing goals. This book includes examples drawn from basic marketing approaches and successful consumer marketing. Num Pages: 288 pages, black & white illustrations. BIC Classification: KJS; KNST. Category: (P) Professional & Vocational. Dimension: 235 x 162 x 27. Weight in Grams: 470.
- Format
- Hardback
- Publication date
- 2009
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 288
- Condition
- New
- SKU
- V9780470410790
- ISBN
- 9780470410790
Hardback
Condition: New
€ 32.45
€ 32.45
Hardback. Your digital presence tells the story of who you are.. so what should you be saying? In a world overflowing with the noise of Facebook updates, tweets, blog posts, Pinterest pins and YouTube video responses, it's difficult to connect with the people who matter most to your business and your career. Num Pages: 256 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 142 x 219 x 15. Weight in Grams: 426.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9781119940715
- ISBN
- 9781119940715
Hardback
Condition: New
€ 23.99€ 19.44
€ 23.99
€ 19.44
Hardcover. Offers business leaders a comprehensive customer-centric organizational model that shows how to put in place an infrastructure that is organized around the demands of the customer. This title includes information about structure, management processes, reward and management systems, and people practices. Num Pages: 208 pages, Illustrations,. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 231 x 160 x 23. Weight in Grams: 394.
- Format
- Hardback
- Publication date
- 2005
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 208
- Condition
- New
- SKU
- V9780787979195
- ISBN
- 9780787979195
Hardback
Condition: New
€ 57.31
€ 57.31
Hardback. Turn unstructured data into valuable business insight Unstructured Data Analytics provides an accessible, non-technical introduction to the analysis of unstructured data. Num Pages: 304 pages. BIC Classification: KJSM. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2018
- Condition
- New
- SKU
- V9781119129752
- ISBN
- 9781119129752
Hardback
Condition: New
€ 50.99€ 35.83
€ 50.99
€ 35.83
Paperback. Num Pages: 496 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 191 x 25. Weight in Grams: 968.
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 496
- Format
- Paperback
- Publication date
- 2013
- Edition
- 6th Edition
- Condition
- New
- SKU
- V9780273757733
- ISBN
- 9780273757733
Paperback
Condition: New
€ 101.53
€ 101.53
Hardcover. Break free and lead the market with the roadmap to Disruption The Ways to New gives you a blueprint for innovation, helping you dig your organization out of the quicksand and get on the fast track to growth. Num Pages: 208 pages. BIC Classification: KJD; KJS. Category: (P) Professional & Vocational. Weight in Grams: 666.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2016
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781119167976
- ISBN
- 9781119167976
Hardback
Condition: New
€ 31.99€ 22.94
€ 31.99
€ 22.94
Hardcover. Disruption? It's nothing new. Just look at any of the breakthrough business ideas of the last thirty years-from Federal Express overnight delivery to Saturn's fixed sticker price-and you'll see a perfect example of the principle of disruption in action. Series: Adweek Magazine Series. Num Pages: 256 pages, facsimiles. BIC Classification: KJP; KJSA. Category: (P) Professional & Vocational. Dimension: 235 x 160 x 28. Weight in Grams: 560.
- Format
- Hardback
- Publication date
- 1996
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9780471165651
- ISBN
- 9780471165651
Hardback
Condition: New
€ 53.41€ 46.16
€ 53.41
€ 46.16
Hardback. Semiotics are playing an increasingly important role within marketing. This book provides an introduction to the potential offered by a semiotic approach to a variety of marketing and communication problems or situations. Num Pages: 238 pages, biography. BIC Classification: CFG; GTE; KJSA; KNT. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 216 x 140 x 13. Weight in Grams: 455.
- Format
- Hardback
- Publication date
- 2001
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 238
- Condition
- New
- SKU
- V9780333760147
- ISBN
- 9780333760147
Hardback
Condition: New
€ 205.10
€ 205.10
Paperback. Suitable for senior strategists, positioning professionals and postgraduate students, this book reveals and explains various techniques used by companies worldwide. It covers the leading issues faced by the brand strategists, supported by an array of international case studies. Num Pages: 512 pages, Illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 244 x 190 x 26. Weight in Grams: 976.
- Publisher
- Kogan Page Ltd
- Number of pages
- 512
- Format
- Paperback
- Publication date
- 2012
- Edition
- 5th Edition
- Condition
- New
- SKU
- V9780749465155
- ISBN
- 9780749465155
Paperback
Condition: New
€ 53.47
€ 53.47
Paperback. Learn how the luxury sector can overcome the conflict between sustaining the definition of luxury as rare, noble, crafted, exclusive, spirited and elevating with the necessity of business growth driven by the rising demand from the middle class, especially in Asia, and the internet. Num Pages: 240 pages, black & white illustrations. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 157 x 233 x 16. Weight in Grams: 364.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2015
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749474362
- ISBN
- 9780749474362
Paperback
Condition: New
€ 44.99€ 40.05
€ 44.99
€ 40.05
Hardback. Explores the diversity of meanings of "luxury" across different markets as well as the impact of social networks and digital developments on the luxury strategy. This book provides a blueprint for the effective management of luxury brands and companies at the highest level, including human resources and financial management. Num Pages: 408 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 235 x 164 x 29. Weight in Grams: 756.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 408
- Format
- Hardback
- Publication date
- 2012
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780749464912
- ISBN
- 9780749464912
Hardback
Condition: New
€ 50.29
€ 50.29
Paperback. Covering software implementations in S-plus and R, this volume serves as both a handbook for measurement specialists, as well as a textbook for students of the Bayesian approach to modern test theory. Software implementations are made available online for further instruction. Series: Statistics for Social and Behavioral Sciences. Num Pages: 313 pages, biography. BIC Classification: JHBC; JMBT; JNKD; KJS; MBNS. Category: (P) Professional & Vocational. Dimension: 237 x 156 x 24. Weight in Grams: 496.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer
- Edition
- 2010th Edition
- Condition
- New
- SKU
- V9781461426066
- ISBN
- 9781461426066
Paperback
Condition: New
€ 183.32
€ 183.32
Paperback. A public relations specialist with over 40 years of experience provides up-to-the-minute information on existing and emerging forms of media. Contains excellent guidance on how to effectively handle and use electronic newspapers and cable TV. Num Pages: 352 pages, Illustrations, forms. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 259 x 178 x 25. Weight in Grams: 603.
- Format
- Paperback
- Publication date
- 1995
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 352
- Condition
- New
- SKU
- V9780471080145
- ISBN
- 9780471080145
Paperback
Condition: New
€ 34.99€ 28.00
€ 34.99
€ 28.00
Hardcover. A Customer Experience Roadmap to Transform Your Business and Culture Chief Customer Officer 2. 0 will give you a proven framework that has launched and advanced the customer experience transformation in businesses in every vertical around the world. And it will take years off your learning curve. Num Pages: 288 pages. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 238 x 164 x 30. Weight in Grams: 482.
- Publisher
- John Wiley & Sons Inc
- Format
- Hardback
- Publication date
- 2015
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9781119047605
- ISBN
- 9781119047605
Hardback
Condition: New
€ 31.99€ 22.94
€ 31.99
€ 22.94
From Coal to Biotech: The Transformation of DSM with Business School S...
Jeannet, Jean-Pierre, Schreuder, Hein
Hardcover. Num Pages: 322 pages, 16 black & white illustrations, 58 colour illustrations, biography. BIC Classification: JNK; KJC; KJS; KJU. Category: (P) Professional & Vocational. Dimension: 166 x 243 x 21. Weight in Grams: 632.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Springer
- Edition
- 2015th Edition
- Condition
- New
- SKU
- V9783662462980
- ISBN
- 9783662462980
Hardback
Condition: New
€ 118.18
€ 118.18
Paperback. Num Pages: 341 pages, 16 black & white illustrations, 58 colour illustrations, biography. BIC Classification: JNK; KJC; KJS; KJU. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 18. Weight in Grams: 528.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- Softcover reprint of the original 1st ed. 2015
- Number of pages
- 341
- Condition
- New
- SKU
- V9783662526316
- ISBN
- 9783662526316
Paperback
Condition: New
€ 78.17
€ 78.17
Paperback. If the idea of starting an email marketing campaign overwhelms you, the authors of Email Marketing: An Hour a Day will introduce you to email marketing basics, demonstrate how to manage details and describe how you can track and measure results. Num Pages: 312 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 190 x 17. Weight in Grams: 472.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780470386736
- ISBN
- 9780470386736
Paperback
Condition: New
€ 32.45
€ 32.45