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Sales & marketing

Results 793 - 816 of 1150

Sales & marketing

Paperback. Num Pages: 496 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 244 x 191 x 25. Weight in Grams: 968.
Publisher
Pearson Education Limited United Kingdom
Number of pages
496
Format
Paperback
Publication date
2013
Edition
6th Edition
Condition
New
SKU
V9780273757733
ISBN
9780273757733
Paperback
Condition: New

€ 100.87

Paperback. Whatever your company's sales revenue, chances are that at least half of it comes from a few crucial accounts. So what does it take to keep them going strong? This title shows you how to protect those crucial accounts that you can't afford to lose. It describes a process that helps to improve your most important business relationships. Num Pages: 192 pages. BIC Classification: KJSU. Category: (G) General (US: Trade). Dimension: 155 x 231 x 14. Weight in Grams: 306.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
192
Format
Paperback
Publication date
2011
Edition
3rd Edition
Condition
New
SKU
V9780749462901
ISBN
9780749462901
Paperback
Condition: New

€ 40.99
€ 36.49

Paperback. .
Publisher
Pearson Education Limited
Format
Paperback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9781292076690
ISBN
9781292076690
Paperback
Condition: New

€ 19.99
€ 15.96

Paperback. What happened when a rag-tag band of scruffs and smart-arses invaded Westminster, sprinkling creative fairy dust over earnest politicians? How much did snappy slogans and simplistic soundbites influence election results and even government policies? This book deals with these questions. Num Pages: 320 pages. BIC Classification: 1DBK; JPVL; JPVN; KJSA. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 154 x 24. Weight in Grams: 420.
Publisher
Faber & Faber
Format
Paperback
Publication date
2015
Condition
New
SKU
V9780571312382
ISBN
9780571312382
Paperback
Condition: New

€ 9.47

Paperback. Num Pages: 144 pages. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 202 x 141 x 12. Weight in Grams: 164.
Publisher
Profile Books Ltd
Format
Paperback
Publication date
2014
Edition
Main
Condition
New
SKU
V9781781254363
ISBN
9781781254363
Paperback
Condition: New

€ 13.99
€ 10.87

Hardcover. Announcing an update of one of the best marketing books of all time. Differentiation has become a very big word in business thanks in great part to Differentiate or Die. It has been called one of the best marketing books of all time. Num Pages: 272 pages, , black & white tables, figures. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 165 x 24. Weight in Grams: 466.
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
272
Format
Hardback
Publication date
2008
Edition
2nd Edition
Condition
New
SKU
V9780470223390
ISBN
9780470223390
Hardback
Condition: New

€ 30.99
€ 22.02

Paperback. There are a few available training programs on the practical aspects of succeeding in the mental health profession for mental health professionals. Num Pages: 208 pages, Illustrations. BIC Classification: KJS; MBPK. Category: (P) Professional & Vocational. Dimension: 228 x 153 x 15. Weight in Grams: 296.
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
208
Format
Paperback
Publication date
2010
Edition
1st Edition
Condition
New
SKU
V9780470560914
ISBN
9780470560914
Paperback
Condition: New

€ 39.72

Paperback. Num Pages: 240 pages, illustrations. BIC Classification: KJP; KJSU. Category: (U) Tertiary Education (US: College). Dimension: 205 x 252 x 7. Weight in Grams: 386.
Publisher
Pearson Education (US) United States
Number of pages
240
Format
Paperback
Publication date
2013
Edition
6th Edition
Condition
New
SKU
V9780133056259
ISBN
9780133056259
Paperback
Condition: New

€ 166.26

Hardcover. Advance your B2B marketing plans with proven social media strategies

Learn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Num Pages: 218 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 237 x 149 x 22. Weight in Grams: 410.

Publisher
John Wiley & Sons Inc
Number of pages
218
Format
Hardback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9781118167762
ISBN
9781118167762
Hardback
Condition: New

€ 25.99
€ 19.44

Hardback. Argues that only those brands that tell values-driven stories through the right channels will revolutionize marketing. The author systematically breaks down how communicators can go beyond the sell by creating stories that inspire people not just to listen, but to proselytize. Num Pages: 288 pages, Illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 239 x 157 x 27. Weight in Grams: 594.
Publisher
Harvard Business Review Press United States
Number of pages
272
Format
Hardback
Publication date
2012
Edition
0th Edition
Condition
New
SKU
V9781422143568
ISBN
9781422143568
Hardback
Condition: New

€ 30.99
€ 27.61

paperback. Presents a practical, method for growth that involves cross-functional teams and continuous testing and iteration. This book is designed for any company or leader looking to break out of the ruts of traditional marketing and become more collaborative, less wasteful, and achieve more consistent, replicable, and data-driven results. Num Pages: 320 pages. BIC Classification: KJC; KJD; KJS; VSC. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 153. .
Publisher
Virgin Books
Format
Paperback
Publication date
2017
Condition
New
SKU
V9780753545379
ISBN
9780753545379
Paperback
Condition: New

€ 20.99
€ 15.80

Hardcover. The follow up to Share This: The Social Media Handbook for PR Professionals. Share This is a practical handbook to the changes taking place in the media and was conceived and written by 24 public relations practitioners using many of the social tools and techniques that it addresses. Num Pages: 324 pages, illustrations (black and white). BIC Classification: GTC; KJSP. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 30. Weight in Grams: 630.
Publisher
John Wiley & Sons Inc United States
Number of pages
324
Format
Hardback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9781118676936
ISBN
9781118676936
Hardback
Condition: New

€ 31.99
€ 24.89

Paperback. Consumer behaviour is the study of how, where, when and why we conduct the exchange elements of our lives to satisfy our needs and desires. It is fundamental to marketing as marketing is concerned with supplying and anticipating customer requirements; therefore understanding how customers behave is at the very heart of the marketing concept. Num Pages: 576 pages, Illustrations. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 260 x 196 x 28. Weight in Grams: 1188.
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
576
Format
Paperback
Publication date
2009
Edition
2nd Edition
Condition
New
SKU
V9780470994658
ISBN
9780470994658
Paperback
Condition: New

€ 77.77

Hardcover. Brains on Fire offers original, practical and actionable steps for creating a word of mouth movement for corporations, products, services and organizations. It will take readers step-by-step through the necessary actions they need to start a movement of their own. Num Pages: 224 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 225 x 152 x 21. Weight in Grams: 354.
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
224
Format
Hardback
Publication date
2010
Edition
1st Edition
Condition
New
SKU
V9780470614181
ISBN
9780470614181
Hardback
Condition: New

€ 25.99
€ 21.09

Hardcover. Conversations make or break everything in sales. Every conversation you have is an opportunity to find new prospects, win new customers, and increase sales. Rainmaking Conversations provides a proven system for leading masterful conversations that fill the pipeline, secure new deals, and maximize the potential of your account. Num Pages: 288 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 232 x 162 x 53. Weight in Grams: 488.
Publisher
John Wiley and Sons Ltd United Kingdom
Number of pages
272
Format
Hardback
Publication date
2011
Edition
1st Edition
Condition
New
SKU
V9780470922231
ISBN
9780470922231
Hardback
Condition: New

€ 25.99
€ 19.32

Hardcover.

Key strategies for long-term, sustainable customerrelationships

With nearly every sector of the marketplace challenged likenever before, sales professionals are under pressure now more thanever. Success demands superior strategies and precise execution. Num Pages: 304 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 239 x 163 x 27. Weight in Grams: 496.

Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
304
Format
Hardback
Publication date
2010
Edition
2nd Edition
Condition
New
SKU
V9780470533116
ISBN
9780470533116
Hardback
Condition: New

€ 27.99
€ 21.12

Paperback. 'Clothing that is not purchased or worn is not fashion' (to paraphrase Armani) Knowledge of marketing is essential to help ensure success and reduce the risk of failure in fashion. Editor(s): Easey, Mike. Series: Wiley Desktop Editions. Num Pages: 280 pages, Illustrations. BIC Classification: KJS; KNSX. Category: (P) Professional & Vocational; (UU) Undergraduate. Dimension: 243 x 174 x 16. Weight in Grams: 484.
Publisher
John Wiley and Sons Ltd
Number of pages
280
Format
Paperback
Publication date
2008
Edition
3rd Edition
Condition
New
SKU
V9781405139533
ISBN
9781405139533
Paperback
Condition: New

€ 41.25

Hardcover. An updated and revised version of the business classic Power Base Selling Power Base Selling, originally published in 1990, left readers with an understanding of and language for gaining political advantage within accounts. Num Pages: 234 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 234 x 161 x 23. Weight in Grams: 446.
Publisher
John Wiley & Sons Inc
Number of pages
234
Format
Hardback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9781118206676
ISBN
9781118206676
Hardback
Condition: New

€ 27.99
€ 21.16

Paperback. .
Publisher
Filament Publishing Ltd
Format
Paperback
Publication date
2014
Condition
New
SKU
V9781910125045
ISBN
9781910125045
Paperback
Condition: New

€ 20.99
€ 16.83

Paperback. Num Pages: 256 pages, black & white illustrations. BIC Classification: KCH; KFF; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 159 x 235 x 19. Weight in Grams: 428.
Publisher
Princeton University Press
Format
Paperback
Publication date
2015
Edition
Reprint
Condition
New
SKU
V9780691168210
ISBN
9780691168210
Paperback
Condition: New

€ 53.29
€ 42.38

Paperback. Num Pages: 464 pages, 197 color illus. BIC Classification: KJS; KNPR; KNSX. Category: (G) General (US: Trade). Dimension: 221 x 283 x 26. Weight in Grams: 1552.
Publisher
Bloomsbury Publishing Plc
Format
Paperback
Publication date
2015
Edition
3rd Edition
Condition
New
SKU
V9781628921571
ISBN
9781628921571
Paperback
Condition: New

€ 130.25
€ 116.67

Paperback. Explains why some sales letters work and most don't. This title shows how to write copy that any business can use. Num Pages: 240 pages, black & white illustrations. BIC Classification: CBWT; KJS. Category: (G) General (US: Trade). Dimension: 141 x 214 x 17. Weight in Grams: 236.
Publisher
Adams Media
Format
Paperback
Publication date
2011
Edition
4th Edition
Condition
New
SKU
V9781440511417
ISBN
9781440511417
Paperback
Condition: New

€ 13.99
€ 10.75

Paperback. .
Publisher
Pearson Education Limited
Number of pages
208
Format
Paperback
Publication date
2014
Condition
New
SKU
V9780273792857
ISBN
9780273792857
Paperback
Condition: New

€ 23.99
€ 17.61

Paperback. Suitable for senior strategists, positioning professionals and postgraduate students, this book reveals and explains various techniques used by companies worldwide. It covers the leading issues faced by the brand strategists, supported by an array of international case studies. Num Pages: 512 pages, Illustrations. BIC Classification: KJC; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 244 x 190 x 26. Weight in Grams: 976.
Publisher
Kogan Page Ltd
Number of pages
512
Format
Paperback
Publication date
2012
Edition
5th Edition
Condition
New
SKU
V9780749465155
ISBN
9780749465155
Paperback
Condition: New

€ 53.27
€ 53.14

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