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Sales & marketing

Results 1001 - 1020 of 2691

Sales & marketing

Paperback. Series: Cornell Hospitality Management: Best Practices. Num Pages: 192 pages. BIC Classification: KJS; KNSH. Category: (G) General (US: Trade). Dimension: 204 x 129 x 12. Weight in Grams: 198.
Publisher
Cornell University Press United States
Number of pages
128
Format
Paperback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9780801478192
ISBN
9780801478192
Paperback
Condition: New

€ 17.99
€ 17.61

Hardcover. What It Takes to be a Leader in Hospitality Sales-Principles and Techniques for Success What's the key to success in today's competitive hospitality industry? Sales-the art and science of telling potential customers that you have the product they need, when they need it, and where, at a price that's right for them. Num Pages: 352 pages, Ill. BIC Classification: KJS; KNSH; YNW. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 238 x 195 x 26. Weight in Grams: 812.
Format
Hardback
Publication date
1999
Publisher
John Wiley and Sons Ltd United States
Edition
1st Edition
Number of pages
352
Condition
New
SKU
V9780471296799
ISBN
9780471296799
Hardback
Condition: New

€ 191.90

Paperback. .
Publisher
Gabler Verlag United Kingdom
Format
Paperback
Publication date
1998
Edition
2., überarb. u. erw. Aufl. 1998
Condition
New
SKU
V9783409236812
ISBN
9783409236812
Paperback
Condition: New

€ 54.61

Paperback. How Asian Women Lead provides a vastly different picture than Western-focused leadership literature, highlighting obstacles Asian women face reaching the top, and looking beneath the corporate surface to show cultural and family perspectives. Num Pages: 172 pages, biography. BIC Classification: JHBL; KJC; KJG; KJM; KJSM. Category: (G) General (US: Trade). Dimension: 235 x 155 x 10. Weight in Grams: 297.
Format
Paperback
Publication date
2014
Publisher
Palgrave Macmillan United Kingdom
Edition
1st ed. 2014
Number of pages
172
Condition
New
SKU
V9781349478453
ISBN
9781349478453
Paperback
Condition: New

€ 47.99
€ 38.46

Hardcover. Distills the strategies used to create the world's most enduring brands into a fresh approach called "cultural branding". This book offers marketers and managers an alternative to conventional branding strategies, which often backfire when companies attempt to create identity brands. Num Pages: 288 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 240 x 159 x 25. Weight in Grams: 624.
Publisher
Harvard Business School Publishing United States
Number of pages
288
Format
Hardback
Publication date
2004
Edition
1ST
Condition
New
SKU
V9781578517749
ISBN
9781578517749
Hardback
Condition: New

€ 36.99
€ 35.34

Hardcover. Brings science to marketing with practical findings that have been replicated, explained and generalised into 'laws' we can rely on. Provides insight for all business professionals to market their brands effectively. Author from University of South Australia. Num Pages: 246 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 241 x 165 x 24. Weight in Grams: 598.
Publisher
Oxford University Press, USA
Number of pages
246
Format
Hardback
Publication date
2010
Edition
01st Edition
Condition
New
SKU
V9780195573565
ISBN
9780195573565
Hardback
Condition: New

€ 38.89

Paperback. Market to Generations Y and Z more effectively by learning how to remain a relevant, appealing brand in the eyes of the most sceptical generations. Num Pages: 312 pages. BIC Classification: KJSA; KJSM. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 234 x 156. .
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2016
Edition
3rd Edition
Condition
New
SKU
V9780749477172
ISBN
9780749477172
Paperback
Condition: New

€ 33.99
€ 31.10

Paperback. Frank Bettger, one of the highest paid salesmen in America, reveals the selling secrets that raised him from initial failure to unparalleled success and fame. Num Pages: 192 pages, illustrations. BIC Classification: KJS; VSC. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 213 x 141 x 14. Weight in Grams: 192.
Publisher
Touchstone
Number of pages
192
Format
Paperback
Publication date
2004
Edition
Illustrated
Condition
New
SKU
V9780671794378
ISBN
9780671794378
Paperback
Condition: New

€ 14.99
€ 11.42

Hardcover.
Format
Hardback
Publication date
1995
Publisher
Palgrave Macmillan
Number of pages
216
Condition
New
SKU
V9780333598924
ISBN
9780333598924
Hardback
Condition: New

€ 128.60

Paperback. Spin doctors are seldom out of the news for long. But who really knows what spin is, or what spin doctors do? Paul Richards shows that spin doctoring is a new phrase to describe a very old practice. Num Pages: 256 pages. BIC Classification: JFD; JPVL; JPVN; KJSP. Category: (G) General (US: Trade). Dimension: 217 x 135 x 22. Weight in Grams: 282.
Publisher
Biteback Publishing
Format
Paperback
Publication date
2016
Condition
New
SKU
V9781849549981
ISBN
9781849549981
Paperback
Condition: New

€ 17.99
€ 14.20

Paperback. You have to do it you might as well enjoy it No one likes a pushy, smarmy salesman no one wants to be that guy but most of us need to sell to some extent. How else can we get any business? We all have to do it now, whether we re lawyers, accountants or start-ups. Num Pages: 204 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 139 x 215 x 16. Weight in Grams: 256.
Format
Paperback
Publication date
2011
Publisher
John Wiley and Sons Ltd
Edition
1st Edition
Number of pages
204
Condition
New
SKU
V9780857082435
ISBN
9780857082435
Paperback
Condition: New

€ 17.99
€ 14.31

Paperback. A contemporary approach to network marketing from the author of the million-copy bestseller, Your First Year in Network Marketing

This is a book about reality an unpleasant reality that no one seems to want to address. Num Pages: 256 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 154 x 228 x 18. Weight in Grams: 322.

Publisher
John Wiley & Sons Inc
Number of pages
256
Format
Paperback
Publication date
2012
Edition
Original
Condition
New
SKU
V9781118144268
ISBN
9781118144268
Paperback
Condition: New

€ 20.99
€ 18.25

Hardback. Usually, a country brand is not focused, resulting in unsuccessful place branding. It is possible to successfully raise your national identity to the level of an attractive brand. Building a country brand is an investment, with strong positive returns. This book will guide you along the path to building a successful brand. Num Pages: 216 pages, 0, 18 black & white tables, 10 figures. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 239 x 163 x 18. Weight in Grams: 452.
Publisher
Palgrave Macmillan
Number of pages
216
Format
Hardback
Publication date
2008
Edition
2009th Edition
Condition
New
SKU
V9780230220928
ISBN
9780230220928
Hardback
Condition: New

€ 95.60

Hardcover. Praise for How to Deal with Difficult Customers "The application of the ten key strategies in this book will help every sales professional learn how to deal with the truly difficult and how to avoid creating unnecessary difficulties. Num Pages: 192 pages, black & white illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 221 x 146 x 20. Weight in Grams: 322.
Format
Hardback
Publication date
2006
Publisher
John Wiley & Sons Inc United Kingdom
Number of pages
192
Condition
New
SKU
V9780470045473
ISBN
9780470045473
Hardback
Condition: New

€ 25.99
€ 21.08

Paperback. A guide to succeeding in seminar business - from developing a program and market testing, to pricing, promotion, advertising, and more. It presents research-based strategies responsible for filling more than one million seminar seats, to allow those with marketable knowledge to succeed in the seminar business. Num Pages: 288 pages, Ill. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 250 x 191 x 26. Weight in Grams: 560.
Format
Paperback
Publication date
1990
Publisher
John Wiley and Sons Ltd United States
Edition
1st Edition
Number of pages
288
Condition
New
SKU
V9780471527091
ISBN
9780471527091
Paperback
Condition: New

€ 54.99
€ 43.29

Paperback. Num Pages: 301 pages, biography. BIC Classification: KJN; KJS. Category: (G) General (US: Trade). Dimension: 254 x 178 x 16. Weight in Grams: 427.
Format
Paperback
Publication date
2012
Publisher
APress United States
Edition
1st Edition
Number of pages
273
Condition
New
SKU
V9781430244974
ISBN
9781430244974
Paperback
Condition: New

€ 57.29
€ 51.14

Paperback. Now, more than ever, psychotherapists need to find new avenues of getting client referrals. Mental health niche marketing specialists Linda Lawless and Jean Wright give step-by-step guidelines to getting referrals by building and leveraging relationships with other professionals, community leaders, and the media. Num Pages: 336 pages, Ill. BIC Classification: KJS; MBPK. Category: (P) Professional & Vocational. Dimension: 235 x 194 x 18. Weight in Grams: 606.
Format
Paperback
Publication date
1999
Publisher
John Wiley & Sons Inc United States
Edition
1st Edition
Number of pages
336
Condition
New
SKU
V9780471297918
ISBN
9780471297918
Paperback
Condition: New

€ 91.21

Paperback. .
Publisher
Hothive Books United Kingdom
Number of pages
56
Format
Paperback
Publication date
2011
Condition
New
SKU
V9781906316778
ISBN
9781906316778
Paperback
Condition: New

€ 7.83

Paperback. In How to Kill a Unicorn, Mark Payne pulls back the curtain on how the company is able to bring more innovative products and ideas successfully to market than any other firm and offers blow by blow inside accounts of how they grapple with and solved their biggest challenges. Num Pages: 296 pages, B&W diagrams. BIC Classification: KJD; KJS. Category: (G) General (US: Trade). Dimension: 216 x 136 x 22. Weight in Grams: 368.
Publisher
Nicholas Brealey Publishing
Format
Paperback
Publication date
2015
Condition
New
SKU
V9781857886283
ISBN
9781857886283
Paperback
Condition: New

€ 19.99
€ 14.95

paperback. This updated and revised volume shows how to achieve a global reputation, and why this makes a vital contribution to the survival and success of the corporation. Num Pages: 228 pages, biography. BIC Classification: KJC; KJK; KJSP. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 216 x 140 x 14. Weight in Grams: 316.
Format
Paperback
Publication date
2002
Publisher
Palgrave Macmillan United Kingdom
Edition
2nd ed. 2002
Number of pages
228
Condition
New
SKU
V9780333987773
ISBN
9780333987773
Paperback
Condition: New

€ 67.43

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