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Sales & marketing
Results 1177 - 1200 of 3941
Sales & marketing
Paperback. In diesem Buch prasentieren renommierte Vertreter aus Bankpraxis und Wissenschaft Fallstudien zu aktuellen und im Markt getesteten Marketing-Aktivitaten von Kreditinstituten. Kontrollfragen am Ende jeder Fallstudie bieten dem Leser die Moglichkeit, den Lernerfolg zu kontrollieren. " Editor(s): Brunner, Wolfgang. Num Pages: 328 pages, 5 black & white tables. BIC Classification: KFF; KJS. Category: (P) Professional & Vocational. Dimension: 244 x 170 x 18. Weight in Grams: 562.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Gabler Germany
- Number of pages
- 328
- Condition
- New
- SKU
- V9783409126359
- ISBN
- 9783409126359
Paperback
Condition: New
€ 73.22
€ 73.22
Paperback / so. Series: Unternehmensf Hrung Und Marketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 18. Weight in Grams: 535.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834900692
- ISBN
- 9783834900692
Paperback
Condition: New
€ 95.45
€ 95.45
Paperback. Auf der Grundlage einer umfangreichen empirischen Untersuchung von 100 Organisationen analysiert Michael Urselmann zentrale Erfolgsfaktoren des Fundraising von Nonprofit-Organisationen. Der Autor gibt konkrete, praxisorientierte Handlungsempfehlungen fur eine professionelle Gestaltung der Mittelbeschaffung." Series: Npo-Management. Num Pages: 349 pages, 20 black & white illustrations. BIC Classification: KJS; KJVX. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 19. Weight in Grams: 460.
- Format
- Paperback
- Publication date
- 1998
- Publisher
- Deutscher Universitats-Verlag Germany
- Edition
- 1.Aufl. 1998. 2., korr. Nachdruck 2006
- Number of pages
- 349
- Condition
- New
- SKU
- V9783824466986
- ISBN
- 9783824466986
Paperback
Condition: New
€ 100.13
€ 100.13
Paperback / so. Mit einem Geleitwort von Prof. Dr. Dr. h.c. mult. Christian Homburg Series: Schriftenreihe Des Instituts F R Marktorientierte Unternehme. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 222.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Condition
- New
- SKU
- V9783834925640
- ISBN
- 9783834925640
Paperback
Condition: New
€ 76.76
€ 76.76
Paperback / so. Series: Unternehmensf Hrung Und Marketing. Num Pages: 292 pages, black & white illustrations, bibliography. BIC Classification: KJG; KJH; KJM; KJS; KJVX. Category: (G) General (US: Trade). Dimension: 244 x 170 x 17. Weight in Grams: 503.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Gabler Verlag United States
- Number of pages
- 292
- Condition
- New
- SKU
- V9783834904683
- ISBN
- 9783834904683
Paperback
Condition: New
€ 89.71
€ 89.71
Paperback / so. Series: Betriebswirtschaftliche Aspekte Lose Gekoppelter Systeme Und. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 435.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783835004122
- ISBN
- 9783835004122
Paperback
Condition: New
€ 89.71
€ 89.71
Paperback. Series: Neue Betriebswirtschaftliche Forschung (NBF). Num Pages: 345 pages, 6 black & white illustrations, 49 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 450.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 345
- Condition
- New
- SKU
- V9783824491377
- ISBN
- 9783824491377
Paperback
Condition: New
€ 72.50
€ 72.50
Paperback. Series: Werbe- und Markenforschung. BIC Classification: KJS. Dimension: 210 x 148. Weight in Grams: 412.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag
- Condition
- New
- SKU
- V9783835004214
- ISBN
- 9783835004214
Paperback
Condition: New
€ 83.52
€ 83.52
Erfolgsfaktoren Von Markenerweiterungen in Der Zeitungsbranche
Habann, Frank; Huber, Frank; Nienstedt, Heinz...
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 222.
- Format
- Paperback
- Publication date
- 2008
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834912282
- ISBN
- 9783834912282
Paperback
Condition: New
€ 76.62
€ 76.62
Paperback. Die Ergebnisse dieser empirischen Studie auf der Basis von 48 Marken und 95 Transferprodukten aus unterschiedlichen Produktkategorien leisten einen fundierten Beitrag zur Entscheidungsunterstutzung und zur Reduzierung des Flop-Risikos." Series: Marken- Und Produktmanagement. Num Pages: 293 pages, 19 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 16. Weight in Grams: 384.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 293
- Condition
- New
- SKU
- V9783824475384
- ISBN
- 9783824475384
Paperback
Condition: New
€ 83.10
€ 83.10
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 7. Weight in Grams: 168.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658089443
- ISBN
- 9783658089443
Paperback
Condition: New
€ 72.46
€ 72.46
paperback. Series: Unternehmenskooperation Und Netzwerkmanagement. Num Pages: 297 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 18. Weight in Grams: 395.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Edition
- 2004th Edition
- Number of pages
- 297
- Condition
- New
- SKU
- V9783824482382
- ISBN
- 9783824482382
Paperback
Condition: New
€ 88.96
€ 88.96
Paperback. Astrid Holste identifiziert 14 Erfolgsgrossen fur Dienstleistungsportale, die sie vier Dimensionen zuordnet: Management des Wandels, Strategische Integration, Kundenbindung und Nutzung." Series: Marketing und Innovationsmanagement. Num Pages: 186 pages, 4 black & white illustrations, 23 black & white tables. BIC Classification: KJMV6; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 10. Weight in Grams: 255.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 186
- Condition
- New
- SKU
- V9783824477067
- ISBN
- 9783824477067
Paperback
Condition: New
€ 82.24
€ 82.24
Paperback / so. Series: Basler Schriften Zum Marketing. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 431.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783409034470
- ISBN
- 9783409034470
Paperback
Condition: New
€ 77.99
€ 77.99
Paperback / so. Series: Forum Produkt- Und Produktionsmanagement. Num Pages: 315 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 18. Weight in Grams: 430.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer Gabler United Kingdom
- Number of pages
- 315
- Condition
- New
- SKU
- V9783834928764
- ISBN
- 9783834928764
Paperback
Condition: New
€ 83.52
€ 83.52
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS; VSC. Category: (G) General (US: Trade). Dimension: 210 x 148 x 13. Weight in Grams: 308.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Edition
- 2
- Condition
- New
- SKU
- V9783658063153
- ISBN
- 9783658063153
Paperback
Condition: New
€ 39.30
€ 39.30
Paperback / so. Num Pages: 199 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KCCD; KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 13. Weight in Grams: 299.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 199
- Condition
- New
- SKU
- V9783835003880
- ISBN
- 9783835003880
Paperback
Condition: New
€ 89.08
€ 89.08
Paperback / so. Series: Forschungsgruppe Konsum Und Verhalten. Num Pages: 397 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 22. Weight in Grams: 508.
- Format
- Paperback
- Publication date
- 2002
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Number of pages
- 397
- Condition
- New
- SKU
- V9783824475292
- ISBN
- 9783824475292
Paperback
Condition: New
€ 73.18
€ 73.18
Paperback. Originally presented as the author's thesis (doctoral--Universit'at-GH-Paderborn, 1990). Series: Konsum und Verhalten. Num Pages: 326 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 18. Weight in Grams: 550.
- Format
- Paperback
- Publication date
- 1991
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Number of pages
- 326
- Condition
- New
- SKU
- V9783790805437
- ISBN
- 9783790805437
Paperback
Condition: New
€ 84.15
€ 84.15
Hardcover. The work of motivation and consumer researcher Ernest Dichter was a milestone in the psychological creation of the modern consumer. This collection contextualizes Ernest Dichter within twentieth-century consumer culture and it charts the rise of psychological approaches to consumption in post-war Europe and North America. Editor(s): Gries, Rainer; Schwarzkopf, Stefan. Num Pages: 305 pages, 11 black & white illustrations, biography. BIC Classification: KJSM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 222 x 138 x 23. Weight in Grams: 508.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- Palgrave Macmillan
- Number of pages
- 312
- Condition
- New
- SKU
- V9780230537996
- ISBN
- 9780230537996
Hardback
Condition: New
€ 128.15
€ 128.15
Ertragsorientiertes Zielkundenmanagement Fur Finanzdienstleister
. Ed(S): Wiedmann, Klaus-Peter; Klee, Alexand...
Paperback / so. Editor(s): Wiedmann, Klaus-Peter; Klee, Alexander; Buxel, Holger; Buckler, Frank. Num Pages: black & white illustrations, bibliography. BIC Classification: KFC; KFF; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 28. Weight in Grams: 857.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783322890474
- ISBN
- 9783322890474
Paperback
Condition: New
€ 97.73
€ 97.73
Paperback. Num Pages: 300 pages, 1 black & white illustrations, 48 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 16. Weight in Grams: 390.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 300
- Condition
- New
- SKU
- V9783835000759
- ISBN
- 9783835000759
Paperback
Condition: New
€ 83.19
€ 83.19
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 9. Weight in Grams: 204.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834928948
- ISBN
- 9783834928948
Paperback
Condition: New
€ 71.11
€ 71.11
paperback. Num Pages: 213 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 239 x 165 x 15. Weight in Grams: 386.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Number of pages
- 213
- Condition
- New
- Edition
- 2012th Edition
- SKU
- V9783834939142
- ISBN
- 9783834939142
Paperback
Condition: New
€ 50.38
€ 50.38