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Sales & marketing
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Sales & marketing
Hardcover. "I've always said that education without execution is just entertainment -- and Lior illustrates this beautifully in his book. It is important to learn HOW to implement a successful Customer focus strategy and you need knowledge and process to do it well. Read this book and learn. Num Pages: 204 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 161 x 229 x 20. Weight in Grams: 470.
- Format
- Hardback
- Publication date
- 2005
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 204
- Condition
- New
- SKU
- V9780471713920
- ISBN
- 9780471713920
Hardback
Condition: New
€ 30.99€ 24.17
€ 30.99
€ 24.17
Paperback / so. Num Pages: 165 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KC; KJM; KJS; KN. Category: (G) General (US: Trade). Dimension: 216 x 140 x 11. Weight in Grams: 245.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 165
- Condition
- New
- SKU
- V9783835005730
- ISBN
- 9783835005730
Paperback
Condition: New
€ 78.03
€ 78.03
Paperback / so. Series: Schriftenreihe Des Instituts Fur Marktorientierte Unternehme. Num Pages: 277 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KC; KJS; KN. Category: (G) General (US: Trade). Dimension: 210 x 148 x 17. Weight in Grams: 390.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 277
- Condition
- New
- SKU
- V9783835006171
- ISBN
- 9783835006171
Paperback
Condition: New
€ 89.08
€ 89.08
Paperback / so. Mit einem Geleitwort von Prof. Dr. Hartmut H. Holzmuller" Series: Applied Marketing Science/Angewandte Marketingforschung. Num Pages: 262 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS; MBPM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 340.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Number of pages
- 262
- Condition
- New
- SKU
- V9783834926319
- ISBN
- 9783834926319
Paperback
Condition: New
€ 77.73
€ 77.73
Hardcover.
Make customer feedback work for your business.
Customers are speaking loud and clear through a miriad of mediums. Evidence shows that customers will no longer stand for the hurried and complacent service that has become the norm. They are looking for a positive, memorable experience. Num Pages: 224 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 159 x 23. Weight in Grams: 406.
- Format
- Hardback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9780470563557
- ISBN
- 9780470563557
Hardback
Condition: New
€ 25.99€ 21.30
€ 25.99
€ 21.30
Paperback. The complete guide to a winning pay-per-click marketing campaign Pay-per-click advertising-the "sponsored results" on search engine results pages-is increasingly being used to drive traffic to websites. Num Pages: 432 pages, Illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational. Dimension: 232 x 186 x 22. Weight in Grams: 780.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- John Wiley & Sons Inc
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780470488676
- ISBN
- 9780470488676
Paperback
Condition: New
€ 31.99€ 25.13
€ 31.99
€ 25.13
paperback. Filled with specific defusing tactics and key behavioral insights, this new edition shows how to reduce stress, find the right words to say, and handle hostile customers with ease and confidence. Series: Perfect Phrases Series. Num Pages: 256 pages. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 203 x 132 x 16. Weight in Grams: 236.
- Publisher
- McGraw-Hill Education - Europe United States
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2010
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780071745062
- ISBN
- 9780071745062
Paperback
Condition: New
€ 23.99€ 17.77
€ 23.99
€ 17.77
Hardcover. In Perfect Pitch, bestselling author Jon Steel shows readers how the principles of advertising research and planning can be applied to the business of presenting and selling ideas. While many books offer tips on persuasion, this is the only book tailored specifically to advertising industry professionals who must sell their ideas or perish. Num Pages: 288 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 160 x 26. Weight in Grams: 488.
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 288
- Format
- Hardback
- Publication date
- 2006
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780471789765
- ISBN
- 9780471789765
Hardback
Condition: New
€ 34.99€ 25.52
€ 34.99
€ 25.52
Paperback. Series: Lecture Notes in Economics and Mathematical Systems. Num Pages: 229 pages, 21 black & white illustrations, 21 black & white tables, biography. BIC Classification: KJS; KNT. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 234 x 156 x 12. Weight in Grams: 337.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- Softcover reprint of the original 1st ed. 2003
- Number of pages
- 229
- Condition
- New
- SKU
- V9783540008125
- ISBN
- 9783540008125
Paperback
Condition: New
€ 129.68
€ 129.68
Paperback. Num Pages: 320 pages, 120 black & white illustrations, 55 black & white tables. BIC Classification: KF; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 17. Weight in Grams: 413.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 320
- Condition
- New
- SKU
- V9783824407415
- ISBN
- 9783824407415
Paperback
Condition: New
€ 94.40
€ 94.40
Hardback. This text expands on Bryan Reynolds' controversial transversal theory while offering groudbreaking analyses of Shakespeare plays - and textual, filmic and theatrical adaptations of them. Num Pages: 336 pages, biography. BIC Classification: 2AB; AN; DSGS; KJSA. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 216 x 140 x 24. Weight in Grams: 492.
- Format
- Hardback
- Publication date
- 2003
- Publisher
- St Martin's Press United States
- Number of pages
- 336
- Condition
- New
- SKU
- V9780312293314
- ISBN
- 9780312293314
Hardback
Condition: New
€ 52.90€ 48.01
€ 52.90
€ 48.01
Paperback / so. Series: Kundenmanagement & Electronic Commerce. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 18. Weight in Grams: 399.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658043889
- ISBN
- 9783658043889
Paperback
Condition: New
€ 89.04
€ 89.04
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV2; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 13. Weight in Grams: 399.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783834933447
- ISBN
- 9783834933447
Paperback
Condition: New
€ 50.37
€ 50.37
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 349.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Gabler Verlag United States
- Edition
- 2
- Condition
- New
- SKU
- V9783834945587
- ISBN
- 9783834945587
Paperback
Condition: New
€ 89.08
€ 89.08
hardcover. Num Pages: 337 pages, 27 black & white illustrations, biography. BIC Classification: JFFT; JMH; KJSM; KJU. Category: (G) General (US: Trade). Dimension: 210 x 148 x 24. Weight in Grams: 570.
- Format
- Hardback
- Publication date
- 2016
- Publisher
- Palgrave Macmillan United Kingdom
- Edition
- 1st ed. 2016
- Number of pages
- 337
- Condition
- New
- SKU
- V9781137501196
- ISBN
- 9781137501196
Hardback
Condition: New
€ 67.48
€ 67.48
Hardback. The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This last book in the series focuses on historiographical and theoretical approaches. Editor(s): Watson, Tom. Series: National Perspectives on the Development of Public Relations. Num Pages: 129 pages, biography. BIC Classification: KJC; KJK; KJSP. Category: (P) Professional & Vocational. Dimension: 216 x 140 x 11. Weight in Grams: 317.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Palgrave Macmillan United Kingdom
- Number of pages
- 129
- Condition
- New
- SKU
- V9781137404367
- ISBN
- 9781137404367
Hardback
Condition: New
€ 66.04
€ 66.04
Paperback. Alexander Schwarz-Musch gibt einen Uberblick uber Entwicklung und State-of-the-Art der internationalen Kommunikationspolitik und untersucht, ob und in welchem Ausmass landerubergreifend konsistente Images positioniert werden konnen." Num Pages: 307 pages, 1 black & white illustrations, 20 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 17. Weight in Grams: 405.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 307
- Condition
- New
- SKU
- V9783824477364
- ISBN
- 9783824477364
Paperback
Condition: New
€ 94.28
€ 94.28
Paperback. Editor(s): Krafft, Manfred. Series: ZfB Special Issue. BIC Classification: KJS. Dimension: 240 x 170. Weight in Grams: 231.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783834901088
- ISBN
- 9783834901088
Paperback
Condition: New
€ 53.99€ 42.03
€ 53.99
€ 42.03
Paperback. Editor(s): Homburg, Christian. Series: Schriftenreihe DES Instituts fur Marktorientierte Unternehmensfuhrung (Imu), Universitat Mannheim. Num Pages: 443 pages, black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 23. Weight in Grams: 535.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Edition
- Softcover reprint of the original 1st ed. 2004
- Number of pages
- 443
- Condition
- New
- SKU
- V9783322815262
- ISBN
- 9783322815262
Paperback
Condition: New
€ 84.39
€ 84.39
paperback. Editor(s): Stucky, Wolffried; Schiefer, Gunther. Series: Wirtschaftsinformatik. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS; UY. Category: (G) General (US: Trade). Dimension: 210 x 148 x 9. Weight in Grams: 218.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Edition
- 2005th Edition
- Condition
- New
- SKU
- V9783835000810
- ISBN
- 9783835000810
Paperback
Condition: New
€ 83.55
€ 83.55