.png){kind=logo}
Sales & marketing
Results 2981 - 3000 of 3827
Sales & marketing
Paperback. Featuring the latest applications and practices designed to improve the key performance indicators of service systems, this volume focuses on those related to service quality, service productivity, regulatory compliance, and sustainable service innovation. Editor(s): Demirkan, Haluk; Spohrer, James C.; Krishna, Vikas. Series: Service Science: Research and Innovations in the Service Economy. Num Pages: 310 pages, biography. BIC Classification: KJSU; KNS; UYZM. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 17. Weight in Grams: 516.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Springer-Verlag New York Inc. United States
- Number of pages
- 310
- Condition
- New
- SKU
- V9781461428077
- ISBN
- 9781461428077
Paperback
Condition: New
€ 128.15
€ 128.15
hardcover. Editor(s): Bruhn, Manfred; Hadwich, Karsten. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 29. Weight in Grams: 1030.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Edition
- 2014th Edition
- Condition
- New
- SKU
- V9783658021399
- ISBN
- 9783658021399
Hardback
Condition: New
€ 109.56
€ 109.56
Paperback. .
- Publisher
- Cambridge University Press United Kingdom
- Number of pages
- 295
- Format
- Paperback
- Publication date
- 2014
- Condition
- New
- SKU
- V9780521124324
- ISBN
- 9780521124324
Paperback
Condition: New
€ 37.55
€ 37.55
Hardcover. Praise for Service-Oriented Architecture "This book provides a superb overview of the SOA topic. Marks and Bell provide practical guidance across the entire SOA life cycle-from business imperatives and motivations to the post-deployment business and technical metrics to consider. Num Pages: 384 pages, Illustrations. BIC Classification: KJSU; UYF. Category: (P) Professional & Vocational. Dimension: 235 x 161 x 32. Weight in Grams: 668.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- John Wiley and Sons Ltd United States
- Number of pages
- 384
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780471768944
- ISBN
- 9780471768944
Hardback
Condition: New
€ 66.16
€ 66.16
Paperback / so. Mit Geleitworten von Anna Humenberger und Dipl-Kfm. Dr. Heinz-Werner Haudeck Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 9. Weight in Grams: 204.
- Format
- Paperback
- Publication date
- 2010
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Condition
- New
- SKU
- V9783834925688
- ISBN
- 9783834925688
Paperback
Condition: New
€ 71.09
€ 71.09
Paperback / so. Series: Essentials. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 2. Weight in Grams: 64.
- Format
- Paperback
- Publication date
- 2015
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783658096205
- ISBN
- 9783658096205
Paperback
Condition: New
€ 23.53
€ 23.53
Hardcover. The human factors that affect services marketing are dealt with in this volume. It aims to help students understand how to implement strategies in international and domestic service business. Num Pages: 592 pages, Ill. BIC Classification: KJS; KNS. Category: (UU) Undergraduate. Dimension: 234 x 194 x 32. Weight in Grams: 1000.
- Format
- Hardback
- Publication date
- 1997
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 592
- Condition
- New
- SKU
- V9780471180340
- ISBN
- 9780471180340
Hardback
Condition: New
€ 293.60
€ 293.60
Hardback. Editor(s): Roy, Sanjit Kumar; Nguyen, Bang; Mutum, Dilip S. Num Pages: 194 pages, 4 black & white illustrations, 24 colour illustrations, biography. BIC Classification: KJS; KNS. Category: (G) General (US: Trade). Dimension: 166 x 243 x 18. Weight in Grams: 454.
- Publisher
- Springer International Publishing AG
- Format
- Hardback
- Publication date
- 2016
- Edition
- 1st ed. 2017
- Condition
- New
- SKU
- V9783319329680
- ISBN
- 9783319329680
Hardback
Condition: New
€ 94.61
€ 94.61
Paperback. Editor(s): Wei, Dan. Series: Laws in Emerging Economies. Num Pages: 228 pages, 7 black & white illustrations, 5 colour illustrations, 25 black & white tables, biography. BIC Classification: JPS; KJSM; LBBM; LNAC5. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 12. Weight in Grams: 361.
- Format
- Paperback
- Publication date
- 2016
- Publisher
- Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
- Edition
- Softcover reprint of the original 1st ed. 2015
- Number of pages
- 228
- Condition
- New
- SKU
- V9783662511947
- ISBN
- 9783662511947
Paperback
Condition: New
€ 66.13
€ 66.13
Hardback. Series: Columbia Business School Publishing. Num Pages: 304 pages. BIC Classification: KJC; KJM; KJSP. Category: (P) Professional & Vocational. Dimension: 229 x 152. Weight in Grams: 454.
- Format
- Hardback
- Publication date
- 2017
- Publisher
- Columbia University Press
- Condition
- New
- SKU
- V9780231180566
- ISBN
- 9780231180566
Hardback
Condition: New
€ 32.99€ 28.50
€ 32.99
€ 28.50
Share This Too: More Social Media Solutions for PR Professionals
Cipr (Chartered Institute Of Public Relations...
Hardcover. The follow up to Share This: The Social Media Handbook for PR Professionals. Share This is a practical handbook to the changes taking place in the media and was conceived and written by 24 public relations practitioners using many of the social tools and techniques that it addresses. Num Pages: 324 pages, illustrations (black and white). BIC Classification: GTC; KJSP. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 30. Weight in Grams: 630.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 324
- Format
- Hardback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118676936
- ISBN
- 9781118676936
Hardback
Condition: New
€ 31.99€ 25.14
€ 31.99
€ 25.14
Share This: The Social Media Handbook for PR Professionals
Cipr (Chartered Institute Of Public Relations...
Hardcover. Share This is a practical handbook to the biggest changes taking place in the media and its professions by the Chartered Institute of Public Relations (CIPR) Social Media Panel. Num Pages: 260 pages, Illustrations. BIC Classification: KJE; KJSP. Category: (P) Professional & Vocational. Dimension: 230 x 164 x 26. Weight in Grams: 528.
- Publisher
- Wiley
- Number of pages
- 264
- Format
- Hardback
- Publication date
- 2012
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118404843
- ISBN
- 9781118404843
Hardback
Condition: New
€ 24.99€ 16.06
€ 24.99
€ 16.06
Sheppard's British Isles, 29th Edition: A Directory of Antiquarian and...
Richard Joseph Publishers Ltd (Ed.)
Hardcover. Editor(s): Richard Joseph Publishers Ltd. Num Pages: 480 pages. BIC Classification: 1DB; GBCR; KJS; WCS. Category: (G) General (US: Trade). Dimension: 234 x 166 x 32. Weight in Grams: 808. 480pp.
- Condition
- Used, Like New
- Publisher
- Richard Joseph Publishers Ltd
- Number of pages
- 480
- Format
- Hardback
- Publication date
- 2006
- Edition
- 29th UK ed.
- SKU
- KEX0193998
- ISBN
- 9781872699844
Hardback
Condition: Used, Like New
€ 4.99
€ 4.99
Paperback. BIC Classification: KJS. Dimension: 210 x 148. .
- Format
- Paperback
- Publication date
- 2017
- Publisher
- Springer Berlin Heidelberg
- Condition
- New
- SKU
- V9783662540152
- ISBN
- 9783662540152
Paperback
Condition: New
€ 36.97
€ 36.97
Paperback. Num Pages: 172 pages, illus. BIC Classification: KJS; KJVS. Category: (G) General (US: Trade); (U) Tertiary Education (US: College). Dimension: 214 x 136 x 14. Weight in Grams: 410.
- Format
- Paperback
- Publication date
- 1996
- Publisher
- Griffin Publishing United States
- Edition
- 1St Edition
- Number of pages
- 172
- Condition
- New
- SKU
- V9781882180578
- ISBN
- 9781882180578
Paperback
Condition: New
€ 19.00€ 15.90
€ 19.00
€ 15.90
Hardcover. As the way shoppers' purchasing habits change due to influences such as mobile devices and the internet there is an increasing need to understand how marketing actions influence how shoppers respond to offers. This volume of RMR dedicates itself to understanding the impact on shoppers from in-store marketing activities on their path to purchase. Editor(s): Grewal, Dhruv; Roggeveen, Anne L.; Nordfalt, Jens. Series: Review of Marketing Research. Num Pages: 248 pages. BIC Classification: KJSM. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 161 x 238 x 19. Weight in Grams: 498.
- Format
- Hardback
- Publication date
- 2014
- Publisher
- Emerald Group Publishing Limited
- Condition
- New
- SKU
- V9781784410018
- ISBN
- 9781784410018
Hardback
Condition: New
€ 135.81
€ 135.81
Hardback. The aim of shopper marketing is to convert browsing shoppers into active purchasers at the point of sale. This title demonstrates how marketers can influence the buying decision in-store, including practical advice on shopper needs and trends, retail environments, effective packaging and more. Num Pages: 296 pages, Illustrations. BIC Classification: KCK; KJS; KNPR. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 165 x 241 x 22. Weight in Grams: 584.
- Publisher
- Kogan Page Ltd
- Number of pages
- 296
- Format
- Hardback
- Publication date
- 2012
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780749464714
- ISBN
- 9780749464714
Hardback
Condition: New
€ 44.99€ 39.93
€ 44.99
€ 39.93
Paperback / so. Series: Forschungsgruppe Konsum Und Verhalten. Num Pages: 565 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KCCD; KJM; KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 30. Weight in Grams: 676.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 565
- Condition
- New
- SKU
- V9783824482351
- ISBN
- 9783824482351
Paperback
Condition: New
€ 102.72
€ 102.72
Hardcover. To get the most success out of what the finance community regards as a risky business, short sellers need high--level information. The Theory and Practice of Short Selling offers managers and investors the information they need to maximize and enhance their short selling capabilities for bigger profits. Editor(s): Fabozzi, Frank J. Series: Frank J. Fabozzi Series. Num Pages: 416 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 236 x 162 x 32. Weight in Grams: 830.
- Format
- Hardback
- Publication date
- 2004
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 416
- Condition
- New
- SKU
- V9780471660200
- ISBN
- 9780471660200
Hardback
Condition: New
€ 89.12€ 74.83
€ 89.12
€ 74.83
hardcover. Editor(s): Anda, Bela; Endros, Stefan; Kalka, Jochen; Lobo, Sascha. Num Pages: black & white illustrations, bibliography. BIC Classification: KJSP; KNTX. Category: (G) General (US: Trade). Dimension: 249 x 168 x 13. Weight in Grams: 590.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- Edition
- 2012th Edition
- SKU
- V9783834940087
- ISBN
- 9783834940087
Hardback
Condition: New
€ 62.76
€ 62.76