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Sales & marketing

Results 529 - 552 of 2511

Sales & marketing

Paperback. Num Pages: 336 pages, 28 black & white illustrations, 50 colour tables, 9 black & white halftones, 19 black & w. BIC Classification: KJS; KNSG; KNSH. Category: (UP) Postgraduate, Research & Scholarly. Dimension: 246 x 189. .
Publisher
Taylor & Francis Ltd United Kingdom
Number of pages
336
Format
Paperback
Publication date
2015
Edition
2nd Edition
Condition
New
SKU
V9781138912908
ISBN
9781138912908
Paperback
Condition: New

€ 76.86

Paperback / so. Series: Marken- Und Produktmanagement. Num Pages: 165 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 240.
Format
Paperback
Publication date
2008
Publisher
Gabler Verlag United Kingdom
Number of pages
165
Condition
New
SKU
V9783835008830
ISBN
9783835008830
Paperback
Condition: New

€ 59.30

Paperback. Series: BestMasters. Num Pages: 158 pages, 4 black & white illustrations, 10 black & white tables, biography. BIC Classification: KJC; KJSM. Category: (G) General (US: Trade). Dimension: 210 x 148 x 9. Weight in Grams: 221.
Format
Paperback
Publication date
2015
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
158
Condition
New
SKU
V9783658086718
ISBN
9783658086718
Paperback
Condition: New

€ 74.81

Paperback / so. Num Pages: 252 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJMV3; KJS. Category: (G) General (US: Trade). Dimension: 246 x 171 x 18. Weight in Grams: 470.
Format
Paperback
Publication date
2013
Publisher
Gabler Verlag United Kingdom
Edition
2
Number of pages
252
Condition
New
SKU
V9783663015857
ISBN
9783663015857
Paperback
Condition: New

€ 54.52

Paperback. A guide to maximising your company's potential through PR. It helps the reader to gain an understanding of the concepts and principles and learn how to use them in actual business scenarios. It covers strategic public relations, public relations and the internet, working with the media, how to deal with different stakeholders, and more. Series: Creating Success. Num Pages: 176 pages, 1, black & white illustrations. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 219 x 147 x 12. Weight in Grams: 274.
Format
Paperback
Publication date
2010
Publisher
Kogan Page Ltd
Number of pages
178
Condition
New
Edition
1st Edition
SKU
V9780749459703
ISBN
9780749459703
Paperback
Condition: New

€ 15.99
€ 14.50

Paperback. Num Pages: 216 pages, 33 black & white illustrations, biography. BIC Classification: KJE; KJS. Category: (G) General (US: Trade). Dimension: 254 x 178 x 12. Weight in Grams: 308.
Format
Paperback
Publication date
2013
Publisher
Apress
Edition
1st ed.
Number of pages
188
Condition
New
SKU
V9781430247135
ISBN
9781430247135
Paperback
Condition: New

€ 32.99
€ 26.64

Hardcover. Focusing on the development of strategies for the internationalization of large and medium-sized companies, this book introduces internationalization and strategic planning, and recommends detailed processes for developing strategies both for going global for new markets, and internationalizing production and sourcing. Num Pages: 236 pages, 93 black & white illustrations, biography. BIC Classification: KCL; KJC; KJK; KJSM. Category: (P) Professional & Vocational. Dimension: 167 x 257 x 19. Weight in Grams: 516.
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG
Format
Hardback
Publication date
2016
Edition
2nd ed. 2017
Condition
New
SKU
V9783662531228
ISBN
9783662531228
Hardback
Condition: New

€ 97.73

Hardback. Editor(s): Effert, Detlef; Wunder, Markus. Num Pages: black & white illustrations, bibliography. BIC Classification: KFC; KFF; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 18. Weight in Grams: 576.
Format
Hardback
Publication date
2006
Publisher
Gabler Verlag United Kingdom
Condition
New
SKU
V9783834900548
ISBN
9783834900548
Hardback
Condition: New

€ 70.94

paperback. Series: Forum Marketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 203 x 127 x 32. Weight in Grams: 608.
Format
Paperback
Publication date
2004
Publisher
Deutscher Universit?tsverlag United Kingdom
Edition
2004th Edition
Condition
New
SKU
V9783824482658
ISBN
9783824482658
Paperback
Condition: New

€ 72.21

paperback. Editor(s): DDV. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 13. Weight in Grams: 286.
Format
Paperback
Publication date
2011
Publisher
Gabler Verlag United States
Condition
New
Edition
2011th Edition
SKU
V9783834927545
ISBN
9783834927545
Paperback
Condition: New

€ 53.32

Paperback / so. Editor(s): Hoefner, B. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 208 x 150 x 15. Weight in Grams: 318.
Format
Paperback
Publication date
2012
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783834935243
ISBN
9783834935243
Paperback
Condition: New

€ 69.28

Paperback. Over 4,000 entries on key terms and concepts covering advertising, sales promotion, public relations, direct marketing, personal selling and e-marketing. Num Pages: 256 pages, black & white illustrations. BIC Classification: GBC; KJS. Category: (U) Tertiary Education (US: College). Dimension: 254 x 177 x 13. Weight in Grams: 454.
Format
Paperback
Publication date
2003
Publisher
SAGE Publications Inc United States
Number of pages
256
Condition
New
Edition
1st Edition
SKU
V9780761927716
ISBN
9780761927716
Paperback
Condition: New

€ 76.26

Paperback. Marcus Liehr untersucht, wie individuelle Kritische Massen empirisch bestimmt werden konnen. Hierzu schlagt er mit der Hierarchischen Limit Conjoint-Analyse eine Variante der traditionellen Conjoint-Analyse vor, die er am Beispiel der Adoption eines UMTS-fahigen Kamera-Handys empirisch auf ihre Eignung uberpruft." Num Pages: 317 pages, 3 black & white illustrations, 22 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 17. Weight in Grams: 416.
Format
Paperback
Publication date
2005
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
317
Condition
New
SKU
V9783824483525
ISBN
9783824483525
Paperback
Condition: New

€ 91.17

paperback. Jurgen Betz untersucht, wie die Akzeptanz des E-Commerce zu konzeptualisieren ist, wie sie sich auf Kundenzufriedenheit und Kundenbindung auswirkt und inwieweit vorgelagerte Grossen das Ausmass der Akzeptanz erhohen oder senken. " Series: Kundenmanagement and Electronic Commerce. Num Pages: 417 pages, 156 black & white illustrations, 108 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 22. Weight in Grams: 545.
Format
Paperback
Publication date
2003
Publisher
Deutscher Universitats-Verlag Germany
Edition
2003rd Edition
Number of pages
417
Condition
New
SKU
V9783824477739
ISBN
9783824477739
Paperback
Condition: New

€ 80.51

Paperback / so. Series: Kundenmanagement & Electronic Commerce. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 431.
Format
Paperback
Publication date
2008
Publisher
Gabler Verlag United Kingdom
Condition
New
SKU
V9783835009455
ISBN
9783835009455
Paperback
Condition: New

€ 91.67

Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KC; KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 16. Weight in Grams: 476.
Format
Paperback
Publication date
1979
Publisher
Springer Fachmedien Wiesbaden Germany
Condition
New
SKU
V9783531028736
ISBN
9783531028736
Paperback
Condition: New

€ 69.75

Paperback / so. Series: Forschungsberichte Aus Der Grazer Management Werkstatt. Num Pages: 242 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 14. Weight in Grams: 308.
Format
Paperback
Publication date
2004
Publisher
Deutscher Universit?tsverlag United Kingdom
Number of pages
242
Condition
New
SKU
V9783824481385
ISBN
9783824481385
Paperback
Condition: New

€ 79.94

Paperback / so. Num Pages: 281 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 17. Weight in Grams: 372.
Format
Paperback
Publication date
2007
Publisher
Deutscher Universitatsverlag United States
Number of pages
281
Condition
New
SKU
V9783835009394
ISBN
9783835009394
Paperback
Condition: New

€ 85.74

Paperback / so. Series: Wirtschaftswissenschaftliche Beitrage. Num Pages: 319 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 18. Weight in Grams: 476.
Format
Paperback
Publication date
1994
Publisher
Physica-Verlag GmbH & Co Germany
Number of pages
319
Condition
New
SKU
V9783790807424
ISBN
9783790807424
Paperback
Condition: New

€ 70.95

Paperback / so. Series: Forschungsgruppe Konsum Und Verhalten. Num Pages: 265 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 349.
Format
Paperback
Publication date
2007
Publisher
Deutscher Universitatsverlag United States
Number of pages
265
Condition
New
SKU
V9783835003224
ISBN
9783835003224
Paperback
Condition: New

€ 85.94

paperback. Num Pages: 474 pages, 53 black & white illustrations, 60 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 24. Weight in Grams: 612.
Format
Paperback
Publication date
2003
Publisher
Deutscher Universitats-Verlag Germany
Number of pages
474
Condition
New
Edition
2003rd Edition
SKU
V9783824478316
ISBN
9783824478316
Paperback
Condition: New

€ 86.98

Paperback / so. Series: Unternehmensf Hrung Und Marketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 239 x 168 x 18. Weight in Grams: 440.
Format
Paperback
Publication date
2011
Publisher
Gabler Verlag United States
Condition
New
SKU
V9783834933843
ISBN
9783834933843
Paperback
Condition: New

€ 96.71

Paperback / so. Series: Gabler Edition Wissenschaft. Num Pages: 248 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 229 x 152 x 15. Weight in Grams: 408.
Format
Paperback
Publication date
2002
Publisher
Deutscher Universit?tsverlag United Kingdom
Number of pages
248
Condition
New
SKU
V9783824477159
ISBN
9783824477159
Paperback
Condition: New

€ 75.00

Paperback / so. Series: Wirtschaftswissenschaftliche Beitrage. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 229 x 152 x 18. Weight in Grams: 458.
Format
Paperback
Publication date
1990
Publisher
Physica-Verlag GmbH & Co Germany
Condition
New
SKU
V9783790805253
ISBN
9783790805253
Paperback
Condition: New

€ 71.27

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