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Sales & marketing

. Ed(S): Seringhaus, F.H. Rolf; Rosson, Phillip J. - Export Development and Promotion: The Role of Public Organizations - 9781461368021 - V9781461368021

Export Development and Promotion: The Role of Public Organizations

. Ed(S): Seringhaus, F.H. Rolf; Rosson, Phill...

Paperback. Editor(s): Seringhaus, F.H. Rolf; Rosson, Phillip J. Num Pages: 364 pages, biography. BIC Classification: KCL; KCP; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 20. Weight in Grams: 593.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag New York Inc. United States
Edition
Softcover reprint of the original 1st ed. 1991
Number of pages
364
Condition
New
SKU
V9781461368021
ISBN
9781461368021
Paperback
Condition: New

€ 237.97

Book details
W. D. Booth - Marketing Strategies for Design-Build Contracting - 9781461358688 - V9781461358688

Marketing Strategies for Design-Build Contracting

W. D. Booth

Paperback. Num Pages: 204 pages, biography. BIC Classification: KJSA; TNK. Category: (P) Professional & Vocational. Dimension: 229 x 152 x 10. Weight in Grams: 306.
Format
Paperback
Publication date
2011
Publisher
Springer-Verlag New York Inc. United States
Edition
Softcover reprint of the original 1st ed. 1995
Number of pages
204
Condition
New
SKU
V9781461358688
ISBN
9781461358688
Paperback
Condition: New

€ 63.23

Book details
Gianluigi Guido - The Salience of Marketing Stimuli. An Incongruity-salience Hypothesis on Consumer Awareness. - 9781461356455 - V9781461356455

The Salience of Marketing Stimuli. An Incongruity-salience Hypothesis ...

Gianluigi Guido

Paperback. Num Pages: 296 pages, biography. BIC Classification: KJSM. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 17. Weight in Grams: 492.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag New York Inc. United States
Edition
Softcover reprint of the original 1st ed. 2001
Number of pages
296
Condition
New
SKU
V9781461356455
ISBN
9781461356455
Paperback
Condition: New

€ 186.01

Book details
Cossin, Didier; Aparicio, Felipe M. - Optimal Control of Credit Risk - 9781461355311 - V9781461355311

Optimal Control of Credit Risk

Cossin, Didier; Aparicio, Felipe M.

Paperback. Series: Advances in Computational Management Science. Num Pages: 102 pages, biography. BIC Classification: KFC; KFFM; KJS. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 6. Weight in Grams: 189.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag New York Inc. United States
Edition
Softcover reprint of the original 1st ed. 2001
Number of pages
102
Condition
New
SKU
V9781461355311
ISBN
9781461355311
Paperback
Condition: New

€ 120.66

Book details
Matsatsinis, Nikolaos F.; Siskos, Yannis - Intelligent Support Systems for Marketing Decisions - 9781461354154 - V9781461354154

Intelligent Support Systems for Marketing Decisions

Matsatsinis, Nikolaos F.; Siskos, Yannis

Paperback. Series: International Series in Operations Research & Management Science. Num Pages: 523 pages, biography. BIC Classification: KJS; KJSA; MB. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 27. Weight in Grams: 801.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag New York Inc. United States
Edition
Softcover reprint of the original 1st ed. 2003
Number of pages
523
Condition
New
SKU
V9781461354154
ISBN
9781461354154
Paperback
Condition: New

€ 187.98

Book details
Malaval, Philippe; Benaroya, Christophe - Aerospace Marketing Management - 9781461353775 - V9781461353775

Aerospace Marketing Management

Malaval, Philippe; Benaroya, Christophe

Paperback. Num Pages: 536 pages, biography. BIC Classification: KJS; TRC; TRP. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 28. Weight in Grams: 848.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag New York Inc. United States
Edition
Softcover reprint of the original 1st ed. 2002
Number of pages
536
Condition
New
SKU
V9781461353775
ISBN
9781461353775
Paperback
Condition: New

€ 241.56

Book details
Georges . Ed(S): Zaccour - Optimal Control and Differential Games - 9781461353683 - V9781461353683

Optimal Control and Differential Games

Georges . Ed(S): Zaccour

Paperback. Editor(s): Zaccour, Georges. Series: Advances in Computational Management Science. Num Pages: 238 pages, biography. BIC Classification: KC; KJS; KJT. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 13. Weight in Grams: 397.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag New York Inc. United States
Edition
Softcover reprint of the original 1st ed. 2002
Number of pages
238
Condition
New
SKU
V9781461353683
ISBN
9781461353683
Paperback
Condition: New

€ 121.99

Book details
Gary M. Erickson - Dynamic Models of Advertising Competition - 9781461353607 - V9781461353607

Dynamic Models of Advertising Competition

Gary M. Erickson

paperback. Series: International Series in Quantitative Marketing. Num Pages: 147 pages, biography. BIC Classification: KJS; KJSA; MB. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 8. Weight in Grams: 248.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag New York Inc. United States
Edition
2nd Edition
Number of pages
147
Condition
New
SKU
V9781461353607
ISBN
9781461353607
Paperback
Condition: New

€ 121.24

Book details
Sten . Ed(S): Thore - Technology Commercialization - 9781461353454 - V9781461353454

Technology Commercialization

Sten . Ed(S): Thore

paperback. Editor(s): Thore, Sten. Num Pages: 409 pages, biography. BIC Classification: KCH; KJSA; TJFM. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 22. Weight in Grams: 652.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag New York Inc. United States
Edition
Softcover reprint of the original 1st ed. 2002
Number of pages
409
Condition
New
SKU
V9781461353454
ISBN
9781461353454
Paperback
Condition: New

€ 239.90

Book details
Khosla, Rajiv; Damiani, Ernesto; Grosky, William - Human-Centered e-Business - 9781461350804 - V9781461350804

Human-Centered e-Business

Khosla, Rajiv; Damiani, Ernesto; Grosky, Will...

Paperback. Num Pages: 334 pages, biography. BIC Classification: KCCD; KJE; KJS. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 17. Weight in Grams: 516.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag New York Inc. United States
Edition
Softcover reprint of the original 1st ed. 2003
Number of pages
334
Condition
New
SKU
V9781461350804
ISBN
9781461350804
Paperback
Condition: New

€ 186.50

Book details
Jorgensen, Steffen; Zaccour, Georges - Differential Games in Marketing - 9781461347248 - V9781461347248

Differential Games in Marketing

Jorgensen, Steffen; Zaccour, Georges

Paperback. Series: International Series in Quantitative Marketing. Num Pages: 176 pages, biography. BIC Classification: KJS; KJT. Category: (G) General (US: Trade). Dimension: 235 x 155 x 11. Weight in Grams: 308.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag New York Inc. United States
Number of pages
176
Condition
New
SKU
V9781461347248
ISBN
9781461347248
Paperback
Condition: New

€ 184.86

Book details
Rossiter, John R.; Danaher, Peter J. - Advanced Media Planning - 9781461346777 - V9781461346777

Advanced Media Planning

Rossiter, John R.; Danaher, Peter J.

Paperback. Num Pages: 112 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 7. Weight in Grams: 207.
Format
Paperback
Publication date
2012
Publisher
Springer-Verlag New York Inc. United States
Edition
Softcover reprint of the original 1st ed. 1998
Number of pages
112
Condition
New
SKU
V9781461346777
ISBN
9781461346777
Paperback
Condition: New

€ 120.77

Book details
Grunert, Klaus Gunter; Larsen, Hanne Hartvig; Madsen, Tage Koed; Baadsgaard, Allan - Market Orientation in Food and Agriculture - 9781461285571 - V9781461285571

Market Orientation in Food and Agriculture

Grunert, Klaus Gunter; Larsen, Hanne Hartvig;...

Paperback. Num Pages: 284 pages, black & white illustrations. BIC Classification: KJS; TVB. Category: (P) Professional & Vocational. Dimension: 235 x 160 x 20. Weight in Grams: 428.
Format
Paperback
Publication date
2011
Publisher
Springer-Verlag New York Inc. United States
Edition
Softcover reprint of the original 1st ed. 1996
Number of pages
284
Condition
New
SKU
V9781461285571
ISBN
9781461285571
Paperback
Condition: New

€ 185.81

Book details
Kenyon, George N.; Sen, Kabir C. - The Perception of Quality: Mapping Product and Service Quality to Consumer Perceptions - 9781447170402 - V9781447170402

The Perception of Quality: Mapping Product and Service Quality to Cons...

Kenyon, George N.; Sen, Kabir C.

paperback. Num Pages: 274 pages, 53 black & white illustrations, 13 black & white tables, biography. BIC Classification: KJS; TBD; TGPR. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 15. Weight in Grams: 427.
Format
Paperback
Publication date
2016
Publisher
Springer United Kingdom
Edition
Softcover reprint of the original 1st ed. 2015
Number of pages
274
Condition
New
SKU
V9781447170402
ISBN
9781447170402
Paperback
Condition: New

€ 121.92

Book details
Charlie C. L. Wang - Geometric Modeling and Reasoning of Human-Centered Freeform Products - 9781447159001 - V9781447159001

Geometric Modeling and Reasoning of Human-Centered Freeform Products

Charlie C. L. Wang

Paperback. This book introduces algorithms of human body reconstruction, freeform product modeling, constraining and reconstructing freeform products and shape optimization for improving the manufacturability of freeform products, to assist with automate design tasks. Num Pages: 240 pages, 10 black & white tables, biography. BIC Classification: KJS; MQW; PS; TBC; TBD. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 13. Weight in Grams: 373.
Format
Paperback
Publication date
2014
Publisher
Springer London Ltd United Kingdom
Number of pages
240
Condition
New
SKU
V9781447159001
ISBN
9781447159001
Paperback
Condition: New

€ 120.82

Book details
Hofman, Christopher; Keates, Simeon - Countering Brandjacking in the Digital Age - 9781447155799 - V9781447155799

Countering Brandjacking in the Digital Age

Hofman, Christopher; Keates, Simeon

Paperback. Series: SpringerBriefs in Computer Science. Num Pages: 95 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 5. Weight in Grams: 161.
Format
Paperback
Publication date
2013
Publisher
Springer London Ltd United Kingdom
Number of pages
95
Condition
New
SKU
V9781447155799
ISBN
9781447155799
Paperback
Condition: New

€ 71.38

Book details
Robert. Ed(S): Kingston University East - The Effect of Advertising and Display. Assessing The Evidence. - 9781441953735 - V9781441953735

The Effect of Advertising and Display. Assessing The Evidence.

Robert. Ed(S): Kingston University East

Paperback. Editor(s): Kingston University. Num Pages: 118 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 7. Weight in Grams: 196.
Format
Paperback
Publication date
2010
Publisher
Springer-Verlag New York Inc. United States
Edition
1st ed. Softcover of orig. ed. 2003
Number of pages
118
Condition
New
SKU
V9781441953735
ISBN
9781441953735
Paperback
Condition: New

€ 121.55

Book details
Ingene, Charles A.; Parry, Mark E. - Mathematical Models of Distribution Channels - 9781441953025 - V9781441953025

Mathematical Models of Distribution Channels

Ingene, Charles A.; Parry, Mark E.

Paperback. Series: International Series in Quantitative Marketing. Num Pages: 568 pages, 47 black & white tables, biography. BIC Classification: KCC; KJS; KNPR. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 30. Weight in Grams: 825.
Format
Paperback
Publication date
2010
Publisher
Springer-Verlag New York Inc. United States
Edition
1st ed. Softcover of orig. ed. 2004
Number of pages
568
Condition
New
SKU
V9781441953025
ISBN
9781441953025
Paperback
Condition: New

€ 241.49

Book details
John C. Mowen - The 3M Model of Motivation and Personality:. Theory and Empirical Applications to Consumer Behavior. - 9781441950918 - V9781441950918

The 3M Model of Motivation and Personality:. Theory and Empirical Appl...

John C. Mowen

paperback. Num Pages: 314 pages, biography. BIC Classification: JMH; KJS; MMG. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 17. Weight in Grams: 522.
Format
Paperback
Publication date
2010
Publisher
Springer-Verlag New York Inc. United States
Edition
Softcover reprint of hardcover 1st ed. 2000
Number of pages
314
Condition
New
SKU
V9781441950918
ISBN
9781441950918
Paperback
Condition: New

€ 121.97

Book details
Zopounidis, Constantin; Pardalos, Panos M. - Managing in Uncertainty: Theory and Practice - 9781441948014 - V9781441948014

Managing in Uncertainty: Theory and Practice

Zopounidis, Constantin; Pardalos, Panos M.

Paperback. Series: Applied Optimization. Num Pages: 554 pages, 61 black & white illustrations, biography. BIC Classification: KFFK; KJM; KJS; KJT. Category: (P) Professional & Vocational. Dimension: 234 x 156 x 28. Weight in Grams: 1075.
Format
Paperback
Publication date
2010
Publisher
Springer-Verlag New York Inc. United States
Edition
1st ed. Softcover of orig. ed. 1998
Number of pages
554
Condition
New
SKU
V9781441948014
ISBN
9781441948014
Paperback
Condition: New

€ 240.99

Book details
Page 51 of 92

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