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Sales & marketing

Bob Burg - Go-Givers Sell More - 9780141049588 - V9780141049588 26%OFF

Go-Givers Sell More

Bob Burg

Paperback. Most of us think of sales as a struggle to make people do something they don't really want to do. But that cut-throat mentality makes the process much harder than it has to be. This practical guide turns giving into the cornerstone of a powerful and effective approach to selling. Num Pages: 208 pages. BIC Classification: KJS; VSC. Category: (G) General (US: Trade). Dimension: 196 x 129 x 8. Weight in Grams: 152.
Publisher
Penguin Books Ltd
Number of pages
208
Format
Paperback
Publication date
2010
Condition
New
SKU
V9780141049588
ISBN
9780141049588
Paperback
Condition: New

€ 15.99
€ 11.84

Book details
Damian Ryan - Understanding Social Media: How to Create a Plan for Your Business that Works - 9780749473563 - V9780749473563 9%OFF

Understanding Social Media: How to Create a Plan for Your Business tha...

Damian Ryan

Paperback. Written by the same team behind the bestselling Understanding Digital Marketing, Understanding Social Media is the ultimate guide to using social media to grow a customer base, increase engagement and build a business. Num Pages: 304 pages, black & white illustrations. BIC Classification: KJE; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 234 x 19. Weight in Grams: 464.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2015
Condition
New
SKU
V9780749473563
ISBN
9780749473563
Paperback
Condition: New

€ 33.99
€ 30.93

Book details
Angel Alloza - Corporate Reputation: The Scientific Evidence Behind Corporate Reputation Management - 9788483567975 - V9788483567975 24%OFF

Corporate Reputation: The Scientific Evidence Behind Corporate Reputat...

Angel Alloza

Paperback. The definitive handbook for managing a company's brand and reputation. Num Pages: 354 pages, black & white illustrations, figures. BIC Classification: KJSP. Category: (P) Professional & Vocational. Dimension: 236 x 157 x 29. Weight in Grams: 754.
Publisher
LID Editorial Empresarial
Format
Paperback
Publication date
2014
Condition
New
SKU
V9788483567975
ISBN
9788483567975
Paperback
Condition: New

€ 26.99
€ 20.57

Book details
Darin Jewell - How to Sell and Market Your Book - 9781908775696 - KRA0003812

How to Sell and Market Your Book

Darin Jewell

Paperback. Num Pages: 150 pages. BIC Classification: KJS; KNTP. Category: (G) General (US: Trade). Dimension: 155 x 229 x 10. Weight in Grams: 266.
Publisher
Legend Business
Format
Paperback
Publication date
2012
Condition
New
SKU
KRA0003812
ISBN
9781908775696
Paperback
Condition: New

€ 4.99

Book details
Jay Diamond - Fashion Retailing: A Multi-Channel Approach - 9781609019006 - V9781609019006

Fashion Retailing: A Multi-Channel Approach

Jay Diamond

Paperback. Num Pages: 408 pages, 100 bw illus. BIC Classification: KJS; KNPR; KNSX. Category: (G) General (US: Trade). Dimension: 283 x 219 x 28. Weight in Grams: 1140.
Publisher
Bloomsbury Publishing PLC
Format
Paperback
Publication date
2015
Edition
3rd Edition
Condition
New
SKU
V9781609019006
ISBN
9781609019006
Paperback
Condition: New

€ 116.15

Book details
Cipr (Chartered Institute Of Public Relations) - Share This: The Social Media Handbook for PR Professionals - 9781118404843 - V9781118404843 26%OFF

Share This: The Social Media Handbook for PR Professionals

Cipr (Chartered Institute Of Public Relations...

Hardcover. Share This is a practical handbook to the biggest changes taking place in the media and its professions by the Chartered Institute of Public Relations (CIPR) Social Media Panel. Num Pages: 260 pages, Illustrations. BIC Classification: KJE; KJSP. Category: (P) Professional & Vocational. Dimension: 230 x 164 x 26. Weight in Grams: 528.
Publisher
Wiley
Number of pages
264
Format
Hardback
Publication date
2012
Edition
1st Edition
Condition
New
SKU
V9781118404843
ISBN
9781118404843
Hardback
Condition: New

€ 24.99
€ 18.46

Book details
Zubin Sethna - Entrepreneurial Marketing: Global Perspectives - 9781781907863 - V9781781907863

Entrepreneurial Marketing: Global Perspectives

Zubin Sethna

Hardback. Editor(s): Sethna, Zubin; Jones, Rosalind; Harrigan, Paul. Num Pages: 320 pages, Illustrations. BIC Classification: KJH; KJS. Category: (G) General (US: Trade). Dimension: 247 x 171 x 24. Weight in Grams: 668.
Publisher
Emerald Publishing Limited United Kingdom
Number of pages
320
Format
Hardback
Publication date
2013
Condition
New
SKU
V9781781907863
ISBN
9781781907863
Hardback
Condition: New

€ 96.72

Book details
Stefan Ekberg - The 5-Minute Marketer - 9780857193902 - V9780857193902 20%OFF

The 5-Minute Marketer

Stefan Ekberg

Paperback. You run a small business and you want to get ahead of the competition, but how can you give resources to marketing when you're short on time and the budget is tight? This book is packed with 395 tried-and-tested ways to market your business in 5 minutes or less. Num Pages: 160 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 9. Weight in Grams: 202.
Publisher
Harriman House Publishing
Format
Paperback
Publication date
2014
Condition
New
SKU
V9780857193902
ISBN
9780857193902
Paperback
Condition: New

€ 19.99
€ 16.03

Book details
Adam Ferrier - The Advertising Effect: How to Change Behaviour - 9780195593921 - V9780195593921

The Advertising Effect: How to Change Behaviour

Adam Ferrier

Paperback. Num Pages: 240 pages, illustrations. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 156 x 228 x 13. Weight in Grams: 346.
Publisher
OUP Australia and New Zealand
Format
Paperback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9780195593921
ISBN
9780195593921
Paperback
Condition: New

€ 33.40

Book details
Ann Handley - Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business - 9781118232606 - V9781118232606 26%OFF

Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, W...

Ann Handley

Paperback. The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. Series: New Rules Social Media Series. Num Pages: 320 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 226 x 154 x 22. Weight in Grams: 392.
Publisher
John Wiley & Sons Inc United States
Number of pages
320
Format
Paperback
Publication date
2012
Edition
Revised and Updated
Condition
New
SKU
V9781118232606
ISBN
9781118232606
Paperback
Condition: New

€ 25.99
€ 19.20

Book details
Clara Shih - The Social Business Imperative: Adapting Your Business Model to the Always-Connected Customer - 9780134263434 - V9780134263434 76%OFF

The Social Business Imperative: Adapting Your Business Model to the Al...

Clara Shih

Paperback. .
Publisher
Prentice Hall
Format
Paperback
Publication date
2016
Edition
1st Edition
Condition
New
SKU
V9780134263434
ISBN
9780134263434
Paperback
Condition: New

€ 24.99
€ 6.08

Book details
Shaun Smith - On Purpose: Delivering a Branded Customer Experience People Love - 9780749471910 - V9780749471910 3%OFF

On Purpose: Delivering a Branded Customer Experience People Love

Shaun Smith

Paperback. Define your business purpose and deliver multi-channel customer experiences to go beyond expectations and drive profitable growth. Num Pages: 288 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 158 x 234 x 21. Weight in Grams: 632.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2015
Condition
New
SKU
V9780749471910
ISBN
9780749471910
Paperback
Condition: New

€ 31.99
€ 31.01

Book details
Phil Patton - 20th Century Classic Cars. 100 Years of Automotive Ads - 9783836546157 - V9783836546157 25%OFF

20th Century Classic Cars. 100 Years of Automotive Ads

Phil Patton

Hardcover. Editor(s): Heimann, Jim; Patton, Phil. Num Pages: 592 pages, colour illustrations. BIC Classification: AKC; AKL; KJSA; WGCB. Category: (G) General (US: Trade). Dimension: 199 x 159 x 41. Weight in Grams: 1440.
Publisher
TASCHEN Gmbh
Format
Hardback
Publication date
2014
Edition
Multilingual
Condition
New
SKU
V9783836546157
ISBN
9783836546157
Hardback
Condition: New

€ 26.99
€ 20.27

Book details
Zig Ziglar - Selling 101: What Every Successful Sales Professional Needs to Know - 9780785264811 - V9780785264811

Selling 101: What Every Successful Sales Professional Needs to Know

Zig Ziglar

Hardcover. Straight from the heart of America's master motivator, Selling 101describes the basics of how to persuade more people more effectively, more ethically, and more often. Num Pages: 112 pages. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 160 x 120 x 13. Weight in Grams: 180.
Publisher
Thomas Nelson
Number of pages
96
Format
Hardback
Publication date
2003
Edition
3.4.2003
Condition
New
SKU
V9780785264811
ISBN
9780785264811
Hardback
Condition: New

€ 11.36

Book details
Patricia Mink Rath - The Why of the Buy: Consumer Behavior and Fashion Marketing - 9781609018986 - V9781609018986

The Why of the Buy: Consumer Behavior and Fashion Marketing

Patricia Mink Rath

Paperback. This book focuses on the causes and effects of consumer purchasing and forming strategies for targeting and catering to the needs of that consumer population. Num Pages: 480 pages, 180 color illus. BIC Classification: KJS; KNSX. Category: (G) General (US: Trade). Dimension: 254 x 205 x 28. Weight in Grams: 1474.
Publisher
Bloomsbury Publishing PLC
Format
Paperback
Publication date
2014
Edition
2nd Edition
Condition
New
SKU
V9781609018986
ISBN
9781609018986
Paperback
Condition: New

€ 144.95

Book details
Drayton Bird - Commonsense Direct and Digital Marketing - 9780749447601 - V9780749447601 11%OFF

Commonsense Direct and Digital Marketing

Drayton Bird

Paperback. Gives the marketer the tools, techniques and structure needed to produce profitable marketing across the direct marketing spectrum. Suitable for those involved in direct marketing, this book provides not just the structure for success but also an insight into the techniques behind some of the world's successful direct marketing campaigns. Num Pages: 448 pages, Illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 246 x 188 x 32. Weight in Grams: 860.
Publisher
Kogan Page Ltd United Kingdom
Number of pages
448
Format
Paperback
Publication date
2007
Edition
5th
Condition
New
SKU
V9780749447601
ISBN
9780749447601
Paperback
Condition: New

€ 40.99
€ 36.34

Book details
Fons Van Dyck - Advertising Transformed: The New Rules for the Digital Age - 9780749471484 - V9780749471484

Advertising Transformed: The New Rules for the Digital Age

Fons Van Dyck

Paperback. A guide to advertising in the 21st century. It covers some of the key issues affecting advertising professionals today and focuses in particular on how advertisers can engage with increasingly empowered consumers on multiple channels on a global and local scale. Num Pages: 200 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJSA. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 155 x 10. Weight in Grams: 288.
Publisher
Kogan Page Ltd
Format
Paperback
Publication date
2014
Edition
1st Edition
Condition
New
SKU
V9780749471484
ISBN
9780749471484
Paperback
Condition: New

€ 33.15

Book details
Beate Van Dongen Crombags - CEX Sells: New Inspiration for Valuable Experiences - 9789063694449 - V9789063694449 7%OFF

CEX Sells: New Inspiration for Valuable Experiences

Beate Van Dongen Crombags

Paperback. Num Pages: 176 pages. BIC Classification: KJMB; KJSU. Category: (G) General (US: Trade). Dimension: 200 x 200. .
Publisher
BIS Publishers
Format
Paperback
Publication date
2018
Condition
New
SKU
V9789063694449
ISBN
9789063694449
Paperback
Condition: New

€ 40.99
€ 37.99

Book details
Mark Earls - Copy, Copy, Copy: How to Do Smarter Marketing by Using Other People´s Ideas - 9781118964965 - V9781118964965 28%OFF

Copy, Copy, Copy: How to Do Smarter Marketing by Using Other People´s...

Mark Earls

Paperback. THE #1 HACK FOR SMARTER MARKETING We all want new answers and new solutions for the very real and pressing challenges that our organizations face. New things to point to and talk about, new ways of working and new ways of thinking that might just be better than the old ways. Illustrator(s): Willshire, John V. Num Pages: 224 pages, illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 244 x 189 x 20. Weight in Grams: 634.
Publisher
John Wiley & Sons Inc
Format
Paperback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9781118964965
ISBN
9781118964965
Paperback
Condition: New

€ 33.99
€ 24.58

Book details
Ian Gordon - Managing the New Customer Relationship: Strategies to Engage the Social Customer and Build Lasting Value - 9781118092217 - V9781118092217 22%OFF

Managing the New Customer Relationship: Strategies to Engage the Socia...

Ian Gordon

Hardcover. Praise for MANAGING THE NEW CUSTOMER RELATIONSHIP Gordon delivers an impressive synthesis of the newest methods for engaging customers in relationships that last. No organization today can succeed without the mastery of customer relationship management strategy fundamentals. Num Pages: 352 pages, Illustrations. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 162 x 230 x 31. Weight in Grams: 674.
Publisher
John Wiley & Sons Inc
Number of pages
352
Format
Hardback
Publication date
2013
Edition
1st Edition
Condition
New
SKU
V9781118092217
ISBN
9781118092217
Hardback
Condition: New

€ 32.99
€ 25.74

Book details
Page 23 of 92

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