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Sales & marketing

Results 761 - 780 of 3863

Sales & marketing

Hardback. The Vulnerability of Corporate Reputation explores the role that reputation plays in the success and failures of companies.This book focuses on the traditional topic of reputation risk management, the process of reputation, reputational excellence and examines leaders whose reputation and foresight could benefit the organization they steer. Num Pages: 144 pages, 3 figures. BIC Classification: KJC; KJP; KJR; KJSP. Category: (P) Professional & Vocational. Dimension: 216 x 140 x 13. Weight in Grams: 349.
Publisher
Palgrave Macmillan
Format
Hardback
Publication date
2015
Edition
1st ed. 2015
Condition
New
SKU
V9781137547354
ISBN
9781137547354
Hardback
Condition: New

€ 66.28

Paperback. Canada's most comprehensive textbook on public relations and marketing communications featuring 20 expert contributors. Editor(s): Carney, William Wray; Lymer, Leah-Ann. Num Pages: 536 pages. BIC Classification: 1KBC; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 232 x 153 x 35. Weight in Grams: 794.
Publisher
University of Alberta Press
Format
Paperback
Publication date
2015
Edition
1st Edition
Condition
New
SKU
V9781772120448
ISBN
9781772120448
Paperback
Condition: New

€ 60.63
€ 47.83

Hardcover. Editor(s): Kleinaltenkamp, Michael; Plinke, Wulff; Geiger, Ingmar. Series: Springer Texts in Business and Economics. Num Pages: 490 pages, 141 black & white illustrations, 1 colour illustrations, biography. BIC Classification: KJMP; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155. .
Publisher
Springer-Verlag Berlin and Heidelberg GmbH & Co. KG Germany
Number of pages
490
Format
Hardback
Publication date
2016
Edition
1st ed. 2016
Condition
New
SKU
V9783662485064
ISBN
9783662485064
Hardback
Condition: New

€ 118.65

Hardback. Addressing the business challenges that globalization poses, this book is designed to help managers improve their global acumen by developing a better understanding of the cultural, political, and economic risks they face as their companies expand globally. Num Pages: 219 pages, biography. BIC Classification: KC; KJC; KJSM. Category: (G) General (US: Trade). Dimension: 245 x 161 x 25. Weight in Grams: 400.
Publisher
Palgrave Macmillan
Format
Hardback
Publication date
2016
Edition
1st ed. 2016
Condition
New
SKU
V9781137502810
ISBN
9781137502810
Hardback
Condition: New

€ 53.50
€ 35.51

Paperback. Series: SpringerBriefs in Finance. Num Pages: 101 pages, 23 black & white tables, biography. BIC Classification: KFF; KJMV1; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 6. Weight in Grams: 174.
Format
Paperback
Publication date
2015
Publisher
Springer Verlag, Singapore Singapore
Number of pages
101
Condition
New
SKU
V9789812876935
ISBN
9789812876935
Paperback
Condition: New

€ 75.29

hardcover. Smart Technologies for Smart Nations Editor(s): Mandal, Purnendu; Vong, John. Num Pages: 234 pages, biography. BIC Classification: KJMV2; KJSM; KJVX. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 14. Weight in Grams: 520.
Format
Hardback
Publication date
2015
Publisher
Springer Verlag, Singapore Singapore
Edition
1st ed. 2016
Number of pages
234
Condition
New
SKU
V9789812875846
ISBN
9789812875846
Hardback
Condition: New

€ 128.15

Hardback. Editor(s): Zhang, Zhaoyong. Series: Springer Proceedings in Business and Economics. Num Pages: 359 pages, 6 black & white illustrations, 18 colour illustrations, biography. BIC Classification: 1FP; KCG; KCLT; KCP; KJSM. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 21. Weight in Grams: 701.
Format
Hardback
Publication date
2015
Publisher
Springer Verlag, Singapore Singapore
Number of pages
359
Condition
New
SKU
V9789812874986
ISBN
9789812874986
Hardback
Condition: New

€ 195.64

Hardback. Editor(s): Pyeman, Jaafar; Wan Rashid, Wan Edura; Hanif, Azlina; Syed Mohamad, Syed Jamal Abdul Nasir; Tan, Peck Leong. Num Pages: 665 pages, 29 black & white illustrations, 31 colour illustrations, biography. BIC Classification: KFFD; KJH; KJM; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 155 x 37. Weight in Grams: 1160.
Format
Hardback
Publication date
2015
Publisher
Springer Verlag, Singapore Singapore
Number of pages
665
Condition
New
SKU
V9789812874252
ISBN
9789812874252
Hardback
Condition: New

€ 198.43

Paperback. Series: SpringerBriefs in Business. Num Pages: 135 pages, 36 black & white illustrations, biography. BIC Classification: KJE; KJS; KNDF. Category: (P) Professional & Vocational. Dimension: 240 x 152 x 9. Weight in Grams: 238.
Format
Paperback
Publication date
2014
Publisher
Springer
Edition
2014th Edition
Condition
New
SKU
V9789812870582
ISBN
9789812870582
Paperback
Condition: New

€ 65.38

Microfilm. Num Pages: 286 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 234 x 156 x 15. Weight in Grams: 408.
Publication date
1989
Publisher
Physica-Verlag GmbH & Co Germany
Number of pages
286
Condition
New
SKU
V9783790804430
ISBN
9783790804430
Paperback
Condition: New

€ 72.70

Paperback. If you strip away the rosy language of "school-business partnership," "win-win situation," "giving back to the community," and the like, what you see when you look at corporate marketing activities in the schools is example after example of the exploitation of children for financial gain. Num Pages: 294 pages. BIC Classification: JNKP; KJS. Category: (P) Professional & Vocational. Dimension: 227 x 154 x 20. Weight in Grams: 440.
Format
Paperback
Publication date
2015
Publisher
Rowman & Littlefield United States
Number of pages
294
Condition
New
SKU
V9781475813616
ISBN
9781475813616
Paperback
Condition: New

€ 52.49

paperback. Being your clients Most Trusted Business Advisor is not about selling and making pitches. It s really about showing an interest in your clients, asking the kind of questions that will help you learn what is important to them, and then listening. Num Pages: 400 pages, illustrations. BIC Classification: KJSU. Category: (G) General (US: Trade). Dimension: 182 x 258 x 21. Weight in Grams: 728.
Format
Paperback
Publication date
2016
Publisher
Wiley United States
Edition
1st Edition
Number of pages
400
Condition
New
SKU
V9780870519024
ISBN
9780870519024
Paperback
Condition: New

€ 89.38

Presents a mathematical treatment of Suzumura consistency, an alternative to established coherence properties such as transitivity, quasi-transitivity, or acyclicity. This title discusses applications in individual and social choice theory, fields important not only to economics but also to philosophy and political science. Num Pages: 230 pages, 1 table. BIC Classification: JFFP; KCA; KJMD; KJQ; KJSM. Category: (G) General (US: Trade). Dimension: 235 x 155 x 20. Weight in Grams: 476.
Publication date
2010
Publisher
Harvard University Press United States
Number of pages
230
Condition
New
SKU
V9780674052994
ISBN
9780674052994
Paperback
Condition: New

€ 54.64
€ 50.74

Whether you are an aspiring merchant or an industry veteran, this book's strategic framework will help you build a solid foundation for your business in today's ever-evolving retail marketplace. Series: Rotman-UTP Publishing. Num Pages: 256 pages, 11 figures. BIC Classification: 1KBB; KCA; KJC; KJMB; KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 164 x 238 x 24. Weight in Grams: 534.
Publication date
2016
Publisher
University of Toronto Press Canada
Number of pages
256
Condition
New
SKU
V9781442637177
ISBN
9781442637177
Paperback
Condition: New

€ 41.37

Hardcover. China has the largest child population in the world. This book provides answers to various questions and draws conclusions about Chinese children as a market and its implications for advertisers and marketers, parents, policy makers and social groups. Num Pages: 224 pages, Illustrations (some col.). BIC Classification: 1FPC; JFD; JFSP1; KJSA; KNTY. Category: (P) Professional & Vocational. Dimension: 152 x 229 x 18. Weight in Grams: 476.
Format
Hardback
Publication date
2004
Publisher
The Chinese University Press
Edition
0th Edition
Condition
New
SKU
V9789629961428
ISBN
9789629961428
Hardback
Condition: New

€ 38.77

Paperback. In this book, Schiffman reveals the pioneering techniques that have helped more than half a million salespeople nail the sales that matter. This book includes chapters on: the four words to avoid during meetings; why salespeople shouldn?t mix business with pleasure; the most important word when closing a sale; and working existing accounts. Num Pages: 160 pages, illustrations. BIC Classification: KJS; VSC. Category: (G) General (US: Trade). Dimension: 213 x 139 x 11. Weight in Grams: 202.
Format
Paperback
Publication date
2009
Publisher
Adams Media Corporation United States
Edition
Fourth Edition
Number of pages
160
Condition
New
SKU
V9781598698206
ISBN
9781598698206
Paperback
Condition: New

€ 14.99
€ 13.76

Paperback. Offers a perspective on the advertising and marketing culture of China. This book takes us inside an advertising agency to show the influence of American branding theories and models. It examines the impact of media practices on Chinese advertising and deliberates on the convergence of grassroots creative culture and viral marketing strategies. Num Pages: 432 pages, 12 halftones, 8 tables. BIC Classification: 1FPC; JFCA; KJK; KJSA. Category: (G) General (US: Trade); (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 202 x 132 x 28. Weight in Grams: 486.
Format
Paperback
Publication date
2010
Publisher
Harvard University Press United States
Number of pages
432
Condition
New
SKU
V9780674047082
ISBN
9780674047082
Paperback
Condition: New

€ 36.99
€ 31.06

paperback. Num Pages: 368 pages. BIC Classification: KJC; KJMV7; KJS; UDB; UDX. Category: (P) Professional & Vocational. Dimension: 181 x 232 x 18. Weight in Grams: 494.
Format
Paperback
Publication date
2013
Publisher
Pearson Ft Press United States
Edition
2nd Edition
Number of pages
368
Condition
New
SKU
V9780134194677
ISBN
9780134194677
Paperback
Condition: New

€ 52.38

Hardcover. Num Pages: 224 pages, black & white illustrations, black & white tables, figures. BIC Classification: KJMV8; KJSU. Category: (P) Professional & Vocational. Dimension: 235 x 183 x 17. Weight in Grams: 486.
Format
Hardback
Publication date
2014
Publisher
Pearson Education (US) United States
Edition
1st Edition
Number of pages
256
Condition
New
SKU
V9780133453867
ISBN
9780133453867
Hardback
Condition: New

€ 95.21

Paperback. Num Pages: 352 pages, colour illustrations, figures. BIC Classification: KJMV7; KJS. Category: (U) Tertiary Education (US: College). Dimension: 230 x 177 x 12. Weight in Grams: 517.
Format
Paperback
Publication date
2011
Publisher
Pearson Education (US) United States
Edition
1st Edition
Number of pages
352
Condition
New
SKU
V9780132544702
ISBN
9780132544702
Paperback
Condition: New

€ 199.62

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