Sales & marketing
Results 821 - 840 of 2690
Sales & marketing
Paperback. Num Pages: 300 pages, 1 black & white illustrations, 48 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 16. Weight in Grams: 390.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 300
- Condition
- New
- SKU
- V9783835000759
- ISBN
- 9783835000759
Paperback
Condition: New
€ 83.90
€ 83.90
Paperback / so. Series: Marken- Und Produktmanagement. Num Pages: 367 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 22. Weight in Grams: 508.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Deutscher Universitatsverlag United States
- Number of pages
- 367
- Condition
- New
- SKU
- V9783835000681
- ISBN
- 9783835000681
Paperback
Condition: New
€ 90.23
€ 90.23
Paperback / so. Series: Gabler Edition Wissenschaft / Forum Produktionswirtschaftlic. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 26. Weight in Grams: 608.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783835000650
- ISBN
- 9783835000650
Paperback
Condition: New
€ 96.44
€ 96.44
Paperback. Meike Niedbal zeigt, dass Produktvorankundigungen zwar das Kauferverhalten positiv beeinflussen, aber auch zu Nachteilen auf der Wettbewerbsseite, z.B. durch Nachahmung, fuhren konnen." Series: Business-to-Business-Marketing. Num Pages: 314 pages, 18 black & white illustrations, 30 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 17. Weight in Grams: 413.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 314
- Condition
- New
- SKU
- V9783835000490
- ISBN
- 9783835000490
Paperback
Condition: New
€ 89.56
€ 89.56
Paperback. Andrea Skimutis zeigt auf, welche Anforderungen die Harmonisierung von Vertrieb und Marketing an die Organisation stellt. Besonderen Wert legt sie auf die gesamtheitliche Geschaftsprozessabwicklung unter Einbezug aller Erfolgsfaktoren (Marke, Handler, Vertriebsschiene)." Num Pages: 324 pages, 43 black & white illustrations, 11 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 418.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 324
- Condition
- New
- SKU
- V9783835000407
- ISBN
- 9783835000407
Paperback
Condition: New
€ 89.68
€ 89.68
Paperback. Hans-Friedrich Breithaupt analysiert Konstitutiva, Phasen und Arten der Dienstleistung im Internet und untersucht die Besonderheiten der Qualitatswahrnehmung der Abnehmer dieser Dienstleistungen sowie die daraus resultierenden Qualitatsdimensionen. Abschliessend diskutiert er entsprechende Messverfahren." Series: Fokus Dienstleistungsmarketing. Num Pages: 452 pages, 10 black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 23. Weight in Grams: 583.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 452
- Condition
- New
- SKU
- V9783835000179
- ISBN
- 9783835000179
Paperback
Condition: New
€ 85.19
€ 85.19
Marktorientierte Fuhrung Im Wirtschaftlichen Und Gesellschaftlichen Wa...
. Ed(S): Bruhn, Manfred; Kirchgeorg, Manfred;...
Hardback. Editor(s): Bruhn, Manfred; Kirchgeorg, Manfred; Meier, Johannes. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 27. Weight in Grams: 821.
- Format
- Hardback
- Publication date
- 2015
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834947512
- ISBN
- 9783834947512
Hardback
Condition: New
€ 93.74
€ 93.74
Paperback. BIC Classification: KJS. Dimension: 240 x 168. .
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783834943606
- ISBN
- 9783834943606
Paperback
Condition: New
€ 50.79
€ 50.79
Paperback. BIC Classification: KJS. Dimension: 240 x 168. .
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783834943569
- ISBN
- 9783834943569
Paperback
Condition: New
€ 56.46
€ 56.46
Paperback / so. Series: Schriftenreihe Des Instituts F R Marktorientierte Unternehme. Num Pages: 141 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 9. Weight in Grams: 200.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Number of pages
- 141
- Condition
- New
- SKU
- V9783834943156
- ISBN
- 9783834943156
Paperback
Condition: New
€ 88.27
€ 88.27
Paperback / so. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 16. Weight in Grams: 354.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834943019
- ISBN
- 9783834943019
Paperback
Condition: New
€ 94.99
€ 94.99
Paperback / so. Num Pages: 187 pages, black & white illustrations, figures, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 169 x 12. Weight in Grams: 331.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Edition
- 2
- Number of pages
- 187
- Condition
- New
- SKU
- V9783834942845
- ISBN
- 9783834942845
Paperback
Condition: New
€ 50.79
€ 50.79
Paperback / so. Series: Schriftenreihe Des Instituts F R Marktorientierte Unternehme. Num Pages: 178 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 11. Weight in Grams: 240.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United Kingdom
- Number of pages
- 178
- Condition
- New
- SKU
- V9783834941404
- ISBN
- 9783834941404
Paperback
Condition: New
€ 88.56
€ 88.56
Paperback / so. Series: Unternehmensf Hrung Und Marketing. Num Pages: 244 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 240 x 168 x 14. Weight in Grams: 448.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Number of pages
- 244
- Condition
- New
- SKU
- V9783834940766
- ISBN
- 9783834940766
Paperback
Condition: New
€ 117.72
€ 117.72
Paperback. Do brand communities really work for FMCG? Can consumers involved in brand communities be characterized by specific behavioral attributes? And do the members show a higher level of customer retention as those non-member? In her study, the author derives a set of behavioral attributes relevant for brand-community members. Num Pages: 292 pages, 33 black & white illustrations, 49 black & white tables, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 16. Weight in Grams: 382.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag
- Edition
- 2012th Edition
- Condition
- New
- SKU
- V9783834940544
- ISBN
- 9783834940544
Paperback
Condition: New
€ 67.25
€ 67.25
Einfluss Der Raumlichen Markenherkunft Auf Das Markenimage
Professor Christian (Technische Universit?T M...
Paperback / so. Series: Innovatives Markenmanagement. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 211 x 147 x 20. Weight in Grams: 417.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783834939418
- ISBN
- 9783834939418
Paperback
Condition: New
€ 84.17
€ 84.17
Paperback / so. Series: Schriftenreihe Des Instituts F R Marktorientierte Unternehme. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 13. Weight in Grams: 299.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834938978
- ISBN
- 9783834938978
Paperback
Condition: New
€ 94.53
€ 94.53
Paperback / so. Series: Schriftenreihe Des Instituts F R Marktorientierte Unternehme. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 218.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834938800
- ISBN
- 9783834938800
Paperback
Condition: New
€ 60.49
€ 60.49
Marketing Arbeitsbuch: Aufgaben - Fallstudien - Lösungen (German Edit...
Meffert, Heribert, Burmann, Christoph, Kirchg...
Paperback. BIC Classification: KJS. Dimension: 249 x 169 x 24. Weight in Grams: 700.
- Format
- Paperback
- Publication date
- 2013
- Publisher
- Gabler Verlag
- Edition
- 11th Edition
- Condition
- New
- SKU
- V9783834934475
- ISBN
- 9783834934475
Paperback
Condition: New
€ 52.40
€ 52.40
paperback. Series: Forschungs-/Entwicklungs-/Innovations-Management. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJMV5; KJS. Category: (G) General (US: Trade). Dimension: 208 x 147 x 20. Weight in Grams: 417.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Edition
- 2012th Edition
- Condition
- New
- SKU
- V9783834933959
- ISBN
- 9783834933959
Paperback
Condition: New
€ 89.83
€ 89.83