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Sales & marketing

Results 821 - 840 of 1847

Sales & marketing

Paperback. Num Pages: 447 pages, biography. BIC Classification: KJSP; KJSU. Category: (G) General (US: Trade). Dimension: 235 x 155 x 23. Weight in Grams: 673.
Format
Paperback
Publication date
1996
Publisher
Palgrave Macmillan United Kingdom
Number of pages
447
Condition
New
SKU
V9781349137732
ISBN
9781349137732
Paperback
Condition: New

€ 65.61

Paperback. Num Pages: 227 pages, biography. BIC Classification: JPA; KCD; KJSM; LNCB. Category: (G) General (US: Trade). Dimension: 216 x 140 x 14. Weight in Grams: 311.
Format
Paperback
Publication date
1996
Publisher
Palgrave Macmillan United Kingdom
Edition
2 Rev ed
Number of pages
227
Condition
New
SKU
V9781349136742
ISBN
9781349136742
Paperback
Condition: New

€ 63.28

Paperback. Editor(s): Hart, Norman. Num Pages: 332 pages, biography. BIC Classification: KJMV2; KJS; KJSP; KN. Category: (G) General (US: Trade). Dimension: 216 x 140 x 19. Weight in Grams: 429.
Format
Paperback
Publication date
1995
Publisher
Palgrave Macmillan United Kingdom
Number of pages
332
Condition
New
SKU
V9781349134830
ISBN
9781349134830
Paperback
Condition: New

€ 63.63

Paperback. Num Pages: 167 pages, biography. BIC Classification: KCD; KCL; KFFM; KJS; KN. Category: (G) General (US: Trade). Dimension: 216 x 140 x 10. Weight in Grams: 227.
Format
Paperback
Publication date
1994
Publisher
Palgrave Macmillan United Kingdom
Number of pages
167
Condition
New
SKU
V9781349131037
ISBN
9781349131037
Paperback
Condition: New

€ 120.12

Paperback. Num Pages: 317 pages, biography. BIC Classification: KJM; KJSM. Category: (G) General (US: Trade). Dimension: 216 x 140 x 19. Weight in Grams: 424.
Format
Paperback
Publication date
1993
Publisher
Palgrave Macmillan United Kingdom
Number of pages
317
Condition
New
SKU
V9781349128594
ISBN
9781349128594
Paperback
Condition: New

€ 122.13

Paperback. Although written primarily for use by British businessmen, this book also aims to provide an introduction to the subject of competition policy to students of law, of economics, and of public administration. Num Pages: 239 pages, biography. BIC Classification: JP; KJSM; LNCB. Category: (G) General (US: Trade). Dimension: 216 x 140 x 14. Weight in Grams: 316.
Format
Paperback
Publication date
1990
Publisher
Palgrave Macmillan United Kingdom
Number of pages
239
Condition
New
SKU
V9781349107841
ISBN
9781349107841
Paperback
Condition: New

€ 63.14

paperback. This book provides a survey of the phenomenon of marketing which has become the dogma of America's politicians and their campaign managers. It poses some fundamental questions about how the import of commercial techniques to politics has revolutionized the nature of American democracy. Num Pages: 298 pages, biography. BIC Classification: JPA; KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 18. Weight in Grams: 394.
Format
Paperback
Publication date
1990
Publisher
Palgrave Macmillan United Kingdom
Edition
1st ed. 1990
Number of pages
298
Condition
New
SKU
V9781349103546
ISBN
9781349103546
Paperback
Condition: New

€ 63.81

Paperback. Editor(s): Cunningham, Malcolm T.; Ford, I. D.; Homse, Elling; Turnbull, Peter W. Num Pages: 148 pages, biography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 9. Weight in Grams: 202.
Format
Paperback
Publication date
1981
Publisher
Palgrave Macmillan United Kingdom
Number of pages
148
Condition
New
SKU
V9781349054770
ISBN
9781349054770
Paperback
Condition: New

€ 183.68

Paperback. Num Pages: 213 pages, biography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 13. Weight in Grams: 296.
Format
Paperback
Publication date
1979
Publisher
Palgrave Macmillan United Kingdom
Number of pages
213
Condition
New
SKU
V9781349038091
ISBN
9781349038091
Paperback
Condition: New

€ 121.32

Paperback. Num Pages: 171 pages, biography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 11. Weight in Grams: 242.
Format
Paperback
Publication date
1974
Publisher
Palgrave Macmillan United Kingdom
Edition
1st ed. 1974
Number of pages
171
Condition
New
SKU
V9781349020386
ISBN
9781349020386
Paperback
Condition: New

€ 62.66

Hardcover. In Return of The Hustle two music and marketing industry insiders discuss the diverse audio touch points for four key industries and show how the use of music has evolved into its current form and unpick what works, and what doesn't. Num Pages: 238 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 150 x 223 x 22. Weight in Grams: 442.
Format
Hardback
Publication date
2016
Publisher
Palgrave Macmillan
Edition
1st ed. 2016
Condition
New
SKU
V9781137582003
ISBN
9781137582003
Hardback
Condition: New

€ 58.89

Hardback. Political Branding Strategies tells the story of branding by the Australian Labor Party across seven years and three brands - Kevin07, The Real Julia and that of the party. Employing a new framework to understand and evaluate branding, the book offers lessons for practitioners, researchers and citizens in democracies everywhere. Series: Palgrave Studies in Political Marketing and Management. Num Pages: 150 pages, biography. BIC Classification: 1MBF; JPL; JPVL; KJSP. Category: (P) Professional & Vocational. Dimension: 225 x 147 x 21. Weight in Grams: 344.
Format
Hardback
Publication date
2015
Publisher
Palgrave Macmillan United Kingdom
Number of pages
150
Condition
New
SKU
V9781137580283
ISBN
9781137580283
Hardback
Condition: New

€ 69.46

Hardback. Num Pages: 318 pages, 34 black & white illustrations, 11 black & white tables, biography. BIC Classification: 1DST; KJC; KJSM; KJU; KJVS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 23. Weight in Grams: 549.
Format
Hardback
Publication date
2016
Publisher
Palgrave Macmillan United Kingdom
Number of pages
318
Condition
New
SKU
V9781137578099
ISBN
9781137578099
Hardback
Condition: New

€ 122.41

Hardback. Num Pages: 138 pages, biography. BIC Classification: JFFS; KJS; KJV. Category: (P) Professional & Vocational. Dimension: 210 x 148. Weight in Grams: 298.
Format
Hardback
Publication date
2016
Publisher
Palgrave Macmillan United Kingdom
Number of pages
138
Condition
New
SKU
V9781137575708
ISBN
9781137575708
Hardback
Condition: New

€ 69.46

hardcover. Num Pages: 173 pages, biography. BIC Classification: JHBL; KJSP. Category: (G) General (US: Trade). Dimension: 210 x 148. Weight in Grams: 360.
Format
Hardback
Publication date
2016
Publisher
Palgrave Macmillan United Kingdom
Edition
1st ed. 2016
Number of pages
173
Condition
New
SKU
V9781137573087
ISBN
9781137573087
Hardback
Condition: New

€ 68.70

Hardback. David G. Pier offers an ethnographic study of the Senator Extravaganza traditional dance competition in Uganda, and the performers, marketers, and other actors who were involved in it. Pier illustrates the event as part of a broader moment in Ugandan and African public culture - one in which marketing is playing an increasingly dominant role. Num Pages: 205 pages, biography. BIC Classification: 1HFGU; ASD; JFC; JHMC; KJS. Category: (P) Professional & Vocational. Dimension: 216 x 140 x 14. Weight in Grams: 405.
Format
Hardback
Publication date
2015
Publisher
Palgrave Macmillan United Kingdom
Number of pages
205
Condition
New
SKU
V9781137549396
ISBN
9781137549396
Hardback
Condition: New

€ 121.68

Hardback. Num Pages: 256 pages, 11 black & white illustrations, biography. BIC Classification: KJK; KJS; KJSM. Category: (P) Professional & Vocational. Dimension: 210 x 148. .
Format
Hardback
Publication date
2017
Publisher
Palgrave Macmillan United Kingdom
Edition
1st ed. 2017
Number of pages
256
Condition
New
SKU
V9781137547132
ISBN
9781137547132
Hardback
Condition: New

€ 153.80

Hardback. Luxury the Chinese Way identifies the main strengths and opportunities associated with the Chinese luxury market, explains the influence of 'Chinese characteristics' on its development and mode of operations, and reflects on the challenges associated with diverse consumption orientations. Num Pages: 185 pages, biography. BIC Classification: 1FPC; KJK; KJS. Category: (P) Professional & Vocational. Dimension: 216 x 140 x 13. Weight in Grams: 381.
Format
Hardback
Publication date
2016
Publisher
Palgrave Macmillan United Kingdom
Number of pages
185
Condition
New
SKU
V9781137537737
ISBN
9781137537737
Hardback
Condition: New

€ 132.07

Hardback. Green Marketing examines the concept of 'Green Marketing' using examples from Turkey and the rest of the world. The book examines Sa-ba Inc. as a case study which is among the pioneering enterprises in Turket's automative sub-industy and its green marketing strategies. Num Pages: 171 pages, biography. BIC Classification: 1DVT; KJJ; KJMV7; KJS; RNA. Category: (P) Professional & Vocational. Dimension: 216 x 140 x 14. Weight in Grams: 370.
Format
Hardback
Publication date
2015
Publisher
Palgrave Macmillan United Kingdom
Number of pages
171
Condition
New
SKU
V9781137535870
ISBN
9781137535870
Hardback
Condition: New

€ 63.63

Hardback. Series: Palgrave Studies in Media and Environmental Communication. Num Pages: 202 pages, 7 colour illustrations, biography. BIC Classification: 1KBB; GTC; JFD; KJSP; KNBC; RN. Category: (G) General (US: Trade). Dimension: 210 x 148. Weight in Grams: 396.
Format
Hardback
Publication date
2016
Publisher
Palgrave Macmillan United Kingdom
Number of pages
202
Condition
New
SKU
V9781137533142
ISBN
9781137533142
Hardback
Condition: New

€ 143.11

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