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Sales & marketing
Results 1321 - 1344 of 3941
Sales & marketing
Paperback / so. Mit einem Geleitwort von Prof. Dr. Katja Gelbrich Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 14. Weight in Grams: 308.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Condition
- New
- SKU
- V9783834929228
- ISBN
- 9783834929228
Paperback
Condition: New
€ 77.49
€ 77.49
Das Internet Der Zukunft. Bewahrte Erfolgstreiber Und Neue Chancen.
. Ed(S): Wagner, Udo; Wiedmann, Klaus-Peter; ...
Hardback. Editor(s): Wagner, Udo; Wiedmann, Klaus-Peter; Von Der Oelsnitz, Dietrich. Num Pages: black & white illustrations, colour illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 25. Weight in Grams: 903.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783834929280
- ISBN
- 9783834929280
Hardback
Condition: New
€ 92.69
€ 92.69
Paperback / so. Mit einem Geleitwort von Prof. Dr. Dr. h.c. mult. Christian Homburg Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJMV2; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 231.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Condition
- New
- SKU
- V9783834929303
- ISBN
- 9783834929303
Paperback
Condition: New
€ 76.84
€ 76.84
Paperback / so. Series: Kundenmanagement & Electronic Commerce. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 422.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834929402
- ISBN
- 9783834929402
Paperback
Condition: New
€ 83.59
€ 83.59
Paperback / so. Series: Innovation Und Technologie Im Modernen Management. Num Pages: 407 pages, black & white illustrations, bibliography. BIC Classification: KJH; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 22. Weight in Grams: 621.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United Kingdom
- Number of pages
- 407
- Condition
- New
- SKU
- V9783834929754
- ISBN
- 9783834929754
Paperback
Condition: New
€ 106.78
€ 106.78
Paperback / so. Die Autoren weisen nach, dass Kaufentscheidungen im Bereich Mode durch andere Nutzer in Diskussionsforen beeinflusst werden, wobei der Grad der Beeinflussbarkeit insbesondere mit der Starke der Orientierung an anderen Personen und der Haufigkeit des Bittens um Ratschlage korreliert." Num Pages: 220 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 13. Weight in Grams: 352.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Number of pages
- 220
- Condition
- New
- SKU
- V9783834930217
- ISBN
- 9783834930217
Paperback
Condition: New
€ 77.37
€ 77.37
Paperback / so. Oliver Ehrlich befasst sich mit der Schaffung eines besseren Verstandnisses des Konsumentenverhaltens im Multichannel-Umfeld sowohl durch die Erarbeitung neuartiger konzeptioneller Grundlagen als auch durch die Darstellung aktueller empirischer Erkenntnisse zur Kanalwahl." Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 13. Weight in Grams: 299.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Condition
- New
- SKU
- V9783834930385
- ISBN
- 9783834930385
Paperback
Condition: New
€ 77.39
€ 77.39
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 8. Weight in Grams: 254.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- Springer Gabler United States
- Condition
- New
- SKU
- V9783834930415
- ISBN
- 9783834930415
Paperback
Condition: New
€ 72.46
€ 72.46
Paperback / so. Editor(s): Wust, Cornelia; Kreutzer, Ralf T. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJSP. Category: (G) General (US: Trade). Dimension: 244 x 170 x 21. Weight in Grams: 621.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United Kingdom
- Condition
- New
- SKU
- V9783834930439
- ISBN
- 9783834930439
Paperback
Condition: New
€ 96.00
€ 96.00
Paperback / so. Series: Forum Marketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 14. Weight in Grams: 308.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834930521
- ISBN
- 9783834930521
Paperback
Condition: New
€ 77.51
€ 77.51
Paperback / so. Series: Hallesche Schriften Zur Betriebswirtschaft. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 16. Weight in Grams: 363.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834930538
- ISBN
- 9783834930538
Paperback
Condition: New
€ 89.03
€ 89.03
The Long Tail of Tourism. Holiday Niches and Their Impact on Mainstrea...
Alexis . Ed(S): Papathanassis
Paperback. The long tail of holiday offerings implies dramatic shifts in the sector s concentration levels and its competitive dynamics. In order to examine the applicability and validity of this scenario, a number of key holiday niches are examined in terms of their demand development, supplier landscapes, operational challenges and future potential." Editor(s): Papathanassis, Alexis. Num Pages: 220 pages, 24 black & white illustrations, 11 black & white tables, biography. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 150 x 13. Weight in Grams: 290.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Number of pages
- 220
- Condition
- New
- SKU
- V9783834930620
- ISBN
- 9783834930620
Paperback
Condition: New
€ 66.18
€ 66.18
Paperback / so. Editor(s): Pompe, Hans-Georg. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 15. Weight in Grams: 449.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834930651
- ISBN
- 9783834930651
Paperback
Condition: New
€ 61.61
€ 61.61
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJMV2; KJSP; VSC. Category: (G) General (US: Trade). Dimension: 210 x 148 x 8. Weight in Grams: 186.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834930675
- ISBN
- 9783834930675
Paperback
Condition: New
€ 46.67
€ 46.67
Paperback / so. Editor(s): Zanger, Cornelia. Series: Markenkommunikation Und Beziehungsmarketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 208 x 147 x 15. Weight in Grams: 340.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834930750
- ISBN
- 9783834930750
Paperback
Condition: New
€ 78.03
€ 78.03
Paperback / so. Series: Handel Und Internationales Marketing / Retailing and Interna. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 16. Weight in Grams: 358.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834930842
- ISBN
- 9783834930842
Paperback
Condition: New
€ 78.03
€ 78.03
Paperback / so. Mit einem Geleitwort von Prof. Dr. Reinhard Hunerberg" Series: Forum Marketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 340.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Condition
- New
- SKU
- V9783834930880
- ISBN
- 9783834930880
Paperback
Condition: New
€ 77.69
€ 77.69
Paperback. Editor(s): Morschett, Dirk; Foscht, Thomas; Rudolph, Thomas E. Series: European Retail Research. Num Pages: 180 pages, 6 black & white illustrations, 37 black & white tables, biography. BIC Classification: KJMV6; KJS; KNPR. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 10. Weight in Grams: 285.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Number of pages
- 180
- Condition
- New
- SKU
- V9783834930934
- ISBN
- 9783834930934
Paperback
Condition: New
€ 65.86
€ 65.86
Paperback. Stefanie Paluch employs multiple qualitative methods to explore the perception of remote services and its impact on customer-provider relationships in USA, Germany and Sweden. She develops a comprehensive model about customers holistic remote service experience and derives theoretical propositions that reflect main influence factors." Series: Applied Marketing Science/Angewandte Marketingforschung. Num Pages: 437 pages, 54 black & white illustrations, 19 black & white tables, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 23. Weight in Grams: 632.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Number of pages
- 437
- Condition
- New
- SKU
- V9783834931009
- ISBN
- 9783834931009
Paperback
Condition: New
€ 68.11
€ 68.11
Paperback. Dennis Herhausen examines how managers can successfully probe latent needs and uncover future needs of customers, labeled as proactive customer orientation. Overall, a systematic change process is developed to guide managers that aim to increase their company's proactive customer orientation. Num Pages: 186 pages, 10 black & white illustrations, 25 black & white tables, biography. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 13. Weight in Grams: 301.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Number of pages
- 186
- Condition
- New
- SKU
- V9783834931016
- ISBN
- 9783834931016
Paperback
Condition: New
€ 65.94
€ 65.94
Paperback / so. Series: Business-To-Business-Marketing. Num Pages: 352 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 20. Weight in Grams: 454.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Number of pages
- 352
- Condition
- New
- SKU
- V9783834931108
- ISBN
- 9783834931108
Paperback
Condition: New
€ 89.71
€ 89.71
paperback. Series: Forum Produkt- Und Produktionsmanagement. Num Pages: 260 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 208 x 150 x 18. Weight in Grams: 358.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Edition
- 2012th Edition
- Number of pages
- 260
- Condition
- New
- SKU
- V9783834931153
- ISBN
- 9783834931153
Paperback
Condition: New
€ 72.50
€ 72.50
Paperback. Editor(s): Okazaki, Shintaro. Series: European Advertising Academy. Num Pages: 490 pages, 44 black & white illustrations, 55 black & white tables, biography. BIC Classification: KJSA. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 26. Weight in Grams: 838.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Springer Fachmedien Wiesbaden Germany
- Number of pages
- 490
- Condition
- New
- SKU
- V9783834931344
- ISBN
- 9783834931344
Paperback
Condition: New
€ 130.31
€ 130.31
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 10. Weight in Grams: 236.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Edition
- 2
- Condition
- New
- SKU
- V9783834931429
- ISBN
- 9783834931429
Paperback
Condition: New
€ 55.91
€ 55.91