Business & management
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Business & management
Paperback. leverage (leva r ij) The power to act or influence. ditch (dich) Slang, to get rid of; discard. Finally, here is a powerful tool that will show you how to take full advantage of your strengths and most positive qualities, while at the same time discarding or getting around whatever gets in your way. Num Pages: 256 pages. BIC Classification: KJM. Category: (G) General (US: Trade); (P) Professional & Vocational. Dimension: 229 x 167 x 20. Weight in Grams: 392.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 256
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9781841126432
- ISBN
- 9781841126432
Paperback
Condition: New
€ 17.99€ 15.27
€ 17.99
€ 15.27
Paperback. This volume of the Zondervan Guide to Cults and Religious Movements discusses the mystery of the Masonic Lodge in a discerning, detailed way. Series: Zondervan Guide to Cults & Religious Movements S. Num Pages: 84 pages, black & white illustrations. BIC Classification: KJU. Category: (U) Tertiary Education (US: College). Dimension: 216 x 139 x 6. Weight in Grams: 117.
- Publisher
- Zondervan
- Format
- Paperback
- Publication date
- 1995
- Condition
- New
- SKU
- V9780310704218
- ISBN
- 9780310704218
Paperback
Condition: New
€ 19.99€ 16.98
€ 19.99
€ 16.98
Hardcover. A seminal work onhuman behavior in the workplace-now completely updated "At last! We have all been quoting Maslow for years and to now have such an excellent compilation of his seminal thoughts on management and organization comes like a timely gift from heaven. The values and principles he taught decades ago are even more relevant today. Num Pages: 336 pages, black & white illustrations. BIC Classification: KJM. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 236 x 161 x 27. Weight in Grams: 694.
- Format
- Hardback
- Publication date
- 1998
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 336
- Condition
- New
- SKU
- V9780471247807
- ISBN
- 9780471247807
Hardback
Condition: New
€ 61.15€ 47.03
€ 61.15
€ 47.03
Paperback. Written by a leading practitioner who was part of the team responsible for the success of the world's leading consumer brand. A practical, experience-based manual to shorten your marketing learning curve. The author shares the secret formula of communication, learnt from a career in some of the world's most famous brands. Num Pages: 224 pages, No. BIC Classification: KJS; LNJX. Category: (G) General (US: Trade). Dimension: 155 x 234 x 20. Weight in Grams: 324.
- Publisher
- Lid Publishing
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9781910649862
- ISBN
- 9781910649862
Paperback
Condition: New
€ 17.99€ 14.11
€ 17.99
€ 14.11
Paperback. Num Pages: 0 pages. BIC Classification: KJ. .
- Format
- Paperback
- Publication date
- 2000
- Publisher
- Headline GB
- Condition
- New
- SKU
- V9780446675468
- ISBN
- 9780446675468
Paperback
Condition: New
€ 19.99€ 17.49
€ 19.99
€ 17.49
Hardback. Packed with stories and compelling discoveries from an impressive worldwide consumer database, Married to the Brand reveals why consumers bond with some brands - but not others. Num Pages: 210 pages, illustrations. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 236 x 154 x 17. Weight in Grams: 394.
- Publisher
- Gallup Press
- Format
- Hardback
- Publication date
- 2005
- Condition
- New
- SKU
- V9781595620057
- ISBN
- 9781595620057
Hardback
Condition: New
€ 25.99€ 24.92
€ 25.99
€ 24.92
Hardback. An accessible text that provides managers with a well-rounded economic awareness Successful managers possess an understanding of economic and market principles as they relate to business itself. Series: Wiley Finance Series. Num Pages: 272 pages, black & white tables. BIC Classification: KC; KJ. Category: (P) Professional & Vocational. Dimension: 177 x 246 x 21. Weight in Grams: 630.
- Publisher
- John Wiley & Sons Inc United States
- Number of pages
- 224
- Format
- Hardback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118867969
- ISBN
- 9781118867969
Hardback
Condition: New
€ 52.92€ 44.89
€ 52.92
€ 44.89
Hardcover. The increasing amounts of money paid out in compensation to corporate executives have become the subject of a heated public policy debate on both sides of the Atlantic. This book covers a wide range of issues, including: corporate law and regulation in the area of corporate governance; and, prosperity and growth effects of compensation contracts. Editor(s): Oxelheim, Lars; Wihlborg, Clas G. Series Editor(s): Ghauri, Pervez N. Series: International Business & Management. Num Pages: 432 pages, black & white illustrations, black & white tables, figures. BIC Classification: 1D; KCF; KJMV2. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 238 x 152 x 39. Weight in Grams: 778.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- Emerald Group Publishing Limited United Kingdom
- Number of pages
- 432
- Condition
- New
- Edition
- Illustrated
- SKU
- V9780080557380
- ISBN
- 9780080557380
Hardback
Condition: New
€ 112.85
€ 112.85
Paperback. aeo Offers the reader a highly practical reference guide. aeo Gives an authoritative and comprehensive overview of the whole field of marketing. aeo Provides extensive cross--referencing enabling easy reference from one entry to another. aeo Developed over the past half decade with contributions from marketing experts and organizations. Num Pages: 600 pages, black & white illustrations. BIC Classification: GBC; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 246 x 171 x 25. Weight in Grams: 748.
- Format
- Paperback
- Publication date
- 1999
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 600
- Condition
- New
- SKU
- V9780631211266
- ISBN
- 9780631211266
Paperback
Condition: New
€ 48.99€ 37.50
€ 48.99
€ 37.50
Paperback. Ranging from the essentials of e-commerce to more traditional marketing approaches, this book tells you everything that you need to know about the aims and techniques of marketing in the 21st century. Series: The Basics. Num Pages: 256 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 199 x 128 x 19. Weight in Grams: 280.
- Publisher
- Taylor & Francis Ltd United Kingdom
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2009
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780415779005
- ISBN
- 9780415779005
Paperback
Condition: New
€ 26.99€ 26.80
€ 26.99
€ 26.80
Hardcover. Marketing Your Services You may be one of the best doctors, consultants, accountants, caterers, or investment advisors around, but when it comes to marketing your service, you may also be the first one to admit, "I don't know what to do. Num Pages: 256 pages, Ill. BIC Classification: KJS; KJVS. Category: (P) Professional & Vocational. Dimension: 238 x 163 x 23. Weight in Grams: 592.
- Format
- Hardback
- Publication date
- 1990
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9780471509486
- ISBN
- 9780471509486
Hardback
Condition: New
€ 52.99€ 40.28
€ 52.99
€ 40.28
Hardcover. This practical guide gives specialty retail store owners a proven system for marketing their stores, allowing them to take on the dominant big box stores and Internet merchants. Filled with fresh and innovative ways to reach customers, it also shows owners how to create a great in-store experience and parlay any sale into a long-term relationship. Num Pages: 256 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 237 x 162 x 24. Weight in Grams: 446.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9780470043936
- ISBN
- 9780470043936
Hardback
Condition: New
€ 35.99€ 28.50
€ 35.99
€ 28.50
Paperback. Practical, prescriptive advice on successfully marketing your event planning business Recent years have been tough on the event planning industry. The terrorist attacks of September 11, 2001, economic downturns, wars, and SARS have all negatively impacted the business. Num Pages: 260 pages, black & white illustrations. BIC Classification: KJ; WB; WT. Category: (G) General (US: Trade). Dimension: 228 x 154 x 14. Weight in Grams: 398.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2013
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781118514450
- ISBN
- 9781118514450
Paperback
Condition: New
€ 27.99€ 22.60
€ 27.99
€ 22.60
Hardcover. An updated guide to help consultants market themselves and their professional services. The authors' proven approach, the "Client-Centered Marketing Approach," provides a road map for finding a consulting niche and then capitalizing on that niche by identifying, qualifying, and landing new business. Num Pages: 288 pages, Illustrations. BIC Classification: KJL; KJP; KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 238 x 162 x 23. Weight in Grams: 602.
- Format
- Hardback
- Publication date
- 1997
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 3rd Edition
- Number of pages
- 288
- Condition
- New
- SKU
- V9780471133926
- ISBN
- 9780471133926
Hardback
Condition: New
€ 52.92€ 44.89
€ 52.92
€ 44.89
Paperback. For pastors and parish councils to develop and evaluate their strategies of marketing of the parish. Helpful, practical, and common-sense wisdom that will increase your visibility. Num Pages: 129 pages. BIC Classification: HRCC7; HRCX1; KJS. Category: (G) General (US: Trade). Dimension: 218 x 130 x 7. Weight in Grams: 154.
- Format
- Paperback
- Publication date
- 1995
- Publisher
- Sheed & Ward
- Number of pages
- 129
- Condition
- New
- SKU
- V9781556128004
- ISBN
- 9781556128004
Paperback
Condition: New
€ 31.14
€ 31.14
Paperback. Empower teams to engage together in immersive 'strategic learning' about consumers, and use this learning to create a blueprint for strategic, flexible strategy planning. Num Pages: 256 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 262 x 219 x 19. Weight in Grams: 406.
- Publisher
- Kogan Page Ltd
- Format
- Paperback
- Publication date
- 2016
- Condition
- New
- SKU
- V9780749477547
- ISBN
- 9780749477547
Paperback
Condition: New
€ 46.99€ 41.41
€ 46.99
€ 41.41
Paperback. From the Chartered Institute of Marketing's Directory of Marketing and Membership, this accessible book covers all the key skills, knowledge and disciplines that marketers need in the information age. Num Pages: 224 pages, Ill. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 199 x 191 x 16. Weight in Grams: 448.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 224
- Condition
- New
- Edition
- 1st Edition
- SKU
- V9780471486947
- ISBN
- 9780471486947
Paperback
Condition: New
€ 50.99€ 39.53
€ 50.99
€ 39.53
Hardcover. The global significance of tourism as an economic, environmental, and social force has never been greater. Modern methods of transportation enable growing numbers of people to travel to almost any area of the world; in the developed world, travel is now regarded as a right, rather than a privilege. Num Pages: 240 pages, Ill. BIC Classification: KJ; KNSG. Category: (P) Professional & Vocational. Dimension: 221 x 161 x 22. Weight in Grams: 558.
- Format
- Hardback
- Publication date
- 1992
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 240
- Condition
- New
- SKU
- V9780471540670
- ISBN
- 9780471540670
Hardback
Condition: New
€ 121.07€ 98.74
€ 121.07
€ 98.74
Hardcover. The first edition of Marketing to the Social Web has become one of the strongest titles in the market place on the hot topic of social media. Three new chapters, and additional updates to this second edition will enable the book to stay relevant and compete with the growing number of business books on social media and marketing. Num Pages: 272 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 230 x 160 x 25. Weight in Grams: 462.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 272
- Format
- Hardback
- Publication date
- 2009
- Edition
- 2nd Edition
- Condition
- New
- SKU
- V9780470410974
- ISBN
- 9780470410974
Hardback
Condition: New
€ 25.99€ 20.76
€ 25.99
€ 20.76
Paperback. .
- Publisher
- SAGE Publications Ltd
- Format
- Paperback
- Publication date
- 2016
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9781473904019
- ISBN
- 9781473904019
Paperback
Condition: New
€ 72.01
€ 72.01
Paperback. This thought--provoking book chronicles the evolution of marketing theories and the rationales behind them. The authors present a typology for the twelve schools of marketing thought, and describe a comprehensive metatheoretical framework based on six basic criteria. Series: Wiley Theories in Marketing. Num Pages: 256 pages, Ill. BIC Classification: KJS. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly. Dimension: 229 x 154 x 16. Weight in Grams: 404.
- Format
- Paperback
- Publication date
- 1988
- Publisher
- John Wiley and Sons Ltd United States
- Edition
- 1st Edition
- Number of pages
- 256
- Condition
- New
- SKU
- V9780471635277
- ISBN
- 9780471635277
Paperback
Condition: New
€ 225.80
€ 225.80
Hardback. Marketing the Unknown Developing Market Strategies for Technical Innovations Paul Millier, Professor of Industrial Marketing at E.M. Lyon, Visiting Professor at Cranfield School of Management ". the most detailed, accurate and pragmatic approach to emergent markets that I know. Num Pages: 248 pages, figures, references, bibliography, index. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 241 x 163 x 19. Weight in Grams: 518.
- Format
- Hardback
- Publication date
- 1999
- Publisher
- John Wiley & Sons Inc New York
- Edition
- 1st Edition
- Number of pages
- 248
- Condition
- New
- SKU
- V9780471986218
- ISBN
- 9780471986218
Hardback
Condition: New
€ 62.56
€ 62.56
Hardcover. The reach of the professional services sector has become vast and global now including everything from big accountancy and consultancy firms to the services division of such giants as IBM leading to a number of new challenges, the biggest of which is the maturing of the market. New thinking is required. Num Pages: 432 pages, Illustrations. BIC Classification: KJS; KNS. Category: (P) Professional & Vocational. Dimension: 230 x 157 x 30. Weight in Grams: 740.
- Format
- Hardback
- Publication date
- 2005
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 432
- Condition
- New
- SKU
- V9780470011737
- ISBN
- 9780470011737
Hardback
Condition: New
€ 49.99€ 48.43
€ 49.99
€ 48.43
Paperback. Written by two down-to-earth, experienced entrepreneurs, this work is an in-the-trenches guide to building a marketing plan that embodies personal values instead of exploiting them. Series: Social Venture Network Series. Num Pages: 180 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 146 x 216 x 15. Weight in Grams: 268.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Berrett-Koehler United States
- Number of pages
- 180
- Condition
- New
- SKU
- V9781576753835
- ISBN
- 9781576753835
Paperback
Condition: New
€ 17.99€ 15.80
€ 17.99
€ 15.80