Sales & marketing
Results 1081 - 1100 of 2691
Sales & marketing
Paperback / so. Num Pages: 197 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 12. Weight in Grams: 324.
- Format
- Paperback
- Publication date
- 2009
- Publisher
- Gabler Verlag United States
- Number of pages
- 197
- Condition
- New
- SKU
- V9783834915061
- ISBN
- 9783834915061
Paperback
Condition: New
€ 72.25
€ 72.25
paperback. Series: Rechnungswesen Und Controlling. Num Pages: 380 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KCCD; KJS. Category: (G) General (US: Trade). Weight in Grams: 521.
- Format
- Paperback
- Publication date
- 2000
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Number of pages
- 380
- Condition
- New
- Edition
- 2000th Edition
- SKU
- V9783824471652
- ISBN
- 9783824471652
Paperback
Condition: New
€ 72.96
€ 72.96
Paperback / so. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 216 x 140 x 7. Weight in Grams: 168.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Gabler Verlag United States
- Condition
- New
- SKU
- V9783834900111
- ISBN
- 9783834900111
Paperback
Condition: New
€ 50.79
€ 50.79
Paperback. Marcus Fuchs entwickelt eine theoretische Erklarungsskizze zur Wirkung der Verpackungsgestaltung auf die Akzeptanz von Markenerweiterungen. In umfangreichen empirischen Studien erweitert er funf bereits auf dem Markt befindliche FMCG-Marken in nahe und ferne Warengruppen und uberpruft auf diese Weise die Wirkungszusammenhange." Series: Marken- Und Produktmanagement. Num Pages: 446 pages, 63 black & white illustrations, 7 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 23. Weight in Grams: 572.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 446
- Condition
- New
- SKU
- V9783824482108
- ISBN
- 9783824482108
Paperback
Condition: New
€ 73.95
€ 73.95
Paperback. Num Pages: 323 pages, 31 black & white tables, biography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 18. Weight in Grams: 510.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 323
- Condition
- New
- SKU
- V9783835007819
- ISBN
- 9783835007819
Paperback
Condition: New
€ 67.89
€ 67.89
Paperback. Marco H. Hecker entwirft ein Konzept zur engeren Verzahnung von Kundenbeziehungsmanagement und Innovationsmanagement, das die Informations- & Kommunikationsprozesse zwischen Automobilhersteller und -zulieferer optimiert. Series: Internationalisierung und Management. Num Pages: 388 pages, 33 black & white illustrations, 9 black & white tables. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 21. Weight in Grams: 495.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 388
- Condition
- New
- SKU
- V9783835000834
- ISBN
- 9783835000834
Paperback
Condition: New
€ 101.39
€ 101.39
Hardback. This book looks at the field of fine arts, design and culture as an alternative source of inspiration for ways to work. It is a book about a better future for brand marketing and business leadership, thanks to the dreams and the visions of artists, designers and other creative industry leaders. Num Pages: 240 pages, Illustrations. BIC Classification: AK; KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 242 x 166 x 19. Weight in Grams: 502.
- Edition
- 2010th Edition
- Publisher
- Palgrave Macmillan
- Number of pages
- 240
- Format
- Hardback
- Publication date
- 2009
- Condition
- New
- SKU
- V9780230224186
- ISBN
- 9780230224186
Hardback
Condition: New
€ 73.60
€ 73.60
Paperback. Looks at the decades when advertising discovered ways to play on our anxieties and to promise solace for the masses. This book describes how advertisers manipulated modern art and photography to promote an enduring "consumption ethic." Num Pages: 472 pages, illustrations. BIC Classification: KJSA. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 254 x 178 x 25. Weight in Grams: 513.
- Format
- Paperback
- Publication date
- 1986
- Publisher
- University of California Press
- Condition
- New
- SKU
- V9780520058859
- ISBN
- 9780520058859
Paperback
Condition: New
€ 56.38
€ 56.38
Paperback / so. Series: Gabler Edition Wissenschaft / Forum Produktionswirtschaftlic. Num Pages: black & white illustrations, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 26. Weight in Grams: 608.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universitatsverlag United States
- Condition
- New
- SKU
- V9783835000650
- ISBN
- 9783835000650
Paperback
Condition: New
€ 96.44
€ 96.44
Paperback. Marc Kuhn entwickelt eine integrierte Wissensmanagementlosung auf der Basis des internen Marketing, mit der einzelne Organisationsbereiche Wissensmanagement im individuellen Situationskontext planen und realisieren konnen." Num Pages: 386 pages, 16 black & white illustrations. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 20. Weight in Grams: 507.
- Format
- Paperback
- Publication date
- 2003
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 386
- Condition
- New
- SKU
- V9783824478118
- ISBN
- 9783824478118
Paperback
Condition: New
€ 106.93
€ 106.93
Paperback / so. Series: Innovation Und Entrepreneurship. Num Pages: 307 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJM; KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 19. Weight in Grams: 431.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Deutscher Universit?tsverlag United Kingdom
- Number of pages
- 307
- Condition
- New
- SKU
- V9783835001817
- ISBN
- 9783835001817
Paperback
Condition: New
€ 100.99
€ 100.99
Paperback. Marc Fischer entwickelt erstmalig systematische Grundlagen zur okonomischen Bewertung von Markteintrittsstrategien. Er verknupft dabei den Produktlebenszyklus mit dem Timing des Markteintritts und der Wettbewerbsintensitat in einem Markt." Series: Schriftenreihe DES Instituts fur Marktorientierte Unternehmensfuhrung (Imu), Universitat Mannheim. Num Pages: 296 pages, 21 black & white tables. BIC Classification: KJM; KJS. Category: (P) Professional & Vocational. Dimension: 210 x 148 x 16. Weight in Grams: 391.
- Format
- Paperback
- Publication date
- 2001
- Publisher
- Deutscher Universitats-Verlag Germany
- Number of pages
- 296
- Condition
- New
- SKU
- V9783824474028
- ISBN
- 9783824474028
Paperback
Condition: New
€ 83.87
€ 83.87
Paperback. Series: What Everyone Needs to Know. Num Pages: 240 pages. BIC Classification: JFDV; KJSA; KNTY; LNJX. Category: (G) General (US: Trade). Dimension: 210 x 140. .
- Publisher
- Oxford University Press Inc
- Format
- Paperback
- Publication date
- 2017
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780190625894
- ISBN
- 9780190625894
Paperback
Condition: New
€ 14.99€ 12.58
€ 14.99
€ 12.58
Paperback / so. Series: Fokus Dienstleistungsmarketing. Num Pages: 263 pages, black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 15. Weight in Grams: 414.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Gabler Verlag United States
- Number of pages
- 263
- Condition
- New
- SKU
- V9783834931320
- ISBN
- 9783834931320
Paperback
Condition: New
€ 78.41
€ 78.41
paperback. Series: Fokus Dienstleistungsmarketing. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KJS. Category: (G) General (US: Trade). Dimension: 210 x 148 x 11. Weight in Grams: 245.
- Format
- Paperback
- Publication date
- 2007
- Publisher
- Deutscher Universitatsverlag United States
- Edition
- 2008th Edition
- Condition
- New
- SKU
- V9783835008434
- ISBN
- 9783835008434
Paperback
Condition: New
€ 88.80
€ 88.80
Hardback. BIC Classification: KJS. Dimension: 235 x 155. Weight in Grams: 765.
- Format
- Hardback
- Publication date
- 2007
- Publisher
- Physica-Verlag HD
- Condition
- New
- SKU
- V9783790800500
- ISBN
- 9783790800500
Hardback
Condition: New
€ 142.43
€ 142.43
Paperback. Series: Schweizerische Gesellschaft fur Organisation und Management. Num Pages: 282 pages, black & white illustrations, bibliography. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 190 x 15. Weight in Grams: 499.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Germany
- Edition
- Softcover reprint of the original 1st ed. 2002
- Number of pages
- 282
- Condition
- New
- SKU
- V9783322867179
- ISBN
- 9783322867179
Paperback
Condition: New
€ 73.75
€ 73.75
Paperback. Series: Basler Schriften zum Marketing. BIC Classification: KJS. Dimension: 216 x 140. Weight in Grams: 670.
- Format
- Paperback
- Publication date
- 2006
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783834903457
- ISBN
- 9783834903457
Paperback
Condition: New
€ 130.39
€ 130.39
Paperback. Editor(s): Krafft, Manfred. Series: ZfB Special Issue. BIC Classification: KJS. Dimension: 240 x 170. Weight in Grams: 231.
- Format
- Paperback
- Publication date
- 2005
- Publisher
- Gabler Verlag
- Condition
- New
- SKU
- V9783834901088
- ISBN
- 9783834901088
Paperback
Condition: New
€ 52.99€ 42.36
€ 52.99
€ 42.36
Paperback / so. Editor(s): Bruhn, Manfred. Series: Wissenschaft & Praxis. Num Pages: black & white illustrations, black & white tables, bibliography. BIC Classification: KC; KJM; KJS. Category: (G) General (US: Trade). Dimension: 244 x 170 x 37. Weight in Grams: 1152.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- Gabler Verlag United Kingdom
- Edition
- 2
- Condition
- New
- SKU
- V9783663059745
- ISBN
- 9783663059745
Paperback
Condition: New
€ 100.73
€ 100.73