Sales & marketing
Results 1141 - 1160 of 2203
Sales & marketing
Hardback. A resource for providing learning, training and development within contact centres. It also offers call centre managers and trainers information with which to benchmark training and identifies best practice in learning and development. It addresses the key areas of training call centre staff. Num Pages: 336 pages, Illustrations. BIC Classification: KJMV2; KJSU. Category: (P) Professional & Vocational. Dimension: 246 x 163 x 29. Weight in Grams: 734.
- Publisher
- Kogan Page Ltd United Kingdom
- Number of pages
- 336
- Format
- Hardback
- Publication date
- 2008
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780749450885
- ISBN
- 9780749450885
Hardback
Condition: New
€ 59.06
€ 59.06
Paperback. Num Pages: 576 pages, colour illustrations. BIC Classification: KJC; KJS. Category: (G) General (US: Trade). Dimension: 251 x 203 x 21. Weight in Grams: 996.
- Format
- Paperback
- Publication date
- 2012
- Publisher
- McGraw-Hill Education - Europe United States
- Edition
- 8th Edition
- Number of pages
- 576
- Condition
- New
- SKU
- V9780078028793
- ISBN
- 9780078028793
Paperback
Condition: New
€ 322.11
€ 322.11
hardcover. Ditch traditional corporate branding to create a powerful, recognizable brand Brand Against the Machine offers proven and actionable steps for companies and entrepreneurs to increase their brand visibility and credibility, and to create an indispensable brand that consumers can relate to, thus becoming life-long customers. Num Pages: 210 pages. BIC Classification: KJMV7; KJS. Category: (P) Professional & Vocational. Dimension: 235 x 159 x 21. Weight in Grams: 404.
- Format
- Hardback
- Publication date
- 2011
- Publisher
- Wiley
- Condition
- New
- SKU
- 9781118103524
- ISBN
- 9781118103524
Hardback
Condition: New
€ 29.99€ 19.04
€ 29.99
€ 19.04
Hardback. . Less than five percent of the worlda s firms achieve the full potential of their customer relationship initiatives. The rest are caught in its paradox. Num Pages: 300 pages, index. BIC Classification: KJM; KJSM; KJSU. Category: (P) Professional & Vocational. Dimension: 234 x 161 x 23. Weight in Grams: 562. Less than five per cent of the world's firms achieve the full potential of their customer relationship initiatives . the rest are caught in its paradox." Includes index. Commissioning organisation: John McKean. x, 287 p. ill. 24 cm. Publ". Keywords: "Business, Finance & Law - Management - Information Management,Business, Finance & Law - Sales & Marketing - Customer Services,Special Fe"
- Condition
- Used, Like New
- Edition
- 1st Edition
- Publisher
- John Wiley & Sons Inc Dublin, Ireland
- Number of pages
- 300
- Format
- Hardback
- Publication date
- 1999
- SKU
- KEX0160429
- ISBN
- 9780471988014
Hardback
Condition: Used, Like New
€ 4.99
€ 4.99
Hardback. The objective of this book is to bring branding into perspective in terms of its value, importance and its role in marketing. It also covers in some detail areas such as licensing, counterfeiting, line extension, the protection and care of brand names and the creation of new brand-names. Editor(s): Murphy, John M. Num Pages: 232 pages, biography. BIC Classification: KJS. Category: (P) Professional & Vocational; (XV) Technical / Manuals. Dimension: 235 x 155 x 19. Weight in Grams: 505.
- Format
- Hardback
- Publication date
- 1991
- Publisher
- Palgrave Macmillan United Kingdom
- Edition
- 2 Rev ed
- Number of pages
- 232
- Condition
- New
- SKU
- V9780333560761
- ISBN
- 9780333560761
Hardback
Condition: New
€ 194.41
€ 194.41
Paperback. In Perfect Pitch two executives from leading business consultancy Strategem Ltd. show sales professionals how to develop new, more effective strategies that ensure business growth. Authors Moon and Leach show sales professionals how to employ the best innovations, identify and acquire new customers, and retain existing customers. Num Pages: 232 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 233 x 160 x 13. Weight in Grams: 354.
- Format
- Paperback
- Publication date
- 2004
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 232
- Condition
- New
- SKU
- V9781841125817
- ISBN
- 9781841125817
Paperback
Condition: New
€ 19.99€ 17.47
€ 19.99
€ 17.47
Hardcover. Praise for The Ultimate Sales Managers' Guide "Klymshyn not only understands this great profession, he relates the passion and fun of managing sales people in this wonderful guide. We have waited for this for some time. Num Pages: 240 pages, black & white illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 232 x 161 x 23. Weight in Grams: 418.
- Format
- Hardback
- Publication date
- 2006
- Publisher
- John Wiley & Sons Inc United States
- Edition
- 1st Edition
- Number of pages
- 240
- Condition
- New
- SKU
- V9780471973188
- ISBN
- 9780471973188
Hardback
Condition: New
€ 33.99€ 27.04
€ 33.99
€ 27.04
Hardcover. In this practical, enlightening guide, master salesman John Klymshyn reveals how you can be assertive and effective without rubbing people the wrong way or fulfilling the stereotype of the jerk salesperson. Num Pages: 224 pages. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 232 x 162 x 22. Weight in Grams: 408.
- Format
- Hardback
- Publication date
- 2008
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Edition
- 1st Edition
- Number of pages
- 224
- Condition
- New
- SKU
- V9780470224557
- ISBN
- 9780470224557
Hardback
Condition: New
€ 29.99€ 24.17
€ 29.99
€ 24.17
Paperback. In Duct Tape Marketing, renowned small business marketing guru John Jantsch shows you how to develop and execute a marketing plan that will give your business the life and longevity you want. Num Pages: 304 pages. BIC Classification: KJS; KJVS. Category: (G) General (US: Trade). Dimension: 141 x 213 x 21. Weight in Grams: 276.
- Publisher
- HarperCollins Focus United States
- Number of pages
- 279
- Format
- Paperback
- Publication date
- 2011
- Edition
- Revised, Updated
- Condition
- New
- SKU
- V9781595554659
- ISBN
- 9781595554659
Paperback
Condition: New
€ 18.99€ 15.16
€ 18.99
€ 15.16
Paperback. A renowned marketing expert offers practical techniques for harnessing the power of referrals to ensure a steady flow of new customers. Num Pages: 256 pages. BIC Classification: KJS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 211 x 136 x 17. Weight in Grams: 224.
- Publisher
- Penguin Putnam Inc United States
- Number of pages
- 256
- Format
- Paperback
- Publication date
- 2013
- Edition
- Reprint
- Condition
- New
- SKU
- V9781591844426
- ISBN
- 9781591844426
Paperback
Condition: New
€ 29.99€ 22.07
€ 29.99
€ 22.07
Hardcover. A company exists to make profit, and everything it does is merely a step towards that goal. Many are trying to get closer to their customers, but few realise how crucial this is to corporate value. Indeed, the long term value of a company is perhaps best described as the sum of future profits from customers, discounted to a present value. Num Pages: 410 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 235 x 176 x 28. Weight in Grams: 714.
- Format
- Hardback
- Publication date
- 2005
- Publisher
- John Wiley & Sons Inc United Kingdom
- Edition
- 1st Edition
- Number of pages
- 410
- Condition
- New
- SKU
- V9780470016343
- ISBN
- 9780470016343
Hardback
Condition: New
€ 55.39
€ 55.39
Paperback. With a focus on global trade, this book provides entrepreneurs and small-to mid-sized businesses with the information they need to begin exporting their products around the world-as well as importing goods to sell. It shows you how to follow guidelines for developing a successful business and marketing plan. Num Pages: 360 pages, illustrations. BIC Classification: KCLT; KJS. Category: (P) Professional & Vocational. Dimension: 190 x 235 x 27. Weight in Grams: 490.
- Publisher
- John Wiley & Sons Inc
- Format
- Paperback
- Publication date
- 2015
- Edition
- 3rd Edition
- Condition
- New
- SKU
- V9781119079675
- ISBN
- 9781119079675
Paperback
Condition: New
€ 29.99€ 22.07
€ 29.99
€ 22.07
Hardcover. Creativity isn't an occupation, its a preoccupation. It is at the very core of what makes us human. Its also a fundamental challenge that everyone faces in the modern world, be they in business, in education or a struggling artist or musician. This book takes 50 provocations and themes that lie at the heart of creative thinking. Num Pages: 128 pages, 75 colour illustrations. BIC Classification: KJSA. Category: (G) General (US: Trade). Dimension: 186 x 104 x 15. Weight in Grams: 230.
- Publisher
- Thames and Hudson Ltd
- Number of pages
- 128
- Format
- Hardback
- Publication date
- 2014
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9780500517246
- ISBN
- 9780500517246
Hardback
Condition: New
€ 14.99€ 12.61
€ 14.99
€ 12.61
Hardback. Human Sigma offers an innovative research-based approach to one of the toughest challenges facing sales and services companies today: how to effectively manage the employee-customer encounter to drive business success. Num Pages: 216 pages. BIC Classification: KJSU. Category: (P) Professional & Vocational. Dimension: 237 x 162 x 29. Weight in Grams: 652.
- Publisher
- Gallup Press
- Number of pages
- 216
- Format
- Hardback
- Publication date
- 2007
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781595620163
- ISBN
- 9781595620163
Hardback
Condition: New
€ 29.99€ 25.72
€ 29.99
€ 25.72
Paperback. How the New Muslim World is changing and influencing the world of business and branding. Num Pages: 328 pages, illustrations. BIC Classification: 1QFM; KJS. Category: (P) Professional & Vocational. Dimension: 233 x 156 x 18. Weight in Grams: 566.
- Format
- Paperback
- Publication date
- 2014
- Publisher
- LID Publishing United Kingdom
- Number of pages
- 328
- Condition
- New
- SKU
- V9781907794438
- ISBN
- 9781907794438
Paperback
Condition: New
€ 26.99€ 20.72
€ 26.99
€ 20.72
Paperback. The sales function is the front--line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well--versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. Series: Express Exec. Num Pages: 116 pages, black & white illustrations. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 188 x 122 x 8. Weight in Grams: 120.
- Publisher
- John Wiley and Sons Ltd United Kingdom
- Number of pages
- 116
- Format
- Paperback
- Publication date
- 2003
- Edition
- 1st Edition
- Condition
- New
- SKU
- V9781841124605
- ISBN
- 9781841124605
Paperback
Condition: New
€ 14.99€ 13.65
€ 14.99
€ 13.65
Paperback. A guide to style and techniques for all written communication. From the dos and don'ts of English grammar, to jargon and cliches, to the important legal considerations, It advises on how to write clear, appropriate and engaging copy and tailor your approach to different mediums and audiences. Series: PR in Practice. Num Pages: 280 pages, black & white illustrations, figures. BIC Classification: CJCW; KJSP. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 235 x 157 x 15. Weight in Grams: 428.
- Publisher
- Kogan Page Ltd
- Number of pages
- 280
- Format
- Paperback
- Publication date
- 2012
- Edition
- 5th Edition
- Condition
- New
- SKU
- V9780749465438
- ISBN
- 9780749465438
Paperback
Condition: New
€ 40.99€ 36.59
€ 40.99
€ 36.59
Paperback. Editor(s): Gaski, John F. Num Pages: 95 pages, illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 155 x 231 x 9. Weight in Grams: 186.
- Format
- Paperback
- Publication date
- 2011
- Publisher
- Nova Science Publishers Inc United States
- Number of pages
- 95
- Condition
- New
- SKU
- V9781616685942
- ISBN
- 9781616685942
Paperback
Condition: New
€ 50.63€ 40.81
€ 50.63
€ 40.81
Paperback. This book is ideal for undergraduates and postgraduates taking modules in Relationship Marketing, Customer Services, and Marketing Communications. It is core reading for the CIM Level 4 module on 'Stakeholder Marketing'. Num Pages: 328 pages, Illustrations. BIC Classification: KJS. Category: (P) Professional & Vocational. Dimension: 246 x 190 x 17. Weight in Grams: 654.
- Publisher
- Pearson Education Limited United Kingdom
- Number of pages
- 328
- Format
- Paperback
- Publication date
- 2011
- Edition
- 4th Revised edition
- Condition
- New
- SKU
- V9780273737780
- ISBN
- 9780273737780
Paperback
Condition: New
€ 110.94
€ 110.94
Hardcover. Provides an accessible introduction to psychoanalytic explanations of consumer desire. Topics are drawn widely to reflect the scope of Freud's vision and include dreams, sexuality and hysteria. Discussion is widened to selectively include authors such as Melanie Klein and Jacques Lacan, and to include evaluation of current research. Num Pages: 308 pages, biography. BIC Classification: JFFT; JMAF; KJS. Category: (P) Professional & Vocational. Dimension: 219 x 144 x 23. Weight in Grams: 498.
- Format
- Hardback
- Publication date
- 2012
- Publisher
- Palgrave Macmillan
- Number of pages
- 312
- Condition
- New
- SKU
- V9780230252196
- ISBN
- 9780230252196
Hardback
Condition: New
€ 67.55
€ 67.55